Music Trade Review

Issue: 1899 Vol. 28 N. 10

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
• EDWARD LYMAN BILL*
Editor and Proprietor
~~
PUBLISHED EVERY SATURDAY
3 East 14th St., New York
ufacturing' interest in the Lester piano and
it is probable that their energies have been
largely devoted to pushing- this instrument.
It is the old story so oft-repeated in this
trade—a great name used as a drawing
card but other wares pushed to its ex-
clusion, in a selling sense.
While Philadelphia piano tactics have
become a by-word of trade reproach in that
they have sunk to a mercantile level which
none should be desirous of imitating,
yet there is a lesson to be learned by the
revolution in the marketing of high-grade
pianos, which has had its inception in that
city.
The whole system of manufacturing and
marketing is undergoing prodigious
changes.
The honest, intelligent dealers should
be benefited by these changes.
They should learn the lesson and adapt
themselves quickly to conditions. The
time is now.
H. D. CABLE'S DEATH.
\X7HEREVER The Review journeyed
$300.
this week the sudden and unexpected
ing matter $75.00.
death of Mr. Herman D. Cable—announced
REMITTANCES, in other than currency form, should
be made payable to Edward Lyman Bill.
in last week's Review—was the occasion
Entered at the New York Post Office as Second Clast Matter.
for expressions of the sincerest sorrow at
the passing of' a man who combined so
N E W YORK, M A R C H I I , 1 8 9 9 .
\ I / I L L the revolution spread?
many rare qualities that command admira-
That depends whether the dealers as
TELEPHONE NUMBER, I745--EIQHTEENTH STREET.
tion and respect.
a whole profit by the turn of affairs in the
THE KEYNOTE.
H. D. Cable was unquestionably one of
Quaker City so that makers of high-grade
The first week of each month, The Review will
the
forceful personalities of this industry,
contain a supplement embodying the literary
and reputable wares find that their instru-
and musical features which have heretofore
appeared in The Keynote. This amalgamation
ments are carried in stock to be sold, not and moreover a type of man that has done
will be effected without in any way trespassing
so much to make the United States the
on our regular news service. The Review will to attract customers to stores where other
continue to remain, as before, essentially a
instruments are sold, to their exclusion. great industrial power it is to-day. A
trade paper.
The stool-pigeon day is over, and the thinker and a worker from his earliest years,
THE TIME FOR ACTION.
quicker the piano dealer recognizes this he had the ability not only to plan but to
execute. And herein lay the secret of a
A MOTHER break has been made in the wholesome truth the better.
success which would be worthy of a life
ranks of the high-grade piano manu-
In this very question lies to a large ex-
lengthened by more than a quarter of a
facturers towards the department stores. tent his business future. For, once the great
century than that extended to this remark-
This time it is Knabe, whose instruments department stores all over the country have
able man. His ideals, however, were not
will be placed on sale in the store of secured the agencies of leading makes they
altogether of the material kind. In his
Gimbel Bros, in Philadelphia.
then will form a competition which can be
many-sided nature there were united those
The move is full of interest and one hardly realized at this date. It is the great
admirable qualities that win love and
which will be watched keenly, as its names they wish now. The others they
esteem in social and family circles as well as
resultant effect may be far-reaching, follow- can have at any time for the asking or with-
in his business life. By nature he was opti-
ing, as it does, closely upon the Chickering- out for that matter, for they are persist-
mistic, yet withal, there was a tender sym-
ently drummed for that trade to-day.
Wanamaker deal.
pathy in his nature that made him a loyal
Do such moves upon the trade chess-
The dealers, in order to preserve their
friend with kindly consideration for his
board mean that similar moves will be own future, must be loyal to interests which
fellow man less fortunate than himself.
made elsewhere and that there will be a are in their hands and which they are
And, after all, there is something more
steady gravitation towards the department supposed to represent and not misrepre-
in
life than the mere acquisition of money.
stores on the part of piano manufacturers? sent.
