Music Trade Review

Issue: 1902 Vol. 34 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
TWENTY-THIRD YEAR.
EDWARD LYMAN BILL,
CBITOR AND PROPRIETOR.
J. B. S P I L L A N E , MANAGINO EDITOR.
Executive Staff:
THOS. CAMPBELL-COPELAND
EMILIE FRANCIS BAUER
WALDO E. LADD
GEO. W. QUERIPEL
A. J. N1CKLIN
Putnam Every saturflay it 3 East 14th Street, New York
SUBSCRIPTION (including postage^, United States,
Mexico ai"l Canada, $2.00 per year; all other countries,
$4.00. %
ADVERTISEnENTS, $2.00 per inch, single column, per
insertion. On quarterly or yearly contracts a special dis-
count is allowed. Advertising Pages $50.00; opposite
reading matter, $75.00.
REniTTANCES, in other than currency form, should be
made payable to Edward Lyman Bill.
Entered at the New York Post Office as Second Class Matter.
7V£\JSIC TRKDE
REVIEW
fluence will be turned elsewhere should they
not receive their percentage. Such a condi-
tion closely approximates blackmailing, and
our Pennsylvania friend, who has taken the
position that he will pay nothing unless act-
ual results are shown, is on the right side.
Commissions for legitimate work are al-
ways just, and piano men do not object to
paying them, but when the commission claims
reach a point where there are a number of
claims for commissions on almost every sale,
then it cannot be doubted that the busi-
ness is not wholly removed from evil.
Now that the dealers propose to have a
large gathering in Baltimore in the spring,
it might not be amiss to take a definite stand
regarding the payment of commissions. The
agitation of this important matter can only
result in general benefit, and if some con-
certed action can be brought about so that the
business may be fairly regulated, then the
retail departments of piano selling will have
been purged of a decided evil.
a million dollars. With such gigantic expen-
ditures, it is no wonder that the advertiser
has been able to purchase the best locations
in the different periodicals, even at the ex-
pense of an artistic make-up.
This is a commercial age and the advertiser
knows what he wants, and he usually gets
it, as far as space, display and location are
concerned.

That "incubus- of the advertiser" that
Blumie worked so hard to free himself from
—and succeeded at that—is welcomed by most
publishers. Naturally! It is business.
But it does not follow that the advertiser
dictates the editorial policy of the paper he
patronizes.
"T" HERE has been some discussion regard-
ing the eligibility of William Dalliba
TELEPHONE NUMBER, 174S-EIQHTEENTH STREET.
Oil the first Saturday of each mouth
Button for the presidency of the National
THE
The Review contains in its "Artists' De-
ARTISTS
partment" all the current musical news.
Piano Manufacturers' Association on the
DEPARTMENT This is effected without in. any way tres-
>
passing on the size or service of the trade
ground that he is not a piano manufacturer.
section of the paper. I t has a special circulation, and
therefore augments materially the value of The Review
to advertisers.
We do not think that this alleged opposi-
DIRECTORY OF
The directory of piano manufac-
tion will develop any strength, for the mem-
PIANO
turing firms and corporations found
MANUFACTURERS on page 13 will be of great value as
a reference for dealers and others.
bers
of the association indorsed Mr. Dutton
Y\7 HILE it is admitted that the direct tan-
gible results of recent expositions do for the first position when they nominated
not loom up very large, yet there are indi- him for vice-president. If he is eligible for
EDITORIAL
cations that the piano men are going to be one office, he certainly is for the other, and
since its foundation, the association has held
Don't overlook the Review offer of $100 in cash represented in full force at St. Louis' big
prizes on page 13. Details will interest you.
fair. A few things, however, should be def- undeviatinglv to one rule—the rule of rota-
tion in office.
COMMENTS ON CURRENT EVENTS. initely settled before the opening day.
PENNSYLVANIA
The Nominating Committee could change
How can the com-
Exhibitors should know whether there is
mission evil be abated
dealer
who
called
this
unwritten law, but it now looks as if Mr.
—The next Associa-
to be an ideal standard which may be out-
tion p r e s i d e n t—
upon The Review last side of instruments exhibited.
