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VOL.
67TH
XXXIX.
No. 7.
Published Every Sat. by Edward Lyman Bill at 1 Madison Ave., New York, August 13,1904.
KNABE ANNIVERSARY WILL BE
OBSERVED TO-DAY.
(Special to The Review.)
Baltimore, Md., August 9, 1904.
The employes of the piano manufacturing firm
of William Knabe & Co. will celebrate the sixty-
seventh anniversary of the founding of the firm
next Saturday by a picnic at Weber's Park. The
guest of honor will be Congressman Frank C.
Wachter, who will speak. The officers of the
executive committee having the arrangements for
the picnic in charge are: President, Mr. John
Hensel; vice-president, Mr. Henry Moudhenk;
secretary, Mr. August L. Ewald; treasurer,
Mr. Charles P. Lamana. The Committees hav-
ing in charge the different amusements are as
follows:
Men's Bowling Alley—Messrs. B. Fortmann,
chairman, J. Rusk, R. Breitenback and R. Sea-
burg.
Women's Bowling Alley—Messrs. C. Williams,
chairman, L. Buhl and L. Scherzer.
Wheel of Fortune—Messrs. O. M. Hiteshew,
chairman, J. Salve, P. Serbe, A. Durkie and R.
Quent.
Shooting Gallery—Messrs. C. E. Weidenham-
mer, chairman, and H. Wendel.
Children's Amusements—Messrs. G. Lentz,
chairman, n. Richter and J. Rathman.
Dancing—Messrs. W. Keidel, chairman, G.
Lind, H. Konig and H. Rund.
Gate Committee—Messrs. C. Christians, chair-
man, W. Mark and C. Schaffer.
ESTEY PIPE ORGANS.
(Special to The Review.)
Altoona, Pa., August 10, 1904.
The handsome new pipe organ which was built
for Christ Reformed Church has arrived. Its
various parts filled a freight car. The instru-
ment is being removed to the church and will be
assembled at once by men from the factory.
The organ was manufactured by the Estey
Organ Company, Brattleboro, and is a fine sample
of the organ builder's art. It contains the nine-
teen speaking stops and 1,158 pipes. The sets of
pipes are the following:
Great organ, open diapason, viola di gamba,
dulciana, melodia, principal, flute d'amour.
Pedal organ, bourdon, double open diapason.
Swell organ bourdon bass, bourdon reble, vio-
lin diapason, salicional, stopped diapason, aeolian,
flute harmonie, dolce cornet, oboe, fugara, picolo.
The organ is especially rich and full in the
swell, which gives the performer a large variety
of fine solo stops and magnificent solo effects can
be produced. A feature of the organ is the large
number of valuable mechanical couplers and
movements which are made possible under the
new and improved tubular pneumatic action.
The organ is tubular pneumatic, each individ-
ual valve being operated by compressed air, intro-
duced through pneumatic tubes. A unique fea-
ture is the stop action. This is the celebrated
Haskell patent, whereby by means of an abridged
keyboard placed just above tho keyboard the
registers of the various pipes are brought into
play by simply depressing a white key and by de-
pressing a black key the register is closed. The
specifications for the organ were made and the
front of the organ designed by the pastor,
Rev. Warren J. Johnson, who is known as a
pipe organ expert. The price of the organ is $3,-
600, of which amount Andrew Carnegie pays
$1,500. The inaugural recital will be held Sep-
tember 16, by Professor Minor C. Baldwin, of
Steinway. Hall, New York, America's celebrated
organist.
SUCCESSFUL CABLE BRANCH WILL MOVE
INTO LARGER QUARTERS.
(Special to The Review.)
Birmingham, Ala., August 9, 1904.
In May, 1902, Mr. J. E. Shelby, manager of the
Cable Piano Company, opened a branch store
here at 2025 First avenue. Before October 1st
the business had grown to such an extent that
a move was made to 2008 First avenue, in order
to secure about twice as large a store as the one
previously occupied.
At the new store the business has continued to
grow, and Manager Shelby said yesterday, when
asked how business was: "It is very satisfactory
indeed. Our July business was by far the larg-
est we have ever enjoyed any month since we
have opened in Birmingham. My company has
the utmost confidence in the city, both present
and future. Our trade has so rapidly and enor-
mously increased that we are again confronted
with the positive necessity of having much more
room. To that end, we have leased one of the big
stores now occupied by the Stowers Furniture
Company, 1816-1818 Second avenue, and will move
there on the 1st of October."
