Coin Machine Review (& Pacific ...)

Issue: 1947 March

Profitable Hospitality with
SANTA FE COIN OPERATED
2
RADIOS
3
MODELS
• 5-Tube
• 6-Tube
CABINET
FINISHES
. COVERING'
ALL
PRICE
RA'NGES
• Walnut
• Mahogany
• Bleached


Warran t y
on' All Com ponents
for One Year
(Tubes Excepted)
Detachable
Low Price
Armchair Tables
For All Mo-dels


Post-war perfo rmance and bea ut y from mod ern. c oin-opera t ed radios • • • most acceptable money-ma kers for mot e ls
and ~otels ••• for t he "home away f rom home" anywhere. Their tone. range and selectivity assure re peated use a nd
continuous revenue. Precision constr uction holds servicing at a minimum.
Coin and accumulator units by National Slug Rejectors. Inc .• featuring
return of bent coins or those of improper denomination.
~~~~matic
full tone station selection . • . eliminates poor, noisy recep- .
All
d I
. • •
mo e s approved by UnderWriter s LaboratOries for your protection.
Extra powerful Alnico V permanent magnet speakers.
All tra nsfo rm er-operated models . . . no AC-DC. Complete protection
of delica t e vacuum tube filaments. Eliminates costly service calls.
O verload rated components for maximum protection against failure and
replacements.
New. post-war circuits featuring latest deve l opments~
Timing cycle adjustable from 'I hou t 2 h
Add'!,
I
.
I
on order.
2
r 0
ours.
Ilona COin va ues
Special DC Area Requirements Available on Or der
AREA S STILL OPEN FOR DI STRIBUTION
COIN
~HOICE
Santa Fe COIN·OPERATED Radios
MAOHINE
REV-leW
De signed and Manutadured by
.
Pacific
DE~N
ELECTRON PRODUCTS
Corporation
FOR
M:A AOH
1947,
1550 Hayes Avenue
Los A n geles
Lyn Brown Co. has taken over the Wash-
ington Blvd. spot vacated by AOLAC, who
moved into their new building on Pico.
The firm is . exclusive distributor for Cali-
fornia, Oregon, Washington, Nevada, and
Hawaii for Scientific Machine Corp., manu-
facturers of Pokerino and Derby Roll (two-
man location roll-down), and also has the
Southe~n California "ex" for United Mfg.
Co.
.
The sales chart for Gray Mills chassis
and parts cleaners, handled by Alpha Dis-
tributing Co., is still shooting upward. The
new cleaners are colored green and red.
E. H. Borough, special representative for
Alpha, made ··the trip to Chicago by auto-
mobile and rehirned to California bulging
with orders for 30-wire cable, an Alpha
specialty.
-
Business is brisk at Elky Ray's (Gold
Coast Coin Machine Exchange) new home.
The o~ces are well-lighted and compact
and are equipped with all modern con-
veniences. ._
The reason 'B.ill Wolf of M. S. Wolf Dis-
tribllting Co. was s.o anxious'· to return to
California after the' show has just been
discovered.: while in Chicago, he received
a wire from his car deal~r notifying him
that one of the two 1947 Cauillacs, which
had been on order for months, was ready
for delivery. The other, a convertible, will
be forthcoming any day now. Wolf left for
an extended six week tri p th~ latter part of
February, which will include- every branch
office of the firm and extend 'lnto Montana.
Primary purpose is to make a thorough
studv (If conditions on the West Coast.
A. A. Silberman, general manager of the
company, annouri:ced the appointment of a
new salesman, Bob Portel, who will work
Sa les Repr esentative
Long Beach. Calif.
out of the Seattle office. Portel was a former
regional manager for a record company in
Los Angeles and has had years of close
association with the trade.
Badger Sales has added Cash-Tray, the
popular nickel almond vendor, to its line
and has placed several repeat orders with
the factory.
Personnel changes at Southern California
Automatic Music Operator's Association
have been coming thick and quick. Mollie
Simon has resigned as secretary; announce-
ment of her future plans is expected shortly.
. . . Mollie's replacement, Fay DeHardt,
left for Jersey City on February 19 because
