Music Trade Review

Issue: 1898 Vol. 27 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
EDWARD LYiVlAN
Editor and Proprietor
PUBLISHED EVERY SATURDAY
3 East 14th St., New York
SUBSCRIPTION (including: postage), United States,
Mexico and Canada, $a.oo per year; all other countries,
$300.
ADVERTISEHENTS, $2.00 per inch.sinpfle column, per
insertion. On quarterly or yearly contracts a special dis-
count is allowed. Advertising Pages $50.00, opposite read-
ing matter $75.00.
REMITTANCES, in other than currency form, should
be made payable to Edward Lyman Bill.
Entered at the New York Post Office as Second Oast Matter.
NEW YORK, SEPTEMBER 17, 1898.
TELEPHONE NUMBER, 1745--EIOHTEENTH STREET.
THE KEYNOTE.
The first week of each month, The Review will
contain a supplement embodying the literary
and musical features which have heretofore
appeared in The Keynote. This amalgamation
will be effected without in any way trespassing
on our regular news service. The Review will
continue to remain, as before, essentially a
trade paper.
CLEARING
THE TRADE ATMOS-
PHERE.
*' V O U have said a great many things in
• The Review which have interested
me of late, but none more than the matter
of commissions to music teachers," re-
marked a well-known member of the trade
this week, while we were engaged in friend-
ly chat.
"There, is no doubt in my mind," he
continued, "that vast sums have been paid
for services which have never been ren-
dered."
This is the piece de resistance of the whole
matter, for vast sums have been paid for
services which have never been rendered.
No manufacturer will refuse to pay—and
liberally for that matter, for services ren-
dered which have proved advantageous in
a business way, but what manufacturers
object to most strenuously to-day is paying
something for an alleged service, proof of
the existence of which never materializes—
at least to any appreciable extent.
There are good and bad rmtsic teachers
like good and bad music trade editors.
Unquestionably in the former case as in the
latter, the good may suffer for the crimes
of the bad, but it is necessary now to use
intelligent discrimination in opening up
dealings with either. Manufacturers have
certainly cast aside the old forms as ap-
plied to the music trade editor, and they
never again will bow their heads in sub-
jection to the impecunious demands of the
man who has stormed and threatened, ex-
torted and bled this trade for years. The
scales have fallen from the manufacturer's
eyes and his very back bone has become
stiffened by reason of the fact that the bet-
ter papers have grown stronger and to-day
form an impelling power which he is forced
to recognize as an advantage to his busi-
ness, while the blackmailer, like poor
Spain, has become impotent and harmless.
Manufacturers must oftentimes wonder
to-day how they submitted to the con-
ditions of years ago.
While the demand for commissions, fa-
vors, loans, etc., etc., from music teachers
and others, upon manufacturers has been
large and massive, full grown and well
rounded, yet there has never been as a
whole, that real benefit which they claimed
for their efforts. It is by acceding to the
many demands made upon them that man-
ufacturers and dealers have assisted to-
wards creating the idea that there are ab-
normal profits in the piano business.
The idea of one friend bringing in an-
other and getting a large fat commission,
simply for recommending a certain instru-
ment, is ridiculous from a mercantile view.
It is a false position and has injured the
industry rather than benefited it. If one
recommends a particular tailor he does not
go around and demand a percentage for
recommending the man, neither does he in
any other line except in the piano busi-
ness. And this is one of the abuses which
has crept into this trade and has lowered
it materially and taken from its dignity as
well.
Some men to-day pay as high as thirty
per cent, commission on sales. And there
are various kinds of commissions—omis-
sions too. In other words, we know of in-
stances where a dealer has been asked to
pay no less than four commissions on a
single instrument.
Now what state of affairs is this?
It is worse than Baxter street methods.
Again, there are thousands of cases in
the country where musicians have been
furnished the best kind of instruments;
have had them kept in tune year in and
year out at the manufacturer's expense;
all for what? For a certain alleged influ-
ence which the teacher is supposed to turn
in favor of a certain make of piano.