There
is honest affection- and regard—;
Will these colossal institutions become
To prevent trade disintegration they
great depots of supply for the piano-pur- must not hold an agency merely as a draw- what is more, there is character. These
Mr. Cable possessed, and the outpouring of
chasing public as in all other lines of man- ing card to attract customers.
ufactures?
They must not push the cheap to the ex- business associates, competitors and neigh-
bors at his funeral last Sunday testified
These and similar questions are being clusion of the good.
potently to the high esteem in which he
propounded throughout pianodom to-day.
They must talk instruments in their
The uncertain future holds the secret and respective classes and sell them in their was held.
The death of Mr. Cable in the prime ot
she is loath to give it at this early date. No respective grades.
life
is a loss not only to the institution, to
matter how men may theorize and speculate
They must give their customers the
the time is premature for any thing like grade of instruments to which their pay- whose upbuilding he contributed his ex- >
ceptional talents, but to the music trade in-
positive deductions. The Knabe move, ments honestly entitle them.
like the Chickering, had its inception in an
They must be fair to their customers and dustry of this country.
unsatisfactory Philadelphia representation. just to the manufacturers whose interests
Were it otherwise the department store are in their keeping.
SOME METHODS OF COMPETITION.
problem would not have entered at this
They must stop selling the "thump T H E line of demarcation between com-
juncture, although as a logical sequence it box " for the "just as good" and sell it
petition and animosity in trade mat-
may have come later.
for what it really is worth and in its ters is well defined. The one is distin-
F. A. North & Co. have been for years proper class.
guished by commendable efforts to- excel,
Knabe factors in the citadel of Quakerdom
They must meet their business obliga- and by excelling win greater fame and
and had their annual sales been satisfac- tions with, cash and not with promises.
profit; the other represents a mean en-
tory to the Knabes it is safe to say the
They must reorganize their system, prun- deavor to crush down all rivals, to keep
agency would have remained with them. ing here and there with the keen scalpel them down and climb to a questionable
However, the North concern have a man- of common sense and business honor.
success over their failures. Talking along
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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
these lines, a writer in a furniture paper
utters these truths, which apply quite as
forcibly to conditions in the music trade
industry.
Competition is legitimate and in accord
with the system of merchandising now in
vogue, but animosity is absolutely extrane-
ous to the ethics of trade and is worthy
only of condemnation. It is, strictly
speaking, a commercial crime.
Competition is universally recognized as
one of the many phases of the struggle for
existence, and none embark in any enter-
prise without expecting and preparing to
meet the severest opposition. This, in its
usual form, consists of the selling or pro-
ducing of better and newer merchandise,
owing to some advantage which thrift and
diligence has temporarily secured.
But to keep the upper hand continuously
eternal vigilance is necessary, and this is
the price of success. Each move of a com-
petitor must be paralleled if the merchant
hopes to survive, for, failing in vigilance,
his rivals easily outstrip him and extermi-
nation is, for him, but a question of time.
The means to be employed in successful-
ly meeting and overcoming competition,
however, require careful consideration.
The constant forging ahead, and ascending
from round to round of the ladder by irre-
sistible movements, permitting competitors
to exist but never allowing them to pro-
gress faster than one does himself, brings
a merchant quicker to the goal he is trying
to jreach.
The one who attempts to kill competition
becomes at once a suicide, for he is aiming
at his own business life. Such an aggra-
vated form of opposition is always attend-
ed by disastrous results to the one who
employs it, and we have correctly termed
it animosity; it is not competition, for it
is not the life of trade.
The competition that stimulates a pro-
gressive activity has few terrors for a pro-
gressive firm, but the animosity that "cuts
the heart out of trade" is an incubus to be
dreaded.
Commissioner Peck's urgent request for an
additional appropriation over the $650,000
originally granted. The only course left
him was to appeal to the Senate Committee
on Appropriations, and after presenting
his case the amount was increased to
$1,370,000, which however was afterwards
cut down by the Conference Committee of
the two Houses to $1,120,000. This sum,
meanwhile, is such a substantial increase
on the original appropriation that it was
gladly accepted without demur.
Samuel Kayzer as already announced
has been appointed superintendent of the
division of musical instruments in the de-
partment of Liberal Arts, and it is his de-
sire that the music trade industry of this
country should have a representative show-
ing at the Paris Exposition.
