Coin Machine Review (& Pacific ...)

Issue: 1949 July

Pennsylvania _.4c______
Illinois ____________ 3c_ _____
Texas ______________ 3c __ __ __
Michigan ________ 4c____ __
Ohio ________________ 2c ______
30,300,000
28,400,000
2 3,100,000
22,400,000
17,600,000
Of the grand total of taxes paid on to-
ba cco products in the Un ited S tates, the
sta tes th at have a tax are now getti ng 23
per cent of the total, while states were
getting only 8 per cent of the grand total
in prewar years_ Cigarette consumption, of
course, has more than doubled the prewar
years and that accounts for part of the
greatly in creased revenue_
In addition to I!;iving statistic on c igar-
ette and cigar trade, the Agri cultural Dept.
also makes predi ctions a t intervals about
probable consumption trend in the months
ahead. The recent report was issued as of
May 23, and its predic tions on c igarette
and cigar consumption for the balance of
th e year are all the more in teresting be-
cause offi cial reports were in on the first
few months of th e year. The report pre-
di cts:
" Domesti c use of cigare tte toba cco is
expected to continu e hi gh because ciga-
rette consumption in th e United States in
1949 will probably equal or exceed th e
1948 record. The output of cigars and the
use of cigar toba cco may be lower than
last year . . . . Cigarette production for th e
1948-49 fiscal year (ending June 30) is
I ikely to be between 380 and 385 billion,
co mpared with 379If2 billion in th e las t
fi scal year.
"C igar consumption is more responsive
th a n cigarette consumption to changes in
general economic activity and consumer in-
co me ... Consumer demand for cigarettes
ha been littl e affected, if any, by th e small
decline in personal in come that occurred
in th e first quarter."
Th e report said th e first quarter showed
an encouraging in crease in cigarette use,
and then calls attention to the declin e in
sales of tax stamps in April, sa yin g that
April wi thdrawals dropped below th e
March total and was decidedly below th e
large figure of April a year ago.
In th is report, operators have th e official
vi ew of the cigarette and cigar outlook,
and a lso a hint that high tobacco taxes may
beco me th e object of attack. Th e official
view on ciga rette co nsumption for th e year
is sligh t:v les
January.
optimistic than it was in
PLANNED
( Contillue d from Page 36)
mand attention , and co mpel purcha sing.
This cannot be don e with antiqua ted, un-
attractive, or in effi cient machines.
"In th e seco nd pla ce, it is natural to
expect traffic to fall off in certain loca tions.
This ca n be overcome on ly by co ncentrat-
ing on additional loca tions, so th at total
volume sales ca n be maintain ed and in -
creased.
"There are literally thou sa nds of I<;ca-
tions that have n eve r been tapped-and th e
broadest possible covera ge is needed. To
satisfy th ese ma rkets, our company has
perfected both an electri c a nd a manual
machine.
"Having fo reseen th e present market sit-
uation some tim e ago , we laid out a care-
ful prograw to overcome it. Our salesmen
have been train ed to give helpful merchan -
di sin g informa tion to all opera tors who re-
qu est it. We co nsider thi s a part of our
service. Equally important, we have de-
veloped plans whereby we can help opera-
tor finance the purchase of new machin es,
so that the ma chine are producing income
which helps pay for th enl. We have per-
fected a trade-in plan so that antiquated
machin e no lon ge r discourage sales.
"Many operator have old eq uipment th ey
no lon ger need. By trading it in, they re-
lease investment ca pital for new, produ ctive
equipment. This, of co urse, is esse ntial in
to day's market.
" Most importa nt of all, we h ave reduced
th e price of our Rowe Diplomats-makin g
it easier for th e operator to buy, to expa nd ,
and to replace older eq uipm ent. Lower in-
vestments mean greater profits."
Mill pointed out that concrete merchan-
dising and financial help must be worked
out by th e manufacturer in order to keep
his operators doin g capac ity business. Plans
must be Auid enou gh so that they can be
varied for th e different needs of differe nt
terri tories.
" We are," said M ill , " justifiably pro ud
of th e results achi eved so far. We believe
that Rowe i taking a forward step that
mu st eventu ally be followed by other manu-
fa cturers in th e fi eld."
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ELECTRIC AND MANUAL
CIGARETTE VENDORS
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A m.ericu ~ :JinetJ t Cifju relte m erchu nJitJertJ
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§
Wage-Hour Law On Shelf For
This Session , It Appears
WASHI GTON-Early in June predic-
tion s bega n to be freely made that Congress
would not !!:et around to passin g a new
Wage-Ho ur law this session , and recent
bus in ess trends seemed to have doom ed the
