Music Trade Review

Issue: 1910 Vol. 51 N. 9

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MUSIC TRADE
1
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VOL. LI. N o . 9.
Published Every Saturday by Edward Lyman Bill at 1 Madison Ave., New York, August 27,1910
SINGLE COPIES, 10 CENTS.
$9.00 PER YEAR.
Yoris. Then he departs as mysterious and as and "Meditation," a composition for solo voices,
chorus and orchestra based on verses by Corneille,
lonely a being as he came.
which was completed in 1885.
"Hans, the Flute Player" Has Been Given
He was an officer of the Legion of Honor and
Idyllic Turn by the Authors—Twenty-Two
PROTEST IN J3PERA CONTEST.
of public instruction, a commander of St. Gregory
Musical Numbers in Course of the Action.
the Great and of the Crown of Italy, a member of
Extension of Time in $10,000 Prize Compe-
the Institute, a professor of composition in the
tition the Cause of More Objections from
"Hans, the Flute Player of Holland," which
Conservatory of Music, an inspector of musical
Composers.
Oscar Hammerstein will produce next month as
education and a member of the Superior Council of
the result of arrangements made with George Max-
well, of Boosey & Co., who is the personal Ameri-
Within the last few days the Metropolitan Opera Musical Education.
can representative of Ricordi & Co., the publishers directors have received an open letter from an
of the opera, is described as an opera with dialog. American composer connected with one of the
NEW PLAY FOR_CHAUNCEY OLCOTT.
There are twenty-two musical numbers interspersed largest universities in the country protesting against
'Barry of Ballymore" the Title of Vehicle in
through the conversations and action necessary to the action of the board in extending the time for
Which Popular Irish Actor Will Be Seen
the development of a quaint and amusing story. c'osing the contest for a $10,000 prize offered for
This Season.
Briefly described, "Hans" is the legend of the Pied the best grand opera for a year from the date orig-
Piper of Hamelin, as seen through French eyes, inally announced, September 15 next. The com-
"Barry of Ballymore" is the title of the new
and made the basis of a comic opera. Browning- poser stated to the directors that he is not a com-
has treated this story in a poem familiar to every- petitor and has no personal interest in the outcome. play in which Chauncey Olcott will star during the
one, both for its imaginative vigor and the gro- He said he had read in an interview with Mr. season of 1910-11, now beginning. As in the case
tesque success of its extraordinary rhymes.
Otto H. Kahn, one of the directors, published July of "Ragged Robin," Mr. Olcott's play of the last
The French authors, Maurice Vaucaire and 28, that the closing of the competition lrul been post- two seasons, "Barry of Ballymore" was written by
Rida Johnson Young, the gifted playwright.
Georges Mitchell, have departed largely from the poned for a year because some persons had asked it
The songs in the new play are being written by
known form of the legend, and have given their in order that they might compete, and because only
Mr.
Olcott himself, in collaboration with Ernest R
"Hans" an idyllic turn consultant with the artistic a few scores had been handed in.
Ball, who composed "In the Garden of My Heart,"
disposition of the French.
"May I suggest," runs the letter, "that Mr. Kahn
The town of Milkatz, it would appear, has sunk
does not and cannot know how many scores will be which tine ba'.lad Mr. Olcott sang effectively in
"Ragged Robin." The titles of the "Barry of
all its energies and all its ambitions in the pursuit
offered for the reason that the original period of
of money, in the cornering of grain markets, in competition is not yet ended, and it is far from Ballymore" numbers, all of which, as in former
the driving of hard bargains. Its manufacture of
likely that any score now in the making will be years, will be published by M. Witmark & Sons,
life-size dolls, that had been its one tribute to art sent in much before the day set in the circular, viz., are "I Love the Name of Mary," "Mother
and imaginativeness, had fallen into desuetude. September 15 of this year. The writing of a grand Machree," "In the Sunshine of Your Love," "Wild
The annual prize contest of dolls had been sup- opera is not a small matter and no conscientious Rose" and "My Land."
