Coin Machine Review (& Pacific ...)

Issue: 1950 June

make the trek to Chicago for a first hand
look.
Bells have begun a general exodus in line
with the July 15th effectiveness of th e new
laws. Most of them will find th eir wav to
legal territori es and on shi ps out of c~ast
ports.
Familiar sight on local golf courses th ese
days is Harry Willi ams, CMI prexy, who
is spending some time on the Coast. Fre·
quent partn er is Bill Ha pp el of Badger
Sales who holds a pretty good score on th e
local greens.
Sid Bloom reports from th e East th at hi s
sales trip in behalf of th e new Oak Charm
vendor has bee n more successful than he
anticipated. He's booked a terrific number
of orders and th e factory will be humming
merrily for mon th s to come.
Woodie Leslie, Coan Mfg. representa·
ti ve, spent th e first half of May in San
Jose settin g up a new operation to be
known as the San Jose U-Select-It Co.
A Packard Manhattan phonograp h occu·
pied th e center of attention recently on a
Buster Kea ton program on television KTTV.
Entire show wa s ce ntered aro und th e musi·
ca l instrum en t.
Alpha Distributin g Co. reports a greatly
in creased sale of Pla-Mor Selec tors. Also
the sale of 30·wire Bronco ca bl e has better
th an doubled th e spool sale the past two
month s. Simmons says the production of
the boxes has been stepped up as of May
1st and he attr ibutes th e sp urt in cable
sales to the fact that many taverns are now
permitting operators to install bar boxes
where previously th ey ,vere not permitted.
Another reason, says Bill, is that many loca·
tions whi ch do not justify a brand new,
expensive phono are being taken care of
by placing the 24-record job in th e back
room and dressin g up th e front with remote
selectors. This hark ens back to 1938-41
when two 12·record phonos were teamed
up throu gh a Packard Beach Adaptor to
make a tan dum twin-twelve. It's easier to·
day because th e 24-record jobs already
have remote adaptors. Alpha is planning,
he says, to add a lin e of mod erately priced
speakers.
Desp ite th e sli ght lull, there h asn' t been
a dull mom ent in Paul A. Laymons' and
operators have been in from all over the
southl and. Among them were Al Anderson,
Shafter; John Ketchersid, Hom er Gilles·
pie, Ed Lyons and Charles Cahoone, Lon g
Beach; I. V. Gayer and William Shorey,
San Bernardino; Jack Neal and G. F .
Cooper, Riverside; Norman Christ, Lom-
poc; Les Jordan , Coronado ; Pete Th elan,
Ray Tisdale and Ben Korte, Glendale;
Jack Spencer, Big Bear; Alex Kol eopolus,
William Black and Mr. a nd Mrs. Fred
Allen, Bakersfield ; F. 1. Griffin, Pomon a;
Roy Jon es, Jr. , Inyok ern; Pop Burris, Whit·
tier ; P erry Irwin , Ventura; Lena Ko ch ,
San Diego; Clyde Denlinger, Balboa; Roy
Smith an d Cecil Ellison, Lancaster; Wil -
liam Volner, El Centro; H enry Van Stelton,
Whittier; Harold Sharkey, Huntin gton
Park; AI Zaboski , Gardena; A. G. H anso n,
San Fernando; C. E. Steph ens, Duarte;
William Bradley, Covin a; and Stanley
Tracy, Kingman, Ariz.
Wm. Schrader, ebullie nt sales manager
of Pacific Shuffleboard Bowling Co., at-
tended the ACMMA Convention and ex·
hibited his new bowling adaptor unit.
H. E. Hood has purchased th e American
Shuffleboard Corp., distributors for th e
Pacific Shuffleboard bowling unit.
W. R. Happel of Badger Sales al so join-
ing the throng to the Chicago Convention.
W. E. Happel will take a two weeks'
cruise on the deep and briny for the U. S. N.
Reserve. Ed Gunsteen will pinch-hit for him
when away.
George Seedman , Vee p of The Row e
JUNE, 1950
.(Jllk Follows fhronlh
)
-WITH THE NEW, SENSA TIONAL
MON EY-M A KI NG
CHARM KING
5c ALL CHARM VENDOR
Here is the b r a n d new merchand iser designed to
grab the nickels and make plenty of do llars in
1950. It·s never been done befo re. It has unlim-
ited possibilities. It opens tens of th o us a nds of
new locatio ns .
Never in the history of bulk vending has any
one machine m a de as much money for as many
operators as our famous ACORN Ic or 5c All
Purpose Bulk Merchandiser. Most of the gigantic
profits were made via the Ball Gum a nd C harm
combination. No w , with the new CHARM KING 5c
ALL CHARM vendor you can m a ke even bigger
profits in more locations.
OR DER TO DAY FROM ANY O F OUR A UT H O RIZED DISTRIBUTORS!
IMMEDIATE DELIVERY!
DISTRIBUTORS!
A Few Choice Territories Are Still Open. Write-Wire-Phone .
OA K M tG . C O. Inc.
