Music Trade Review

Issue: 1913 Vol. 57 N. 5

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
cost of living in Europe rapidly increasing and de-
mands for commensurate wages being made by
By Samuel Buegeleisen, Head of Buegeleisen & Jacobson, Who Recently Returned from Europe the workers, the situation is certainly not very
Where He Closed Many New Agencies for His House and Purchased Rare Old Violins— encouraging.
"On my return from abroad, I am more than
Prices Going Up Abroad Owing to Cost of Material and Labor—Domestic Outlook Good.
gratified at the excellent business we have •closed
Samuel Buegeleisen, head of the prominent mu- workingmen for the violin manufacturers those during the period that I was away. Our summer
sical merchandise house of Buegeleisen & Jacob- people who have still remained in the industry are business to date has broken all records, and the
son, 113 University place, New York, who recently naturally rushed with far more work than they number of new accounts that we have opened dur-
returned to New York after an extended trip can adequately handle, and as a result are demand- ing the past few months has been exceptionally
ing better pay.
large. The outlook is most promising for the re-
abroad, gives an unusually interesting account of
Personally, it is my opinion that the violin makers cording of 1913 as the most prosperous year in our
conditions in Europe, particularly in the musical
manufacturing centers abroad. While away, Mr. of Europe, especially the workers on the cheaper history."
Buegeleisen, who was accompanied by his family, grades, have been one of the most underpaid in-
Mr. Buegeleisen while going across on the
visited England, France, Italy, Switzerland, Aus- dustries in the world, particularly in view of the "Olympic" snapped an interesting photograph, show-
tria-Hungary, Germany, Belgium and Holland. fact that the violin is a luxury and not to be con- ing the "Stokers' Harmonica Band" of this ocean
While this was ostensibly a vacation trip for Mr.
liner. In this band are seven harmonica players,
Buegeleisen, it soon developed into a strenuous
one cymbals, a bass drum and a snare drum. Duss
business one, for he found so many important mat-
band harmonicas are used by the players, and the
ters abroad to occupy his attention that his vaca-
music this band renders is really surprising and
tion periods were few and far between. As a mat-
exceptionally praiseworthy.
ter otf fact, Mr. Buegeleisen was so busy on this
trip that he barely managed to catch his scheduled
TO MAKE BQEHM FLUTES
steamer home, as he dosed the details for an im-
portant representation only five minutes before
And Piccolos in Boston—Christensen &
sailing time.
Schwelm Open Place at 16 Beach Street.
''While abroad, I visited every important musical
(Special to The Review.)
manufacturing center," stated Mr. Buegeleisen in
BOSTON,
MASS.,
July 28.—A new concern de-
a chat with The Review. "I am very pleased to
voted to the manufacture and repair of Boehm
inform the trade that I succeeded in securing some
flutes and piccolos has been organized at 16 Beach
valuable new agencies for our house, such as the
street, this city, by Christensen & Schwelm, both
celebrated violin bows made by Leon Pique, of
practical men who have been connected with a
Paris; the famous Franz Schubert Vienna model
number of well-known houses. Their workshop
accordions, and the well-known Friederich Muller
has been equipped with all the modern conveniences
band instruments manufactured at Vienna. As a
for the manufacture of flutes and piccolos of high
result of my trip, I will also have many new lines
quality, of which they will make a specialty. They
of novelties and new models manufactured by our
are both excellent musicians, apart from being
present factories to present to the trade in the
clever workmen.
very near future. These new lines without any
doubt will constitute one of the most attractive and
profitable propositions on the American market to- Mr, and Mrs. Buegeleisen and Son, Harry Durro,
"METALLA"_DISPLAY CARD.
day. I also was successful in arranging for nu-
Snapped on Steamer "Amerika."
A pleasing addition to the Weiss line of display
merous improvements in our present lines, which
sidered alongside of clothing or other necessities' cards and wall hangers is now being sent out to its
should prove most interesting.
"One of the prime objects of my recent trip was of life. As an actual example of existing condi- customers by the New York house of Ch. Weiss,
to find some fine old violins, which, after strenuous tions, I found that the violin manufacturers a>broad 393 Broadway, New York. This card is designed
and insistent efforts, I was finally able to locate. have more orders on hand at the present time than to feature the popular "Metalla" line of harmonicas
These rare old instruments are now on their way they can possibly fill for two years to come, as which is scoring a marked success.
The new display is a small all-metal card meas-
across the Atlantic, and include some exception- this section practically supplies the world, and these
uring
about 2x5 inches and tastefully designed.
orders
all
call
tor
immediate
delivery.
