What's happened to all those new ma-
chines that were quickly to follow V-E
Day? And where are the dozens of civilian
items on which manufacturing resumption
approvals were issued following Germany's
capitulation?
It didn't turn out the way you figured,
did it brother? No sir_ Plenty of us
, were fooled and it looks like it will still
be some time before any appreciable
amount of new equipment shows up in the
. jobbing and distributing showrooms of the
nation.
Talk to a dozen different manufacturers
and you'll receive a full dozen versions of
just what is happening but all seem to
agree on one or two fundamental reasons.
First, and of primary consideration, is the
worry over OPA price fixing on new p~od
ucts. OP A seems determined to hold pnces
at 1942 levels and if increases are per-
mitted they will not be enough to offset
higher labor and materials costs.
Second, although perII\issions have been
given to resume manufacturi~g, restr!c-
tions are still in effect on certaIn essentIal
materials and until these are freed the
manufacturers are traveling up a dead-end
avenue. As early as May of this year some
resourceful manufacturers in other indus-
tries were finding ways to get scarce ma-
teriais. One company took ten of its best
salesmen and put them out calling on war
plants suspected of having an overstock of
needed materials to see what might be
done in buying up the surplus. However,
manufacturers in the Coin Machine Indus-
try are waiting for needed materials via
the normal routes, and not one - to our
knowledge--has been buying, or trying to
buy, via the "special arrangements" route.
These, and many other factors are de-
laying a wholesale manufactur~ ?f new
equipment. On the whole - - - this IS well!
Why? Because the appearance of an ap-
preciable amount ' of new coin-op~rat~d
equipment would only serve to" InCIte
civilians as to why amusement eqUIpment
precedes washing machines, irons, vacuums
and other vital civilian equipment. Just
recently a Chicago Tribune reporter made
much of some repair parts givt
facturing preference in Chicago for a
couple of our best manufacturers. The
reporter endeavored to paint a picture of
"a deal" having been made in high circles.
Nothing was further from the truth and
the Coin Machine principles involved so
related to the newshawk, .and, fortunately,
their remarks made print.
So - - - don't be impatient. Delays, un-
der current conditions, may mean goodwill,
and with manufacturers now able to supply
replacement parts for present equipment,
there is really no necessity for hurrying
new equipment. When it comes - - -
FINE . . . but let it come when it will
redound to the glory of our I ndustry.
Kleiman Enlarges
WAGON WHEELS
COIN
MACHINE
IlEVIEW
CONVERTED FROM
16
* * *
(DUPLEX)
Etiquette is the art of yawning with your
mouth closed .
•
FOil
SEPT.
1945
CHICAGO-Fredric R. Kleiman Ad-
vertising Agency, who handles the ad-
vertising of Soundies hav moved to larger
quarters ' necessitated by addition of sev-
eral large accounts and acquisition of new
personnel.
WE ARE ALSO REVAMPING
IDAHO
From ZOMBIE
OKLAHOMA
From LEADER
STREAMLINER
From STARS
GRAND CANYON
From DOUBLE PLAY
SANTA FE
From WEST WIND
ARIZONA
From
SUN BEAM
BRAZIL
From
DO·RE·MI
•
You'll Get
and Hold
the Play
With Games
Revamped
the UNITED
Way!
SEEYOUtt'DISTIl/~UTOR
HOW OR WR ITE DI RECT--.UY U. S. WAR
~OHDS
UNITED MANUFACTURING COMPANY
, - - - -_ _ 6125 N. WESTERN AYE.
CHICAGO 45, ILL.
BOOKLET
Just off the press! New
CHIEF Service Manual, com·
plete with illustrations and
descriptions, that will help
you maintain your Jennings
CHIEFS and consoles in op·
eration. Tips on care of Jen·
nings equipment. Even ex·
peri ft nced Jennings oper-
ators will ~nd this manual
helpful .
JENNINGS REPAIR SERVICE
Limited repair service avail-
able. Ask about our com·
plete repair pro;ects f
CHIEF machines.