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THE MUSIC TRADE REVIEW
local branch to the new quarters. The building in the evening, as the working people have the
is a handsome three-story structure of modern opportunity to come in and settle up. At the
construction, and should make ideal piano ware- local warerooms of the Mathushek & Sons Piano
rooms, being in the heart of the business section. Co., the improvement in business was also felt,
The price paid is said to have been $70,000, and and a good season is looked forward to.
is cited as an illustration of the rapid increase in
Taken as a body, the Jersey City piano men are
realty values in that vicinity. At the Lauter an optimistic lot, and after battling nobly during
Co. store it was stated that business on the the depression and winning out, they are com-
whole was quite good, September being an ex- menting upon the excellent condition in which
cellent month. The Lauter Humana has proven they weathered the storm, they being more for-
a decided success in Jersey City, and it is difficult tunate than many dealers in other localities.
THE TRADE IN JERSEY CITY.
Decidedly Better Tone Noted in Business Con- to keep even sample instruments in stock.
The Wissner branch reported a pleasing in-
ditions—September Trade Excellent—Collec-
tions Lag—A Well Located Piano Row— crease in volume of sales with prospects for the
With Jones, Lloyd & Co. the Piano Dealers of
Lauter Co. Buy Building—What Other next few months very bright.
Richfield, Utah.
Manager Thos. L. Knight, of the Jacob Doll
Houses Have to Report Anent Conditions and
branch
had
an
equally
optimistic
report
to
make,
Prospects in the City Across the River.
(Special to The Uevlew.)
and stated they were turning a large number
Richfield, Utah, Oct. 17, 1908.
of prospects into customers, a transformation
(Special to Tbe Review, l
Jones, Lloyd & Co., who handle the Vose, Story
that counts. Not only is Jersey City proper cov- & Clark, Kohler & Campbell, Kimball, Schaeffer,
Jersey City, N. J., Oct. 19, 1908.
The trade in this city shows a decided im- ered thoroughly, but excellent work is done from and Brewster pianos and the Schultz organs in
provement and the dealers, as a rule, are pre- Weehawken on the north, to Bayonne and Staten this city, when asked regarding business, stated:
paring to handle a holiday trade close to normal. Island on the south. One of the younger mem- "The past season has been very dull, especially
September, with most houses, proved a very sat- bers of the Doll staff is S, D. Metz, who, his through the summer, but the fall has opened up
isfactory month in point of sales, and while friends say, is destined to be a star salesman very favorably, and men are generally employed,
October business has fallen a trifle behind, so some day, and he is certainly beginning prop- crops are coming in, men are busy in the fields
far, a slight spurt last week leads to the belief erly.
in the sugar beets, getting them ready for ship-
that the month's total will be up to the average
O. S. Spence, assistant manager of the Doll ment, and we have a large canal being con-
of last month. Collections, however, though con- branch, seems to have a double head of steam structed through the valley by the State, which
sidered very good, in view of past conditions, on recently, and may be seen rushing around has employed hundreds of men who were for-
have not shown an equal improvement with sales the Heights like his life depended on it. merly unemployed. Collections have been very
and dealers are paying close attention to that When questioned, Mr. Spence assumed the ex- slow as men generally were pinched for cash,
end of the business.
tremely happy expression of the newly-married but this condition is becoming better. We view
Newark avenue is the recognized business man, and commented on how he had to hustle to the situation optimistically and we anticipate a
thoroughfare of the city, and the piano men provide for "her." Also, since his marriage he good fall and winter business."
are congratulating themselves that "Piano Row" shows no disposition to do the night trick at the
They state further that the outlook for the fall
is located on that avenue. True, two large store, but prefers to "spend the evening hunting and winter trade will be as good as 1907, pos-
houses, the F. G. Smith Co. branch, and Andrew prospects."
sibly a little better.
Brunton, are located on Montgomery street, but
Andrew Brunton and the F. G. Smith Co. and
in close proximity to the Newark avenue section, Winterroth branches all commented upon the
Edwin A. Ackerman, president of the Acker-
and it is rumored that it will not be very long better tone of the trade, and the bright prospects man Piano Co., New York, is the nominee of the
before the former house will be found in the for the holidays. It is stated that a very lively Independence League for representative in Con-
real "Piano Row."
business is done during the evening hours, es- gress from the Sixteenth Congressional District.
The Lauter Co. have purchased the building at pecially with those who drop in casually while Mr. Ackerman is carrying on quite a campaign
149 Newark avenue, and will shortly move their passing. Collections also appear to be strongest in his district.
Mr. Muhlenfels entered the employ of Wessell,
Nickel & Gross when very young and he stood at
the right hand of the three partners for many
years. He was the confidential man who was
close to them in the direction of the business
and is well-known to the trade, east and west,
and it is conceded that he is fairly entitled to
the position which he has won with this great
action house.
FALL TRADE OPENS UP FAVORABLY
Improve
Your Business
Opportunities.
There is good business to be secured right now, if you have
the pianos which have the proper kind of a drawing power.
It is a fact that dealers who are selling
pianos have enjoyed an excellent fall trade.
There must be something in the pianos that attracts. We
know the Poole pianos have an attracting power which is far
beyond the ordinary.
If your trade is not just what it should
be, we are confident that we can help you to make it better.
Poole Piano Company,
5 Appleton Street,
Boston,
Mass.