Incidentally
ally valuable old Italian and fine French violins.
"'Conditions abroad in the musical instrument this condition is true as regards other musical in- The coloring scheme is red, blue and black on a
light gray background, which in connection with
manufacturing centers are decidedly interesting,
a small gold border makes a very pleasing display.
and worthy of careful consideration by all mem-
The wording on the card is "Metalla, the new all-
bers of the trade. In the first place, general con-
metal harmonica made by Ch. Weiss." The new
ditions in this field abroad show a decided tendency
card
is very striking and should prove of real value
toward a marked advance in price. As a matter
to the dealer in announcing his "Metalla" line to
of fact, every single detail entering into the manu-
prospective patrons.
facturing of musical instruments is showing an
upward movement. This is especially true as re-
garding violins and 'bows. It seems that the sup-
plies of fine woods entering into the production
E. G. Evans, on the selling end of C. Bruno &
of violins are fast running low and are being held
Son, Inc., New York, has joined the Arcanum
at an enormous price by the people who have them.
Yacht Club, Brooklyn, N. Y., where his big sail
This phase o*f the situation is actually alarming
boat
is moored. Mr. Evans lives in the Bronx
and is steadily growing worse. It is practically
and in the past has been in the habit of sailing
impossible to secure a medium priced violin with
through Hell Gate to reach the ocean, but sev-
any meritorious kind of wood in it owing to this
eral narrow escapes has prompted him to take
scarcity.
chances
with the subway rather than with the
"Aside from this shortage in wood, the upward
whirlpools.
tendency in violin prices abroad may also be as-
cribed to the fact that every single detail on* violin
Julius D. Horvath, the aged violin expert, whose
manufacturing is advancing in price. Each and
studio
is at 1037 Third avenue, New York, an-
every item entering into the making of a violin is
nounces an exhibition all next week of his latest
considerably higher than it was even a year ago,
masterpiece, which he has named "Vincent," in
Stokers' Harmonica Band on the "Olympic"
and aside from this important question, the ques-
honor of Vincent Astor.
Using Duss Band Harmonicas.
tion of labor forms one of the most important
strument lines abroad, especially the accordion
reasons for price ascendancy that exists.
"In the violin manufacturing centers abroad field.
'"It has been remarked that the proposed tariff
there have been in recent years a number of new
industries created that never heretofore existed in reduction of 10 per cent, on musical instruments
BOSTON, MASS.
these sections of Europe. The residents of these will offset price changes abroad, but this is a mis-
Established 1884
centers who would ordinarily be engaged in the taken idea, as in the first place this 10 per cent,
Manufacturers
Publishers
Importers
manufacturing of violins are finding it far more reduction is figured on the cost of the articles, and
Largest and most complete stock of Musical Mer-
chandise and Accessories in the trade. Our 1918
profitable to secure employment in the new indus- actually means a difference of about 6 per cent, of
Catalog (for trade only) will be sent upon applica-
tion.
tries, and as a result there is an actual shortage the former figures. This 6 per cent, is but a small
part
of
the
increased
prices
asked
abroad
for
mu-
of labor for violin production that gives substan-
August Muller ) VIOLINS
,
tial ground for alarm. For several years this sical instruments. On this account prices are
scarcity of capable labor has been growing more bound to move upward. We have tried to hold
J. Heberlein
j . „ VIOLAS
( 'CELLOS
apparent, but it never was so pronounced as at the this condition down to a 'minimum, but it is hard
LA
PRIMA
and
CLARION
ACCORDEONS
to
say
just
what
the
future
will
show.
With
the
present time. With this increasing scarcity of
EUROPEAN CONDITIONS INTERESTINGLY DESCRIBED
JOINS ARCANUM YACHT CLUB.
Oliver Ditson Company
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
PRIZE WINNERS IN CONTEST
LATEST EDISONJVINDOW DISPLAY
For Best Stories of Victor Sales Recently An-
nounced—Excellent Material Submitted.
The awarding of prizes to the winners in the
contest recently announced by the Victor Talking
Machine Co. for stories by Victor sales people
relative to their most difficult sales was made a
fortnight since. The prizes were awarded to the
following enterprising sales folk: First prize, to
Pauline Tishler, Talking Machine Shop, Chicago,
111.; second prize, G. E. Meek, H. & S. Pogue Co.,
Cincinnati, O.; third prize, James F. Neece, Jr.,
Rhodes-Mahoney Co., Chattanooga, Tenn.
