Coin Machine Review (& Pacific ...)

Issue: 1946 May

qua ted location equipment, Chris pulled
out a neat and heavily padded checkbook
and tried writing pretty figures for some
Victory Specials. But it seems that none
of the local jobbers could oblige because
the striking gamesters had shrunk the
demand so much that jobbers had lost
interest in ordering.
So Chris tore off a number of checks,
placed them in the mail, and ten bright
new Victory Specials soon arrived.
Thus was born Lucky Amusement. Birth·
pains were not noticed immediately; when
they did make theirappearanc~, loc~l
recalcitrants found them lodged III their
own abdomens.
After taking care of his own spots, Chris
made the rounds of the cream-covered
locations, passing out photographs, pamph-
lets and cards. When' the location owner
saw pictu~es of the new equipment 'a nd
compared with the tottering models in his
place, he started hollering for a trucking
company. Ere long Chris haq a nice lo-
cation.
To keep the record absolutely accurate,
Chris didn't offer higher commissions; in
one spot he lowered the location's per-
centage from 60 to 50 per cent.
Shortly thereafter, ten more bright and
shiny games arrived, to be followed by ten
more, and still another ten. The transfer
companies were doing a brisk business and
the sweetest spots in town were changing
operators with alacrity.
The strike-bound operators of Paragraph
COIN
One began to feel that oozy kind of per-
MACHIN. spirlltion that 'comes out warm and im-
..."IW
mediately turns to ice. They set up an
immediate clamor for Victory Specials,
and while the jobber was patiently trying
to get them, Chris made hay and the sun
shone all day and all night.
90
Fott
MAY
" .. ,
...
'" '"
Jerry Steffan returned from Fairbanks,
Alaska, with his lip hugging another now-
it's-here-now-it's-not facsimile of, a mus-
tache. Boasted Jerry: "Contrary to any
rumor, I went up there to vacation with
my sister. To prove that I'm a strictly on-
the-wagon guy, I didn't touch a drop of
hard stuff. And brother, that wasn't easy.
Know how many taverns and bars there
are in Fairbanks and vicinity? 43!"
That wasn't an F.B.I. man skulking
around those p1\cking cases looking for a
clue; it was Anacortes' Charlie Farrell
trying to find some purchasable music
models.
When Bert Beutler said "I do" for AMI,
the Moore headquarters underwent a
change-and quickly. George G. (Gardy)
Goss, formeily Moore major-donao at Salt
Lake City and assistant manager in San
Francisco, moved in to the top spot, with
Dick Robinson right behind him. Several
years ago Dick was the vital cog that
kept the Moore machine oiled. Then came
the war and with it a sudden illness that
staggered him against the ropes for a year.
Recovering, he personnel-managed at the
local shipyards and then hopped to Royal
Amusement. Do all birds come home to
roost? Here's one that came home to crow
-about the excellence of the new Seeburg.
Seeburg or no-welcome back, Richard.
He found that sales work ' made his blood
run just a trifle faster and that servicing
was just another job. That's why Lyle
Temiey, who started his Seattle coin career
with Puget Sound Novelty, resigned his
mechanicship at Wayne (Cle Elum) Odom's
to return to P.S.N. for whom he'll travel
the Pacific Northwest and Alaska.
Here's what's clickin'; cousin: Stage-Door
Canteen and Exhibit's Big Hit. The latter
is the first 5-ball game with a four multiple,
and judging from its reception, it won't be
the last, either.
Doug Brandt, 'a veteran row-ster, thought
he'd like to be a fireman; so he cut coin
ties and became a redco'at. Doug dreamed
of three-alarm calls. He could see himself
sliding down the pole, donning hat and
swinging a hatchet; he envisioned hun-
dreds of onlookers, with admiration and
hero-worship in their eyes as he assaulted
a furious blaze. He saw himself choking,
begrimed, but still smiling, carrying help-
less victims to safety and being encored
by the cheering mob. But Doug found that
one of the pre-requisites of the job was
knowing how to play checkers, chess and
handball-and Doug disliked all three. Fo'r
one year he sat around and waited. His
nerves were latched on their last string-
not from battling blazes but from waiting
for them to start. P.S.-Doug is the new
slot-repair expert at Seattle Coin Machine
Co.
WANTED TO BUY!
MILLS ESCALATOR SLOTS
ADVISE 9UANTITY. TYPE
AND CONDITION

OXNAIlO NOVELTY COMPANY
c,
---",JOBBERS AND
248 PALM DRIVE
The Row lost one of its oldtiiners when
Joe Schoen, a king of early slot days,
passed away in Vancouver, B.C. He was 62.