Augustus Pitou, the eminent manager who first
pressed. What, chance was there in such a place composer will be willing to put his work out of his
as this for the poet-sculptor Yoris, who loved the hands even after completion, so long as he has time brought Mr. Olcott over from England some years
ago and who has managed him ever since, will con-
sweet Lisbeth, daughter of the Burgomaster Pip- to revise it.
permann, and had made a lovely portrait of her,
"I am loath to believe that either individually or tinue to do so this season. He and his Irish star
figuring her forth in a doll? He is scarcely al- as a body the stockholders of the Metropolitan feel as hopeful about the success of their new play
lowed to live in Milkatz, and is forever threatened Opera Company are willing to appear in the as do the Witmarks over that of its musical num-
with removal to awful dungeons.
light reflected by the interview with Mr. Kahn bers.
Poor poet, he has no opportunity either, in life or lay themselves open to the suspicion which it
'PAOLETTA" TO OPEN NEXT MONDAY.
or love, but while bewailing his destiny he meets must awaken in the minds of all who are following
a fantastic creature, who has a cage of white mice, the matter. The contest is of interest and impor-
Music lovers and others of Cincinnati and vicinity,
which he carries affectionately with him. Mice in tance to American musicians and to the public. It
and in fact throughout the'entire country, are look-
Milkatz! Treason! Mice in the town which de- is intended to encourage the production of original
ing forward with unusual interest to the premiere
pends for its livelihood on its cereals? Mad- dramatic music by Americans, and adherence to the
presentation of the grand opera "Paoletta," which is
ness ! In vain does the strange one, being none printed proposal is no more than every one has a
to open in Cincinnati next Monday night for a run.
other than Hans, the hero of the opera, ask for a right to expect from such a body as yours."
The opera, which has been written by Pietro Flor-
few grains of wheat for his little mice.
idia, a composer of distinction, with a libretto by
"To the dungeon with such a criminal!' cry the
DEATH OF COMPOSER LENEPVEU.
Paul Jones, a prominent American artist, marks a
"astonished Mayor and Corporation." "I have
new era in grand opera in America. Bernice De
come to punish this city," says Hans, "for its de- Writer of Famous Works, and Officer of the Pasquali, to whom has been assigned the title
nial of all love, charity and art."
Legion of Honor, Dies in Paris at the Age
role, just arrived in America from Naples, and to-
of Seventy.
He lifts his flute to his mouth. Every cat i;i
gether with other prominent artists, such as Herbert
Milkatz comes forth, and, fascinated by the weird
Witherspoon and David Bispham, is now in re-
(Special to The Review.)
mus r c of Hans' flute, the whole feline population
hearsal. Leo. Feist has the distinction of being thj
of Milkatz drowns itself in the river. None other
Paris, Aug. 16, 1910.
publisher of the music of "Paoletta."
than this Hans let loose his mice, with the injunc-
Charles Lenepveu, the French composer, died to-
tion, "Increase and multiply." After this there dry. He was 70 years old.
JULIAN EDWARDS MAY RECOVER.
happens a variety of quaint incidents. The popu-
Charles Lenepveu was born on October 4, 1840,
lace finally begs Hans to relieve the city of the at Rouen. He received his education at the Lycee
It was reported in musical circles this week that
fearful inflictions he has imposed upon it.
in Rouen and studied music at the Conservatoire in Julian Edwards, the composer, who has been ill
Hans relents,, demanding as the price of his for- Paris. In 1865 he won the grand prix de Rome for several weeks at his home in Yonkers, was in a
giveness the restoration of the ancient arts and with a cantata, "Renaud dans les jardins d'Armide." critical condition, but his physician, Dr. William
festivals of Milkatz and a kindlier- treatment of
Among his other works are "Le Florentin," a H. Vogeler, denied that there was any occasion for
poets. This is granted to him. So the last act comic opera completed in 1874; "Velleda," a grand alarm. He said: "There has been no change for
consists of the beautiful ballet of the dolls and the opera bearing the date of 1882; "Jeanne d'Arc," a the worse within the last month. He is in a
lively festival that attended the exhibition of the lyric drama published four years later; a requiem highly nervous condition, especially since the death
"dolls. By an ingenious ruse Hans contrives that mass, published in 1893; a funeral and triumphal of his sister, Mrs. Redfern Hollins, a month ago,
the Burgomaster give Lisbeth in marriage to liymn and a "Triumphal Ode to Joan of Arc," 1892, but there is room for hope of his recovery."