In announcing the prize winners the Victor Co.
stated that the judges were surprised at the wealth
of material submitted to them for their considera-
tion and the real value of the stories told. Origi-
nality in handling the sales was the principal of
the points considered in awarding the prizes, to-
gether with diplomacy and perseverance. Many of
the difficult sales stories submitted reached the
top notch in one or the other of these considera-
tions, but the prize winners were obliged to use all
of the above faculties before the sale was closed.
Miss Tishler's story certainly merited a prize, as
her sale embodied the overcoming of numerous
and well-nigh insurmountable obstacles, which re-
quired her using originality, perserverance, tact
and diplomacy before the order was finally re-
ceived.
COLUMBIA COGLEANINGS.
New "Favorite" Model Big Seller—New
counts in South and Southwest.
Ac-
"Our new model of the Favorite is breaking all
records in growth of popularity," remarked H. A.
Yerkes, manager of the Columbia wholesale de-
partment this week. "We are actually far behind
in the filling of orders for this new machine, and
without a doubt the new Favorite will prove one
of the very best sellers ever introduced to the
trade. The many improvements embodied in this
machine, together with the fact that the price re-
mains the same as before, tend to make a power-
ful appeal to the public and trade."
Reginald Demarest, manager of the Hartford,
Conn., store of the Columbia Graphophone Co.,
was the most recent member of the Columbia
store manager corps to pay a visit to the executive
offices of the company. Mr. Demarest spent a
few days in New York last week, and expressed
keen enthusiasm with the flourishing condition of
his store's 'business and the promising outlook for
the fall.
A feature of the many new accounts opened re-
cently by the Columbia 'Co. was the unusually
large number from the South and Southwest. An
echo of this splendid business was heard this week
when quite a number of visitors from Texas called
at the offices the company to pay their respects
to the wholesale department of the company.
Shepard & Bennett, of Maiden, Mass., a com-
paratively new Columbia representative, is one of
the most consistent newspaper advertisers in New
England territory. This enterprising house carries
substantial space in the leading newspapers during
all seasons of the year, and as a result is closing
a remarkably prosperous summer business.
Frank Szwarczanski, of Brooklyn, N. Y., is the
name of one of the latest additions to Columbia
representatives in near-by territory.
George W. Lyle, general manager of the Colum-
bia Co., is at present away on a short vacation
at his summer home in Summit, N. Y.
John C. Button, assistant manager of the Dicta-
phone department of the company, accompanied
by his family, is also spending a fortnight's vaca-
tion at Mr. Lyle's Summit residence.
The Cameraphone Co., of Pittsburgh, Pa., is a
recent incorporation with a capital stock of $10,000.
Will
Be Great Help to Dealers in Attracting
the Attention of Prospects.
Window Display No. 32, the latest display to be
announced by Thomas A. Edison, Inc., is certainly
calculated to assist the Edison dealer in attracting
the attention of prospects and in securing live-wire
inquiries from passers-by. This display is in har-
mony with all foregoing Edison window displays in
that it is both artistic and sale producing, and by
means of combining eye-catching machinery with
forceful selling arguments fulfils the requirements
of the ideal window display. Display No. 32 fea-
tures the Blue Amberol records, and occupies such
a comparatively small space in the dealer's show
window that its value is certainly well worth con-
sideration. It is both pictorial and mechanical and
cannot fail to help sell Edison products.
HAWK ACT^AS CADDY
In Famous Game of Golf Played by George W.
Lyle and N H. A. Yerkes at the Hackensack
Links the Other Day—Newspaper Man Gives
Graphic Record of Happening.
Local golfing circles were considerably disturbed
last week by the official reports of a strenuous golf
game indulged in by George W. Lyle, general
manager, and II. A. Yerkes, manager of the whole-
sale department of the Columbia Graphophone Co.
It seems, that in the midst of an exciting game a
good-sized hawk swooped down on the green and
bore aloft with him the golf ball being used, and
this after a splendid drive by Mr. Yerkes.
A humorous story of this important event was
chronicled in the Evening Mail as follows:
"The season of the dry-land fish story is full
upon is. From. hither and yon come tales of
strange happenings upon the putting-green, the
MISUNDERSTOOD ANNOUNCEMENT. tennis court, the gentle croquet ground, even.
With hawks that swoop down upon innocent golf
Victor Co. Sets Dealers Clear Regarding Adver-
balls, nip them up off the green and maliciously
tising of the Old Style Victrola X.
drop them into the sand bunker, one really cannot
The following communication bearing upon ad- play in any sort of form, you know.