Now, is it not a fact that in many of
these cases where the manufacturers are
being subjected to enormous expenses in
keeping up certain lines of instruments,
that they themselves arc being made vic-
tims by these same teachers, for instead of
turning their influence in the direction
where the permanent favors are being re-
ceived, they were taking around customers
to warerooms where cheaper makes of in-
struments are offered, impelled by the
motive that the cheaper man pays the
largest commission. In other words, the
cheap piano pays a bigger percentage of
profit to the dealer than the high grade
piano, hence the teacher gets a larger com-
mission from the vendor of the cheap than
of the high priced piano.
In this way they have been playing piano
manufacturers false and the latter are begin-
ning to learn it, because to-day there are
less pianos of reputable makes in the stu-
dios of music teachers throughout the land
than ever before, that are unpaid for.
In other words, manufacturers have
been drawing in instruments from certain
studios where they have placed them
at the disposal of teachers for months
and years at no charge, save that
vague and mysterious something which
possibly comes from "influence." Manu-
facturers and dealers do not object to pay-
ing liberally for what they get, but they
do object to pay for a vague something
which is not apparent to the unclothed
eye.
The piano business is resolving itself to
a twentieth century basis.
It is ridding itself of certain excres-
cences. The atmosphere is becoming
clearer.
NO STIRRING SONG.
TN no department of the music trade
affairs of America, has there been
more activity during the Hispano-Ameri-
can war than in the ranks of the music
publishers and composers. A great effort
has been made to put new music upon the
market, but even the soldiers would not
take to it, and the people would not sing
it. It is said that publishers sent " t i p s "
to camp and field to instil their latest pro-
ductions into the hearts of the soldier boys,
but, somehow, it would not work. They
had no heart for new songs.
It may seem singular that out of this
war has not been born a new song which
should give fair vent to the expression of
the people at this time, but it is so.
Of the hundreds and hundreds of songs
from writers not unknown to fame, and
others who hope to chisel their name in the
column high up, there is not a popular
song, or even one that one cares to hear
again.
Is it a fact that the situation has been
such as not to inspire the poet or even the
amateur song writer?
Current Literature says: " The present
unpleasantness with Spain has been
singular in many ways; in none more than
in its dearth of new music. Now that the
South has come clear back to the fold, that
ideal jig, 'Dixie,'has gained a national
acceptance almost above ' The Star-
Spangled Banner.' But these two pieces
have had the monopoly of public interest.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
The people actually learned to rise to their
feet when the ' Banner' was unfurled
musically, and scenes of enthusiasm
remarkably wild for America were fre-
quently aroused. But what new air is
there ? In the landing at Santiago, it is
true, one piece was so much played that
the Spanish doubtless think of it as our
national air. But it was only the song,
' There'll be a hot time in the old town to-
night!'—a vaudeville negro tune worn
threadbare on the street and in the music-
halls, until a hot-weather campaign gave
it a new meaning and the distinction of
being recognized in General Shafter's
official despatches. There have been be-
side a few efforts to force the motto
' Remember the Maine!' on the people, but
they were too full of bathos even for war
times. The music publishers complain
that the conflict has killed their trade, and
that not even patriotic songs have sale
enough to pay for their printing. • •
" T h e cause of this is perhaps not far to
seek. Our welfare has not seriously been
threatened since the opening of the war.
Triumph has been fully expected. Con-
sequently there is no deep note to touch.
In the war with the Confederacy our
national fabric was being ripped asunder;
the Union was assailed; the scales of
victory and defeat were for long in the
South's favor. It was a time when people
thought and suffered fiercely. But we
were fighting a weak country, inefficient
in men and munitions. We were the as-
sailant, not the defender. We were acting
rather in the function of policemen than of
patriots. Our cause was holy, but not
one that took very deep root in the emo-
tions. It did not grip the heart and
squeeze out music."
There must be a great occasion, or great
cause to give birth to a mighty poem or
national hymn, and that occasion did not
rise in our recent war—in fact the senti-
ment of the war was on the Spanish side.
There was in mind the decline of a people
who were once great—for the banners of
Leon and Castile waved triumphantly
throughout the world.
There is something pathetic and sadden-
ing about the decline of a nation; like the
decline of a once great mind, we do not
like to see it. Hence no poet could inject
stirring feeling into his work which relates
to where the lion has become a lean, atten-
uated lamb.
