Music Trade Review

Issue: 1908 Vol. 46 N. 1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
fflJJIC TIRADE
VOL. XLVI. No. 1.
Published Every Saturday by Edward Lyman BUI at 1 Madison Ave., New York, January 4,1908.
SINGLE COPIES, 10 CENTS.
|2.00 PER YEAR.
TAYLOR SELLS TO HOWE.
CHANGE IN BASIS OF CREDITS
HOME PATRONAGE LEAGUE
Proprietor of Taylor's Music House Retires and
Sells Business to His Former Manager, Who
Is an Experienced and Respected Piano
Man—Twenty-Two Years With House.
Necessary in Order to Put Trade on a Healthier
Foundation According to Mr. Kimball.
Has Been Organized in Helena, Mont., With
Piano Dealer Reeves as President—To Help
Home Trade.
(Special to The Review.J
Springfield, Mass., Dec. 30, 1907.
William C. Taylor, proprietor of Taylor's Music
House in this city, has sold his entire business,
including stock, fixtures and good will, to his
former manager, Frederick G. Howe, who has
been connected with this business since 1885. Mr.
Taylor has been contemplating this move for the
past two years or more, for, as he expressed him-
self to The Review: "I have enough private busi-
ness to look out for without the worry and care
of the piano business." Of course the business
will be continued in the spacious store in the
Y. M. C. A. building on State street, and the same
staff will be continued by Mr. Howe.
A rather unusual coincidence is connected
with the retirement of Mr. Taylor, inasmuch as
it marked his fiftieth birthday. The announce-
ment of the transfer of the business came as a
surprise to the employes and the dual event was
recognized by the presentation of handsome
bouquets on the part of the employes to both Mr.
Taylor and Mr. Howe.
Frederick G. Howe, the new proprietor of
Taylor's Music House, has had a long experience
in the piano business. He was born in Minne-
apolis, Minn., some forty-eight years ago and
came to this city when quite a boy. Early in
life he entered the C. N. Stimpson piano house
where he got his first insight into the mysteries
of the business, and in 1884 joined Mr. Taylor,
and has been his manager until this week, when
he took over the business.
William C. Taylor, who now retires with the
good will and esteem of his employes and friends,
opened his first store in this city in the Gilmore
Opera House iblock in 1884, the firm being known
as Whiting & Taylor. Mr. Whiting retired from
the business a year later. At the start the prin-
cipal business was sheet music and small goods,
but later the piano and organ end of it was
steadily enlarged. Some four years later the
growth of the business necessitated the removal
to larger quarters at the corner of Main and
Pynchon streets. Mr. Taylor was located for
seventeen years at this address and saw the busi-
ness expand until at times nearly seventy pianos
and organs were carried in stock. The sheet
music and small goods business also showed a
steady development. A year ago last June the
house moved into its present quarters on State
street. At the time of this change, Mr. Taylor
sold out his sheet music and small goods busi-
ness to ,1. Edward Gibbs, devoting himself to
pianos and piano-players exclusively. Mr. Gibbs
has controlled the sheet music and small goods
end of the business ever since the store was
opened, renting space from Mr. Taylor.
Mr. Howe, the new proprietor of Taylor's
Music House has the best wishes of a host of
friends for his success.
J. Leslie is a new piano dealer in StewartviUe,
Minn.
In a recent interview anent the present condi-
tion of business E. N. Kimball, president of the
Hallet & Davis Piano Co., expressed the opinion
that so far as the piano trade was concerned,
rapid improvement in that business depended
upon an entire change in the present basis of
credits, putting them on a more solid foundation.
Mr. Kimball spoke as follows:
"A dealer of limited capital should be ex-
tremely careful about giving notes for the simple
reason it will be very difficult for him to meet
them when they become due. If a dealer having
a small capital buys his pianos on four months
and sells many of them on three years, then it
would not be long before he will use up his entire
capital. His expenses will be going on just the
same and he will find himself in the position of
being able to meet his obligations and obliged
to take some strenuous method for recovering
his financial standing.
"If a dealer starting with a small capital
knows that it will be necessary for him to have
accommodation, he should connect himself with
some strong manufacturing house, that will be
able to carry his lease paper for him on some
equitable basis. I believe this is the only method
whereby a dealer with small capital can advance
on a positively safe basis and ultimately get into
a position where he can carry on his business
upon a sure profit making and in the end a
cash basis. The average dealer who starts with
a capital of $10,000, and who buys on four
months and sells the ordinary proportion of
pianos for cash and the corresponding proportion
on leases running an average of three years, will
find that this original capital will be entirely
tied up within one year, and he will have nothing
upon which to continue his business."