"And that really happened only the other after-
vertising of the old style Victrola X has been sent
noon to H. A. Yerkes, manager of the wholesale de-
out by the Victor Talking Machine Co.:
"A few Victor dealers have misunderstood our partment of the Columbia Graphophone 'Co., whose
announcement of July 12 on the reduction in price opponent, George W. Lyle, general manager of the
on the old style Victrola X and have run adver- same company, has not yet got over laughing.
"Messrs. Lyle and Yerkes were playing a little
tisements in the newspapers and displayed placards
in their show windows featuring these instruments game at the Hackensack golf links. This is what
at $60 instead of $75, which is especially objection- happened: Long shots from the tee by Mr.
able at this time, as it makes a 'cut price' im- Yerkes, who is a good player. Admiring glances
from Mr. Lyle, who says he is no player at all,
pression.
"Our action in reducing the price of these in- but only a cheerful foozler at the great game.
struments has classed them as 'dropped styles or Ball lands at edge of putting green and hobbles
second-hand machines,' and they should be handled along in the grass, all unconscious of swooping
by our dealers as such only, viz.: Dealers may dis- hawk.
"Hawk, seeing lunch, pursues luscious little golf
play them on their sales floor and, as usual in the
ball,
nips it up neatly, bites down hard, cracks his
case of dropped styles or second-hand machines,
call the attention of their prospective customers to beak and simultaneously loses faith in human na-
ture. In disgust, drops little golf ball into a hole
the fact that they may be had at a reduced price.
"In pursuing this policy the present high plane amid sounds of praise (no doubt) from Mr.
of Victor advertising will be maintained, which, Yerkes and unmistakable chortles from his oppo-
undoubtedly, is the desire of everyone connected nent, Mr. Lyle.
"A friendly argument ensued between the golfists
with this industry."
as to what should be done. Mr. Yerkes was fox
having the ball replaced at the point where the
E. P. H. ALLEN RESIGNS.
•hawk nabbed it. Mr. Lyle, between chuckles, said
E. P. H. Allen has resigned as general sales the ball ought to remain in the hole, his opponent
manager of the Keen-O-Phone Co., Philadelphia, counting one extra shot.
Pa. He generated many capital ideas for the
"Meantime the hawk was struggling with a dis-
company which he is now leaving, and is credited located jaw and needed assistance, but neither
with distinct creative ability in the advertising gentleman found it in his heart to aid him. Mr.
field, as well as in launching new propositions. Mr. Yerkes consumed several shots making the hole.
Allen's plans for the future are unsettled as he Mr. Lyle figured out how a referee would have
has a number of propositions under consideration counted the game had it, been in a tournament.
from large houses in the trade who are anxious to He is still figuring. .
secure his services, but he has not as yet accepted
"Mr. Lyle says (and his reputation for veracity
any of them.
is of the highest) Mr. Yerkes' hawk experience
wasn't anything unique at all. An office associate
corroborated his tale of a tennis ball volleyed with
ADVERTISING^AMBEROLA VI.
deadly power. It struck a sparrow in flight across
Some Excellent Newspaper Publicity Bearing
the court, killed it instantly and carried it along so
on This New and Popular-Priced Style Is-
that the player on the other side of the net 're-
sued by the Greenhut-Siegel, Cooper Co.
turned' both ball and sparrow with one swat.
"Ahem! Next?" •
The first public local announcement of the latest
addition to the Edison Amberola family was made
this week in the leading newspapers when the
BLACKMAN SIGN ATTRACTS.
Greenhut-Siegel-Cooper Co. introduced Amberola
The Blackman Talking Machine Co., 97 Cham-
No. VI, the new $60 machine. The advertisement
featuring this welcome addition to the Amberola bers street, New York, Victor and Edison dis-
line called the attention of the public to the ex- tributor, which recently moved into its enlarged
cellent constructive features of the new product, in quarters, now exhibits an unusually artistic sign
addition to its handsome appearance and adapta- over the front door of the establishment. This
bility for use at all times and at all places by rea- sign, which is designed in gold and red, displays
the Victor and Edison trade-marks in addition to
son of its convenient size.
A cut of the new machine accompanied the de- the name of the company. It makes a very fitting
scription of its many distinctive merits, and the and appropriate top-piece for the handsome new
advertisement was well calculated to produce in- display window of the company. The sign has
already attracted considerable attention.
quiries that would result in sales.

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