Marketplace

Issue: 1978 June

MARKETPLACE
" WHAT'S NEWS?"
PAGE 12, JUNE , 1978
That's G~ Stern and his dad, Sam Stern, and, if it's big
stars in e!r eyes you're seeing, just reaember Stern's
"Stars" is but one hot, hit game, that's starring all over
the country. Not only that great game but Stern Electronics
is on the way with a solid state shu:f'fle alley featuring an
entirely new type long life play field along with maey other
innovations • • • • MAA of New York elected Irving Holzman,
presidents Sam Schwartz, vice-pres.1 Stanley Leibowitz,
treas.; Micha.el Bruck, sec't'y a.Di Sam Morrison, sgt:at-Arms
at their general business meeting in AstOria, N. Y., April 19.
Jim Ferffion of the N. Y. State Assn., presented a plan for a
metropo tan N.Y. area pinball tournament. There was also
much heated discussion over the federal music copyright roy-
alty payments. Maey operators expressed disgust with these new regulations claiming they
were unconstitutional in their opinion • • • • Allied Leisure Industries, Hialeah, Florida,
reported an operating loss of $18),000 for the first quarter of 1978 a.Di over $J llillion
loss for fiscal '77 emed Oct.Ji • • • • ARA Services enjoyed just about a JO% increase in
per share earnings to $1.1J for the first quarter compared to 87¢ sue quarter last year.
'
'
Ross Scheer, Bally' s marketing director, ha.a
interested himself in various operating prob-
lems to make business easier, surer am more
profitable for operators of Ballygames. In
his travels about the world, Ross has foum
some very interesting operating methods. Crys-
tallized, these all result in "better communi-
cation" and, thereby, closer frle:rxlship and
umersta.Diing between operators and their lo-
cations. "Because of this", Ross points out,
"operators can arrange for a more equitable
share of the gross to benefit themselves and,
at the same time, to profit their locations."
••• H. Lipschultz tells about his college
grad honored nephew who had entered into the
coinbiz via vending. But, advises Lipschul tz,
vending sunk so low - no profit left. That's when, he advises, his nephew decided to sell
out am went to visit one of Chicago's well known distributors where, after a long talk,
he decided to operate games. "Result", concludes Mr.L., "nephew is going great again."
Johmv Frantz of J. F. Frantz Mfg.co., Chicago, is not only
busy with his famous ABT Pistol Games, Like "'nle New Fron-
tier' game shown here with Johnny sta.nilng alongside of it
but, even more interesting, since maey have learned Johney
dates back to the slot dqs of the late '20s and all dur-
irg the 'JOs, and is expert at slot revups and :repairs,he
is getting calls f'rom all over the country. Most impressive
is the fact, with his :f'ine metal working factory, Johnny
can create parts when necessary to complete repairs ard/or
revamps. So Johnny fi:M.s hiaself busier than ever before •
• • • Xcor Int'l of Oak Brook,lll., reports incoae of $1.2
million for the first quarter of '78 ended March Ji, 1978,
compared to $240. 000 sa.11e quarter in 1 m. Revemes were
reported as $26.8 lli.llion for the first quarter of 1978,
coapared to $24.4 aillion for same quarter in 1m. First
quarter net incoae per share was reported as 42¢ as com-
pared to 9¢ per share for saae quarter of 1m • • • • The
em of the year "Marketplace" issue will be the great a;r
sensational 18/53. 'lbis issue will set an all tiae record for the industry that, from
what ~ who know of it report., "will be a record that will be very, very ditt1cult
to ever equal."
IVIAA KETPLACE
"WHAT'S NEWS?"
PAGE 13, JUNE, 1978
Operators large and small, from all over everywhere, are
in agreement w1 th "Marketplace" that the one most favor-
able solution to profit is the $10 "service charge". The
very lowest "service charge" in all the nation's service
industries. All agree the $10 "service charge" (which
means $5 of the location's share and $5 of the operator's
share of the gross take) come off the top of eve-ry collec-
tion. To an operator w1 th only 50 locations this means
$500 per week or $26,000 per year of much needed income.
It's "THE ANSWER" operator after operator has advised
"Marketplace". It's also the hope of "Marketplace" that,
after removing the $10 "service charge" off the top of
every collection, operators will arrange for a more equit-
able split of the balance of the collection, like 70/JO,
70% to the operator.
But first things first. The one big job ahead for all
operators today, before they find themselves in the most
horrible financial difficulties, is to :rearrange their
present operating procedure so that they can continue on
in this indust-ry on a surer profit basis. The one way to
get to that position is to immediately advise all loca-
tions that $5 of the location's money and $5 of the op-
erator's money will come off the top of every collection
to create the $10 "service charge" which is desperately
needed by all operators to assure survival in business.
THAT COMBINES THE JULY, 1978 AND THE AUGUST, 1978 ISSUES INTO
ONE HUGE POWERHOUSE ISSUE-"SUMMER SPECIAL 1978"-ISSUE OF
"MARKETPLACE"!! THE BIGGEST ADVERTISING BARGAIN IN
HISTORY-2 ISSUES FOR THE PRICE OF 1-ALL ADVERTISING CLOSES
ON JUNE 20, 1978 AT-
MARK ETPLA CE
185 N. WABASH AVE.
CHICAGO, IL 60601
(PHONE: 312-726-6799)

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