11411 Knig htsbridge Avenue, Cu lver City, California
Western and Pacific Coast Distributors
OPERATORS VENPtNG MACH tN E S UPP LY CO .. t023 S. Grand Ave .. Los Angeles
Eastern and Midwest Distributors
AMERtCAN DISTRIBUTORS, 1349 5th Ave .. Pittsburgh. Pa.
Service Corp. , is in New York winding up
his affairs prior to taking over local opera-
tions. He will be back by th e first and will
address the NAMA Regional meeti ng in
Oakland on Jun e 2nd.
J . C. De Graaf, Fruit-O-Matic sales
manager, attended the May Show at Hotel
Sherman where he di splayed hi s new
vendor. De Graaf pl ans to tour several
eastern citi es with a sampl e machine and
to return end of nex t month.
Co an Mfg . Expands
Sa les and Service
MADISON, Wis.- The Coan Manufac-
turing Co. has entered on a vigorous new
enlargement of its well-known poli cy of
helping QperatoTs of V-Select-It machines to
make more mon ey. The regional sales or-
ganization h as been enlaq1;ed, and also
plans made with th e objective of giving
operators, no matter how far fr om th e
fa ctory, th e same servi ce assistance th ey
could get if located in ru e fi rm's hom e town.
A new fi eld se rvi ce department .is in
operation a nd in charge of Clarence Coan,
and he is assisted by Charles Martin. Th e
firm has purchased a fleet of new pa nel
tru cks, has painte'd them a beautiful white
which has the sanitary anpearance in keep-
ing with all U·Select-It machines. Th e
trucks will be used ex clusively by the field
servi ce departm ent.
Th e field servi ce will ca rry aid right to
th e operator's door, giving him help ~ n all
the ramifications of the business, whether
mechani cal, operational, location aid , buy-
in g merchandise, administration, or any
other problem, a nd right on hi s own home
territory.
Frank Q. Doyle, a pioneer in the Industry
and general sales manager for the firm,
says it is Coan's policy of many years that
th e manufacturer should do all possible to
make and keep operators of their equip-
ment successful. Coan believes that in the
lon g run th e firm will gai n by h elpin g its
opera tors to be successful, even though the
service departm ent will be quite costly to
th e compa ny.
Doyle announced th e followinl!; as re-
gional sales managers with th e followin g
territory assignments:
Woodie Leslie, 3151 E. Colorado Blvd.,
Pasadena, Calif. Territory : California and
Nevada. Woodie Taylor, 2729 Tillar St.,
Ft. Worth. Territory: Texas, Oklahoma and
Arkansas. Fra nk H erbenar, 3707 Bliss St.,
El Paso, Texas. Territory : New Mex ico
and Arizona, Utah and Colorado. Harry M.
Han sen, 65 West 54th St., New York Ci ty.
Territory: New York, New Jersey, P enn syl-
vania, Ohio, Maryland, Delaware, Virginia ,
West Virginia, and District of Columbia.
J. G. Chalcraft, 364 Washington St., Mo-
bile, Ala. Territory: Alabama, Louisiana,
Mississi ppi, Georgia, Florida, North and
South Carolin a. C. W. Brown , 160 W.
Meyers St., Salem, Oregon. Territory : Ore-
gon, Washin gton and MQIltana, Idaho and
Wyoming. Carl Milter, 85 Strong St., New
York City. Territory: Maine, Massachu-
setts, Connecticut, New Hampshire, Rhod e
Island and Vermont. W. P. Punton , 118
Long Lake, Route 5, Kalamazoo, Mi ch.
Territory: Mi chi gan (except Wayn e Co.
and Detroit) , Wisconsin and Minnesota.
V. R. Middlemas, 112 Thayer Ave., W .,
Bismarck, N. D. T erritory; North and South
Dakota and Nebraska. R. W. Merriam, 3017
47th St., Des Moines. Territory: Iowa. T. Z.
Ja ckson, Nashville. Territory: Tennessee.
H. A. Rea, 910 Olive St., St. Louis. Terri -
tory: Mi ssouri (except St. Louis) , Kansas,
Illinois, Indiana and Kentu cky.
35
FRENCH·BOY
. POPCORN
COIN-MEN ARE
TURNING TO POP-
CORN ON THEIR REG-
ULAR ROUTES.
On an order of 25 machines , we will
send a representative to demonstrate
how to make big profits.
$51.50
See u s at C.M . I. or write
ABC POPCORN CO., INC.
3441 W. North Avenue
Chicago, III.
SlIrvey Prodllces Big Sllles
Tlllk For Velldors III PIllllls
of food whi ch consistently ran in the black.
One New En gland textile firm employin g
a thousand feeds its workers at noon
through a mobile cart system which cir-
culates hot food in pa per containers pre-
pa red by the caterer at his own commissary .
Employees like the service, which provi des
a moderate profit to th e con cessionaire. I n
addition, vending machines selling soft
drinks · earn $200 a month for the em-
ployees' association .
Supplementary food services, such as
canteens, mobil e carts, and vending ma-
chin es were more popular with employees
and almost all of th em paid th eir own
way in contrast to th e tra ditional defi cits
in · small pl ant cafete rias. Profits on snack
services were frequentl y applied to the
cafeteria, or to employee welfa re purposes.
