Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC TRADE
REVIEW
FORTY=SEVEN STEINWAY ART PIANOS
HOWARD, FARWELL & CO. ENTERTAIN
For the Hotel St. Regis—This Formidable Line of Instruments Consisting of Grands and Uprights Have
Been on Exhibition at Steinway Hall This Week—This is the Largest Order Ever Filled For This
Class of Instruments—Many of Them Art Creations of the Highest Type.
Their Office and Sales Force—A. H. Fischer in At-
tendance—Metropolitan Music Co.'s "Parsifal"
Recital—Foster & Waldo Take Krakauer
Agency.'
The Steinway art pianos which are to be de-
livered to the new and palatial Hotel St. Regis,
which will soon throw open its doors at 55th
street and Fifth avenue, were on exhibition at the
Steinway warerooms during the week just passed.
To appreciate fully the magnificence of this col-
lection, they should be seen, for no pen can give
an adequate idea of the beauties of piano archi-
tecture as well as of the art involved in their
creation. They are faultless in lines and true to
the highest requirements of art in the architect,
the painter, and last and greatest of all the piano
maker.
There are forty-seven pianos in all and the styles
iniclude a parlor grand with Wagnerian subjects,
painted on red mahogany decorated, by Moraldo,
the Italian painter and poet, with an ode to music
in French exquisitely lettered on the full board;
six Louis XV. baby grands in Circassian walnut,
with superb carvings; one parlor grand Louis XV.,
in white mahogany, also a rare piece of carving;
three uprights, early English in design, in white
mahogany, and three of similar design and work-
manship in red mahogany; five Sheraton uprights,
in red mahogany, and three in white mahogany,
three in Circassian walnut, two Louis Seize up-
rights in Circassian walnut, four of the same in
red mahogany, and six in white mahogany, one
carved upright special design in red mahogany,
two Louis XV. baby grands in red mahogany, one
upright red mahogany decorated by Jos. Frank,
two uprights in red mahogany decorated by
Arthur Blackmore, and one colonial white enamel
decorated by Tojetti (his last piece of work).
All of the decorations are of the most delicate
workmanship, and reveal exquisite taste through-
out. J. Burr Tiffany, who is the head of the
Steinway art department, may feel well satisfied
with the results and the placing of these pianos in
such a hostelry as that which the St. Regis
promises to be, will be a constant reminder of the
enormous possibilities in the art of piano making
—as it is almost unnecessary to add that the in-
struments from the musical side are the same
superb creations as have made the Steinway piano
famous through the entire world of art and music.
(Special to The Review.)
Minneapolis and St. Paul, April 5, 1904.
March business in the twin cities did not turn
out so bad after all, when the footings had been
made up. While as a matter of fact only one or
two reported an increase over a year ago, the out-
put, considering the conditions, had been better
than anticipated, and showed a big improvement
over January and February. The first week of
April started off in nice shape.
The officers of Howard, Farwell & Co. gave an
elaborate spread Wednesday evening, last, at the
Commercial Club, for their office force and sales-
men. The visit of Adolpho H. Fischer, of J. & C.
Fischer, of New York, who is also secretary of
Howard, Farwell & Co., was taken advantage of to
express the good will of the company toward and
the social relations sustained with its employees.
Mr. Fischer was toastmaster, and called upon Grant
P. Wagner, vice-president and treasurer of the
company; N. G. Moulder, A. P. Wadleigh, W. J.
Allen and Mr. Getts, a guest of honor . The com-
pany was in a happy humor, and a delightful eve-
ning- was spent, the speech-making being followed
by a song by D. A. Davies, a burlesque sketch by
MOZART IN SPRINGFIELD, 0 .
F. Q. Swasey and ventriloquism by W. J. Allen.
The Minneapolis auditorium plan is coming along
Their Manufacturing Plants in Graysboro—A Chat In the Person of W. M. Breckinridge, Who Will
in great shape. The amateur solicitors secured
With J. D. Van Etten, Who Speaks Enthusi-
Entertain With a Richmond Piano and a Ce- $200,000 worth of insurance last week. At this
astically of His Home Town and Other Mat-
cilian Piano Player.
rate it won't be long before the entire amount
ters.
($2,000,000) which it is necessary to raise to se-
(Special to The Review.)
cure
this building, has been written. Minneapolis-
(Special to The Review.)
Springfield, O., April 5, 1904.
A society event of more than passing interest will ans are working hard, because if they don't they
Graysboro, Mo., April 4, 1904.
will doubtless lose Director Oberhoffer, of the Min-
J. D. Van Etten, dealer in pianos, organs and be an immense bazaar representing the "Seven neapolis Symphony Orchestra, and that organiza-
Ages,"
to
be
held
at
the
Y.
M.
C.
A.
Auditorium,
other specialties, has returned from a trip through
tion will probably be disbanded.
Texas, where he found conditions very satisfac- April 6th, 7th, 8th and 9th. No effort will be
Easter flowers made the Cable branch in Min-
tory. To put it in his own words: "Prospects spared to make this event a memorable one. and the
were never better in Texas. It is a great State indications point to a tremendous success. The re- neapolis a veritable "bower of beauty" last week.
with a great future, fine climate and a fine class of ceipts accruing from this worthy enterprise will One of the florists had been invited to conduct
go to the benefit of the Junior Department of the the sale in the piano warerooms. A Style E and
people."
two Style G Mason & Hamlin pianos were re-
Regarding conditions in this section, Mr. Van Y. M. C. A. One of the most important features ceived last week, the first instruments of this make
Etten reports the outlook as tip top, and he ex- of this affair will be the impersonation of "Mozart." that had come to hand, and were placed on exhibit.
pects business will be very good this season. Grays- by W. M. Breckenridge, of Dayton, O., who will The Minneapolis branch reported an increased
boro is a railroad town on the west bank of the give a concert each evening, at which time he will amount of business in March over last year.
