Music Trade Review

Issue: 1900 Vol. 30 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
Following the A. B. Chase Ex- Purchased the Ottawa Branch.
ample.
fSpecial to The Review.]
INSTITUTE A PRIZE SYSTEM FOR THE PURPOSE
OF SECURING NEW IDEAS IN FACTORY
AND BUSINESS DEVELOPMENT.
[Special to The Review.]
Detroit, Mich., March 20, 1900.
Following the example of the A. B.
Chase Co. whose plan of offering prizes has
excited so much commendation, the Far-
rand & Votey Organ Co. have set aside a
sum of money to be used for securing new
ideas in their business. Part of this sum
is to be expended in sending the gentle-
men who constitute the recently organized
factory board, of which Charles E. Yerge
is chairman, David Farmer secretary, the
other members being Walter L. Haywood,
Joseph Courville, Laverne M. Ide and
George Brandow, to visit other factories
in different parts of the country and bring
home suggestions.
The remainder of this sum is to be ex-
pended in prizes. The first set of prizes
is offered for the best suggestion to save
expense, loss, waste, or in any way econo-
mize cost of shop work. The first prize is
$35, second $20 and third $10. The sec-
ond set of prizes is for the best suggestion
for any improvement in case, action or
any part of the mechanism, prizes $25, $15
and $10. The third set is for best and
most novel case design, prizes $20, $10 and
$5. The factory board will pass on the
merit of the suggestions and the prizes
will be distributed on Saturday, Dec. 22.
Everyone in the employ of the company is
privileged to become a competitor for the
prizes, except members of the factory
board.
Mason & Hamlin on the Sea.
Among the recent sales of Mason &
Hamlin pianos was a style XX mahogany
upright to Captain Splatt, of the Steam-
ship " Border Knight," which left South
Brooklyn last week, bound for Capetown,
South Africa. From there she will journey
to the Eastern Coast of Africa, thence to
Singapore, Ceylon, Burmah, the Philip-
pines, thence across the Pacific to San
Francisco and around the Horn to Eng-
land, leaving there for New York early
next year. Thus this Masou & Hamlin
piano will make a voyage around the
world, and we venture to say it will give
a good account of itself wherever it goes.
Japan Worth Cultivating.
There is quite a demand in Japan for
organs of American manufacture. A
wide-awake representative of that country,
named Matsuka Soy, is at present buying
up all the second-hand reed organs he can
lay hands on in the far West, and having
them repaired and put in first-class order
on the Pacific Coast, preparatory to ship-
ping to Japan. Why could not some of
our manufacturers turn out a cheap instru-
ment especially for this market ? The
field is a good one if properly cultivated.
E. M. Andrews & Co., the progressive
dealers of Charlotte, N. C., have secured
the agency for the Steinway piano.
Ottawa, Ont., March 19, 1900.
Bert Williams, son of R. S. Williams,
founder of the Williams Piano Company,
Toronto, has bought the Ottawa branch of
the business and henceforth will conduct
it as a venture of his own. The Ottawa
Branch ware rooms are at 149 Bank street
(Slinn's Block) where a full and complete
stock of Williams-Pianos, and other musi-
cal instruments of the firm's manufacture,
as well as a complete line of sheet music
and musical merchandise, are kept constant-
ly in stock. The Ottawa branch will be a dis-
tributing point for the Williams Co. 's in-
struments for eastern Ontario and western
Quebec and under the astute and careful
management of Mr. Williams the business
promises to assume gigantic proportions.
The present proprietor understands every
phase of the piano trade, from the manu-
facture to the selling. About a year ago
Mr. Williams bought out the company's
business in London, Ont, and since he
took possession the business has increased
wonderfully.
Fred P. Stieff on the South.
Fred P. Stieff, of Chas. M. Stieff, Balti-
more, Md., who has been making a busi-
ness trip through the Southern States,
speaks enthusiastically about the prosper-
ity in that section. He considers that the
South will be a wonderful field in a very
short time for people identified with the
piano business. This is due to the growth
of manufactures in that section and the
fact that the people have realized their
power in this especial field. Prices for
southern products are higher than they
have been for a long time and naturally
more money is being spent for pianos. Mr.
Stieff secured quite a book full of orders
during his trip.
N o toner, whether expert or ama-
teur, should be without a copy of
" T h e Piano" which has been en-
dorsed by the most eminent trade
experts. It is written in a lucid,
condensed manner, all useless ver-
biage being expunged. T h e laws
underlying the theories of piano
construction, repairing, toning, reg-
ulating, are explained in a compre-
hensive manner.
Jin Hid
to the Dealer
For it acquaints him with every
part of the piano. He can not only
repair and tune a piano by follow-
ing its directions, but he can talk
the instrument more intelligently.
Small Cost
Portland, Ore., Now in Line.
[Special to The Review.]
Portland, Ore., March 19, 1900.
An organ and piano manufacturing plant
is a possibility for this city. An Eastern
firm has become interested to such an ex-
tent, through the efforts of Colonel R. C.
Judson, Industrial Agent of the O. R. &
N., that he has asked information from
the Board of Trade about the facilities
here for such an industry. The matter
was referred to a special committee at the
regular meeting of the Board of Trade,
held yesterday in the Commercial Block.
Prefers the Krell.
Among the many testimonials which are
being received these days by the Krell
Piano Co., Cincinnati, O., from prominent
musicians is the following dated from St.
Louis, Mo., March 1, 1900. It reads as
follows and speaks for itself:
Gentlemen: — During my engagement
as Concert Soloist of Weil's Concert Band
and Seymour's Military Band and Kunkel's
Concerts, I have used the Krell pianos by
preference, as they best meet all the re-
quirements of an artist.