Dutton would be selected to fill the office of
Changes among travel-
ing men— Piano adver-
week said: "I have re-
Chief
Executive of the Piano Manufacturers'
They should also know whether the with-
tising—Piano men at
solved the commission drawal of any exhibitor shall make it possi- Organization. He is splendidly equipped for
St. Louis.
evil to a strictly business basis. I pay for ble to reduce the grade of reward for those the position. He is a good talker and writer,
and plays as well a clever game at diplomacy.
what I get, but no more. 1 know others in who remain in the fight to the end.
my city who have paid out thousands without
There are a few minor details regarding
EVER has there been a time when so few-
getting an equivalent."
exposition matters which are of utmost im-
changes, or "shake-ups" have been
There is no good reason why all dealers portance to those who invest their money.
made among traveling men. The prolonged
should not deal with commission workers as
They should be clearly defined by the ex- prosperity which this country has enjoyed
with other attaches. It is stated that the com- position officers before the show begins, not has had an important effect upon the travel-
mission evil is a complex and difficult puz- after.
ing fraternity, who are known to be a hard-
zle to solve satisfactorily; but is it? Will
working, energetic class. When times are
not the application of common sense solve \X7 E have some pretty large-sized adver- good they are enabled to secure results,
it? The matter of commissions is import-
tisers in this industry whose liberal pat- which, during the periods of depression, are
ant, and all who act as agents for piano men ronage of all sorts of mediums has given extremely difficult for them to attain. As a
and succeed in assisting business materially them position among the prominent advertis- matter of fact, manufacturers have been sat-
should be fairly recompensed. They have ers of the country. Perhaps in this respect isfied with the results, the traveling men have
delivered their goods, but "touchin' on and the .ZEolian Co. have attained the lead, and been satisfied, and with a general satisfaction
appertainin' to'' that kind of commission the educational work of this institution has reigning, there has been but little cause for
work which does not show, the quicker deal- been of vast benefit to the self-playing piano either dismissals or resignations.
ers take a decided stand against it, the better industry, which has developed at such a phe-
it will be for their interests.
M EW YORK has been getting ready to
nomenal rate during the past few years.
receive Prince Henry, who is expected
In nearly all of our large cities there are
Piano manufacturers have never been large
commission fiends who pursue piano men patronizers of periodicals outside of some here to-day, and while there is a notable ab-
with unflagging regularity, and we know of houses, notably the Vose concern, Ivers & sence of music trade men in the various
instances wherein as many as a half dozen Pond, Kimball, Cable, and some others; but committees appointed, it does not necessarily
commissions have been claimed on the sale advertising as a whole has reached its high follow that there will be any lack of enthu-
of a single piano; each party alleging cer- state of development in America, where a siasm on the part of the members of the mu-
tain mythical influence, and at the same time patent medicine concern has expended for sic trade in their welcome to this scion of
a covert threat is also implied that their in- newspaper work alone in a single year nearly Germany's royal house. While there is noth-
NEW YORK, FEB, 22, 1902.
A
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE 7VtUSIC TRKDE
ing political in the Prince's visit, we must
admit that it was a clever move on the part
of the Emperor to cultivate friendly relations
with this Republic, and when the Prince re-
turns to Germany he will undoubtedly carry
back pleasant recollections of his sojourn in
the "land of the free." His welcome will be
warm everywhere on his own account, for,
as a man, he is entitled to all respect, inde-
pendent to the interest which centers around
royalty. Hoch der Prinz Heinrich !
G to the almost impassable condi-
tion of the roads throughout many sec-
tions of the Union, trade has been disap-
pointing for the first two months of the year.
It is no time to talk of drumming trade for
pianos when a heavy snow 7 storm is raging,
or when the rain pours from early morning
until late at night, or when the mud is hub
deep in the country.
We have known of recent instances where
it has been impossible to deliver pianos for
some weeks after the sales had been actually
closed. For the past few weeks there has not
been a vast decrease in the retail piano stocks
in small towns owing to climatic atul road
conditions.
P7 INI) a piano store that is clean and at-
tractively fitted up and the stock kept in
good condition, and invariably you will find
an establishment that is prosperous. With a
bright store, piano stock in good condition,
even then business may not come waft-
ing through the door easily; but the man
who shows the ability to make his establish-
ment attractive, possesses also the ability to
work his trade successfully on the outside.
The manner in which a store is kept forms
a good index of the business character of the
individual, and the poorly kept store indi-
cates that the forces behind are not up to
date.
How many men who pass a store daily
are attracted by cleanly, bright and well-
kept windows. Then, too, it looks inviting
inside. They enter and are cordially received,
because, invariably, the man who keeps an
attractive store knows how to receive his
customers. It makes no difference whether
the store is located in a large city or in a
small hamlet, the principle is all the same,
and there is no excuse for a poorly kept stock
and an unattractive store nowadays. Any
man who can afford to be in business can af-
ford to run that business on up-to-date lines.