STORY OF NEW OPERA COMIQUE.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
42
THE:
MUSIC
TRADE:
REIVIEIW
tents and purposes the proprietor of a chain of
ten-cent music stores. The ten-cent music situa-
tion, however, has come to stay, as the writer of
the letter truthfully remarked. It is part of the
general situation, and, accordingly, has to be reck-
oned with. The publishers of popular music, fur-
thermore, are without exception doing business
EDWARD LYMAN BILL - Editor and Proprietor with the ten-cent stores. Such "doings" as the
J. B. SPILLANE, Managing Editor
music dealer concerned has been through are of
general interest, therefore, and were related for
R.W.SIMMONS, Editor Music Section
that reason.
Published Every Saturday at 1 Madlswi Avenue. New York
Actual and Not Merely Desirable Facts.
SUBSCRIPTION. (Including portage), United States and
The publishers of standard and classical music,
Mexico, |2.00 per year; Canada, ft.GO; all ether coun-
of course, are happily beyond the bounds of worry
tries, $4.00.
over these details, but in order that the publish-
Telephones—Numbers 4677 and 4678 Grunercy ing and retail fields may be covered thoroughly it
Connecting aJl Departments
is well that intimate details of both publishing and
retailing the popular line be given when obtain-
NEW YORK, AUGUST 27, 1910
able. No apology is needed nor intended for giv-
ing publicity to such tricks as were exposed in
All matter of every nature intended
the music dealer's letter. Facts must be dealt with
for this department should be addressed
as they exist, not as they should be ethically. The
The Editor Music Section Music Trade
popular field is so extensive that even the ten-cent
Review, 1 Madison Avenue, New York.
side of it is occupied by many thousands of per-
sons—millions, perhaps, if the buyers of low-price
music be counted. Our hope is that the regular
dealers may profit by knowledge of the evils that
beset the ten-cent stores where such establish-
ments deal in issues that are not meant primarily
for retail at ten pennies per copy. The revela-
tions of the exasperating and sometimes under-
handed complications that beset the cut-rate estab-
Some rather bitter protests against the views lishments should make the legitimate dealers more
and actions of the music dealer whose letter we contented with their lot and less inclined to view
published last week have been received by The with alarm the increasing competition from places
Review. Sales managers of several of the largest where only a "dime per copy" is paid.
publishing firms in the city seem to be particularly
How to "Cut" Prices Cheerfully.
peeved by the revelations of the methods adopted
Mention of cut rates reminds the writer of an
by the dealer in question to protect his business illustration now being afforded as to there being
and obtain the best rates obtainable for sheet divers way of cutting prices. In the Flatiron
music. Exceptions have been taken, also, to what building, for instance, just across Madison Square
the objectors deemed the throwing of the burden from The Review's office, there is now going on a
of proof on them. They have gained the impres- "cut-price" sale. It is also the "removal sale" in
sion that the giving of space to the letter and the the music store that has been conducted for some
making of editorial comment thereon in these col- six years in that location with the sign, "N. Wein-
umns meant that we stood as sponsor, however stein," in the window. As is well known, A. H.
feebly, for the sentiments expressed and the tac- Goetting, the big music jobber of Springfield, has
tics used. This was probably inevitable, and in conducted the store for some months past. In the
order that there may be no further mistaken ideas Broadway show windows of the store is an ex-
entertained on the subject, we reiterate the state- cellent display of about nil of the popular hits of
ment made in this journal last Saturday—that the
music dealer in question is not to be ranked with
the regular dealers for whose benefit and informa-
tion The Review is published. He is to all in-
COMMENTS B Y - „
the present moment. These are displayed as the
bargains, and their price is 15 cents each. The cut
rate, in other words, is a reduction from 25 cents
to 15 cents. It matters not that a block west, in
Sixth avenue, the same numbers may be purchased
for 10 cents per copy. The "bargain price" of 15
cents stands undismayed in the Broadway win-
dows. If this does not show once more the orig-
inal folly of cutting the prices on popular music,
then experience and logic are mere wasted time
and mental energy. Weinstein himself, by the way,
acquired a comfortable independence by selling
sheet music at 25 and 30 cents per copy. Any
hesitating buyer who remarked that by going down
Twenty-third street he could get a certain number
for 10 cents, whereas Weinstein charged 25 for it,
was told to take the trip down Twenty-third street
and get what he wanted. The price in Weinstein's
store was fixed. Other stores, notably that of
Chas. H. Ditson & Co., in Thirty-fourth street,
maintain the proper prices unruffled by near-by
cut-rate competition. Even Remick's "song shop"
in Broadway, near Thirty-sixth street, has an aver-
age price of 20 cents. It is an old story, of course,
and nothing is to be gained at this late day by
crying over wasted cream, but as the old times
recur to mind as one of the old-time stores passes
away, one cannot prevent memory bringing a pang
of vain regret.
