Coin Machine Review (& Pacific ...)

.• lg firm, have leased the ' building on La·
Branch thl,!t formerly was occupied by
Crowe· Martin Distributing Co.
Ernest Gates, owner of Gulf States
Amusement Co., Inc., added to his business
real estate holdings when he purchased a
two-story stucco business building on Har-
risburg Blvd. Gates is also owner of, the
two-story corner brick building his firm
occupies.
Gladys Kahal is now head of the office
of Suniland Supply Co., Houston, Texas
distributor for Mercury records.
•
Jo h n G. Wrigh t
SaIl I.ake Clly
Seeburg's demonstration of the big com-
mercial ' music machine, and an entertain-
ment presented by Capitol Records people
highlighted the scene in Utah's coin ma-
chine industry during the past month.
Several hundred persons called at the
exhibit arranged by R. F. Jones Distribut-
ing Co., at the Hotel Utah, to see the big
machine in actual operation as it was
put, through its paces to play both sides
of a 100-record library.
,
Jerry Colona was master of ceremonies
for the Capitol Record show staged early
in April at the Newhouse HoteL He was
ably assisted by a group of recording -art-
ists, including Gordon McCrea, Earl Travis
and Benny Goodman and his trio. The
400 assembled were disappointed to some
extent by the fact that Martha Tilton,
who was expected up to the last minute,
had failed to make her plane connections.
Dealers and the coin machine trade were
invited to the entertainment and after the
show, Jerry Colona went to the Fort Doug-
las Country Club as guest of C. L. (Bob)
Bever, secretary-manager of the Utah Mu·
sic Operators Assn. where he entertained
the guests with a special progr~m.
Bever reports some progress has been
made in the organization of the game men
in Utah along the lines of the music oper-
ators unit, but as yet no formal group has
been formed and no officers chosen.
"We are watching the situation and
not doing much of anything right now,"
Bever explained.
Ken Dart, manager of the Salt Lake
office of Wolf Sales, Wurlitzer distributors,
has been spending much of his time in
Idaho lining up some new routes. W. L.
Jennings, also of the Wolf Sales organiza-
tion in Salt Lake, flew to Denver for the
wedding April 4, of A. C. (Chick) Roberts,
one of the owners of Wolf Sales.
Dart and Jennings report they are still
continuing with the point-of-purchase ad-
vertising program of Wurlitzer and al-
though the exact results are hard to as-
certain, they are supplying menus, beer
coasters, flasher signs and mixer sticks
to a good section of the field.
Also, Jennings is toying with the idea
of attracting attention to Wurlitzer spots
with a campaign of newspaper advertising
on a small basis.
Dick Mathews, manager of the Consoli·
dated Phonographs, biggest single operat-
ing company in the Salt Lake area, reports
business has been off, but that a s\ving
in the opposite direction can be expected
with the arrival of warmer weather.
H. E. Burchett, partner in the Rocky
Mountain Distributors Inc., reports his
company is still going ' strong for mer-
chandise boards and that it has hit a good
field with the fishing tackle boards.
"Things are just beginning to go in this
field," he said and added that he ex-
pected them to get better as the fishing
season reached a peak. Also, Rocky Moun-
tain is doing a good business with jewelry
and ring boards.
MAY, 1948
Among the visitors to J. Heber Rutter's
Salt Lake offices, where he distributed the
Rock-Ola, was H. W. Graham, field man for
the factory in Chicago.
Laddie Gale, former all·American !"lti·
( See 'SALT LAKE CITY, Page 58)
"Seled-A-Bar" Orders Pour
Into Standard Specialty Co.
OAK'LAND-"I-t's the candy bar vendor
operators have wanted for months - the
kind of vendor they need to increase loca-
tion grosses-and now that it's here, they're
losing no time ordering."
That's the comment of Bert Fraga,
president of Stimdard Specialty Co., who
handles the Shipman Select-A-Bar in
Northern California.
With the back-order log on the rise,
Fraga pointed out that a year spent test-
ing and developing the machine by Ship-
man Mfg. Co. is now payjng dividends
because operators are now assured of a
machine which is mechanically proficient
and is built to garner high revenue for
years to come.
N. Y. Tries Dime on
Coffee Vendors
NEW YORK-Upping of coffee vendors
to lO-cents on several locations here has
highlighted rising opiirational costs in the
food products field. Milk and ice cream ma-
chines are geared to dime patronage, as is
popcorn. Soft drink and candy vendors re-
main as the major nickel vendors.
Price rise in coffee vending has been
brought about by ingredient costs, and most
restaurants in the city now get 10 cents a
cup. Horn & Hardart Automats, which
charge a dime for milk, have held on to
nickel java as a customer attraction.
STOLEN
IN CENTRAL CALIFORNIA AREA
SUBSTANTI AL REWARD OFFER ED
FO~ ~ETURN OF THE FOLLOWI NG
MACHIN ES:
3 Bally Triple Bells
Keeney 2.way Bonus Bell
Bally Deluxe Drawbell
Abbey Buys Out A-F
Vending Machine Division
LOS ANGELES - Bernie and Monroe
Shapiro, owners of Adams-Fairfax Corp.,
have retired from the vending business,
selling the entire assets of the firm's vending
division to Abbey Mfg. Co.
Abbey, owned by two former A-F em-
ployees, Morris Meyers and Fred W. Holm,
is housed in a modern new building and
will manufacture Cash-Tray and Cash-Trio
in addition to supplying the trade with a
complete line of bulk merchandise.
Al Silberman, general sales manager of
Adams-Fairfax, retains the same title with
Abbey.
All t hese ma chines can be ide ntified
by seria l numbe rs.
All information f urnishe d us regard-
ing t hese stolen machines will be
trea t ed co nfi dentially.
BOX ,920
COIN MACHINE REVIEW
1115 Ve nice Blvd.
Los Ang eles 15, C alif.
Tile ONl Y Smllll Stille
WITH JUMP-PROOF
MECHANISM
A Patented Device Preventing
Free Weights
MAKE THIS TEST:
Take hold of the scale; sta nd on the pla tfor m; tilt the rea r
e nd several inch es off th e g round ; then jolt the scale ba ck
~o its correct position.
You Will Get a Free
Accurate Weight From
Every Scale Except
!JJeaf Aridtocrat
Scale operators wh o want to make mo re p rofi t for more
yea rs insist on Ideal-weath erproof, cheat-proof; sturdy cast-
' iron construction, a cid-proof porcelai n fi n-
ish, trouble-free coin chute. Uncond ition-
a lly guaranteed for five years.
IDEAL WEIGHING MACHINE CO.
1004 West 43rd St.
Los Angeles 37. Calif.
49