4. Factory ma nagers in ma ny cases in -
sist on cup vendin g m,achines for soft
drinks to redu ce accidents from broken
or rollin g bottles. The Armstrong Cork Co.
does not permit breakabl e utensils on th e
factory floo r. The compally says this safety
measure also protects valuable stock.
5. Competition betwee n vendin g machines
a nd other food services in th e pl ant was
not l'ega rded as a seriou s problem. On e
compa ny th'ou ght th e candy and pop ma-
chines co mpeted with sale of ca ndy a nd
pop in th e cafeteria. In oth er plants, com-
petition was avoided by not servin g vended
goods in the cafeterias, but most felt th at
th e competition was unim portant hecause
th e machin es were sellin g at hours wh en
the cafeteri a was closed. A Cleveland fo un-
dry, for instance, liked th e vendin g ma-
chin es beca use th ey made it unnecessary
to keep th e cafeteria ope n beyond th e
lun ch hour for snackers.
* * *
lit
Opera tors of vendin g machines to dispense
can dy bars, so ft drinks, ice cream, coffee,
sou ps, milk and oth er items in th e food
class will fi n d a survey and report recently
issued by th e Field Resea rch Division of
th e P aper Cup and Container Institute, Inc.
of great value for at least two reasons.
1. O perators of these machin es compete
to some extent in fac tories with other
types of in-plant fee ding servi ces. In- plan t
fee ding services may incl ude a cafeteri a ,
ca ntee n. mobil e ca rts, etc.
2. The survey sh ows th at autom ati c ven-
dors may profitably suppl ement all of the
in- pla nt feedin g se rvices and hence th e re-
port will be one of th e best sales t alks
for vendors th at an ope rator ca n get to
show to pla nt ma nage ments.
The co mpl ete 19· page repo rt can be h ad
by writin g to th e research firm at 4,9 West
46th St., New York 19, N. Y. The Institute
pre pared a d igest of its co mplete report
which is a decided sales talk for vendors,
as follows:
A study of in-plant feedin g systems in
loca tions where fewer th a n 1000 persons
are employed has bee n completed by th e
Field Research Division of th e Pa per Cup
and Contain er Institute and reports of re-
sults a re now availa ble. The study indicates
th at, in general , full scale cafeterias are
the most expensive way to serve food in
such locations, and that supplementary
services, including vending machines, will
probably do an increasin g pa rt of small
plant feeding.
The Field Research Divisioh is set up
by the P aper Cup and Co nta iner Institute
to furni sh facts and fi gures that might be
of help to custom ers of the cup manufactur-
ing companies that comprise the In stitute's
membership. In addition to the techni cal
aid which individual cup companies have
given to develop equipm ent for vending,
the Research Division is now spending an
36
increasing part of its time in gath erin g
material on th a t fi eld , directors say.
1. Th e survey was initi ated to find out
how small plants are providing food fo r
fe wer workers than it takes to sup port the
type of in-plant food servi ce now customa ry
in large plants. Field reporters visi ted 26
in-pl a nt food services in representative fac·
tories employing fe wer than 1000 workers.
Pla nts were loca ted in ten sta tes and en·
gaged in a broad ra nge of ma nufac turin g
enterprises.
2. Vending machines were the most
popular source of supplementary food
reported. Most of the factories had
more than one food system. The group
included 17 cafeterias, nine mobile
cart syste ms, and four canteens. In
12 factories, vending mac\tines were
used to supply candy, cookies, peanuts
and soft drinks. Several reported ex-
perimentation with vending machines
selling wrapped sandwiches, but no
vending machines of this type were in
operation at the tim e of the survey.
High cost, and difficulty of getting
fresh sandwiches were reasons given
for the discontinuance of the service ,
but many plant managers expressed
interest in future development of vend-
ing machines serving substantial hot
food items, particula rly coffee.
3. Vending machines were the only source
F arm er Squibbs was ploughin g the far-
thest corner of his fi eld when a neighbor
came running to call, "Quick, H enry! Your
wife's having a fit. " Squibbs dropped every-
thin g and ran a mile to his house, only to
fi nd his wife h ad recovered fully and was
pl acidly cooking dinn er.
A week later h e was summoned again.
This time, his wife, on ce more recovered,
was darning stockings in th e parlor.
A third time th e neighbor call ed for
Farmer Squibbs. This time he found his
wife out cold on th e kitchen floor. H e felt
her pulse a nd her heart. Neither stirred. He
held a mirror before h er mouth. There was
no trace of moisture.
Farm er Squibbs straightened him self and
mopped his forehea d. " Well," h e declared,
" this is more like it."
Read,!
NOW!
!Jlj
5~e 1950
"SOURCE BOOK
Digest 01 Inlormation on
Vending in Paper Cup ". OF THE COIN MACHINE INDUSTRY
and Container Institute
$1 PER COPY .
Sur vey
In~ustrial
$9 PER DOZEN ,.
Food SerVIces In Small COIN MACHINE REVIEW
PJants
1115 Venice Blvd.
Los Angeles 15, Calif.
o!
COIN MACHINE REVIEW

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