Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
. . . The Name "Decker
• • •
HAS NEVER FAILED TO PROVE A STIMULATOR OF THE BEST TRADE ENTERPRISING DEALERS
RECOGNIZE THIS FACT THE DECKER PIANO OF TO-DAY BETTER THAN
EVER A PROSPERITY " LEADER " FOR 1 8 9 9 .
"The value of a name " is the "text", so
to speak, of the interestingly written, logi-
cally constructed and timely Decker ad-
vertisement, which appears on the cover
page of this issue.
In this skeptical age, there are many, of
course, who will assert that a name is of
little value, and perhaps in some respects
they are right, when the name is not
synonymous with values.
In the name of Decker, however, there
is not only concentrated an unblemished
record for fair dealing, progressiveness
and reliability, but in the pianos which
bear that patronymic there are musical
characteristics and unique attributes that
compel especial consideration.
And this means much, when we bear the
fact in mind that the reputation of the
Decker piano is not merely of to-day, but
that in the years agone it occupied a
premier place, affording satisfaction, as it
does at present, to thousands and thou-
sands of purchasers in the leading homes
of every section of this great land.
Thus we see how the name of Decker has
a value and how well fortified it is against
the attacks of even the most critical skeptics.
There is no asset as valuable to a dealer
in advancing his own interests as that of a
great name. This is not a mere assertion,
but the experience of dealers in every in-
dustry.
It does not require any special gifts for
an enterprising dealer to estimate "the
value of a name"—when that name is
Decker. The Decker piano of to-day—
which has won golden opinions from the
trade of this country for its modernity of
design, thoroughness of construction, mu-
sical qualities that entitle it to take high
rank among the few artistic instruments—
possesses intrinsic worth which typifies un-
equivocally that the high "value of the
name " of Decker means a certain standard
of excellence, and moreover that the history
of the Decker house, ever noted for its
trustworthiness and fair dealing, is fittingly
perpetuated.
It was never more essential that dealers
should " weigh well and consider" this
matter of name value than to-day. There
is a belief unfortunately dominant in the
commercial world that there is a "short
cut " to wealth by foisting on the public
unreliable wares. How fatuous this is.
Success cannot be won along these lines.
There is no simpler, no plainer, no more
exact science than success. Its rules are
defined. The results arc only positively
sure when dealers will consider well and
wisely " the value of a name." On this
basis they can advance, win trade reputa-
tion, command the respect of friends who
will ever stand by them and who will be
their best advocates toward atigmenting
their business.
The Decker piano of to-day is made
under the personal superintendence of
Myron A. Decker, the founder of this firm,
and his son and junior partner, Frank C.
Decker—both practical earnest men. It is
built on up-to-date lines and furnishes the
most emphatic evidences of artistic worth.
It never fails to satisfy purchasers, and is
just such an instrument reputable dealers
desiring to advance their business should
consider a profitable leader for 1899.
The traditions of the house of Decker
Ann Arbor Figures.
J. C. Henderson, manager of the Ann
Arbor Organ Co., who recently returned
from a trip to Texas, reports a splendid
condition of business in that section. He
made some very excellent connections and
secured orders for four hundred and fifty
organs.
He is at present visiting the
trade in North and South Carolina.
The Ann Arbor Organ Co. are to be
congratulated on the condition of their
business. We understand that their organ
output will amount to over one thousand
instruments more than last year.
They
have also built up a very satisfactory trade
with the Henderson piano. In this con-
nection much credit is due to Mr. Hender-
son for his indefatigable work in the in-
terests of the institution which he so ably
represents.
Mr. J. F. Allen is Out.
Philadelphia, Pa., Dec. 14, 1898.
Music Trade Review, City.
Gentlemen:—We have learned of differ-
ent rumors in regard to Mr. J. F. Allen
having severed his connections with our
company: to settle all doubts we desire to
state, that while Mr. Allen is stiff a share-
holder of the company, he was by resolu-
tion of the Board of Directors discharged
from the position as manager of our Chest-
nut street store.
Yours truly,
The Ludwig Piano Co.,
J. H. Ludwig, Pres.
MYRON A. DECKER.
are not only maintained in the Decker
piano of to-day, but it is the aim of the
manufacturers to keep it, musically and
architecturally, in the front rank at all
times.
The Decker reputation rests on a basis
of conscientious endeavor.
Appraisers' Decisions.
The Classification Board of General Ap-
praisers on Tuesday overruled a protest of
M. E. Schoening of this city, who was
assessed a forty-five per cent, duty on
musical instrument strings which he
claimed were dutiable at twenty-five per
cent, as " manufactures of gut" or entitled
to free admission as "cat gut manufac-
tures."
The assessment of duty at forty-five per
cent, on strings for musical instruments,
imported by Carl Fischer, of this city, was
affirmed. The assessment at twenty-five
per cent on printed music, imported by
Carl Fischer, was also affirmed.
Among the list of re-appraisements of
merchandise filed by the Board of General
Appraisers on Monday last in this city
was the following:
4,925 O. P., Boston—Musical instru-
ments, etc., from Henry Chunckel, Paris,
Aug. 8, 1898; baritones, entered at 49.50
francs each; 205 euphonium, entered at 60
francs each; 207 bassos, entered at 66
francs each; 208 bassos entered at 83
francs each; 201 cornets, entered at 65
francs each; similar goods similar values;
add engraving, cases and packing; ad-
vanced about three per cent.
New Stores.
Among the new stores recently opened
are:
B. W. Rossman, Colier, Col.; Chas.
F. Manning, who succeeds his brother in
Weems, Tex. ; Chas. Hockett, Wilmington,
la.; J. A. Bailey & Co., Carlton, O. ; E.
B. Lorty, Tigerton, Wis.; L. Franklin,
Jacksonville, Fla. ; M. J. Ziemet, Sheboy-
gan, Mich. ; W. R. Reynolds, Washington,
Pa. ; W. F. Jones & Co., Spokane, Wash. ;
Mrs. C. B. Clark, Cedar Falls, la.; N. I.
Lomax, Dennison, Tex. ; Peter Bissing,
Hayes City, Kan.
The New Knabe Warerooms.
The new Knabe warerooms, corner of
Fifth avenue and Twentieth street, are
rapidly approaching completion.
Ship-
ments of the latest Knabe styles are being
received from the factory and placed in
position.
Henry F. Miller Advancement.
Among the very busy piano houses in
Boston this fall are the Henry F. Miller &
Sons Piano Co. Their trade in grands and
the better priced uprights is remarkably
active. Wholesale trade has also been ex-
cellent, and all in all the Miller interests
show a decided advancement at the close
of the year 1898. It is a well-known fact
that the Miller firm have a strong clientele
of admirers in different parts of the coun-
try. They recognize the merits of the Mil-
ler instruments, and hence are enthusias-
tic and loyal adherents.