of a serious illness in the family. During
her temporary absence, Tliorna Mathews is
holding down the office fort .. . . In charge
of SCAMOA's filing system i5 Edythe Mit-
tleman. . . . Another resignee is O. K.
J ones, former inspector for the City of Los
Angeles, who is now jobbing electrical de-
vices. Seymour Bernstein is filling in at
Jones' old post as location checker until a
successor is named.
- We Specialize':"'"
SLOT
MACHINES
Repair
Refinish
Convert
What Is your problem?
Quick pickup and delive ry service
DiscouDts to iobbers
Call Citrus 2·2261
STEPHENS & HODGSON
f Successor's to ErnIe Gr aham I
1212 E. Colorado
Gle ndale 5. Cal .
I Rea r Entrance)
,
ASSOCIATES
1830 Americon Avenue
Long Beach. Calif.
The genuine leather key cases which
Dee's Service Shop is giving to local coin-
men as a good-will gesture is proving im-
mensely popular. The fin n's nation-wide
sp.eaker repair service continues to grow,
WIth more and more operators from various
sections of the country availing themselves
of the speedy service.
Zam Music Co., Inc.'; ' ~ired music op-
erators, moved its office :!jom Venice Blvd.
The route has been leased to William Caus.
Jack Rosen, top man at Superior Record-
ing, left for a two week jaunt which will
include Texas, where he will line up dis-
tributors for his ..hcord line, and Cincin·
,nati, home office .{)f King and Queen labels,
which he press for the West Coast.
W. E. Simm 'lS, Western sales manager
for Packard Mfg. Corp., says he had "quite
an excitin and diversified time" at the
show. Sim ns and other western district
managers received orders totalling 13 car-
loads of Paekard Pia-Mor #7 models;
half of those 13 cars are either enroute to
purchasers or already delivered, with the
balance scheduled for early March. Orders
booked for t~ew Packard bar for play-
rooms reached a volume far exceeding the
firm's expectations, Simmons reported. "The
musical bar ha many features," he said.
"It may be 1 tive if the owner chooses
or the selec~ I feature may be eliminated
and the inst ment will free wheel and
play in rotati I ' Due in ·a large measure
to the advertising campaign launched by
the home office stret ing "more points of
sale," there has been a decided increase in
the number of Pia-/Yfor selectors sold.
With the hie 0 show now history local
coinmen ha settled own to the business
of buying a I selling new and used equip-
ment on a S .ewhat larger volume than a
'(See L J A NGELES, Page 84)
.~
~'
17''S HEBE!
'.,
AMAZINC NEW "MYSTIC FLASH" INTRODUCED
IN THE 1947
BALLY ENTRY and SPECIAL ENTRY
AUTOMATIC MULTIPLE or REPLAY MULTIPLE
.. . AND LOOK! .
THE TIME PROVED "A·B·C·D'! -FE)\IURE
Repldee your old equipment with the
GREATEST MONEY MAKER YE !
• More fun and t6rills for players.
• More profit for operators.
• "MYSTIC FLASH" places Win-section on
top of board.
NOTE:
o Players now play 5, 6, 8 or 10 coins to catch
"MYSTIC FLASH".
New . . . on the shelf
mechanism accessible
• Smartest operators call "MYSTIC FLASH"
greatest profit booster since introduction of
multiple feature.
from the f:"nt . •
• BIG ODDS DISPLAY starts with 3-to-1 in-
stead of 2-to-1.
• Positive multipled odds . . . 160 tops.
TRIPLE
BELL
Triple coin chutes permit three
players or three coins every
spin. Convertible . . • Auto-
matic or Replay. 1 ny coin
combination .•• Nickel, Dime
or Quarter.
• MOTOR-OPERA TED SHUFFLE eliminates
"shuffle-fatigue" . . . speeds up play.
DE LUXE
D AW BELL
• Operators can double or triple normal one-
ball profits.
New luxurious console with
EXTRA DRAW feature that
permits players to deposit
three, four or five coins per
game. Convertible •.• Auto·
matic or Replay. Nickel or
Quarter play.
'FOR PROMPT DELIVERY.
ORDER TODAYI
r
..
,,-'.-
/:

SF f VICE

PARTS
COIN
MACHINE
. REVIEW
83
FOR I
MARCH
1947

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