Music Trade Review

Issue: 1903 Vol. 36 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE
7V£VSIC TRKDE
The practical effect of the plan has been sur-
prising. We have many additional visitors,
A Chat on the Subject Which Shows That Well-de-
all of whom are evidently much interested.
signed Advertising Pays.
Numerous sales have been made and a large
Kranich & Bach, in pursuance of their pol- number of excellent prospects have been
icy of progress, which has been one of the opened up. We are constantly receiving let-
most conspicuous features of the piano in- ters asking for information and requesting
dustry this season, are doubling their motive catalogues, prices, and the like. We are well
power at the factory, adding much new ma- pleased in every way."
chinery and increasing their force of men
The Review inquired if the Kranich &
in the various departments. These steps are Bach dealers had shown any desire to emu-
being taken in order to make facilities keep late the example presented at headquarters.
pace with an increased and constantly in-
"Indeed they have," was the reply. "Our
creasing demand for the Kranich & Bach agents, as a rule, carry on quite an active
products, which calls for an output of at local campaign continually through the local
least 500 more pianos each year.
press and in other ways. Since we began
The Review learned much of the firm's our system here, Kranich & Bach representa-
plans and the general advance movement tives all over the country have written us
during a visit to the Kranich & Bach head- asking for cuts identical with those appear-
quarters, on Wednesday. J. Bach Schlosser, ing in the New York dailies. They all get
nephew of Louis P. Bach and vice-president the New York papers and the piano advertis-
of the company, when asked for some de- ing catches their eye quickly. So you see
tails of the work now in progress, particu- we have every reason to be satisfied with the
larly the extensive local advertising which outcome of the new enterprise."
has been carried on systematically for several
Messrs. O'Brien and Browning reached
months, stated the facts clearly and concisely. town on Monday. Mr. O'Brien has made
"The advertising plan your refer to," said he, several trips of late on special business. Mr.
"is a development of the idea of my uncle, Browning has been on the road since Octo-
Louis P. Bach, treasurer of the company, ber. Both have made an excellent record this
and the results achieved offer a very good season.
illustration of the benefits derivable from
A. Brunston, for a long time head sales-
publicity when what might be termed scien- man with Held & Co., Brooklyn, has bought
tific methods are adopted. The whole sub- the business of Walter Z. Holmes & Co.,
ject, so far as details are concerned, is in Jersey City, and opened up in handsome
the hands of an expert—a man who puts his quarters. H e is handling the Kranich &
brain power into that subject exclusively Bach as his leader, and intends to develop
during business hours.
the demand for the "K. & B." throughout
"Our local advertisements are appearing his territory.
in the twelve leading dailies of the city, morn-
DAVENPORT & TREACY.
ing and evening. It will be noted by those
who keep in touch with the situation that
Preliminary arrangements for removing
various phases of our specialties in piano the plant of the Davenport & Treacy Co. to
tone, construction, design and finish are dealt their new factory, on the sixth floor of the
with from time to time. The distinctive fea- new Nichols building—directly opposite their
tures, as set forth in our new catalogue, are present place—Park avenue and 129th street,
emphasized in the notices appearing period- New York, are now under way. Their office,
ically. We endeavor to make plain our cat- which will be equipped according to modern
alogue declaration that there are 'more ideas, will be in the centre of the building;
marked differences between the Kranich & the factory, equally up to date, will be on
Bach pianos and the average make of piano the corner, securing a light on both sides
than anv other piano in the market to-day.' that cannot be surpassed.
KRANICH & BACH PUBLICITY.
NO PLACE LIKE NEW YORK.
Nahum Stetson returned from an extended
sojourn at Palm Beach and other Florida re-
sorts last Monday. Mr. Stetson is much
benefited by a relaxation from business du-
ties, but as he expressed it to The Review,
"I am glad, indeed, to get back into harness
again. There is no place, after all, so stim-
ulating as an active business atmosphere."
NEW MUSICAL INSTRUMENT.
A dispatch from Berlin on Tuesday states
that the Kaiser has ordered the Royal Opera
House to install the saraphon, a new musical
instrument of the hautboy pattern, already
introduced in the band of the First Guards.
It has a lyrical and very musical tone, and the
conductor of the opera is not opposed to giv-
ing it a trial.
BIG CALL FOR KELLY PLATES.
