MARKETPLACE
"WHAT'S NEWS?"
PAGE 10, JUNE, 1978
Announcing volume delivery of Ballys' new and sensational 4-player
electronic flipper, "Black Jack", Paul Calamari, Bally's salesmana-
ger, pointed out that the play of thegame is black jack, not only
in action but also in scoring. The player's skill objective is to
beat the dealer, just as if playing on a twenty-one casino table.
"Player beats the dealer", Calamari explained, "by shooting the
ball into the kickout hole when 'player's hand' is equal to or is
higher than 'dealer's hand'." Player's strategy is, therefore, to
follow thru in every way to advance player's hand while avoiding
advancing dealer's hand. Player may deliberately advance dealer's
hand to top value 21 so that he can thus keep on top of the dealer
and come up with a winner.
"There are dozens of exciting ways", Paul Calamari reports, "to
build big scores which are also built into 'Black Jack'. Extensive
tests, worldwide, indicate that, just as 'Eight Ball' hit a new and
bigger earnings record in the pinball pool class, 'Black Jack' will
be an outstanding sensation in another type of 'green felt' game",
according to Paul Calamari.
"All I ask", stated Calamari, "is for the operator to immediately
visit his distributor's headquarters and play 'Black Jack' juat a
few times. I'm sure", he said, "that if he'll do this he's going to
find that he has another tremendous Bally success game and one that
will bring him some of the best collections of his career. We don't",
Paul Calamari said, "go overboard for any game. This is one time we
are urging operators to just test 'Black Jack' by personal play."
r
Once <18ain, C.A.Robinson & Co.,
Los Angeles, held a record-bust-
ing Bally-Midway Service School
that attracted operators, mech-
anics and their wives from hund-
reds of miles surrounding this
city of Los Angeles. "In fact",
reported "Smiling Al" Bettelman,
"every Bally-Midway Service School
we hold attracts more people than
the last one. Our whole organiza-
tion, every single one of us, are
on our toes to make all who come
to our schools as happy and fUll
of enjoyment as is humanly possi-
ble. From the remarks we've heard,
we know that we've succeeded." This was echoed by "Young Hank" Tronick, who advised, " It
seems that even before all the invitations are out, we're getting phone calls telling us
all will be present. This adds up to record breaking attendance each time. From the way
it looks, we' 11 have to rent the Colosseum and throw a super bash the next time with our
own Leah Bettelman acting as hostess."
Swell note from Bob's Amusement, Toledo, Ohio, that Rosie Knollmiller Bennett has been
the one lea.cling lady distributor in Toledo for the past 4-0 years. Yes, Bob, that's not
only "the fact", but, we recall when Rosie, as part of the late Meyer M. Marcus' organ-
ization, broke the ice for volume sales of games in Toledo.
Also, Bob, the late Ray T. Moloney, Bally's founder, tho't the world of Rosie ~nd
made with big and happy entertainment everytime she came to the Coincity of Chicago.
Certainly - accolades, awards and tremendous bouquets of roses to Rosie for her grand
40 years as distributor in Toledo.
We searched for a picture of Rosie and, wouldn't you know it, even though we've used
many over the yea.rs in various issues, couldn't locate a single one to get into this
item before presstime. Picture or no picture, Bob, we join with all in Toledo to wish
sweet Rosie Bennett 40 more great and eventful coinbiz years.