Jim Moore wanted to visit relatives in
Jacksonville, Fla., so he ,asked Boss George
Schnabel how about it. "Install those 100
Coinmasters for Intermountain Distributors
in Salt Lake City and then you can go,"
George told him. Houdini couldn't have
sleight-of-handed any faster than Jim in-
stalled. On March 28 he boarded a plane
for the Southland.
Those grunts and groans did not take
place at a wrestling match; that was Coin
Row painfully recovering from small· pox
vaccinations which caused more fuss than
a carload of new phonographs.
Things are definitely on the up-look for
Jack Roberts. Any day now he will receive
delivery of a new push-button-and·open-
the·window Lincoln. And that's not all. He
was seen on the Row triumphantly brand·
ishing five pounds of butter. Let me repeat
that for all you folks whose eye-balls
haven't returned to their sockets yet: five
pounds of butter-you know, the stuff that
spreads with a knife.
Aireon and expansion forced Solly Solo-
mon to double Western Distributors' exist-
ing floorage. "Upstairs you will find our
production and refurbishing departments,"
said Solly, while his secretary dove for a
dictionary and your one·syllabled corres·
pondent asked: "How do you spell 'refur-
bishing?' "
The Chamber of Commerce will run me
out of town for this, but inasmuch as I'm
planning to leave anyway, why not be
fearless about it? Well, Mrs. Harold Slater,
wife of Mechanic Harold at Puget Sound
Novelty, was in poor health, caused by the
excessive dampness of this part of the
country, 50 tae doctor said: "Go South,
young lady, go South." Harold is now
working for his Uncle Tom in San Mateo,
California, servicing routes. The Missus will
follow in a few weeks.
While everybody else was going around
grubbing for new games, buying available
models and worrying about prices and de-
liveries, Jack Howlett's electronic mind
was occupied with-The Boy Scout Circus!
Master Jack was in charge of the public
address system.
Heberling's faithful lIa Frazier, better
known as "Brownie," is recuperating nicely
from a back operation.
More round trips were made this month
than ever before. First it was Dick Robin-
son (Moore to shipyards to Royal Amuse·
ment to Moore); then it was Lyle Tenney
(Puget Sound Novelty to Wayne Odom
to Puget Sound Novelty). Once again:
Ralph Yost, Decca to Capitol to Decca.
Flash from the Jacobs Kennel: a new
addition to this dog· loving, prize-collecting
coinopping family is "Trinket," a ten·
month female poodle whose show-winning
monicker is ' "Miss Perfection of Rosbar,"
and who recently picked off awards at
CHEMICAL CLEANING COMPOUND
Clean. electric contacts, relays,
swltehe. and Intricate part. of elee·
tronle equipment. One drop of ftuld
and dirt disappears like magic. U.e
without any pr .. surfaelng. Will not
gum or harm. No other product like
It. A boon to operators.
1 OUNCE-SOc
DISTRIBUTOR~S---
-SEE-
OXNARD. CALIFORNIA
Tele.: 687R1
,"
PAUL A. LAYMON
the Kirkland and Seattle shows.
Add the name of Art Rud to the never-
ending list of equipment hunters. Spokane
distributor for Rock-Ola and Jennings, Art
landed on the Elliott Bay beachhead like
a commando but didn't find much raidable
stack.
It was a very troublesome amiction, but
what an ideal marriage partner it made of
him! Cy Morgan suffered from a malady
whereby he couldn't talk and spent six
weeks in Palm Springs undergoing treat-
ment. Now recovered. he wonders if, even
now, he'll be able to get in either the
first or last word.
So Bert Farmer, veteran coinop,' went
to war. A chief petty officer, he advanced
rapidly to senior grade lieutenant. For
'more than three years Bert, assistant to the
Operations Officer of the Port Director,
supervised stowage of ammunition and
trained thousands in proper packing of
vital war supplies. The Navy awarded him
numerous citations for "a high degree of
efficiency, perspicacity, mature judgment
and initiative." When the firing ceased
Bert wanted out, but instead of giving him
the little slip -that means freedom, his
C.O. said: "Lieutenant, how would you
like to be a lieutenant-commander?" Bert
declined the additional half·stripe because
the clinkings of chutes that had hypnotized
him back in 1929 was nibbling ever-
stronger. The Navy, however, recommended
the promotion, continued to heap citations,
and installed him in Seattle's Exchange
Building headquarters.
