Music Trade Review

Issue: 1898 Vol. 27 N. 3

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
The Advance of Chickering.
THE
RECOGNITION ACCORDED IN FOREIGN LANDS NOT RESTING UPON TRADITION, KUT
UPON AN ACTIVE AND PROGRESSIVE PRESENT CONTRIBUTORY FACTORS A
""*"
PROMINENT FIGURE IN THE ARTISTIC LIFE OF THE CONTINENT
CHICKERING HALL AS MUSIC DIFFUSING CENTER.
IN the youngest Amer-
ican possession — Ha-
waii, the oldest Amer-
ican piano—the Chick-
ering, will be a domi-
n a n t factor.
The
Philippines—the far-
off isles of spice—will
likewise become Chick -
eringized under the
Stars and Stripes. The
Pearl of the Antilles
will, too, recognize the beneficent Chicker-
ing influence when the Union Jack floats
proudly over it.
The Chickering piano is an American
institution which has become synonymous
with progress in an art-industrial sense
the world over, for it should be empha-
sized that the lines of Chickering conquests
are not by any means confined to this con-
tinent.
While the Chickering institution can
proudly refer to its glorious past, intimate-
ly associated with musical art in America,
its success of to-day is not by any means
due to the glorious traditions which clus-
ter about the ancient house. While not
desirous of belittling accomplishments and
honors worthily won, yet the house of
Chickering to-day builds its future upon
the fact that it is actuated in every depart-
ment by the spirit of progression, so dom-
inant in America at the close of the cen-
tury. In fact the Chickering piano of
to-day is recognized by eminent critics and
trade experts as being the best embodi-
ment of artistic and mechanical skill of
any product which has heretofore borne
the Chickering patronymic.
FACTORY ENTRANCE.
This success is due to the fact that there
has been no stagnation of energy and no
cessation in operations towards achieving
higher ideals. A business cannot subsist
upon traditions alone, and no matter what
the achievements of the past have been by
any institution, they would count for
naught in the face of relentless competi-
tion unless the standard of the products
were maintained to an eminent degree and
enhanced in a manner consistent with
the advance made in mechanical art.
The Chickering piano of 1898 eclipses
any of its predecessors of the many years
gone before, in that it stands in the high-
est sense as the close of the century em-
bodiment of the piano maker's art. It is
a crystallization—a capstone—a rounding
off of industrial energy as applied to one
special line which began with the birth of
piano making. Antiquity without enter-
prise is practically valueless, but combined
with enterprise, an impetus is given to a
business and a value to its product which
can hardly be estimated in dollars.
Energetic dealers know well the value
A GLIMPSE OF THE FACTORY WAREROOMS.
which lies in the Chickering name, be-
cause they know of the artistic value em-
bodied in the Chickering product of to-
day. They know that its antiquity gives
the name of Chickering a household value
throughout the land, and they know that
that supplemented by an artistic product
is of measureless value to them.
They know, too, that the great house of
Chickering is a progressive institution
which has never been content to rest on
the glorious laurels won throughout its
career of over three-quarters of a century,
but it is constantly on the alert—ever alive
to every new idea and improvement that
would tend to advance intrinsically the
musical value of their superb creations.
It is this combination of untiring activity
wedded to an unsullied reputation that has
given them to-day a new and a greater
prestige than ever before enjoyed in their
career.
Perhaps the secret of the Chickering
success is best expressed in the words of a
prominent dealer, who, in talking about
this institution recently said:
"Chickering & Sons are occupying a
leading place to-day and are progressing
because they are not resting merely upon
tradition or past achievements in order to
gain success. They are as active as the
newest houses, and they always lend an
ear to every suggestion made by the heads
of the practical departments of their
factory that would tend to better perfect
the artistic character of their product.
They are persistently striving not only to
maintain the high standing of the Chicker-
ing instrument, but to place it at a higher
artistic altitude than it has ever before
occupied."
This expression of opinion is succinct
and complete. It is an epitome of the
policy which has given the Chickering
name a new and a greater value in the eyes
of dealers than it has ever before held.
The trade is fully cognizant of the
splendid record made by Chickering &
Sons in the musical and trade world during
the past twelve months. . Their instru-
ments have been played in noted concerts
in this city as well as leading cities in the
Union by distingushed artists, while at
other concerts, which drew the elite of our
city to Chickering Hall, the magnificent ton-
al quality of the Chickering grand has been
admired and praised by the music-loving
public.
