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46
THE
MUSIC TRADE
REVIEW
RECORDS OF TAFT, WILSON AND ROOSEVELT
PLAN SPECIAL MUSICAL PROGRAM.
Announced by Victor Talking Machine Co. This Week—Subjects of Interest Discussed by
Republican, Democratic and Progressive Candidates for Presidency of United States.
The Columbia Phonograph Co. is planning a
special advertising campaign in muscal programs
throughout the country. Space has been reserved
in the programs to be issued in Aeolian Hall,
Carnegie Hall, Brooklyn Academy of Music, Met-
ropolitan Opera House and the grand opera houses
in Boston, Philadelphia and Baltimore. When-
ever possible records will be advertised in the pro-
grams that were sung by artists appearing at the
hall where the program is issued. It is expected
that this advertising will attract a music-loving
clientele to the Columbia line.
The Victor Talking Machine Co. this week an- lows : "Mr. Roosevelt Pays His Respects to Pen-
nounces a series of special records of exceeding
rose and Archbold," "The 'Abyssinian Treatment'
interest, in view of the political campaign now of Standard Oil." "Why the Trusts and Bosses
under way. They are made by President W. H. Oppose the Progressive Party," "The Farmer and
Taft; Woodrow Wilson, the Democratic candi- the Business Man." "The Liberty of the People."
date, and Theodore Roosevelt, the national Pro-
The four first titles are on two twelve-inch
gressive candidate for President of the United double discs, and the last named is on a single
States.
faced disc.
In these records the candidates discuss questions
The titles of the three records by Mr. Taft are
as follows:
"President Taft on Prosperity," of moment, and they should find a tremendous
"President Taft on a Protective Tariff. "Who are market where properly introduced by dealers. In
sending out these records, the Victor Talking Ma-
the People?" "President Taft Discusses Labor
and Capital." Popular Unrest—by President Taft." chine Co. remarks:
"Certainly, no time is more opportune for the
"The Anti-Trust Law," "Peace—An Address by
announcement of these records by the three men
President Taft."
The titles of the three records by Woodrow who are so conspicuously in the public eye. And
Wilson are as follows "Woodrow Wilson on the certainly nothing offers so splendid an opportu-
Third Party," "Woodrow Wilson on the Trusts." nity for reaching all the big men of your city as
"Woodrow Wilson to the Farmers," "Woodrow will these personal records of the rival candidates.
Wilson on Democratic Principles." "Woodrow Once you get them in your store to hear Taft,
Wilson on Labor," "Woodrow Wilson on the Wilson and Roosevelt, it will be an easy matter
to play for them a record or two by Caruso, Melba
Tariff."
These addresses are on double disc twelve-inch or Harry Lauder—the actual sale of an instrument
ought to follow in many instances."
records.
A good idea.
The records by Theodore Roosevelt are as fol-
opening of the first central station in this city for
generating electricity for commercial use. Many
The Big Department Store of Albany, N. Y., new inventions and new applications of electricity
Opens New Talking Machine Adjunct with will be shown.
Mr. Hoteling in Charge.
COLUMBIA LINE WITH WHITNEY & CO.
The Columbia Phonograph Co., General, has just
completed arrangements whereby W. M. Whitney
& Co., of Albany, N. Y., will carry the Columbia
line exclusively in its new piano-and talking ma-
chine department, which will be in charge of Mr.
Hoteling, formerly with the well-known Albany
houses of Cluett & Sons and McClure & Cowles.
Whitney & Co. has the largest department store in
Albany and the installation of Columbia products
is a most gratifying acknowledgement of Columbia
value.
NEW VICTROLA DEPARTMENT.
W. F. Frederick Piano Co. to Open Large
Recital Hall and to Give Much More Space
to Display and Sale of Talking Machines.
(Special to The Review.)
Pittsburgh, Pa., Oct. 8, 1912.
Following the closing of a fifteen year lease on
its present quarters, the W. F. Frederick Piano Co.,
remodeled several portions of the building and re-
arranged the departments. Among the improve-
ments will be the giving over of the entire fourth
floor to tha talking machine and player-piano de-
partments and the enlarging of the Victrola depart-
ment, which will be known in the future as Victrola
Hall. It is planned to give an elaborate series of
recitals in the n.w hall during which the player-
piano and organ will also be used.
