Classic Mode

Music Trade Review

Issue: 1910 Vol. 50 N. 14

Page 46 Text:

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
4G
EDWARD LYMAN BILL - Editor and Proprietor
J. B. SP1LLANE, Managing Editor
R. W. SIM vtONS, Editor Music Section
Published Every Saturday at 1 Madlsra Avenue, New Yerk
SUBSCRIPTION. (Including postage), United State* and
Mexico, $2.00 per year; Canada, $1-50; all «ther coun-
tries, $4.00.
Telephones—Numbers 4677 and 4fl78 Gramerey
Connecting a l l Departments
NEW YORK, APRIL 2 , 1910
All matter of every nature intended
for this department should be addressed
The Editor Music Section Music Trade
Review, 1 Madison Avenue, New York.
COMMENTS B Y - „
MUSIC
TRADE: REVIEW
difficult anyway, and proof would be well-nigh
impossible, as publishers themselves have found
when their published pieces have been copied in
part at various times in the past. We would
say that an aspiring composer should choose
some reputable publisher whose standing is such
as to make him feel that he could not afford to
jeopardize his business by corrupt practices,
even if he contemplated doing so. If the com-
position submitted is found to give indication of
final commercial value, the publisher would be
not only willing but anxious to encourage the
composer, in the hope that he would produce
other compositions of equal merit and submit
them to the same publisher. Finally, the ob-
taining of a copyright prior to sending in the
music is a hint that the composer suspects lack
of honesty on the part of the publisher, and be-
sides being something of an insult, this cannot
be said to precede the showing of any special
favors by the publisher.
one price to both the regular dealer and the ten-
cent store, the figure being eight cents per copy,
£ though the latter store had been buying the
more music. He asked the proprietor of the
regvlar store why he did not display his popular
miu-k' better and then employ a demonstrator.
Tre proprietor replied, "What, and lose our dig-
nity?" Naturally, the publisher felt a bit dis-
couraged at the inconsistency, which, of course,
lay in the fact that the music store proprietor
wanted to obtain the profits accruing from the
sale of popular music and yet did not take the
best means toward that end. Inconsistency was
shown further in the attitude of the proprietor
in selling popular music and yet half trying to
hide the fact. Fortunately, such instances are
rare, as the thousands of regular dealers
throughout the country will say to themselves
as they read this. The point is that co-operation
between dealer and publisher is the rallying
cry of to-day in the matter of meeting existing
needs. The publishers are willing, as never be-
fore, to extend co-operation as regards prices,
so that the dealers may meet competition. The
dealers, in turn, should co-operate by keeping
strictly up to date in methods, and, in fact, the
dusty shelves and dark windows have become
things of the past, gave in exceptional cases.
Question
Inconsistency has been a charge often made
by music publishers and dealers, one side
against the other. Certain triumphs in this re-
spect have assuredly been achieved by some
publishers, especially as regards complaints of
evils, but lack of any action, as we have had
occasion to remark in times past. It is now
the dealer's turn to face a similar charge, al-
though it is not based on similar grounds. One
of the leading New York publishers told the
writer recently that in the course of a business
trip to Albany he took occasion to compare the
selling methods of a large music store there
and those of the sheet music department of a
nearby ten-cent store. He found the music in
the latter establishment well displayed, as usual,
with a demonstrator hard at work. In the music
store he found that practically all of the pop-
ular music was under the counters, or was so
arranged in piles as not to call any special at-
tention to it. The publishers had always made
of Caution
When Small Accounts Yield
in Copyrights.
A correspondent writes us for advice as to
whether it is necessary to copyright a composi-
tion before sending it to a publisher. This is a
question which seems to agitate many a hope-
ful composer. We have no hesitation in saying
that when a composer contemplates sending a
manuscript to a publisher, he need not take the
trouble to obtain a copyright in advance; pro-
vided, however, that he ascertains that the repu-
tation of the publisher is established as the re-
sult of businesslike methods that have brought
more or less prosperity. A publisher who has
gained this reputation is not one to risk it for
the sake of an unknown quantity such as any
song, no matter how promising, must always
be. That is the business side of the case, and
is given because the ethical side is not always
convincing to the skeptical. But, even in the
case of an unscrupulous publisher, the composer
would gain little by having procured a copy-
right in advance. The publisher, if he were so fire "big seller.''
inclined, could easily purloin parts of the com- The names and descriptions of the numbers
position in such a way that detection would be are then given. It is such publishers as these
This collection will ap-
peal most to lovers of
gems from the operas
through the fact that it is
complete in every respect,
and contains all the fa-
vorite standard operas in-
cluding selections from
Contes D'Hofftnan, Lak-
me, Eugene Onegin, etc.
The melodies selected are
the
ones
with
which
everybody is familiar and
t h e arrangements a n d
modern fingering are spe-
cial features which will
appeal to the intelligent
lover of the piano. Price
75 cents.
We are the publishers of the
music of
"The Arcadians"
Now the season's hit in both
London and New York
Chappell & Co., Ltd.,
'Tis Sweeping the Country !
"WHERE THE
RIVER SHANNON
FLOWS"
HINDS, NOBLE & ELDREDGE, 31-35 West 15th Street, New York
By JAMES I. RUSSELL
SOME OF OUR REAL HITS
It is one of the BIGGEST of our BIG
"THE
CUBANOLA
GLIDE"
(,«£?„£&,)
"MY
SOUTHERN
ROSE"
song)
" K E E P YOUR FOOT ON T H E SOFT P E D A L "
Son a n d
" T i n
H c F .
V
n U
n l K o H n f M l
R
11 ft
°
t
T I i U
K M
b " V ( Instrumental^
HITS and grows BIGGER each d a y !
Anticipate the Demand.
"HIP-HIP-HYPNOTIZE
M E " >son 0
G I V E M Y R E G A R D S TO M A B E L " (So
N EW S Y S ORK L O"FICE TO
Order Now
M. WITMARK & SONS
NEW YORK
HARRY VON TILZER MUSIC PUBLISHING COMPANY
AD D
Big Totals.
One of the local publishing firms is sending
out letters to individual music dealers in every
part of the country in pursuit of its policy of
getting every bit of available business to be
had. This is, of course, nothing new in the
publishing field, but the energy with which this
particular firm are carrying out the idea is ex-
ceptional. The result is that the prices obtained
by this firm are the highest in the city, with
only one or two exceptions. By getting an order
for a thousand copies here, and for a few hun-
dred "shorts" there, the publisher referred to
obtains orders for a total number of copies
which, if sent in by a few individual stores,
would be cited as enormous. The introduction
to the letters reads as follows, and may be of
passing interest to other publishers, if only for
purposes of comparison:
"The following is in reference to our new is-
sues for this month. We have published only
lour numbers so far this year (March 10),
and each of them had to show that they had
selling qualities before we offered them to the
trade. It is our intention never to publish a
number until we have first given it a thorough
try-out with our professional staff. Working on
these lines, we know that you can always depend
on every number that we issue as being a sure-
LONDON
PARIS
CHICAGO
' 2 5 West 43d Street, New York City
NcKINLEY
JOBBERS
SHEET MUSIC
We Guarantee Riling Your Orders Complete
the Same Day Received.at Lowest Prices.
CHICAGO
MCKINLEY MUSIC CQ
NEW YORK