The coming season Chickering Hall will
prove a momentous factor in the musical
life of New York. Comprehensive plans
are now being consummated whereby the
Chickering piano will be played in concerts
in this city, as well as in the leading cities
throughout the country, by some distin-
guished artist whose name will be an-
nounced later. In the meantime there
will be the regular Tuesday invitation
series of concerts which promise to be
more brilliant and successful than ever
before. In addition it is proposed to have
a course of madrigal concerts which will
be participated in by leading singers
whose names will be a sufficient guarantee
of the superior quality of the entertain-
ments.
This, however, furnishes only a meagre
idea of the plans under consideration for
the augmentation of the Chickering in the
artistic world the coming season. Back of
this very attractive and interesting pro-
gram, there is an unceasing activity at the
factory, where many new styles of instru-
ments are being prepared for the coming
fall. There is indeed sufficient evidence
on hand to enable us to predict that the
Chickering piano will be heard from as it
has not been for some time during the com-
ing musical season. All this is to the be-
nefit of the energetic dealer, and he should
be "alive" to take advantage of it.
41
Patriotic Songs of the United
States."
The Oliver Ditson Co. have just issued
a volume of convenient size, under the
above title. The title page itself is one of
the most striking yet brought to our ob-
servation. It is printed in the National
colors, and gotten up in a most attractive
form. The patriotic songs in the volume
include "America," "American Hymn,"
" Battle Hymn of the Republic," "Colum-
bia, the Gem of the Ocean," "Dixie's
Land," "Flag of Our Union," "Hail
Columbia," " Our Flag is There," " Rally
Round the Flag," and "The Star Spangled
Banner."
E. Hirsch & Co., agents for the Packard
organs in London, have just received a
large consignment of new styles, entitled
No. 370. They are having a big trade
with the Packard products in London, the
provinces, and on the continent.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
War and Business.
(Continued from page 3.)
speech nuisances, we would have as much
prosperity among the working and labor
classes as we have in the government cir-
cles, and who ever heard of an army or
naval officer, even down to a postman or
policeman, or any ordinary office holder,
going on a strike?
"So long as there are different bodies of
union men, so long will there be no peace
and confidence among the masses. Any
man with a little brain ought to stop and
think, and know that he is not able to
write up a little program for each member
of his own family to live by for even one
day.
"Now, how in all Creation can these agi-
tators and strike-believers expect to lay
out Union labor rules and have the whole
United States live by them?
l<
Let every man be his own union, think
and dictate his own business, do what he
does with all his might, and do it well.
Not until then will true prosperity come
and stay right with us. Amen."
Hagen & Ruefer, Peterborough, N. H.:—
" Regarding our views as to the outlo.ok
for business, we can only state actual facts
regarding our own. In our piano depart-
ment we have been unable to get stock
ahead, as there is a demand for all we can
get out, and the large number of orders
booked in our case department, assures us
that we shall have all we can do for some
months to come, and that the general out-
look is very hopeful."
Walter Holmes, in charge of Bradbury
Piano Warerooms, Fifth avenue and Sev-
enteenth street:—"I am glad to be able
to report a cheerful outlook for the Brad-
bury piano. The war, in my opinion, is
going to help us rather than the reverse.
We have excellent opportunities for obser-
vation as to the condition of the public
pulse.
"So far as I have been able to discover,
active retail business will begin early this
fall and continue throughout the season
without intermission. Of course, this view
excepts events not now dreamed of. My
opinion is based on strong probabilities,
supported by actual facts.
"It is a fact, for example, that ever
since the war began, we have, at these
warerooms, done very good business in-
deed, and each day brings us customers.
The same conditions exist at all the Brad-
bury warerooms, and I know that Mr.
Freeborn G. Smith feels as sanguine about
the fall trade as I do.
"Yes, we shall have a long, prosperous
season, unless all signs fail. At the fac-
tory there is great activity. Preparations
are in progress for a large output of the
latest Bradbury styles."
Win. J. Keeley, of the Wilcox & White
Co.:—"As many of our patrons are suffi-
ciently wealthy to purchase whatever they
desire without stopping to consider the
condition of affairs between the United
States and Spain, we have not, so far, suf-
fered greatly from the effects of war.
"But it has made a difference, and I be-
lieve if the war continues that a differ-
ence will be felt by us, as well as others,
throughout the coming season. At the
same time, evidences are not wanting of
an immediate revival beginning with the
announcement of Spain's submission—an
event looked for in the near future.