A good key to general conditions in the
piano trade is the demand for plates which
continues to be exceptionally large, at least,
this is the report from the O. S. Kelly Co.,
piano plate manufacturers, of Springfield, O.,
whose vast plants are kept going in a pretty
lively way these days to fill the demands
which are reaching them from manufacturers
in all parts of the country. The Kelly plates
have now a following of which the manufac-
turers can feel proud, being used by leading
manufacturers in all parts of the country.
MUSICAL FESTIVAL IN TEXAS.
At the musical festivals given by the Banda
Rossa under the direction of Sorrentino in
Dallas, Tex., last week, among the soloists
at the opening concerts were Miss Madie
Watkin, pianist, daughter of Will A. Wat-
kin, the well-known piano dealer through
whose instrumentality Dallas is indebted for
this very successful spring musical carnival.
There were six concerts which, notwithstand-
ing the unfavorable weather, were largely at-
tended. Mr. Watkin has been receiving con-
gratulations on the success achieved.
Retail trade throughout the city is "off"
somewhat, according to reports.
IN BUYING
"WINTER" AND "HELLER"
PIANOS
You pay strictly for value received
**
AND FOR NOTHING ELSE
WINTER & CO.,
**
**
458-462 EAST 144th STREET

-NEW
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
II
THE MUSIC TRADE
GABLER PROGRESS.
Within the next eight weeks according to
present calculations, the new Gabler piano
will be once more on the market, handsomer
and better in several respects than ever be-
fore. Rapid progress is being made in the
arrangement for factory details. Machinery
is being installed and loads of material are
arriving day by day. The Gabler agents,
without exception, are standing firm. Their
uniform loyalty is one of the most encour-
aging features of the situation. The pre-
mium offered for the oldest Gabler piano
has brought forth many replies. Up to date,
the lowest number found is less than 4,000.
Regarding the new permanent factory, a site
has not yet been finally chosen. The decis-
ion will probably be made within a few days.
It is not unlikely that a suitable place for
building will be found in the Bronx.
PIANO FACTORY AT SHEBOYGAN?
[Special to The Review.]
Sheboygan, Wis., March 17, 1903.
It is reported on the best authority that
Geo. B. Mattoon is negotiating with a lead-
ing piano manufacturing concern to locate
in this city. Two pieces of land on the west
side of the river besides the right of way
of the Northwestern railroad are under con-
sideration and an option has been secured on
one of the pieces.
J. A. NORRIS OFF FOR WEST.
John A. Norris, vice-president of the Smith
& Barnes Co., left New York on Monday on
his way West. Mr. Norris expects to be in
San Francisco around the first week in April.
He goes via Denver and Salt Lake and will
visit the Smith & Barnes agents through that
country, where he is always a welcome vis-
itor.
THE KROEGER BABY GRAND.
DISPLAY OF KNABE ART GRAND.
A new baby grand, only five feet, two
inches, said to be the smallest of its kind
manufactured, the latest production of the
Kroeger Piano Co., New York, reached the
wareroom floor this week, complete in every
detail. It is certainly a little beauty, and its
formal introduction to the trade will come
later, when a fuller description will follow.
In the windows of the Simpson-Crawford
establishment there are three art pianos of
the famed Knabes. One is decorated in the
art nouvcau design in the Tiffany glass. An-
other is Flemish in architecture with painted
leather panels, and a third is Flemish style
in weathered oak.
BEFORE CLOSING THE FORMS.
The following, prepared from the opin-
ions of some 200 prominent credit men of
the United States on "The Reciprocal Value
of a Signed Statement," is of interest to old
and new-timers in the piano business:
Good credit in the markets of the world
enables every merchant to add to his ability
to do business. It gives him the use of en-
larged capital, thus enabling him to carry a
more complete stock, increase his sales, and
magnify his profits.
Large means are not always necessary to
the creation of credit; what is most desir-
able is that credit be in relative proportion
to the actual means, and in harmony with
conditions which create and maintain it. A
merchant's capital is the sum of his net avail-
able resources, plus his credit. The giver of
credit is a contributor of capital, and be-
comes, in a certain sense, a partner of the
debtor, and, as such, has a perfect right to
complete information of the debtor's condi-
tion at all times.
Credit is given a merchant because of the
confidence reposed in him. Requesting a
statement when credit is asked is not a re-
flection on one's character honesty or busi-
ness ability, but is done to secure informa-
tion to enable business to be conducted intel-
ligently.