Page 47 Text:

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
who get the most profits from the regular deal-
ers, and who have proved how large these profits
can grow when they are sought in the right
way, and with results that are mutually satis-
factory.
WITH THE CHICAGO PUBLISHERS.
Signs of a Revival of the Love Ballads of a
Quarter-Century
Ago Noted—Feist Prints
Continue Prominent at Various Theaters—
Witmark Songs Also Conspicuous—Several
New Numbers Issued by the McKinley Co.—
Victor Kremer Co. Increase Capital Stock.
(Special to The Review.)
Chicago, 111., March 26, 1910.
Some of the publishers and dealers say there
is a distinct revival of some of the old love bal-
lads which swept the country a quarter of a
century ago, and which had come almost to be
in the "Curfew Shall Not Ring To-night" class
because of their constant use and misuse. But
the music is of a kind that lives because it has
genuine merit, as well as the quality of catchi-
ness, and, while the lyrics are perhaps ultra-
sentimental, they are free from coarseness of
any kind. It would be interesting if one could
look a quarter of a century ahead and know
how many of the popular songs of to-day would
then be in vogue.
Sam Curtis and company, at the American
Music Hall, are featuring Feist's "Be Jolly
Molly." The Twin City Quartette are using
this week "That Italian Rag" and "Dick" Mil-
ler at the Foster Avenue Theater is singing
"Hey There, Sis."
Maurice Shapiro is expected in Chicago next
week.
Details concerning the contemplated
Shapiro store and other equally important mat-
ters will occupy Mr. Shapiro's attention.
Miss Lillian Herlein, the well known prima
donna, who appeared at the Majestic Theatre
Read what T h e Evening
Mail, America's Best even-
ing paper, has to say about
the Famous
CENTURY
ED I T I O
TEN-CENT SHEET MUSIC
"Easily the best proposition in
the musical world; none better
at any price."
MUSIC TRADE
last week, scored heavily with her songs, "Eyes,
Eyes, Eyes," "Swim, Swim, Swim," and "Miss
Manhattan," all of which were written especially
for her and are published by M. Witmark &
Sons. Frank Morrell, who enjoys more than a
local reputation as a tenor, is at the Majestic
this week making a hit with "To the End of the
World With You" and a composition of his own,
entitled "Your Mother Still Believes in You."
"Where the River Shannon Flows" was featured
quite extensively in Chicago on St. Patrick's Day.
The McKinley Music Co. have just brougnt
out several new ballads, music for all of which
is written by the indefatigable H. W. Petrie,
and they promise to add to the reputation this
Chicago composer has long enjoyed as a writer
of popular ballads of the better class. They
are as follows: "Oh, For a Thousand Tongues,"
song for baritone or contralto; "A Thousand
Fathoms Deep," "A Song That Reminds Me of
You." The McKinley Co. are also bringing out a
promising ballad entitled "Let Us Be Sweet-
hearts Again," words by Arthur Gillespie and
music by Terry Sherman.
Among the professionals in Chicago this week
singing Bob White's songs are Hoffman and
Clark, using "O, You Jeffries," "Its You, Pal,"
and "Every Girl I Get the Other Fellow Steals;"
Edna Shepard, at the Orpheum, singing "It's
You, Pal;" Herman Timberg, the violin genius,
starring with the Schooldays Co., using "Oh,
You Jeffries" and "It's You, Pal." Milton Weil
was the headliner at the Whitney Theater last
Sunday, where a mock trial was in progress,
with his two songs, "Oh, You Jeffries" and
"Every Girl I Get the Other Fellow Steals."
The following is quoted from one of the many
letters received by the Miller Music Publishing
Co. anent their 1910 song hits: "I have put
on 'Bum Outside' this week and it took the
house by storm." The Anglo Saxon Trio are