"Whatever happens, the Wilcox & White
products, as I stated in a previous inter-
view, are now firmly established in public
favor and will be in steady demand."
the most attractive examples ever placed
on the market.
" If I had any doubt as to the volume of
fall trade, you may be sure I would not
make these extra efforts now."
Estey & S.axe:—"We are not looking
forward to any unusual amount of busi-
ness, during the early part of the season
at any rate. So far, in common with
others in the trade, we have felt the differ-
ence between war and peace, although the
hot season is never an active one for
pianos and organs, as you know.
" People have stopped talking about the
war, but many are finding in its existence
an excuse for pleading hard times when it
comes to the question of luxuries. Still,
we will get our share of what is going,
and preparations are being made to meet
every call made on us.
"The Estey products for 1898, in both
branches of the work, are more representa-
tive than ever. The gradually increasing
yearly output shows that the progressive
policy of the firm is widely appreciated."
Washington, July 12.
A decision which will greatly interest
the music trade, particularly the manufac-
turers of raw goods who are large shippers
by express, has been made.
In answer to references from the Com-
missioner of Internal Revenue, all bearing
upon the question as to whether the ship-
per or carrier shall pay for and affix the
required revenue stamps to bills of lading
and similar papers, Assistant Attorney-
General Boyd has given the following
opinion:
" The purpose of the law was to tax the
carrier and not the shipper, and these
provisions undoubtedly fix upon the
express companies and other carriers the
duty of providing, affixing and cancelling
the stamp, and their failure to so provide,
affix and cancel such stamp subjects them
to the penalties provided by law.
" It is suggested that some of these car-
riers are refusing to receive goods for
shipment until the shipper pays the tax.
While it is not my province to advise as to
the recourse which the shipper may have
in instances of this kind, yet I am sure
that the laws are ample to require public
carriers and express companies to receive
goods tendered for shipment or suffer
damages for such refusal."
Charles F. Goepel, of C. F. Qoepel & Co.:
— " I believe the busy season will set in
sooner than usual, and calculate that right
along through the fall the demand will
largely exceed the ordinary fall orders.
"Even during these last two months I
have noted a considerable upward move-
ment in the call for supplies. When there
is fairly good business during the late
spring and summer it is a healthy sign.
"When the rush comes, as it certainly
will, it will find us ready. Every item of
supplies on our list is now being gone
over. Our full carrying capacity is being
used for new stock of the best and most
recent makes. Our wire and other spe-
cialties, too, are now available in quan-
tities to meet any urgent call.
"We were never, during the firm's
history, better prepared to furnish the
requirements of musical instrument manu-
facturers than we are to-day. In my
opinion, the trade outlook is excellent."
William F. liasse:—"There are many
signs of approaching activity in the
branches of the trade with which I am
connected. I have taken special pains to
discover the sentiment on this subject
among my out-of-town friends and pa-
trons.
They are nearly unanimous in
their belief that the fall of 1898 will be a
phenomenally good one.
'' Personally, I am very hopeful—so
much so, that arrangements have been
made for an unusually large selection of
stools, scarfs, music boxes, etc., to be
made available for choice of customers.
New shipments are reaching me continu-
ally. When the early fall arrives I shall
be ready to offer those who are interested
in this particular line of goods some of
An Important Decision.
TAX ON CARRIER, NOT SHIPPER
SHIPPERS
CAN RECOVER DAMAGES FROM! UNWILLING
CARRIERS.
Franklin Capen Assigns.
Franklin F. Capen, of Brockport, N. Y.,
assigned on the morning of July 7th. Mr.
Capen is a well known business man of
Brockport where he has conducted a
mercantile business for some years. He
was one of the principal stockholders of
the Brockport Piano Manufacturing Co.,
his patronymic being used by this concern
on their instruments.
The Canadian Foreign Music Co. has
been incorporated in Montreal, Can., by
W. R. Draper, of Toronto, and Chas. Cul-
ross, Montreal, music dealers.
The oldest American piano—the Chicker-
ing—is represented in the newest Ameri-
can possession—Hawaii—by the Berg-
strom Music Co. of Honolulu. Wherever
the American flag flies there can be found
the celebrated Chickering.
At the Chatauqua Assembly at Madison,
S. D., six handsome Kimball pianos in all
the latest styles of casings are in evidence.
Their musical qualities as well as beauti-
ful appearance have commanded the high-
est praise.

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