Music Trade Review

Issue: 1911 Vol. 53 N. 23

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW
into a genuine comic opera. And nowhere is a a coarse story.
better indication than the number of so-called
"One has a poor opinion of the man and a poor
"serious" composers in this country who could not opinion of the piece. Within several years there
be tempted into writing musical comedies, yet who will be quite as much appreciation of style among
are now preparing light operas, with a real motif
American audiences as among the French or the
and a real music."
Viennese. In fact, they are now beginning to reg-
Coming from Victor Herbert, and uttered in ister their taste, as they usually do, in box office
IDWA1D LYMANB1LL • Editor u d Prtprldtr
his quick, vigorous manner, each point driven home returns.
J. I. SriLLANB, Mmglag Mltar
by emphatic, batonlike gestures of his small, firm
"For after all, as in every other field, public
B. B. WILSON. Editor Music Section
hands, this seemed less a prophecy than a fact. taste determines what is presented to it. A score
Then, aware that he had touched upon a theme or more years ago the better form of burlesque
r«Mfck«4 iTtry Sitnrtey at 1 I M I M B Avomt. Ntw T«rk
that needed considerable elaboration, he drew his was the fashion for the even better class of thea-
SUBSCUFTION. (laclndlnf po«ta««), United Itatw u «
high stool close to his work desk and leaned easily tergoers. That became too crude, and to dignify
•Uxlco. *2.0O p*r year; Caaada, 9S.BO; all *th*r oou-
l
$4.00.
it and refine it the era of musical comedies came
on his arm.
"It's going to be hard to get a whole morning's in. And now we are tiring of those, though the
T*l*phoacs-Nnmbera «77 and 4678 Gramerejr
subject into a fifteen minutes' interview," he ob- best will persist as good burlesque has persisted.
Connecting all Departments
served with a cheery smile, "but we'll try."
"Even in our lighter music we are coming to
NEW
YORK, DECEMBER 9, t i l l
And if there is any one who can pour forth demand something that conforms to a general idea,
such a cataract of ideas and viewpoints in a brief
We don't like to be lulled one moment, and then
space of time, he is yet to be found. Mr. Her- rushed into a Coney Island dance the next. Still,
All matter of every nature intended
bert enters upon and pursues an interview with whatever may have been its faults, musical comedy
for this department should be addressed
much the same liveliness and spirit that he does has paved the way for this newer and finer ap-
The Editor Music Section Music Trade
preciation on the part of our larger public.
when he composes a march.
Review, 1 Madison Avenue, New York.
"Of course," he observed, "I am full of this
"Nor is this true of New York alone. The
subject now, owing to the success of 'The En- same feeling has swept over the entire country.
chantress,' my last comic opera. A dozen years In fact, I have often said that musically the pulse
ago an opera of this type would not have been of the country is the phonograph. It goes every-
nearly as popular. The audiences did not seem where. It indicates the taste of the people in Ari-
to appreciate style. And style in music is merely zona as well as in Manhattan. And in this branch
what tact is in conversation. Theatregoers have you will find this curious situation. The manu-
become sensitive and demand it. They have the facturers have suddenly found a huge supply of
There are few men before the public of the same feeling precisely when a bit of ragtime is ragtime records on their hands. Almost before
United States to-day who are so well qualified to introduced right after a delicious love melody they were aware the demand for them had died
that they have when they hear a man who has out, and in its place had arisen a new demand
enter into an intelligent discussion of the future
for opera and light operas. The phonograph peo-
of music in America as Victor Herbert, the well- been telling of the beauties of life suddenly repeat
known orchestra conductor and composer. Mr.
Herbert, although he is best known for his many
successes in the musical comedy and comic opera
fields, is thoroughly capable of writing, and in
fact has written symphonies and other works of a
high order that compare favorably with the works
of the recognized masters and composers of the
classics. It is thus seen that he has a first hand
view of the situation on both sides of the fence,
as it were, and the following opinion of the future
of American music can be accepted as authorita-
tive.
,,,\,": T \,.,.