Minding the Pennies, but Not the Pounds.
To this form of suffering we are all thoroughly
callous now, of course, and it is to be feared that
soon we shall become content with the fact that the
music publishing business is the one conspicuous
example of the unpopularity of sound business
sense. In most commercial quarters this element
is fairly welcome. Music publishers cannot be ac-
cused of not wanting all the money they can get,
but they seem to prefer a thousand pennies to
forty quarters or ten greenbacks. They want a
certain amount, but they insist it shall be doled
out to them in tiny sums. Such is the general
proposition. The peculiar thing about it all is that
the public, which buys the music and yields the
profits, never asked for the favor of paying less
than it had been accustomed to pay.
With the opening dates of a number of musical
shows announced, we will soon hear from the pub-
lishers of production music.
SOME OF OUR REAL HITS
11
UNDER THE YUM YUM TREE "
" I ' L L LEND YOU EVERYTHING
I'VE GOT EXCEPT MY WIFE
" M Y SOUTHERN R O S E "
"KEEP YOUR FOOT ON THE SOFT PEDAL
Vocal and '
THE CUBANOLA GLIDE • i ' / Instrumental'
MESSRS. CHAPPELL & CO., Ltd.
are the publishers of
THE REIGNING MUSICAL SUCCESS
THE ARCADIANS
Music by Talbot and Monckton
(Produced by Mr. Charles Frohman)
HARRY VON TILZER MUSIC PUBLISHING COMPANY
FRANZ LEHAR'S NEW OPERA
AD D R S S
N E W Y O^K L O M F^ E T O
THE MAN WITH THREE WIVES
( 2 5 West 4 3 d Street, New York City
(To be produced shortly by Messrs. Shubert)
IVAN CARYLL AND LIONEL MONCKTON'S
SUCCESSFUL MUSICAL PLAY
OUR MISS GIBBS
(To be produced shortly by Mr. Charles Frohman)
LONDON'S LATEST CRAZE
THE BALKAN PRINCESS
A Musical Play by Paul A. Rubens
(To be produced by Mr. W. A. Brady)
CHAPPELL & CO., Ltd.
37 W. 17th St.
NEW YORK
THEODORE MORSE'S NEW HITS !
"Good-bye, Betty B r o w n " (Our New March Hit)
" H E ' S A COLLEGE B O Y " (A Great Big Seller)
Standard Sellers:
"MOLLY LEE"
"KITTY GRAY"
" B L U E F E A T H E R " (Song and Intermezzo)
"Phoebe Jane"
"If This Ring Told You All It Knows"
"Just a Little Ring from You"
" Dear Old Girl"
Theodore Morse Music Co.
1367 Broadway, New York
c SHEET MUSIC
DEPARTMENT
This collection of 29
pieces for Violin, is re-
garded by violin teachers
and students as being uni-
versally popular. While
it is an admirable solo
collection for any violin-
ist, it has been made spe-
cially inviting to those
whose musical attainments
are moderate, by the fact
that the 'violin part is
written entirely in the 1st
position. The entire col-
lection is carefully bowed
and fingered. Violin with
Piano accompaniment, 75
cents. Violin, 'Cello and
1'iano, $1. Violin, Flute
and Piano, $1. Violin,
Flute, 'Cello and Piano,
Published by
$1.25.
HINDS, NOBLE & ELDREDGE, 31-35 West 15th Street. New York
WILL ATTRACT MORE CUSTOMERS TO YOUR STORE THAN
ANY OTHER MEDIUM YOU COULD EMPLOY
Writs for catalogue and particulars as to how to
make a sheet music department a money-maker
Address nearest office
McKINLEY MUSIC CO., 185 Harrison St., Chicago, III.
NO. 80 FIFTH AVENUE, NEW YORK, N. Y.

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