Marketplace

Issue: 1975 February 28

MARKETPLACE, VOL. XIV, NO. 3
BAS~
EDITORIAL
Li=;;;;
PAGE 2, FEBRUARY 28, 1975
1975
For more years than anyone now alive in this industry can recall, back to
the late 1870s and early 1880s, baseball, the national game of these United
States, has been the leading theme of coin operated games. There have been
spectacular large cabinet games and there have been tiny counter games, all
with the grand game of baseball as their theme.
From the first year of pinball's very great popularity in 1931, various
types of baseball play action games began to appear on the ma.rket. This was
all culminated in the sensational, fully mechanical baseball game of Rock-Ola
Manufacturing Corp. - "World Series". A baseball pinball remembered to this
day by every old timer in the industry. A truly historical game.
A few years later came the first all-electric baseball pinball, designed
by Harry Williams and called, "Major League", that was presented to the indus-
try by the late Fred C. McClellan and his Pacific Amusement Mfg.Co. This was
the first of Harry Williams' many, many great baseball action pinballs thru-
out his career as head of Williams Manufacturing Co., Chicago.
From salesboards, sales jars, counter games, slot machines, to some of the
most realistic action games, baseball, the national game which has become in-
ternational in scope, has always led off the big spring training sea.son of the
major leagues as.baseball begins to dominate the headlines on all sports pages,
on TV, on radio, over every means of communication to the hundreds of millions
of baseball fans worldwide.
This year of 1975 may prove one of the most unique and most interesting in
all the history of coin operated entertainment. This is the year when the new
type video games can prove themselves where baseball action is concerned. They
have the field for realistic electronic action. They have the sound facilities.
They are, today, found in thousands of locations nationwide. Can they attract
the great patronage that baseball games have enjoyed over the years? Baseball -
1975 - will be a most fascinating sea.son to watch from spring training time to
the world series as the new video games come into being.
SUBSCRIPTION RATES
ONE YEAR .•••• , •• $25.
TWO YEARS • • • • • • . $45.
Fl RST CLASS MAIL • • • $35.
(CANADA, MEX ICO, U.S.A.)
OVERSEAS
FIRST CLASS ••• •• • $55.
(ALL FOREIGN COUNTRIES)
(AIRMAIL ON REQUEST)
ALL PHONES:
312/726-6799
MARKETPLACE
NEWSLETTER
PAGE 3, FEBRUARY 28, 1975
WATLING'S
Universal BASE BALL Attachment
Can be Attached to Any
Make of Bell 7'ype
of Machine
Slowing Base
Ball Attachment
on Our Front-.
Vender-To At-
tach to Any Make
of Bell Machine.
Just drill two
bolts in the top
of ·nachine. Set
th<: Base Ball At-
tad·ment on the
top. Put the two
bolts through the
holes. Tighten up
the nuts and the
job is done.
..
+-
Coin detector
shows last three
cbins
played
through extra
large opening.
We furnish
a
complete set of
gummed
reel
strips, and re-
ward cards, with
each attachment.
The
regular
Base Ball At-
tachment and
reel strips come
in 4 colors, and
make old ma-
chines new.
ImJlroved auto-
matic locking
levt'' s on mint
distributor.
Holds fifty pack-
age. of mints.
Ven Jed alter-__,.
nately from each
section.
When
vendcr is empty,
machine auto-
matically
locks
until vcnder is
again refilled.
+- To
obtain mints,
turn knob one
full turn.
No. lH- D for Nl<-k .. I Piny-No. 10-IJ for Quur1 .. r Piny
The Only Base Ball Attachment
OtJ
the Market That Can be Used on AtJy Make of Bell Machine
The Most Talked-of Machine in the World Today!
LotJg Life
:: '!{are CZJeauty :: Low Cost
llJ \l>I·:
Our Reputation of Over
40 Year• in Thia BuaineH
la Y •Ur Guarantee
Watling Manufacturing Co.
We Are Not Affiliated
4650 W. FULTON ST., CHICAGO, ILL.
Long Distance Phone Columbus 2770
E:ompeny
With Any Other
To back up our editorial on the preceding page, let's go back over 50 years and here's
history of the industry. Here's how one noted slot machine manufacturer recognized the
value of baseball as a theme for his machine. Note the reels feature baseball gloves,
bats, pen~ants, balls. Lining up 3 pennants hit the jackpot. The late Tom Watling and
his four sons, vith John Watling in charge of sales and advertising, cashed in big on
this baseball front vender.

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