IS ANSAS, a State whose crankological
contribution to United States history
had been somewhat remarkable until pros-
perity changed the cranks into plutocrats, is
now out with a proposition to compel piano,
organ and sewing machine dealers to take
REVIEW
out a license in that State. The proposed
license is to cost $100 per county.
Kansas is nothing if not original.
I T is oftentimes amusing what peculiar con-
struction may be placed upon certain ad-
vertising matter by one not kindly disposed.
What percentage of advertisements will
stand a careful analysis? All advertising
matter is written with a specific purpose, and
as long as it accomplishes that without fraud
upon the purchaser, who is the loser?
Wherein is the wrong?
T" 1 HERE are some concerns in New York
which are doing business contrary to
law, and, presumably, the proprietors them-
selves are ignorant of the existence of the
statute regulating concerns, which was passed
in 1900.
Every concern doing business under the
title of "company" which is not incorpor-
ated, should file at the office of the Clerk of
the County Court in which the business is
located, the names of the persons who con-
stitute the company and who are responsi-
ble for the indebtedness contracted.
The maximum penalty for failing to com-
ply with the provision of this law is one
year's imprisonment or $500, or both. The
law is plain upon this subject and no evasions
can be made. ,
\ I 7 E frequently hear the expression that
the piano business is overdone and
that there are too many pianos made. Such
expressions usually originate from men who
have failed to grasp the piano situation of
to-day correctly. The men who are con-
stantly adding to their factory facilities are
not prone to give vent to such expressions.
They do not overlook a single opportunity
to extend their business; they leave no stone
unturned, and their time is too much occu-
pied to voice any pessimistic sentiment.
jVT EW styles of pianos are constantly being
introduced, but how few out-of-date
styles there are in the piano business. In
what other line of manufactured goods is
there such a small shrinkage, in what we may
term out-of-date styles? Talk with cloth-
ing, boot and shoe manufacturers, and par-
ticularly manufacturers of specialties, and
they will all tell you that too frequently they
have been caught long with out-of-date
goods, and what piano manufacturer or deal-
er ever loses in this way?
I T is true, the manufacturing departments of
all businesses possess some unpleasant fea-
tures, but they are steadily becoming elim-
inated with the passing of years. To a stu-
dent of music trade history it must be per-
fectly plain that affairs in this industry are
progressing steadily in the right direction,
T"* HE logic of Blumie plainly is not of that
kind "that improves with use." We
referred last week to an advertisement, which
he carried on the first inside cover page, of
a piano that "improves with use." The term
distresses him greatly when used by Hard-
man, Peck & Co. On the inside of the back
cover he had an advertisement containing
the words "highest standard of merit." This
is another term, the use of which by the
Fischer house has caused him much unhappi-
ness.
Consistency, thou art a jewel never seen
by Blumie, who figures that three or four
pages a week, served up on Fischer and
Hardman advertising is quite the thing. Aw-
fully jolly, is it not?
C O M E time ago in The Review announce-
ment was made that the New Haven
Piano and Music Dealers' Association con-
templated broadening the scope of the asso-
ciation to take in some adjoining cities. At
the meeting held last week this was decided
upon, and the piano and music dealers in
Waterbury and Bridgeport have now been
invited to become members of the association.
This is an excellent move, more especially
because the association already has accom-
plished much for the benefit of the trade, and
a wider diffusion of its principles can only
work benefit to the dealers and the industry
at large.
A BILL has been introduced in the Legisla-
ture at Albany to impose a tax of y^ cent
a square foot on billboard advertising. The
press of the country has been long agitating
for suitable protection of our landscapes and
our cities from the abuse of posters, but lit-
tle attention has been paid to such appeals,
due in all probability to the fact that the press
would largely gain by such suppression. At
last, however, the protest has been echoed at
Albany, and it now looks as if some regula-
tion of the nuisance would materialize.
In many cities and states billboards are
limited to a certain area, but in New York
there is no restriction. Nowadays no one can
pass along the streets of any large town
without being compelled to gaze upon adver-
tisements enormous in size, and not infre-
quently offensive in character.
Here is a public franchise that has been
for years going for naught. The wonder is
that our law-makers, who take such pleas-
ure in worrying piano dealers and others by
endeavoring to tax them $1,000 per year for
pursuing their calling, did not consider this
matter at an earlier date. But then, legis-
lators rarely do the necessary thing. They
seem to mark out the peaceable business man
as an "easy thing" to worry and, if possible,
to "bleed."

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