Music Trade Review

Issue: 1895 Vol. 21 N. 4

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW.
TO
instruments that cannot fail to add to their
own reputation and make trade for the
dealer. J. & C. Fischer believe in prog-
ress with a great big P.
- ^ . E D W A R D LYMAN BILL
Editor and Proprietor.
PUBLISHED
EVERY
SATURDAY
3 East 14th St., New York
SUBSCRIPTION (including- postage) United States and
Canada, $3.00 per year; Foreign Countries, $4.00.
ADVERTISEMENTS, f 2.00 per inch, single column, per
insertion. On quarterly or yearly contracts . special dis-
count is allowed.
REMITTANCES, in other than currency tone, should
bo made payable to Edward Lyman Bill.
Entered at th* New York Post Office as Second Cla > r Matter.
'THE BUSINESS MAN'S PAPER."
I
T is gratifying to note that the exports
of musical instruments for this year
continue to maintain a decided lead over
the same period last year. The figures in
detail which appear elsewhere in this
paper under the heading of "Exports and
Imports," will be read with interest.
NE hundred thousand pianos made
by one firm! This is the legend
which J. & C, Fischer are about entitled to
emblazon on their banner. What a story
it tells of the estimation in which these
wares are held; of the upward growth and
influence of this house; and more than all
does it demonstrate that the Fischer piano
has kept abreast of the times in all the re-
quirements of this progressive age.
The extensive trade connections of this
house and the wide popularity of the
Fischer pianos in all parts of the Union,
have not led this distinguished firm to
rest on their oars after having attained a
certain altitude. They are much more
alive to-day than they ever were to the in-
terests of their customers by manufacturing
O
PEAKING of the formation recently
of the Music Publishers' Association
of the United States in this city, the Piano
Organ and Music Trades Journal, of. Lon-
don, has the following to say:
"There is one suggestion we venture to
make to the American Association, which
has been considered by our own Music
Publishers' sub-section of the London
Chamber of Commerce, but, owing to a
want of unanimity on the question, has, so
far, not been consistently carried out. It
is for the members of the association, to
agree, in the event of a music-seller's fail-
ure, to buy back their own publications,
and so prevent the stores, the drapers, and
other outsiders from securing the whole of
the stock and advertising it at far below its
proper value. That there are difficulties
in the way is possible. At the same time
we believe the plan is not impracticable,
and it would obviate much of the unfair
and vexatious rivalry to which dealers
have now to submit. It would surely be
better for the publishers to pay the receiver
or trustees, say, a penny per copy for their
own works than to allow an outsider to buy
the stuff as it stood at ^ 1 per foot."
S
attachments have a "mission" to perform.
They will add to the pocket books of our
manufacturers, and judging from what has
been accomplished toward surpassing
human execution, they will act as educators
and accentuate an interest in the higher
grades of music.
WELCOME revolution in the ex-
terior appearance of pianos has been
noticeable during the past two years—more
particularly during the past season. In fact,
it can safely be said that at no time in the
history of the trade has such attention been
devoted to transforming the black, gloomy-
looking cases that have held sway for so
long to the more attractive and agreeable
designs that are in vogue to-day. And bet-
ter than all, this tendency is only in its in-
fancy. The styles which are being manu-
factured by all the progressive piano
makers throughout the country for the fall
trade emphasize this evolution in taste to a
gratifying extent.
It would be absurd, however, to be satis-
fled with an artistic case were the tone and
other essentials of the piano not up to the
standard. But they are. Take any of our
manufacturers of medium and high grade
pianos who have made a specialty of im-
proving the exterior appearance of their
instruments, and you find that they have
not been content with making their pro-
ducts grateful and pleasant objects to the
eye, but they have also paid close attention
N view of the results which are being to their musical qualities. And what is
accomplished by inventors in the per- the result? The dealers handling these in-
fection of automatic attachments to musical struments find little trouble in making
instruments, particularly to pianos, and the sales, for the American housekeeper as well
utilization of electricity to that end, it is as musician have the keenest eye to the
pertinent to dwell on the influence they beautiful in tone as well as in case.
It has been said that a high grade piano
will exercise on the future of the trade.
The services of a seer are not necessary might differ little in appearance from a
to predict that the time is coming, and rap- "cheap" piano, or say a folding bed, and
idly, too, when these electro-automatic de- nevertheless will compel its place—its
vices will have reached such perfection in grade. We hardly think so. Manufacturers
mechanism, and the cost be so brought of high grade pianos are not usually "fos-
within the range of the average purchaser, sils," they are live men, and they cannot
that they will play an important role in afford to injure their reputation by making
the music of the home, the school, the instruments beautiful and perfect in tone,
but behind the age in case design. Such a
church and the concert hall.
Their influence on the piano trade cannot course would work an injury from which it