"America is coming into a light music of its
own—a music fresh and full of vitality, yet with
a style and refinement that will make it as artistic-
ally alluring as European music. We are passing
FEATURED IN FOUR "GIRL
through the innocuous period of musical comedy,
IN THE T A X I ' COMPANIES
which was merely a transition from the burlesque,
COMMENTS B Y
I WANT A GIRL
KNOCK WOOD
THEY ALWAYS PICK ON ME
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WITH THIS ONE
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" THE COUNT of LUXEMBOURG"
"THE QUAKER GIRL"
" GIPSY LOVE"
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"THE ARCADIANS"
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"HAVANA"
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C H A P P E L L & CO., L t d .
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the use of first and sec-
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The teacher will find
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aid in the instruction of
young students, as ex-
treme care has been
used in the selection and
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kept in mind, as well as
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THE
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Trade Supplied by the McKinley JVlusit Co., Chicago and INew York
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MUSIC
COMPANY,
CHICAGO
AIND N E W YORK
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
pie cannot supply enough of the work of our best
singers. Had any one prophesied this ten years
ago he would have been ridiculed.
"So like these business men, the American mana-
gers have awakened to a sense of the change. And
because they realized what it meant, they have
made possible light operas with a theme and a gen-
erally conceived style. The time has arrived when
our best composers, who have been held back by
their natural distaste for the prevalent light musical
mode, may and should come forward. It is just
the working out of the natural sequence. It is
first the public, then the managers, then the com-
posers who work the change.
"There are many other influences which will
quicken this transition from mere vulgar forms
of light music. If our poetry improves, then our
music will improve. For the most genuine inspira-
tion a composer can receive is from poetry, just as
a poet oftenest gets his impressions and inspira-
tions from music. The two are co-ordinate. They
must be. Give me beautiful words, with a beauti-
ful thought, and I feel like setting it to music.
But give me a poor set of lyrics and I am in
despair. And naturally the music becomes mechan-
ical at the best.
"If some of our poets would turn from the
heavy Elizabethan forms of drama, from tragedies
SELLS AND
SATISFIES!
Thousands of Dealers have
learned the value of handling
Century Edition
It sells—and satisfies.
Century Music Pub. Go.
1178 Broadway
New York City
MUSIC TRADE
REVIEW
particularly, to light, fantastic themes, full of real
lyric poetry, and the charm of quaint, whimsical
humor, we would all rise apace. As a matter of
fact, it is much easier to write a good heavy theme
than a good light one, whether it be music or
poetry. Given a pathetic situation and a little
shiver music, any one can produce tears."
TWO SUCCESSFUL PRODUCTIONS.
"They All Look Good When They're Far Away"
and "When the Right Man' Sings Tra La." M.
Witmark & Sons publish the music for both pro-
ductions.
WITH THE BOSTON PUBLISHERS.
The Various Concerns Busy—Many New Pub-
lications of Merit Appearing—Other Items.
(Special to The Review.)
"Around the World" at Hippodrome and "The
Boston, Mass., Dec. 4, 1911.
Enchantress" at the New York Theater
Playing to Crowded Houses—Some of the A publication that the White-Smith Co. is justi-
fiably priding itself on just now is a volume bear-
Musical Features.
ing the title, "Songs for the Home and Kinder-
"Around the World," the Hippodrome spectacle garten." It is compiled by Miss Ida C. Knapp, a
of the season, is drawing overflowing houses con- woman who has done brilliant work in the devel-
tinuously, which fact is especially noteworthy as opment of kindergarten work in Detroit, and who
the- weeks immediately preceding Christmas are now is in Boston making a study of voice culture.
generally dull ones for the theatrical fraternity.
The volume is in cycles and portions are devoted
The various musical features of the present show, to the children's tea party, the family, boating,
the compositions of Manuel Klein, have played a bird songs, a shepherd's idyl and at the end a
prominent part in making for the success of the group of miscellaneous songs. The house also has
.production, some of the most popular selections just put out a volume especially adapted to the
being "It's a Long Lane that Has No Turning,"
Christmas season called "The Capture of Santa
"Blarney from Killarney," "Sweet Senorita," "In
Claus," a Christmas operetta, which already bids
Venice," "My Old Town" and "The Royal Dur-
fair to be popular for children's entertainments.
bar."