This speaks volumes for the Cable Company
and its progressive methods of doing business.
WHAT A PLAYER SALESMAN SAID.
The Difference between "Two-Fifty" and Two
Hundred and Fifty as Interpreted by a Ware-
room Caller—An Eilers Piano Salesman Has
Rather an Amusing Experience.
The following interesting story appeared in the
recent issue of the Portland (Ore.) Telegram:
The thing was bound to come out. Mr. Hoff-
man, of Eilers Piano house, simply couldn't keep
it. In fact he thinks it would be a piece of gross
selfishness not to share it with every other sales-
man in the country. Hoffman sold a piano the
other day. He sells pianos every day, and lots of
them, so far as that is concerned. But on this oc-
casion he spent three hours of hard work. It
ended in a cash purchase, in spite of the fact that
competitors had endeavored to poison the man's
mind against Eilers piano house. Naturally Gus
was feeling good and to make it agreeable to his
customers he introduced them to Mr. L. P. Bruce,
over in the pianola section. Louis accommodat-
ingly played a little tune for them with the aid
of the pianola. The visitors were impressed. Lou
played another tune in that enthusiastic, whole-
souled way of his. He also showed them how
simple a pianola is, how easily operated, how any-
one could operate it as easily as he.
"How mucn are they? asked the man.
"Two fifty," was Lou's nonchalant reply, as he
started in on another pretty tune.
SINGLE COPIES, 10 CENTS.
$2.00 PER YEAR.
"I'll take one," announced the man when it was
finished.
Lou chuckled to himself: "Less than 20 min-
utes to make this sale, when it took Hoffman
three hours. Wouldn't he lord it over Hoffman."
He carefully helped them select a pianola to
match the new piano and picked out the $15
worth of music rolls that go with every pianola
sold for cash. "Yes, he would send everything
along with the piano, and they would be delivered
that very day."
Then he rushed off to make out his sales re-
port. As he passed Hoffman (and he went a
little out of his way to pass him) he gave a very
superior look and muttered, "Twenty minutes is
enough for ME."
Gus was dazed. "Was he losing his grip? Per-
haps he needed a rest. He did think he had been
working too hard during this sale—he really felt
fagged." Meanwhile Lou was fluttering back
with his sales slip. He held out his hand to his
customer in that insinuating way which means
"cash, please," and his friend deposited in it a
nice round shining five dollar gold piece. To say
that Lou was astonished is putting it mildly, but
his courtesy did not forsake him.
"Oh,' he said, standing with his palm still out-
stretched, the gold piece shining on it, "er—ah,
you only want to make a deposit?"
"No. I'll take the change," was the business-
like reply.
"Why, there is still $245 due on the sale."
"Didn't you tell me those pianolas were two
and a half?"
"Two hundred and fifty dollars is the price,"
replied Bruce, firmly.
But his customers had vanished with the five
dollar gold piece. Thin air had swallowed them
up. Lou stood speechless. "Two dollars and a
half for one of his precious pianolas." Then light
dawned upon him; he saw where the misunder-
standing arose, and it is safe to say he will never
price pianolas again without putting the hun-
dred after the two.
In the excitement which ensued, he let Hoff-
man get hold of the sales slip. And now when-
ever Gus gets a breathing spell he just takes out
that slip of paper and looks at it. Then he smiles
long and audibly, and "Twenty minutes is enough
for me" is being set to music at Eilers piano
house now.
RATS, PIANO RATS!
(Special to The Review.)
Parkersburg, W. Va., August 8, 1904.
A remarkable experience was recorded here by
E. S. Curtis, a music dealer, who boxed up a $350
piano for shipment to Richwood, W. Va. It was
delayed on the way, and when it arrived at its
destination rats had taken possession of the in-
side, had gnawed the case and ruined the mechan-
ism. A lot of the rats hai made nests in the
piano and thirty-five of them were secured—all
Curtis got of his $350 piano.
The Southern Music Co., of Chattanooga, Tenn.,
has been incorporated with a capital stock of
$5,000. Incorporators: O. M. Spencer, F. A. Nel-
son, N. G. Caulk, Howard L. Smith and Geo. N,
Dubose.