featuring "Jane, Jane, Jane," which they re-
cently added to their repertoire.
The capital stock of the Victor Kremer Co.
has just been increased from $35,000 to $50,000.
The Victor Kremer Co.'s new rag, "Sure Fire,"
id said to be eclipsing even its title. It is being
played by bands and orchestras all over the
country, and, according to the company, looks
like one of the biggest popular instrumental
successes on the market. The Kremer people
are contemplating having words written to this
number, and, no doubt, this will soon be issued
by them.
J. B. Kalver, local business manager for
Jerome H. Remick & Co., returned last week
from a four weeks' trip through the South,
Southwest and Middle West. "The dealers
realize that they have a fight on their hands to
get business," said Mr. Kalver, "and they are
coming to the scratch in an energetic manner
and are getting it." Mr. Kalver says Remick
& Co. have six of the biggest hits in the trade
to day, namely, "Silvery Moon," "Gray Bonnet,"
"Garden of Roses," "I'll Make a Ring Around
Rosie," "Santa Fe," and "That Loving Two-
Step Man." Anita Owens, of "Sweet Bunch of
Daisies," has just written another song for
Remick, entitled "Where the Daisies Blow."
MORRIS STORE IN ATLANTIC CITY.
The Jos. Morris Music Publishing Co., of Phila-
delphia and New York, will be among the firms
operating music stores in Atlantic City this sum-
mer. Their store will be situated at the corner of
the Boardwalk and St. James' Place.
COMIC OPERA BY WOMAN COMPOSER.
"The Village Countess," said to be the first
comic opera ever written by a woman, was re-
cently produced in Berlin, Germany. The com-
poser is Frau Rachel Danziger. Advices state
that the opera scored a pronounced success, the
music being melodious and including several
tuneful topical numbers.
SHAPIRO BACK FROM EASTER TRIP.
Maurice Shapiro, tae minic publisher, spent
Easter at Atlantic City, returning to this city
last Monday. The new jShapiro store at that
watering place has been open several weeks, and
has done a good business for so early in the
season. There was a falling off in activity in
most music stores during the Lenten period, but
the passing of Easter has already brought about
improvement which according to precedent should
continue through the next two months.
Jerome H. Remick, head of the music publish-
ing house bearing his name, returned to his head-
quarters in Detroit last Tuesday after spending
several days at the New York offices.
THAT
ITALIAN
RAG
By AL PIANTADOSI,
Creator of Italian
"Santa Fe"
Irish Cowboy Song. By Williams and Van Alstyne.
"I'm On My Way To Reno"
Our Comic Specialty.
Can be had wherever music is sold.
47
REVIEW
By Jerome and Schwartz.
"What's The Matter With Father"
A New One.
By Williams and Van Alstyne.
CENTURY MUSIC PUBLISHING CO.
' T i l Make A Ring Around Rosie"
1 178 BROADWAY, NEW YORK
Jerome and Schwartz' Rosiest "Rose" Song.
Character
Songs.
A POSITIVE HIT!
A PROVED SELLER!
Orders poured in the very day after this
song was first sung at Hammerstein's
Victoria Theater.
GOING STRONGER EVERY D A Y !
PUBLISHED BY
LEO. FEIST, NEW YORK
"I'm Afraid Of You"
H E A D HAS HITS
(George W. Head, Jr.)
WORLD'S GREATEST BALLAD
"Without You The World
Don't Seem The Same"
An Endless Chain of Sales of This Song Will Start
From First Purchase.
Best Ballad Since the Time of Jenny Lind
THE HEAD MUSIC PUBLISHING CO.
1416 Broad w ay. Cor. 39th Street,
New York
Novelty Waltz Song.
By Bryan and Gumble.
Jerome I. Remick
i
131 WEST 41st STREET, NEW YORK
68 FARRAR STREET, DETROIT
WE ARE THE PUBLISHERS
of those two great songs—
"GO ON, COOD-A-BYE"
and
" I HAVE SOMETHING IH MY EVE,
AND IT'S YOU."
Without a doubt the best sellers on the market.
VICTOR KREMER CO.
152 Lake St., Chicago

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