"TALKERS" FOR NEW YORK SCHOOLS.
The Board of Education of New York has ap-
proved the use of talking machines in the public
schools next year. The introductory cost will only
bo about $5,000, and the pleasure derived from their
use will, doubtless, be worth far more than this
small expenditure.
THE ELECTRICAL SHOW.
The Electrical Show will be opened by Thomas
A. Edison in the Grand Central Palace on October
9. The date marks the thrtieth anniversary of the
WANT HILL CO. ASSIGNEE ENJOINED.
American Graphophone Co. Takes Action
Against Cutting of Prices on Bankrupt Stock
in the United States District Court.
TO MANAGE VICTROLA DEPARTMENT.
(Special to The Review.)
Crawfordsville, Ind., Oct. 8, 1912.
Arch H. Olds, an experienced publicity pusher
and formerly advertising manager of a local paper,
has joined forces of the M. L. Claypool Piano
Co. as advertising manager and head of the Vic-
trola department of the three stores of the com-
pany in Lebanon, Frankfort, and this city. In h's
new capacity, Mr. Olds will give an elaborate
series of recitals at the three stores throughout
the winter.
MANY VISITORS TO GIMBELS.
The piano, talking machine and musical merchan-
dise departments of Gimbel Bros., Thirty-third
street and Sixth avenue, have been visited by
thousands of people* this week. This was due to
the Fashion Exhibition, conducted on the same
floor and which drew capacity crowds each day.
Many people visited the musical departments after
viewing the exhibition, and a number of sales were
closed. A noticeably brisk trade was done with the
new $75, $100 and $150 models of the Victor talk-
ing machines.
(Special to The Review.)
Buffalo, N. Y., Oct. 8, 1912.
Attorneys for the American Graphophone Co.
appeared before Judge Hazel in the United States
District Court here last week for the purpose of
securing a restraining order against C. A. Pickard,
assignee for the Hill Piano Co., Jamestown, N. Y.,
to prevent him from selling graphophones and
Grafonolas valued at $4,100 at less than list prices
The plaintiff also demanded that the machines in
question be turned over to the Godenough Piano
Co., of Jamestown, woh now have the agency for
the Columbia phonographs and Grafonolas in that
city. Judge Hazel reserved decision. Mr. Pickard
claims that he will fight the case to the highest
courts. Similar cases in the past have never gotten
beyond the lower courts.
REVISION OF VICTOR LABELS.
The legal department of the Victor Talking
Machine Co. is calling the attention of the trade
to the revision of its labels, in which it is pointed
out that "No license is granted to sell or use this
machine in any altered or changed condition, or
with any parts not manufactured by this company
or its licensees."
A provision prohibiting the alteration of Victor
records is also included in the record labels to
this effect: "Licensed under the following patents
—only so long as this record and label remain
unaltered." This provision, among other things,
prohibits any alteration of the records for any
purpose whatsoever.
SEARCHLIGHT HORN CO. WINS IMPORTANT PATENT SUIT
Against Sherman, Clay & Co. for Infringement of Patent Covering the Special Construction and
Shape of Talking Machine Horn.
''Special to The Keview.)
San Francisco, Cal., Oct. 5, 1912.
Following the hearing of the suit of the Search-
light Horn Co., of New York, against Sherman,
Clay & Co., of this city, as Victor agents, which
commenced October 1, a decision was handed down
yesterday by Judge Van Fleet in the Federal Dis-
trict Court, in favor of the plaintiff.
This suit was started May 19, 1911, and was for
infringement of patent granted in 1904 to Peter C.
Nielsen, assigned to the Searchlight Horn Co., for
a phonograph horn, having bell shape, with abrupt-
ly flaring outlet, composed of longitudinally ar-
ranged metal strips secured together at edges by
seam of such character as to produce longitudinal
ribs on outer surface.
Judge Van Fleet's decision was to the effect that
all metal ribbed horns coming within the above
definition are an infringement, and it is claimed by
the Searchlight Co. that this covers the horns now
in general use by the talking machine trade. Dam-
ages of $3,578 were awarded the Searchlight Horn
Co. against Sherman, Clay & Co. This is estimated
on the basis of 50 cents each for each horn sold
by them. The decision also holds distributers, job-
bers and retailers responsible for infringement.
Sherman, Clay & Co. took steps at once to appeal
the decision.
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