The latest in the business circles of Helena,
Mont., is the Home Patronage League, formed
with the object of boosting the industries of both
the city and the State. Special efforts will be
made to kill the business of the catalog houses
in that section and to confine buying to the
home merchants. In brief, the object of the
organization, as published, is as follows: "The
upbuilding of every meritorious and worthy en-
terprise and industry in the city and State. The
keeping of our dollars inside of the State boun-
daries. The patronage of home merchants as
against the patronage of traveling salesmen who
come to Montana from other States. The edu-
cation of our people to ransack the State as if
with a fine-tooth comb for every need they have
in the way of necessities, comforts and luxu-
ries, as against the sending of a single dollar
outside the State." A. J. Reeves, of Reeves'
Music House, is president of the Home Patron-
age League.
PIANO HOUSES TO FIGHT TAX.
Consider the Attempt of the Revenue Agent
of Mississippi to Levy Taxes on New Orleans
Dealers Doing Business in Mississippi Unfair.
(Special to The Review.)
New Orleans, La., Dec. -31, 1907.
Regarding the attempt of the Revenue Agent of
Mississippi to levy taxes upon the various piano
houses of this city doing business in that State,
as reported in last week's Review, the piano
dealers interested have decided to fight the mat-
ter. The assessment was for back taxes and for
sales since 1889, aggregating $187,000, divided as
follows: the L. Grunewald Co., $66,000; Philip
Werlein, $65,000 and the Junius Hart Piano
PIANOS FOR CHRISTMAS-PRESENTS.
House, $56,000. The suits are to be filed at Meri-
dian, Miss., and notices to that effect have been
(Special to The Review. 1
sent to the piano houses by registered mail. Many
Houston Tex., Dec. 30, 1907.
towns claim that hundreds of pianos were sold
Pianos as Christmas presents have been in the last ten years when the actual population
donated to the city of Houston for use in the has never exceeded 2,000. The piano men regard
Fannin, Rusk and Stephen F. Austin schools. the matter as an amusing and broadfaced shake-
The instruments we're given to the principals of down.
the various buildings named iby the J. W. Carter
Music Co.
SOHMER GRAND IN RECITAL.
One of the worthy musical institutions of Mis-
souri is the Shastid Piano School, of Hannibal,
Nahum Stetson, of Steinway & Sons, is at of which Mr. and Mrs. Shastid are the directors.
present busily arranging for his annual mid-win- They are both clever pianists, and at a piano
ter vacation which he will spend at the Royal recital recently given at the home of Dr. Ken-
Ponciana, Palm Beach, Fla. Mr. Stetson has nedy, of Perry, Mo., they played a program of
not been enjoying the best of health, recently great merit, embracing numbers by Greig,
having suffered from a severe cold, so a long rest Chopin, Dvorak, MacDowell, Schumann, Liszt
will be especially appreciated by him. He will and others. The piano used was a superb Sohmer
leave for Palm Beach on January 9 and will be grand, which was purchased of the Parks Music
gone several months. Mr. Stetson will, as usual, House Co., who represent the celebrated instru-
take a Steinway piano with him, this time it ment.
is a handsome upright, the panels being deco-
J. H. Gruber has opened a piano store in Phil-
rated by Arthur E. Blackmore to represent a
ips, Wis. Mr. Gruber is also a piano-tuner.
moonlight scene at Palm Beach.
MR. STETSON'S MID-WINTER VACATION.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
REVIEW
EDWARD LYMAN BILL - Editor and Proprietor
J. B. SPELLANE, Managing Editor
Executive and Reportorlal Stall:
Quo. B. KBIJ.HR,
L. B. BOWERS,
W. H. DYKES,
F . H. THOMPSON.
J . HATDBN CXARBNDON.
B. BBITTAIN WILSON,
L. J. CHAMBIBLIN,
A. J. NICKLIN.
BOSTON OFFICE:
BtBNBST L. WAITT, 278A Tremont S t
CHICAGO OFFICE:
B. P. VAN HABLINOBN. 195-197 Wabash Aye.
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W. Lionel Sturdy, Manager.
Published Every Saturday at 1 Madison Avenue, New York
Entered at tfu New Ytrk Post Office *r Stctnd Oast Matter.
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ADVERTISEMENTS. $2.00 per Inch, single column, per Insertion. On quarterly or
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reading matter, $75.00.
REMITTANCES. In other than currency form, should be made payable to Edward
Lyman Bill.
Directory ol P I M O
The directory of piano manufacturing firms and corporations
_T~
~ ~
"
found on another page will be of great value, as a reference
MMaliclurtn
f o r d e a iers and others.
ness will be run on better and sounder lines during 1908 than for
the past few years. This will apply with equal truth to all lines of
trade. Credits will be scanned more closely than ever before and
the dealers as well will probably be careful in the selection of their
trade. They will seek quality sales rather than quantity sales. The
application of such principles will redound to the benefit of business
all along the line.
There is to-day a manifest desire on the part of many piano
dealers to cut out the low priced instalment sales. In fact, a num-
ber have written us that they propose to take nothing less than $8
a month on deferred payments, even on cheap pianos. Of course,
if this plan is followed in a large way it will decrease the out-
put, but it will also establish the business on a more stable footing
and place it in line, so far as business principles are concerned, with
all other industries.
