Music Trade Review

Issue: 1901 Vol. 32 N. 17

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
32
THE MUSIC TRADE REVIEW
P. J. Healy on Mail Order Trade.
LOOK AND LISTEN
Believes the Mail Order Houses Demonstrate
an Evolution in Business flethods Which
flust Have Its Run—The Situation From
His Viewpoint.
Yes, look at it and see an organ artistically made of the best materials and with the
perienced workmen. Look
greatest skill of the most ex-
music rack, and it's just the
it all over, from pedals to
the look pleased you, how
same. But listen! Ah, if
yet* it isn't strange that
much more the tone? And
should result in the sweet-
fifty years of voicing; reeds
and clearer with each new
toned Estey, ever sweeter
else
what
were
the uses of experience?
instrument that comes from the factory,
Talking on the subject of catalogue, or
mail order, houses with the Musical Times,
P. J. Healy, of Lyon & Healy, said:
"We cannot refuse to sell to the mail
order houses, for if we don't supply them
someone else will. These houses all have
a following of customers and friends, and a
SEND FOR CATALOGU
field of trade kept up by their enterprise in ESTEY ORGAN CO., - - Brattleboro, Vt.
advertising. As to how our regular trade
Established
and customers consider our dealings with
in
mail order houses, they are in the same posi-
1849.
tion that we are, and must know that we
are not in a position to dictate. If a man Finest tone, best
has the ready cash and offers to buy in worR and
10,000 or 100,000 lots, he expects to buy material.
cheap, and can do so. There are always
PRICES MODERATE AND TERMS REASONABLE.
manufacturers who are overstocked; there
72,000 MADE AND IN USE.
EVERY INSTRUMENT FULLY WARRANTED.
are always weak concerns that need cash.
ILLUSTRATED CATALOGUE FREE.
The mail order houses usually get their
supplies at first hand from the manufac-
turers. I do not think any attempted com-
bination of manufacturers against them 110 BOYLSTON STREET, BOSTON.
207 WABASH AVENUE, CHICAGO.
would hold, for reasons already stated. The
situation is beyond the control of manufac-
turers and independent wholesalers. The
• •
small dealer must do the same as we do—
IS THE FINEST AND BEST ORGAN MADE
sell to a local clientage and to the best ad-
%
SOLD ALL OVER THE WORLD ON ITS
vantage possible at retail. The mail order
MERITS ALONE.
method is a species of evolution in busi-
No traveling salesmen required to sell our entire product
ness out of any control' and is bound to have
This extraordinary fact speaks volumes for the quality of our instruments.
its run, like a case of typhoid fever, and it
It's the " OLD RELIABLE MILLER ORGAN " all the time.
has not yet reached the climax of its run.
Write for Catalogues and Prices.
"Even the big department stores have
been forced into the mail order business by
the mail order houses in order to protect
The name of Mathushek has been before the
themselves. When we strike a department
public for half a century and is identified with
store or mail order customer, we must show
the manufacture of instruments of high grade.
him that we can supply him the same or a
It pays to handle a well-known name. The
better grade of goods, dollar for dollar, as
demand for the Mathushek & Son piano is
the mail order house offers. Some of our
goods they will want and some they will
growing all the time. It isn't necessary to
not want. We can't help what they do in
ask why ? You know! :
:
:
: :
of acknowledged eminence.
making prices on all goods after they get
Instruments that
the goods."
The Mathushek 6 Son Piano Co.
dealers should become
Praise for Kranich & Bach.
1567 6 1569 Broadway, cor, -47th St., New York.
acquainted with.
The following letter, received recently by
FRANC IS
The Review from one who is a Kranich & The Right
Are Built to
Bach enthusiast, but who has had wide ex-
Piano
Satisfy a
perience in the piano field and exceptional
at the
Critical
opportunities for comparison, is worthy of
Trade
Right Price
PIANOS
reproduction:
Ware rooms:
Factory Address:
"In this age, when many new candidates
East 42d St., NEWYQRK
for. honors present in loud and glowing 134th St. and Trinity Ave., So. Boulevard
terms their claims for recognition, it is pleas- HIGH
CAPACITY
ant to find an institution like Kranich & GRADE
THREE
Bach, whose dignified and honored past em-
HUNDRED
phasizes their modest attitude in the pres- AT
ent.