fail to be beneficial. The countless thou- would be hard to recover.
It occurs to us that there is no written
sands who appreciate music, but "never
had an opportunity to learn," will in time law compelling manufacturers to build
hail with delight a medium whereby they piano cases on the lines inaugurated by
can have in their homes a piano with an their fathers or grandfathers years ago.
automatic Paderewski thrown in, as it We want more variety, more individuality
were. The output of pianos will not alone in case architecture. There has been an
be increased in ever) 7 section of the coun- awakening, apparently, and we trust the
try, but a greater love for music will be coming fall season will witness a lively in-
terest in this important department of the
engendered among the people.
Thus it can be seen that the automatic piano trade.
I
A
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
A
CHARMING little incident, which
connects the two wonderful
and
greatly beloved musicians, Mendelssohn
and Jenny Lind, is told by Elise Polko in
her "Errinnerungen an Mendelssohn."
It was after a grand concert in Leipsic,
at which both artists had taken the audi-
ence by storm, that Mendelssohn made his
first appearance as an orator.
The directors of the Gewandhaus gave a
torchlight serenade in honor of the famous
singer, and so many people thronged into
the garden of the Brockhaus, where Jenny
Lind was at the time, that it was crowded
to overflowing. The ovation was so wildly
enthusiastic that it bewildered the "Swed-
ish Nightingale," who turned to Men-
delssohn, and asked what she should do to
satisfy the crowd of people who had
thronged to serenade and do her homage.
"You must go down and say a few words
to make them happy," prompted Men-
delssohn.
"Good," she replied, after a minute's
hesitation. " I will go to them, but you
must lead me, and speak in my place."
Mendelssohn presented his arm, and they
went down and out into the crowd of ar-
tists and admirers in the garden. The ap-
pearance of these two together raised a
perfect tempest of applause. When Men-
delssohn could at last make himself heard,
he spoke:
"My dear friends," said he, "you must
not think for a moment that I am now
Mendelssohn; I am Miss Jenny Lind, and
I thank you heartily for this delightful sur-
prise.
"After, however, taking to myself the
honor of this splendid personality, I will
now return to my former self, the Leipsic
musical director, and cry with you all:
'Long live Jenny Lind!' "
A thousand-voiced echo followed this
cry; even though the singer protested
against the manner in which he had per-
formed the task she had intrusted to him,
she was moved by the beauty ard grace of
his little speech, and, accompanied by the
strains of Mendelssohn's "Wood Song,"
the pair left the place together.
* *
Manager Charles Frohman, now the afflu-
ent director of a round dozen important
theatrical companies, and having in his
employ more actors and actresses than any
other manager in the world, has had his
ups and downs like other venturers on the
troubled sea of amusement speculation. A
number of years ago Mr. Frohman, then
THE MUSIC TRADE REVIEW.
r i
going through the process of "getting the
worst of it," made a tour of the Pacific
Slope and the extreme Northwest with
what a placer miner would call
the
"tailings" of the Lester Wallack company.
The other evening he was relating to some
old friends his experience in those days of
hard times. He told of the queer charac-
ters encountered, the adventures undergone
and the •many difficulties attendant upon
steering clear of the rocks of disaster with
a troupe that could not, or at least did not,
draw money enough to pay its expenses.
"Everybody who had a company in the
Northwest at that time," said Mr. Froh-
man, "was fervently wishing himself at
the other end of the country—that is, at
this end. In one place I met an organiza-
tion that had been playing for months to
$30 or $40 a night and just managing to
get from one town to another by the skin
of its teeth, as we say in the classics.
Well, in this place of which I speak, by
some curious and wholly inexplicable fluke,
this company had drawn a six hundred
dollar house. Of course everybody was
flabbergasted by this bit of good luck. No-
body undertook to find out how it hap-
pened, but all hands, in a stunned sort of
way, sat around silently. In the morning
the manager, having paid the bills and
laid aside a few dollars, went to the rail-
road station with his company and pushed
the remainder of his money through the
window of the ticket office.
" 'Gimme eleven tickets,' he said.
" 'Where to?' inquired the station agent.
"'East!'"
Dell," "The Vacant Chair," etc.
Dr.
Root's songs were a force in the Civil War,
creative of courage and productive of valor,
and his services in this connection alone
entitle him to an unique place at the hands
of historians. Some idea of the extent and
popularity of his war songs may be gath-
ered from the fact that in a catalogue of
114 "National War Songs," recently pub-
lished, no less than thirty-six are from the
pen of Dr. Root. None of them failed of
success, or at least a degree of popularity.
But "Tramp, Tramp!" and "The Battle
Cry" achieved a phenomenal record. At
one time • the publishers had fouiteen
presses at work on the latter, and were even
then unable to fill the orders which crowded
in from every direction. It was not un-
usual for a single house to order 20,000
copies at once, and the aggregate sale of
each song is estimated at from 500,000 to
750,000. In addition to the numerous lyrics
that made him famous, Dr. Root wrote
several cantatas, among the best known of
which are "The Haymakers" and "The
Flower Queen.'
.