(Signed)
Lucille D' Albert.
The price is only a trifle. One
dollar will secure its delivery to any
part of North America. A revised
edition is just off the press. Beauti-
fully bound in cloth, stamped in
gold, clearly illustrated, over one
hundred pages, it is a work which
should be in the hands of tuners,
dealers, salesmen, and all who desire
technical facts concerning the piano.
t h e " Piano"
T$ Popular
£yman
PUBLISHER
* Cast i4tb Street
new VcrK
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14
THE MUSIC TRADE REVIEW
THE /ESTHETICS OF THE PIANO CASE,
BY EUGENE WOOD.
(Reprinted by permission from Werner's Magazine, New York, Copyrighted 1899 by the Edgar S.
Werner Publishing and Supply Co.)
the Columbuses of tone, unless they dis-
cover new instruments.
The vital energy of the makers had to
find some medium of expression. So it
went into the case. The same tedious
road of painfully elaborate strivings had
to be trod as in learning to express one's
self in song or speech, only to find out, as
others have, how simple and unaffected is
the right thing in its essence.
The time was ripe for the change. The
old " square grand" had just disappeared,
driven out by the flat, whose evolution af-
fected all manner of dwellings and de-
manded peremptorily that a musical in-
strument must not take up too much room.
The grand was out of the question, even
though "shortened up" by the most in-
genious devices. Problems of great diffi-
culty presented themselves. How should
the new scale required by the upright
piano be built? How should the "tubby"
tone be overcome? These problems have
been solved beyond a doubt. As musical
instruments, our American pianos excel
the best European makes. As works of
art—the less said, the better.
The judgment of expert manufacturers
as to what constitutes a desirable tone
would practically be uniform. What con-
stitutes a desirable case would call forth
the most diverse judgments as to details,
judgments beyond the power of any man
to sum up in his own words, and, there-
fore, what representative men in the piano
business have said is here given in sub-
stantially their own words. We may take
each opinion for just what it is worth.
" The fatal error with most piano cases,"
said Mr. Ferdinand Mayer, of the Knabe
Co., "has been the result of the belief that
flat surfaces must be broken up with orna-
mentation. A blank wall or some uni-
form and uninteresting texture may very
well be relieved by carving or designs that
satisfy and rest the eye. But, to my mind,
this end is reached when a beautiful piece
of wood, as for example, red mahogany.
An interesting illustration of the present- Some makers still produce pianos which,
day craving for the beautiful, and the for barbarity of taste, are what Eugene
struggle to obtain it, is furnished by the Field used to call "shay doovs," but,
ever-changing designs for piano cases. among the first-rate manufacturers, new
Every maker is shifting and changing, cases are being used, simple almost to se-
groping after the right thing. There was verity, but honest. There is even reason
a time when a piano manufacturer made a to hope that the Hindoo temple style of
design for a piano case last him ten years. architecture so affected by the makers of the
He was chiefly interested in getting a tone reed organ, also will, some day, be modi-
from the instrument that should be sweet, fied into something human and compre-
pure, resonant, singing, powerful. The hensible, and hence beiutiful.
architectural
h o r r o r s of
the case did
not a f f e c t
him to the
e x t e n t of
dividing his
energies.
Before the
World's Fair
at Chicago,
t h e r e had
been s o m e
s.t r i v i n g s
on the part
of a r c h i-
A DECORATED AND ILLUMINATED GRAND P1ANO-CH1CKH.R1NG.
The beauty of the tone of the piano has
tects, and, here and there, they had
been permitted to work their will, with been increased until it seems that but little
results delightful to the eye, but, even in more can be added. As far as years go, a
those cases, the liberty had been but a piano five years old is not antiquated, but
grudging one. As a rule, architects had go into the wareroom of a first-rate house
never been permitted to do what their and strike a chord on such an instrument
souls lusted for, trammeled only by the and then on a new one. The old instru-
limitations of their art, until the time of ment has been taken in trade, has been re-
the Columbian Exposition. For the first paired, tuned, the tone regulated, and,
time in American history the possibilities structurally, it is as good as new. Its
of beauty in structural forms presented it- tone is sweet and full, but when one hears
self to the whole nation at once, and every- a chord on the new piano and notes how
luscious is the tone, how melting, how
body began to talk architecture.
Following this great artistic impulse, satisfying sweet like honey in the comb,
came the most effectual of spurs to original
ideas,—hard times. The situation had
been like this: why should the piano man-
ufacturer bestir himself to devise new
cases for his instruments when people
were buying the old ones as fast as he
could turn them out ? But when few
pianos were bought and business became
poor, he began to wonder if a handsome
case would not tempt a customer ? He
tried this shape: he tried that shape. He
forsook the orthodox rosewood and the
ebonized finish and swung out into fancy
woods. He put on mouldings. Custom-
ers wanted wreaths and festoons, did they?
They should have yards of festoons. The
higher-priced instruments boasted of "real
hand-carved wreaths."
The beautiful, like the true and the
good, is to be found, if sought carefully
AN ORNATE PANEL ABOVE THE MUSIC DESK IN A STEINWAY.
and with many tears, and the steps of
some of the makers are now bending into one knows that very nearly the last word is artistically composed so that the strips
the right path. In all the warerooms are has been said as to tone. Some new de- match uniformly, varnished, rubbed and
to be found glossy monstrosities, but the tail of the action, some trifling improve- finished until the grain has become lumin-
enlightened dealers now know that they ment of the sounding-board that may make ous and brilliant. What more can be
are monstrosities, existing only because an the vibrations linger a second longer may wanted? You may carve it, but does it
unenlightened public still demands them. be invented, but no new worlds lie before thereby become more beautiful? The ob-

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