Perhaps a song will be written which
shall touch the hearts of the people regard-
ing our late war and that will directly re-
late to the sufferings of our own soldiers,
through gross incompetence, in camp and
field. The heart of the nation is aroused
on this matter, and it may be that a song
shall yet be born which shall perpetuate
the memories of the Hispano-American
war. If so, it must be sad; it must be col-
ored with suffering, not bold, strong and
triumphant.
CHICKERING ENGAGEMENTS.
"""FHE important item of news this week
is the engagement by Chickering &
Sons of the distinguished artist Mme.
Teresa Carreno, who will play the Chicker-
ing grand the coming musical season. At
all times acknowledged a great artist, she
demonstrated during her last tournee in
this country that she had gained in breadth
of artistic conception and in virtuosity.
The reports from abroad since she left
these shores not only confirm the splendid
impression made in this country, but
her fame as one of the few great pianists
of the world has been more universally
acknowledged.
Several other artists of international
celebrity will play the Chickering later in
the season, among whom may be mention-
ed Zeldenrust, a Dutch pianist, who has
been astonishing Europe with his marvel-
ous performances. In Paris and on the
Continent he achieved a remarkable
success by the catholicity of his programs,
wonderful technique and the magnificent
quality of his tone.
We understand that engagements have
already been closed whereby these artists
will appear with the Chicago and Boston
Symphony orchestras.
The Chickering program for the season
is to be a unique and interesting one. It
means that Chickering fame and reputation
will be accentuated and augmented as it
has not been for many, many years.
Look up the McPhail.
Dealers will do well to study and "in-
wardly digest" the advertisement of the
McPhail Piano Co. which appears on the
front cover page of this issue. Every
claim made therein can be substantiated,
and here is where the strength of the an-
nouncement lies. As they correctly state,
the McPhail is " a live piano, made by a
live concern for live people who make
competition step lively."
The McPhail Co. are anxious to enlist
under their banner progressive dealers who
believe in handling a good article that will
sell itself if properly pushed.
They
promise that the results, both financial and
otherwise, will be all that the most exact-
ing dealer can require. The record of the
McPhail piano is an enviable one, and
during its entire career has never been so
much in demand as to-day. This is de-
monstrated by the orders which are
reaching the manufacturers from every
section of the country day after day. The
McPhail styles for this season are unusu-
ally handsome and will compel immediate
appreciation on examination. Meanwhile
dealers shovild study the advertisement on
the front page and make a note to look up
the McPhail.
44
G. & K." Extensions.
Some important changes have been made
at the Gildemeester & Kroeger warerooms
in order to give sufficient space for increas-
ing business. Mr. Garritson has been
crowded out of his office to make room for
varnishers and other workmen. The
main office has been carried to the rear
end of the longest ground-floor room to
allow for a larger exhibit of new styles.
The force has been increased to keep
pace with orders. New machinery has
been added. There is a brisk, business-
like atmosphere in all parts of the building
that bodes well for future prosperity.
When The Review called on Wednesday,
a splendid example of a " G. & K." Em-
O. GOULD, the eminent financier, pire was seen on exhibition. Mr. Couch
evidently scents prosperity. When left town on Tuesday for an extended
Western trip.
interviewed in London on Tuesday he
said: "All I have heard from home since
Incorporates the Ormes Co.
we have been abroad has convinced me
that we are on the eve of an era of pros-
Ormes Piano Co. has been organized at
perity perhaps unprecedented in our Portland, Me., for the purpose of manu-
history. The business outlook could not facturing and dealing in pianos, with
$10,000 capital stock.
be better."
Impetus in Orders.
Three New Jacob Styles.
The Review met Mr. Strich and Mr.
Widenmann at the Strich & Zeidler fac-
tory on Wednesday. There is nothing
special to report this week except an im-
petus in orders and shipments. The "S.
& Z." baby grand, and the 1898 "S. & Z."
uprights, styles F, G and H, are in steady
demand.
When visiting the factory of Jacob Bros.
on Tuesday, The Review noted three new
styles in uprights approaching completion.
These will be ready in the near future, and
illustrated descriptions will appear in due
course.
The Dwelley-Herrick Music Co. is the
name of a new piano store just opened at
51 Main Street, Walla Walla, Wash,
Export business with Wm. Knabe & Co.
is steadily growing. They are shipping
instruments now regularly to Germany,
Denmark, Sweden, Norway and Soutjh,
American countries.

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