Bert hopes to be out in June. Mean-
while, he sits in his office overlooking
Seattle's waterfront, and with a far-away
stare in his eye gazes at ships entering
and exiting Puget Sound.
Louis Karno/skr
Los Angeles
The arrival of the new AMI phonograph
and its deluxe showing in the showrooms
of the M. S. Wolf Distributing Co. on
March 27th and 28th highlighted the past
month's activities in Coin Machine circles
in the Southland. Hundreds and hundreds
of operators flocked to the Wolf affair to
examine the new phonograph and partake
of the Wolf hospitality which was passed
out in liberal measures. Not only was coin-
dom rep~esented but also the record and
industry for many years and his machine
\'
shop was a prime supplier of parts when
there was considerable manufacturing ac-
tivity here back in the early thirties. Inter-
ment was in Holy Cross Cemetery on the
6th.
Count Mario Castegnaro, who produced
some of the first film subjects for coin-
operated movies in the pre-war period, was
married to Ada May Weeks in Laguna '
Beach on April 21st.
, C. D. Kemp, district manager for Aireon,
Denver, honeymooned in California during
, the past month. Another winman adding
a wife was Mike Dudkin who stopped off
in Las Vegas and copped a mighty fine
Kansas City girl.
E. C. McNeil, western representative for
National Vendors, is all set to go calling
on the merchandise operators in the 11
western states. He has just taken delivery
on a new Chrysler 46 sedan.
Aireon has added office space in the
Bekins Storage Building for their: railroad
Jad Leonard
communication division which brings the
total to 9 office rooms occupied by Aireon
there.
-
"BIg Pickup in Parts Business,"
Two salesmen recently have joined Coin-
Says Badger
.
matic Distributors: Jerry Long, who will
LOS ANGELES--:An encouraging and
handle record sales for Southern California,
optimistic outlook on the availability of and Jack McEwing, who is handling the
parts was expressed recently by Badger
Northern California record sales business.
Sales Co. of this city.
Preston Jarrell reminds us that a year and
Jack Leonard, manager of Badger's parts -----------------TURN PAGE
department, reports that operators are show-
ing a keen appreciation of the type of
service and cooperation their parts require-
ments are receiving.
MACHIN.
Esfablishing
Leonard, who only recently became affili-
R!VlfW
ated with Badger, advises that even in the
short time he has had charge the parts
picture has - shown a vast improvement.
"Like the heroine in the soap opera," adds
Leonard, "our answer many times in the
Use
FOR
past has been, 'no, no, a thousand times
MAr
Fitzroy 3887
no,' to operators requesting hard to get
"46
parts; now, however, we're very rapidly
for your convenience
approaching that stage where we can say,
Malle arrangement. with "M0111e"
Stop 'In for complete county license
'yes, yes, a thousand times yes'."
schedules on phOllograph. wall boxes
and pinballs. Federal special tax blanks.
motion picture industry with top names in '
"LET MOLLIE IE YOUR PERSONAL
the entertainment world dropping by for a
, SECRETARY"
look-see, a sandwich and an introduction to
the assemblage. The affair was top bracket
MOLLIE G. SIMON
from beginning to end.
2301 W. Pico
Los Angeles 6, Calif.
Local folks were saddened to learn of
Notary Public and Stenographic Service
Flhroy
3887
the death of Edwin C. Wilhite on April
4th. Wilhite had been associated with the
eo,,,
"An Accommodation Center"
in Coin Machine Row
91
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~.~~~~~
~ LEN MICON SAYS:
~ .
I
Make PAClrlC COAST DISTRIBUTORS
~
Your
: PACKARD ACCESSORIES
~
~
~
~
SPEAKERS
~
~
WALL BOX PARTS ~
~
... and soon...
~
PI.A-MOII PHONOGRAPHS
~
~
H. C. EVANS CONSOI.ES ~
-------------------------------------------------------------------------------
: Now Showing:
~
ALTERNATING
~
Headquarters for
~
CURRENT FREE PLAY ••• COMBINATION •• -. AUTOMATIC
••• CUSTOM BUILT MODELS IN 5c AND 25c PLAY
~
~
: PAClrlC COAST DISTRIBUTORS ~
. ~ 1347 W. WASHINGTON BLVD.
~
LOS ANGELES 7. CALIF. ~
......................................................................................................................
---
Richmond 5527
~
r

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