Mississippi, which is being crossed just now by use a Richmond piano and Cecilian piano player.
Prospects from the country have kept W. J.
an immense railroad bridge. ' Whjen completed It will be remembered that Mr. Breckenridge's im-
eight railroads will pass through here, which, with personation of "Mozart" during the big Arcade Dyer & Bro.'s road men hustling. Outside business
the Mississippi river for transportation, will give Festival, at Dayton, attracted wide attention, as it was reported excellent, not only for pianos, but
was the first time anything of the kind had been at- also in their wholesale small goods department.
immense facilities for the handling of freight.
W. T. Dyer says that he anticipates an exceedingly
tempted at a piano player recital.
Ir. this connection Mr. Van Etten said: "This is
good year.
one of the finest locations in the whole land for a
Howard, Farwell & Co. enjoyed a splendid trade
piano factory, our shipping facilities being so con-
A'DEVICE FOP TUNING PIANOS.
in hiph-grade instruments during March, the busi-
venient; moreover, it is the natural gateway to the
South and West. I would be glad if manufactur- The "Temperella," Which is Being Placed on the ness for the month comparing very favorably with
Market by the National Tuning Co., Exciting a year ago, at both stores. As Grant P. Wagner
ers came down and looked the situation over. We
expressed it, "the dullness of the past few months
could undoubtedly interest plenty of local capital
Much Attention.
did not seriously affect the trade with the class of
in such an enterprise, provided the other parties
people to whom we cater."
(Special to The Review.)
had sufficient ability and practical mechanical ex-
The Metropolitan Music Co. will give a Parsifal
perience to justify this outlay.
Chicago, 111., April 4, 1904.
reciial Thursday afternoon of this week, the Pi-
The
National
Tuning
Co.,
of
this
city,
are
ex-
"I would be willing to assist in such an enterprise
anola being used to ?ive selections from the opera.
myself. I have plenty of experience in wholesal- ploiting in a very effective manner their "Temper- Frank H. Tnbbs, of New York, will also give a
ing and jobbing pianos and organs throughout fif- ella," which is a device for setting the temperature short talk, illuminating some of the choicest bits.
teen different States. By the way, The Review is and enabling one to tune a piano correctly. It has An Aeolian Metrostyle piano was sold for cash last
a welcome visitor. It keeps me in touch with con- been highly praised by A. L. Tabor, a well-known week.
ditions generally all over the United States, and tyner of this city, who says:
Walter Damrosch, with the New York Symphony
enables me to get an idea of how our musical
"It fully meets the requirements of setting a cor-
brethren are getting along in all parts of this beau- rect temperament by unison tuning, which simpli- Orchestra, will present Parsifal here Wednesday,
tiful land of ours."
fies the heretofore difficult method of laying a cor- April 13.
Foster & Waldo have taken the agency for the
rect temperament. Having tested several mechani-
Krakauer piano. Reinhard Kochmann, represent-
cal
piano
tuning
devices
the
"Temperella"
is
the
PEASE BUSINESS SHOWS BIG INCREASE.
only perfectly satisfactory aid in the tuning of a ing Krakauer Bros., was here last week.
V. E. Segerstrom spent all of the last week in
Walter E. Hall, travelling representative of the piano forte that has been brought to my notice."
Pease Piano Co., returned last Monday, from a
A very excellent little volume has been pub- the western part of the state in the interest of his
three weeks' trip through New England. He se- lished by this company, in which the especial merits firm, and sent in excellent reports.
cured good orders, and says that his experience of their device are treated of in a very exhaustive
gives promise of a good spring trade. March, it is and interesting way. The "Temoerella" is destined BRAUMULLER MAKES SEVERAL AGENCIES.
reported, was an exceptionally good month with to excite no little attention in the trade.
Otto Braumuller, of the Braumuller Piano Co.,
the Pease Piano Co., being twenty-five per cent,
was expected back on Thursday of this week, after
ahead of March, 1903. The present month has
Wm. Arkles, who conducted a niano store at 107 rounding up his New England trip through Maine,
opened auspiciously with this house.
East Main street, Norristown, Pa., died of pneu- New Hampshire. Vermont and Massachusetts. Mr.
monia in that city last week, after a short illness. Braumuller made several new connections for his
house while away, and his trip averaged fairly well.
A widow and three sons survive him.
COOK WILL ASSIST BRECKENRIDGE.
(Special to The Review.)
Dayton, O., April fi. 1904.
John Cook who has been with the Aeolian Co.,
of this city, for the past two years, has resigned, to
accept a position with The Starr Piano Co., as as-
sistant to W. M. Breckenridge, manager of the
Cecilian Department.
W. M. Breckenridge, Cecilian manager of The
Starr Piano Co., gave an interesting and enjoyable
recital at the National Cash Register Co., Tuesday
evening, April £th, before a very large audience.
BEHR BROS. & CO.
PIANOS,
29th Street and I Ith Ave., NEW YORK.
HIGHEST STANDARD OF EXCELLENCE.