PIANOS
MODERATE
"There is just one reason why the Kra- PRICE.
PER MONTH.
nich & Bach piano is the equal of any in-
ORGANIZED AND INCORPORATED
ESTABLISHED IN NEW YORK 1 8 7 6 .
strument manufactured—that is, because the
J A M AltV 1N»N.
IN CHICAGO 18M6.
manufacturers have made it so. This state- Factory at Riverview, 111. - - SCHAEFFER PIANO MFG. CO., - - Office, 215 Wabash Avenue, Chicago
ment merits serious consideration because
it is generally conceded that Kranich & Bach
havelong been recognized as one of the con-
cerns in the piano trade who make a piano
deservedly entitled to be called artistic.
HIGH SRABE PIAHOTTBOLS,
"In tone, action, beauty, and, last but
not least, art in matching rich and rare ve-
neers the Kranich & Bach products hold
place'among the pianos of to-day at once
209 Bowery, N. Y.
unique and exalted."
EMERSON
PIANOS.
EMERSON PIANO CO
M miller Organ
miller Organ Co., Lebanon, Pa.
MATHUSHEK&
SON PIANO
CONNOR
HAMMACHER.5CHLEMMER&C?
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
33
THE MUSIC TRADE REVIEW
THE KING OF PIANO PLAYERS
The Byrne Removal.
HYMKDUA
The last carload of instruments to be
shipped from the Twenty-sixth street factory
of the C. E. Byrne Piano Co. was sent out
PIPE ORGAN
yesterday. The remaining stock, and the NO LARGER THAN A REED ORGAN
Two Manual and Podal-Bass
whole plant, is now in process of transfer to
Effects from one Keyboard
Pronounced by experts, who have given it the
the new Byrne factory, 229-235 East Forty-
Church
Organ Pipes Only
most complete tests, to be the perfect player.
first street, where 2,500 new piano cases are CHICKERINd & SONS, Pianoforte Makers
Territorial allotment is being rapidly made to
also being delivered.
BOSTON, MASS.
agents.
Mr. Byrne, in chatting with The Review
j* j* jt
Distributor* for North and South America.
on Thursday concerning the move, said:
"We shall be ready to ship again on Mon-
day, so that hardly a day will be lost in mak-
Manufacturers of Ihe
Apollo and Orpheus Piano Players
ing the move. This is an opportunity for
and the Melville Clark Pianos
dealers, as some choice bargains of stock
Factory and Warerooms:
left over from the old factory will be placed
on exhibition and sale. Quite a number
have already been disposed of. The bal-
ance will, in all probability, be cleaned out
within sixty days.
"When fairly started at the new factory, are of the highest grade, and built in
MANDOLINS,
we shall be one of the few firms able to ship our own factories at Union Park.
GUITARS
pianos by carload on the day following re-
and BANJOS
ESTIMATES FREE
ceipt of order. There will always be 500
Stand pre-eminently foremost in the estimation of
instruments available for prompt supply. We
those great musicians of the world, who, being
have been successful in our business from
judges of a perfect instrument, are only satisfied
the
start, and the chances are that such a
with that which meets the most exacting re-
quirement. Careful selection of material from a
reserve will not be any too large."
CHICAGO
knowledge of what is necessary in order to obtain
"How do you account for your phenom-
the results desired, perfect seasoning of the woods
enal success—what is the secret of it?" asked
used, scientific construction of each instrument by
The Review.
workmen of experience, combined with our peculiar
"We succeed," Mr. Byrne replied, "as I
method of tone balancing has produced in the
have said before, because we give, as we pro-
"REGAL" MANDOLINS
fess to do, the best value in the market for
GUITARS and BANJOS
instruments that, artistically, have won for them-
the money. We do a spot cash business,
selves an enviable reputation from the professional
which enables us to give good values."
