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VOL. XLVII. N o . 1. Published Every Saturday by Edward Lyman Bill at 1 Madison Ave., New York, July 4, J908.
WITH THE BOSTON PUBLISHERS.
Seme Good Ditson Publications—Preparatory
Series in Art of Vocalization Complete—List
of New Music—July Musician a Notable
Volume—New March Published by White-
Smith Co.—Written by Elsie G. Phelan,
(Special to The Review.)
Boston, Mass., June 30, 1908.
Quite a number of good things have come
from the Oliver Ditson press within the past
week beside The Musician. The series on the
preparatory course to the Art of Vocalization is
now complete, making one of the most valuable
courses of instruction ever issued. The two vol-
umes in the violin school of Friedrich Hermann,
edited by Benjamin Cutter, which have been in
preparation for some time, were also issued
this week. These contain an elaborate biography
of Hermann, with an unusual variety of exer-
cises.
Two new numbers in the part-songs are "Up
and Away" for men's voices, and "Welcome,
Pretty Primrose" for women's voices. Two an-
thems for mixed voices, "Bow Down Thine Ear"
and "Jesus, I My Cross Will Take," and "O for
the Wings of a Dove," and a chorus for school
use entitled "When the Roses Bloom Again" are
also in this week's output. In the list of man-
doline music one of the notable additions is the
"Under the Mistletoe Waltz," by Rollinson.
The July Musician is notable for its unusual
features. An article by Heinrich Gebhard on
"How to Increase the Interest in Piano Playing"
is well worth the attention of piano men.
"Economical Methods in Piano Practice," by T. P.
Currier, and "The Application of the Law of
Compensation to Piano Technic," by George C.
Bender are two other noteworthy articles, while
the music supplement is the best of the series.
"On the Gridiron March" is being featured by
Elsie G. Phelan, the composer, at Keith's Thea-
ter, Boston, and is meeting with an immense sale.
She is playing the march with the orchestra
and it is also being used as an exit march by the
orchestra. A song of her composition is also
used by her in her act and is entitled "What
Makes the Thunder Sound," a dainty song for
children. This composition is also meeting with
favor from the public. Miss Phelan's work is
all melodious and it is predicted that her com-
positions will attain the popularity of those by
Kate Vannah, the composer of "Good-bye, Sweet
Day." All Miss Phelan's compositions are pub-
lished by the White-Smith Music Publishing Co
AN EFFECTIVE RETAIL WINDOW DISPLAY OF MUSIC. No. 1
SINGLE COPIES, 10 CENTS.
$2.00 PER YEAR.
THE TRADE-IN CHICAGO.
Business Rather Quiet—Will Rossiter and Vic-
tor Kremer Publish New Numbers—Star Co.
to Open New York Office—Other News.
(Special to The Heview.)
Chicago, 111., June 27, 1908.
While business is rather quiet in the music
publishing line at present on account of the an-
nual summer slump there are some signs of
activity in the trade. From all that can be
learned there will be about the usual list of
things out this fall and the professional depart-
ments are lining up for brisk work next month.
Will Rossiter has a list of nine new numbers
ready for the trade.
Victor Kremer has just published a new song
entitled "The Moon Won't Tell On You," which is
written by Frank Klickman, of the Kremer staff.
Joe Harris is expected home to-day from New
York, where he has been for the past week.
Tell Taylor, of the Star Music Publishing Co.,
expects to open a professional office for the com-
pany in New York about August 1. Mr. Taylor
has written a new song entitled "Some Day,"
which he is pushing strongly with the trade.
"Top of the World" (Witmark) opens at the
Studebaker July 8, and will probably be with us
all summer.
Billy Thompson is featuring the Jerome Rem-
ick song hits in Chicago this week.
Harry Newman, Western representative for
Harry Von Tilzer, left this week for New York
for a visit to headquarters. He expects to return
about July 15.
"My Cowboy l a d y " (Rossiter) is being feat-
ured at the Majestic this week by Miss Beckwith
(the original girl in the golden frame), of Linden
& Beckwith.
SOME "DON'TS" FOR THE PUBLISHER.
Through the kindness of Leo Feist, the well-
known music publisher, we are able to present
a series of photographs illustrating how attrac-
tive a store window may be made with sheet
music only as the magnet. It will be remem-
bered that Mr. Feist recently offered a number
of valuable prizes to the retail trade for the best
dressed window exploiting his popular march,
"Old Faithful." Previously he made a similar
offer in connection with "Golden Rod," Miss Ma-
bpl McKinley's charming intermezzo.
The series of sample windows which we will
publish from week to week are the work of one
of the most experienced window dressers in New
York, and were only procured at the cost of con-
siderable trouble and expense. A description of
the window will be published each week and The
Review is positive that the series will be of in-
estimable value to the retailer, who is desirous
of making his store attractive.
In this window a plain dark green cloth back-
ground is used. The center unit representing a
lyre is made of 7-8 in. boards, with a puffing of
cheese cloth, this in turn is covered with au
tumn leaves. The large cylinders on either side
are made of cardboard which in turn is covered
with bark (birch). Several openings are made
in each cylinder in which music is placed as
shown in the photo. Sprays of golden rod in
this particular instance—but any flowers may be
used with equal success—are placed here and
there, as shown.
Don't hand out professional copies to every
grafter who asks for them—make them qualify
every time.
Don't give out a set of slides unless you get a
deposit or a rental.
Don't throw your band and orchestra music
around as though ir were so much waste paper—
it costs you good money—make 'em pay for it.
Don't send professional copies on any old pro-
gramme that they send you, half of them are
fakes.
Don't he misled into sending copies of your Il-
lustrated songs to the slide singers who don't get
tln> slides from you, Let them get the copies
where they get the slides. The new gag of the
rental companies is to get the singer to send in
to the publisher for free copies, enclosing any old
programme.
Don't give the real performer a "bunch of stuff"
only give lilm what he can use.
And last, hut not least,
Don't he easy ; be a business man and run your
business on business principles.
Mr. Leslie Stuart, the well-known composer of
"Florodora" and "Havana" is suffering from a
broken ankle. He was writing late in his study,
and was locked in by a servant ignorant of his
presence. Rather than disturb the household,
Mr. Stuart climbed through the window, thinking
to get round by another door and fell.