The Chase & Baker piano player and the
Hazelton grand piano were the principal art-
ists at the delightful entertainment given at
the warerooms of Smythe & Benzinger in
Binghamton, N. Y., on Saturday last. The
assisting artists were Miss Hamlin, violin-
ist, Mrs. Speck and H. A. Jones.
The Board of Trade of Elmira are quite
indignant at the way they have been treated
by J. Edward Davis, who arranged to locate
a piano back factory in that city. After the
matter had been definitely decided upon he
got better terms at Cortland.
The Bothner-Schmidt Action Co., Park
avenue and 131st street, are gaining ground
day by day under Chas. G. Bothner's man-
agement. The future of the new firm is very
bright indeed.
C. C. Hayes, the Milwaukee piano travel-
ing salesman, has been sued by Mrs. May
Quirle of Marinette, Wis. She demands
$5,000 damages for breach of promise.
John C. Zuber has engaged in the piano
and music business at 810 North Tenth St.,
Reading, Pa. He is handling a full line of
pianos and small goods.
CREDIT AND CONFIDENCE.
The Estey Organ Co. have just furnished
Rev. Dr. F. W. Humphreys, of the church of SECURE AGENCY FOR THE SCHAAF.
St. John the Divine in this city with a hand-
F. L. Ford, 2265 North Eighteenth street,
some organ for his home at Morristown. Philadelphia, has placed a substantial order
Piano workers at Lester, Pa., have won a for Adam Schaaf pianos, which he will han-
strike for an increase in wages of $1.50 a dle as his leader. The arrangement was
week and a reduction in working hours of made with Wm. R. Gratz, the Eastern Schaaf
representative.
one hour a day.
F. Ramacciotti, maker of piano bass strings
and panels, 162 and 164 West Twenty-
seventh street, reports trade conditions as
quite satisfactory, both in strings and panels.
Prominent men in town this week include
John M. Gallup and Mr. Alford, of John M.
Gallup & Co., Hartford, Conn., and James
Vaughan, Detroit.
CHANGES
IN BIRMINGHAM.
J. H. Holcombe, long connected with the
E. E. Forbes Piano Co. in Birmingham, has
been called to the management of the Jesse
French Piano & Organ Co., the largest mu-
sic house in the South.
J. C. Phelps, the present financial manager,
has been promoted to the entire management
of the Dallas house, which territory covers
the entire State of Texas, where he will have
twenty-five traveling men under his super-
vision, besides a large force in the city. The
company, appreciating the work he has done
here, has called him to this position at an
increased salary for the efficient work he has
done.
J. B. Chamberlain, the manager of the city
sales department, has been promoted to the
St. Louis house, which is their home office,
to take entire charge of the wholesale depart-
ment at an increased salary, the company re-
alizing that they had not a man in their em-
ploy who was so well fitted for the position
as Mr. Chamberlain with his vast experience.
Mr. Chamberlain will report in St. Louis
April 1. J. C. Phelps will have the entire
management of the company's interests here
until Mr. Holcombe is relieved by a succes-
sor, which must be within ninety days from
March 15.—Birmingham, Ala., News.
PIANOS AND DRUGS.
A dispatch from Marshalltown, la., states
that the Eadie-Dobson Co. authorized to en-
gage in the musical instrument, drugs and
sundries business, filed articles of incorpor-
ation with Recorder Evans to-day. The cap-
ital stock is $10,000, $6,000 of which is paid
up. The incorporators are Jane M. Eadie
and M. Hussie Dobson. With Chas. A.
Eadie, Reba L. Dobson and R. E. Dobson
they form the board of directors. Chas. A.
Eadie is named president and general man-
ager of the concern and Mrs. Dobson secre-
tarv and treasurer.
GREAT PARADE AT ST. LOUIS.
The great military parade is to be one of
the most important features of the three days'
ceremonials in connection with the centen-
nial celebration of the Louisiana Purchase
and the dedication of the World's Fair build-
ings at St. Louis beginning April 30 next.
Adjutant-General Corbin, the grand marshal,
has selected General Bates to command the
5,000 regulars and General Roe, ranking offi-
cer of the New York National Guard, to
command the militia regiments in the parade,
which will number 10,000 to 15,000.
OPENlNa FOR TUNER AND REPAIRER
WANTED.—A first-class tuner and repairer for
a large Western city. For particulars address,
STULTZ & BAUER, 338 E. 31st St., New York.
HANAGER WANTED.
An experienced manager for manufac-
turer's retail piano salesroom. Address,
P. C, care The Music Trade Review,
1 fladison Ave., New York.

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