Apollo
Melville Clark Piano Co,,
PIPE
ORGANS
Regal
OAR D MAN
,#G RAY-
players of two continents.
Knowledge Requires Toil.
Art Catalogue mailed free upon application to
Wulschner cMusic Co. If
INDIANAPOLIS, IND.
PIANO
Made by
FARRAND & VOTEY ORGAN CO.,
Organ Mfrs.
DETROIT, MICH.
WINSLOW,
HASTINGS
^p.
Manufacturers
of
§£
Fine Pia.no
^ \
0$
VARNLSH
Montclair, New Jersey.
R I A N OS
SMake Money for the heaters
Catalog-lie and Information can be bad by addressing
" • " g ^ , , , . , 524-534 E. 134th St., N. Y.
Schumann Pianos
THE SCHUMANN IS THE OREATEST VALUE
FOR THE HONEY HADE.
Correspondence
Solicited
$Cbtlltiattl1 PMnO £ 0 .
133-125
LaSalle Avenue, Chicago, IB.
PIANOS
ESTABLISHED—IN—I83Z
you want knowledge, you must toil Made upon Honor for 6a years.
Have no Superior
New. "Up-to-date," Attractive Styles.
for it; if food, you must toil for it; and if
SEND FOR NEW CATALOGUE.
pleasure, you must toil for it. Toil is the
Factory and Warerooms t
law. Pleasure comes through toil and not
by self-indulgence and indolence. When a 543 to 549 BROADWAY, (opposite Depot)
man goes to love work his life is a happy
one.
^
Drop after drop, continually falling, wears
a passage through the hardest rock. The
hasty tempest rushes over it and leaves no
trace behind. A great purpose is cumulative,
MANUFACTURERS OF
and, like a great magnet, it attracts all that
GRAND,
SQUARE AND UPRIGHT
is kindred along the stream of life.
The men who make the world are the men
who are not on the make.
312, 316 East 95th Street.
A thoughtful writer says: "We can not
NEW YORK.
all have talents, we can not all have great
powers, we can not all do great work; but
we can all, by slow and patient endeavor,
build up character which may do good work,
even though it may be small and humble.
of Sterfiyg
We do not improve the character, and that
Quafity arydfow Priced. ^ D ? W
is in the power of each one of us; we can
It
pays Deafers to fjarydfe tfrem.
begin at once, and we can always go on with
this work, wherever our lot is cast."
N. Y. Co-operative
Piano String Co.
PIANO STRINGS
IANOS
KOHLER & CAMPBELL.
FACTOHYANDOFFICE.
Was Cornerstone Robbed?
When the piano factory in Egg Harbor
City, Pa., was erected forty-one years ago,
money and documents were stowed away
in a cavity of the corner stone. This week
BOOTH
BROS. PIANOS that stone was displaced in the tearing down
Manufactured by
THE AMERICAN PIANO MFG. CO.
of the old building, and neither money nor
General Offices:
Seymour Building, 43d St. & Fifth Ave., NEW YORK.
documents were to be found. Is it possible
1
the
piano workers were so hard up as to ap-
M. P. MOLLER ""'"'r ""'
CI u r h nd
propriate
the contents during the "hard times"
c o nc e?t P I P E O R G A N S
a few years ago?
HAOERSTOWN, MD.
4O2 to 4IO West 14th Street, New York.
(E. M. BOOTHE, Treas.)
of uprigb. Pianos
Office, Warerooms and Factory,
1881 and J883 PARK AVE.,
Corner 128th Street, New York.
Dealers .securing territory will be protected
Piano Keys and Cases
T l i e N e w Y o r k P i a n o K e y < I o . IH not mily inaintalnlnjr ItH rppu
tatfon of niHkliiK the (jcat l'lano ami 1'lpe Orxnn Ke.v« In IliU country, hut Imve
added to their plant H iliBi-rianH p i a n o Case Making: Department,
and Knarantpc tn rinnlnli t h e v e r y hesi of case w o r k « t t h e lowmtt pricepoanlhls.
>Offlce and Factory for both depar»neuti a t Peterboro. N. II.

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