The B. F. Wood Music Co. are experiencing a
Another notable Broadway success of the sea- strong demand for their music publications. A
son is Victor Herbert's new operetta, "The En- group of pieces for piano is called "Trois Mor-
chantress," which is playing at the New York
ceaux" for the left hand alone by C. W. Krog-
Theater with Kitty Gordon in the title role. Mr. mann. They are "Vals'e Viennoise," "Marche
Herbert's talents as a composer are fully in evi-
dence in the music of the new work and at least
one of the numbers in the production, "The Land
of My Own Romance," has leaped into immediate
popularity. Other numbers for which there is a
strong demand include: "All Your Own Am I"
YOU CAN TELL A HIT!
(Champagne song), "Art Is Calling for Me" (I
IT'S
IN THE ATMOSPHERE!
Want to Be a Prima Donna), "Come Little Fishes"
(Goldfish song), "If You Can't Be as Happy as We were part of the audience
You'd Like to Be, Be Just as Happy as You Can."
at the FIFTH AVENUE THEATRE
"Rose, Lucky Rose," "Come to Sunny Spain," "I've
last week when "THE TEMPLE
Been Looking for a Perfect Man," "That Naughty
Little Song," "One Word from You" (duet), QUARTETTE" did their "stunt".
^-with a
"SQUARE
DEAL"
TO ALL DEALERS
Our Sensational Successes:
"That Haunting* Melody" "The Brookside Inn"
"The Vienna Roll"
"tfots and Fans"
"That Haunting- Melody"—entre-acte.
RUM
TUM TIDDLE!!!
(Winter Garden)
New York World—The hit was scored by Al. .Tolion In
his two songs, "Haunting Melody" an'd "Rum Tom
Ttddle," which were reputedly encored.
All Live Dealers Will Write at Once
for
and
and
You,
our New Issue Proposition. It's a New
Original business deal that will interest
Convince you that we're going to give
Mr. Dealer,
A REAL SQUARE DEAL.
JEROME & SCHWARTZ PUBLISHING CO.
1445 Broadway, New York,
Ted S. Barron, Gen'l Mgr., B'way Theatre Bldg.
They are a swell act; a full
dress act, a genuine drawing
room attraction! You could
tell the audience liked them.
Their fifth song was
" H O N E Y M A N "
and you could tell that the
audience liked the song
tremendously! The applause
was spontaneous--you felt it
coming all through the house.
The audience's thoughts were
all in harmony!
" H O N E Y
Oh! You Beautiful Doll
Witmark Production Successes
NOW PLAYING IN NEW YORK
At the New York Theatre
GREAT
"THE ENCHANTRESS"
M A N "
was THE h i t ! They had t o
s i n g t h e chorus over a g a i n
and a g a i n !
LEO.
F E I S T - - N E W YORK
with KITTY GORDON.
Beautiful lyrics
and a dashing
melody that is
irresistible.
Book and Lyrics by Fred De Gresac and Harry
B. Smith. Music by Victor Herbert.
At the New York Hippodrome
"ROUND THE WORLD"
Book by Arthur Voegtlin and Carroll Fleming.
Lyrics and Music by Manuel Klein.
At the Astor Theatre
THE QUICKEST HIT IN YEARS
"THE RED WIDOW"
with RAYMOND HITCHCOCK.
A. H. GOETTING
MUSIC
JOBBING SERVICE
Why don't you. Mr. Dealer, buy ALL YOUR
MUSIC FROM ONE SOURCE?
No matter what muiic is wanted or how many
copies, limply send ONE ORDER to u». and the
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is received.
Our prices are guaranteed to be the LOWEST,
as we won't be undersold by anyone. Send for
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circle of money-making muaic dealers.
Jerome H. Remick & Co.
Book and Lyrics by Channing Pollock and Rennold
Wolf. Music by Chas. J. Gebest.
A.
68 Farrar St.
Detroit, Mich.
M. WITMARK & SONS
A. H. Goetting, 158 l«0 Wabash Ave.. Chicago.
New York Music Supply
ppy Co.,
., 1868 Broadway,
y, N. Y.
E
M i Supply
S l Co.,
C 140
140 W.
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Coupon Muaic Co.. All Washington St., Bostoa.
A, H. Gocttimg. 148 Yoo*» S c . Toronto. Can.
131 W. 41st St.
New York
PUBLISHERS
New York Chicago San Francisco London Paris
H. GOETTING
Springfield, Mass.

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