Pianos have been sold too cheaply. In no other retail field
is it possible to secure the same amount of merchandise on such
trivial initial payments and small monthly stipends as many dealers
demand for their instruments. It's a good thing to have house
cleaning once in a while and get one's head out of the clouds down
to solid earth. A good many men figure their profits on a paper
basis and they never realize because they can be depreciated in such
a great degree that they are simply building castles in air so far
away are they from the actual value. The quicker this fictitious
valuation is cut out the better it will be for all, and as we view the
general trade situation 1908 will be the year in which more practical,
sound ideas will be directly applied to the conduct of piano business
than ever before.
i
Exposition Honors Won by The Review
1 O / ^ i O WILL not be a year for plunging in any sense. Men
X KJ \J\J will know more closely what it costs to make pianos
and
to market them than ever before. Business will be figured on
LONG DISTANCE TELEPHONES—NUMBERS 4677 and 4678 GRAMERCY
a narrow basis and the loose indifferent system of conducting various
Connecting all Department*.
Cable address: "Elblll New York."
enterprises will be in a large degree abandoned. Such conditions
as those which we have recently passed will naturally cause men
NEW YORK, JANUARY 4, 1908
to give closer analysis than ever before to the conditions which
directly environ their individual enterprises. The closer the
analysis, the greater the brain power brought to bear upon the
— EDITORIAL =
solution of business problems the better it will be for all.
What we need is system in business. If we study the history
HAS now passed into history and the latter part of it of great men in the industrial world we will surely find that the
basic principle which was instrumental in creating their growth
does not furnish pleasing reading to many of us, still
was the application of systematic rules and principles to every de-
when we take the entire year in retrospect and compare it with
preceding periods it will be found that it has really given a good partment of their enterprises. The actual cost in every department
will be more closely scrutinized than ever before. Men will not
account of itself in a business way. So far as it relates to this
accept approximate statements—they will desire to be accurately
particular industry it will rank as the best year from a business
informed and that after all is the kind of principle which if ap-
viewpoint when we figure 1906 out of the comparative list. It's
plied to the piano industry, will assist in its development in a power-
better than 1905 and exceeds the record of any preceding year.
The fall and holiday trade was demoralized on account of the con- ful manner. Organization and system are two great factors which
ditions existing in the financial world. Every trade was hard hit contribute to industrial growth. We may as well say intellectual
growth because every man must have a system in his daily life
and naturally the blow fell heaviest upon those industries which deal
else he retrogrades. He must live up to certain definite rules
with the luxuries of life. Those creations which are not absolutely
clearly defined and fixed. Then he will get more out of life and
necessary as home comforts have been in a measure left out of con-
more out of business than if conducted in a loose, slipshod, hap-
sideration until the financial clouds roll by. As a result the holiday
hazard manner.
trade in the piano line has been disappointing alike to manufacturers
and dealers. Large preparations had been made early in the season
T'S not the time for pessimistic views and there is really po
for a great holiday business and it would seem as if those prepara-
place for the pessimist in this world anyhow. The man who
tions made to take care of an increased trade were based upon the
is
always
fearful of the future and who sees nothing but dark
soundest kind of business reasoning. The conditions warranted
clouds
all
about
him is a dangerous individual to come in contact
extensive plans, and plans for piano making must be made some time
with.
His
very
presence
exudes a kind of poison which is harmful
in advance. Immediately after the Knickerbocker Trust Co. crash
in
a
great
degree
to
mental
peace, industrial happiness and the
came a cessation in purchases of all kinds all over the country.
financial
development
of
all
who
come under such influence. If
Even remote villages and towns were affected, but happily the at-
things
are
not
to
our
liking
there
is
no reason why we should give
mosphere is now clearing and in all sections business is rapidly
up
and
sit
down
and
ruminate
over
the
sad position into which we
assuming normal shape. Some time will be required before we
have
fallen.
It
is
not
manly—it
is
not
courageous and it's not
get back to the former conditions and in the meanwhile there is a
good
business.
powerful lot of business house cleaning in evidence.
Every man is a little human atom which will help to make the
great unit of a nation's success, and everyone can help to a sur-
USINESS men have gone more closely into details of their
prising degree in assisting to roll by the clouds of business depres-
enterprises. Many of them have never before examined so
sion which have so recently assailed us. Fortunately, all these condi-
closely into their affairs. They have never had the time to consider
tions are purely artificial. The sun shines just as brightly as before,
the little fragmentary pieces of their business structure and in the Old Mother Nature has been rich in her gifts. There is an in-
last two months they have had leisure to go into minute analysis of
creased demand for manufactured goods. There has been no sud-
everything which relates to the business and as a result much of
den annihilation of property, and the machinery of business should
the useless waste has been cut out. It is safe to predict that busi-
not be retarded indefinitely by any artificial clogging. There is
Grand Prim
Paris Exposition, 1900 Silver Medal. Charleston Exposition 1902
Diploma.Pan-American Exposition, 1901
Gold Medal.. . S t Louis Exposition, 1904
Gold Medal
Lewis-Clark Exposition, 1905.
I
B

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