*
*•
I met Carl Schurz the other day on
upper Broadway.
He has aged tremen-
dously during the past few years. At one
time there was a striking resemblance be-
tween the ex-Union General and Carl
Neuendorffer, the valued aide of Wessell,
Nickel & Gross. Although to-day there is
a strong facial resemblance, yet Mr. Neu-
endorffer has the decided advantage of
Mr. Schurz in looks.
He has the same
strong features which were a distinguish-
ing mark of Schurz years ago.
Mr.
Neuendorffer preserves also the same up-
right carriage and soldierly bearing which
as a young soldier must have made his a
strong figure when he entered Paris with
the victorious army of united Germany
after that long and terrible siege a quarter
of a century ago.
*

*
-
By the death last week of Dr. Geo. F.
Root, this country lost one of her best
loved
and
representative
composers.
Wherever the English language is spoken,
these great war songs which he wrote in a
great crisis in our country's history, are
known and sung. It is impossible to over-
estimate the influence of such soul-stirring
songs as "Tramp, Tramp, Tramp the Boys
are Marching," "Just Before the Battle,
Mother," "The Battle Cry of Freedom,"
and others of that order, or the simple,
healthy sentiment of these ballads which
are associated with our childhood, "Hazel
* *
*
Dr. Root was born in Sheffield, Mass.,
in 1820, and unaided, learned the use of a
number of musical instruments. Later he
studied in this country and in Europe.
He was the originator of the normal musi-
cal institutes, and when the first one was
held at New York in 1852, was one of the
faculty. During his long career he did
much to elevate the standard of music in
this country, not only by his musical com-
positions, but also by his "methods" for
the piano and organ, handbooks on har-
mony and teaching and innumerable arti-
cles for the musical press.
Dr. Root became connected w 7 ith the
music trade in i860, when the firm of Root
& Cady was founded in Chicago. Up to
the time of the fire, when they lost almost
a quarter of a million dollars, they were
most successful. Later they sold out to the
John Church Co. and the S. Brainard's
Sons.
Dr. Root was a charming personality,
and could count upon every man as his
friend. Modest, sociable and ever helpful
to those struggling on life's stormy path,
his memory will ever live in the hearts of
his countrymen.
This is truly the age o£ advertising—
original advertising.
As I passed down
Broadway last Wednesday night I noticed
an election-night crowd gazing skyward in
the region of Thirty-seventh street and
Broadway. Curiosity prompted me to in-
vestigate, and leaving the car, I found the
commotion was due to a huge sign, illum-
inated by electricity, which was suspended
about 1,000 feet above terra finna, bearing
the familiar legend "Sapolio."
How it
got there, what invisible power held it in
place, and how it was so successfully ma--
nipulated, were the questions asked on all
sides. I marvelled with the rest, and in
the meantime paid homage to the genius
who conceived this most original and effect-

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