A few manufacturers, it is true, have an-
nounced a decision to participate, but
there seems to be little enthusiasm mani-
fested up to date. In view of the popularity
of American wares in foreign countries, it
would seem that a comprehensive show-
ing of our achievements in the line of
musical instruments should be made.
The Paris Exposition of 1900 promises to
be the greatest of all Expositions, and it will
attract millions of people from all countries.
If there is any value to be derived from
advertising American pianos and organs
through the medium of expositions, no
better opportunity will be afforded than
through the Paris Exposition of 1900.
FROM OUR VANTAGE GROUND.
A N interesting talk with Mr. William
Knabe anent the placing of the agency
for the Knabe piano with Gimbel Bros.,
the owners of one of the prominent de-
partment stores in Philadelphia, will be
found elsewhere. It will be noted that in
answer to a question he states, "The agree-
ment calls for a strict adherence to our re-
tail figures for all styles. There is a def-
inite understanding on that point." This
statement will unquestionably allay any
fears which dealers may have that the en-
trance of the Knabe piano into the depart-
THE PARIS EXPOSITION.
ment store might lead to a change in
T H E U. S. Senate did one graceful act standard prices.
before closing its term on Saturday
last. It came to the rescue of the Ameri-
A N association has been formed by the
can Commission to the Paris Exposition
retail dealers of Chicago for the pur-
and added a generous sum to that hereto- pose of boycotting the big department
fore allowed, large enough to insure the stores. Attempts have been made in the
prompt collection and careful presentation Illinois Legislature to cripple these stores
of the exhibits of citizens of the United by a series of licenses or taxes on an
States and also the erection of a Govern- ascending scale for each kind of goods kept
ment building that in size and beauty will or for various artificially grouped classes
rank with any of those constructed by the of goods. The present municipal admini-
leading governments of Europe.
stration of Chicago was elected on a plat-
-As is known the House refused to grant form which contained a defiance of the de-
partment stores. Now the retail dealers
have had a bill prepared to give the City
Council the right to regulate the sale of
commodities. The retail dealers seem to
have an apprehension that legislation will
not be enough to deal with their rivals.
They estimate the number of retail dealers
in the city at 125,000 and the number of
their clerks at 175,000, and they hope to
induce all these to agree to buy goods only
of members of the association. Should
they succeed in doing this, they would in-
flict a serious but not a fatal loss, upon the
big stores.
T H E wisdom of "boycotting" as a pre-
ventive of industrial growth or com-
bination will hardly commend itself to the
thinking element of this country who see
grave dangers in present day conditions in
the industrial world.
We hear on all sides that trusts, like de-
partment stores, are logical evolutions of
this commercially progressive age, that the
manufacturing world is suffering from
over production, that the enormous fa-
cilities of our mills and factories are not
being forced, that part of the year they
are shut down on half time, and all that
kind of thing. Hence concentration and
combination are the panaceas.
Whidden Graham, in an editorial in the
last issue of the Saturday Evening Post,
makes some comments which are pertinent
in this connection. He says:
"In reality there is no such thing as
'over-production.' The economic condi-
tions usually described by that term are
actually those of 'under-consumption.'
"As a matter of fact, no intelligent per-
son really believes in the 'over-production'
theory. Consider for a moment what that
theory involves! Here in the United States
are many idle woolen mills. These mills
are idle because there is said to be no de-
mand for their products. But is that the
true explanation? Have all of the seventy
million Americans as much good, warm
clothing, blankets, etc., as they need?
Assuredly not. There is an urgent de-
mand for more, vastly more, of these ar-
ticles.
"Why, then, do not the people who are
sorely in need of these things buy them?
The answer is simple. Either the people
who want more and better clothing cannot
find employment to earn the means to pur-
chase it, or, obtaining work, find that so
small a proportion of the wealth they cre-
ate is returned to them in the form of
wages that they cannot buy back as much
wealth as they produce."
Of course, Mr. Graham's position is not
impregnable, but it cannot be denied th,3t

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