75-cent minimum wage id ea.
The F ederal Wage-Hour Administration
ha been workin!!: on a new se t of interpre-
ta tions of wage-houl' la ws for over two
years, and the issuance of th e new regula-
tion s has been expected at any time sin ce
March. Th e new interpretation will cover
th e section known as Reg ulation 541, which
applies to sa la ri ed workers in local retail-
ing capacity, and route sa lesmen, etc.
Th e vending machine trade, si nce th e
grea t majority of operators do business
within a state, has generally maintained
sil ence on the subj ect. NAMA has is ued
repo rts on the subject for the informatio n
of its members and th ere has been a qu es-
tion at tim es about the application of regu-
lation s to "route salesmen" - whether it
would apply to servi ce men.
Whol esalers in the can dy and tobacco
trade have been actively co ncerned about
federal laws that might apply to their "out-
s ide salesmen and route men" and have
applied for favorable rulings on this group.
The new set of regulations is expected to
clea r up so me of the points.
Th e soft drink trade ha been warned
that a recent case in North Ca rolina ap-
plied wage-hour regulations to a bottler
who purchased "a substantial part of his
supplies from without th e state."
Reports have previously been published
in THE R EVIEW to warn of th e trend that
courts are tending to apply federal laws,
especially food and dru!!: laws, to firms
or individuals that purchase upplie or
goods that have moved in interstate com-
merce. This is giving a mu ch wider inter-
pretation to interstate com merce.
Solt Drink Legislation In
N. C. Arouses Competition
RALEIGH, N. C.-SoIt drink legislation
arou sed many diverse oppositions while
th e Legislature was in sess ion this year. Th e
body h ad what was probably th e first leg is-
lative proposal in the country to ban ingle-
Oavor vending machines, a bill th at arose
from the bitter fight among bottlers last
year over this question.
Th e bill was soon dropped because eve n
a lot of bottl ers opposed it, but th e annual
tax bill exempted coin-ope rated machines
dispensing milk , dairy drinks and un car-
bon a ted fruit and vegetable juices from
the state's busin ess li cense tax.
Then a bottler in th e state, him self a
member of the Legislature, call ed thi s
"class leg islation" because lar!!:e dairies, he
said, often bottle un carbonated fruit drinks
to sell in direc t competition with ca rbon-
ated drinks.
Greyhound Bus Uses
Stamp Vendor Ads
I ~~M:':;~E~~~~;:M ::R I
N
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§
Genuine DuGrenier Parts -
Used Equipment
INQUIRIES CORDIALLY INVITED
Literature and Prices Now Available
MESSRS. PARINA & COMPANY
Exclusive DuGrenier Distributors in the eleven ·Western States
65 Lily Street
UNderhill 1-9788
San Francisco, Calif.
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38
BOSTO -Latest convert to stamp folder
advertising is the Greyhound Bus Co. which
recently closed a deal with a local stamp
machine operating firm to plug the lin e's
all-expense tours and cha rtered busses.
Folder were supplied by Flatto Mfg. Co.,
New York.
*
*
*
"Soldiers," said the chaplain, "the sub-
ject of my sermon today is Liars. How many
of you men have read the 69th chapter of
Matthew?"
Nearly every soldier in the congregation
held up his hand.
"You are the men I want to preach to,"
said the chaplain. "There is no such
chapter."
COIN MACHINE REVIEW
It
~an~t
be ilDitated ... it ~an~t be
lDat~hed
cforPRoFITABLE
-----'- --- ~RFOR*ANCE
N
ATIONAL'S basic mechanism ... designed in 1936
and constantly improved ... has made the 9M
first choice of smart Operators everywhere. It stands
out above all other Cigarette Merchandisers in sim-
plicity of construction ... in adaptability to price
changes at no cost to Operator ... in its unfailing effi-
ciency. Not a made-over pre-war machine, but the last
word in automatic merchandising-a machine built not
only for today, but for tomorrow and next year ... and
with top trade-in value. Built of steet trimmed in chrome
and stainless steet with beautiful mirror and fluorescent
Label Brand display. Multiple coin insert (5c-10c-25c),
central delivery, nine easy-to-Ioad columns of 440-pack
capacity. Penny box match assembly and nickel change-
maker available.
VEND01!~
5055 NATURAL BRIDGE
MEMBER
N.
A.
M.

A.
NATIONAL 9E
Electrically-operated Can·
ventional-Type Cigarette
Merchandiser, Can be
equipped with NATIONAL
nickel Change-Maker.
ST. lOUIS 15, MO .
AND
N.
A.
T.
D.
NATIONAL 9EC
NATIONAL 8CE
Electrically-aperat-
ed Console-Type
Automatic Mer-
chandiser for
Candy, Cigarettes,
many other items.
The last word in
Electrically - Op-
erated, Console-
Type Cigarette
Me rc han d ise r-
with built -i n
Change-Maker
and other exclu-
sive NAT ION A l
features.
~,----------------------------~
JULY, 1949
39

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