Coin Machine Review (& Pacific ...)

Issue: 1944 April

BALLY GALLERY OF FAMOUS AMERICAN GAMES: FIRST OF A SERIES
COIN
MACHltIE
REVIEW
5
FOIt
"Bally" engineers are building battle equipment
today. But they are also salting away plenty of
ideas for post-war equipment • ._ • ideas that
utilize the marvelous new electronic principles
developed by war-time technology ••• games that
will bring back the balmy days of "Bally" Bumper
• . . venders that will open a vast new field of
opportunity to operators.
You can help speed the day of victory and hasten
AMERICAN FIGHTERS . . . men of the free, fun -loving
breed for whom '" Bally" games were created ... are now
blasting the enemy out of the sea and the sky with the aid
of war-products manufactured by men and women of the
"Bally" plant. Today the only task of the " Bally" organi-
zation is to help the Army and Navy fight for America's
"life and liberty." But, when America turns again to
"the pursuit of happiness," bank on "Bally" games and
venders to be in the fo refront of post-war prosperity.
*Distributed
America's return to peace and prosperity ... to the
Ballyhoos and Bumpers of the future. Back the
att9ck! Buy U. S. War Bonds. and Sta'!lps today,
tomorrow' a"d every day-l0 per cent plus!
by
Bally
Manufacturing
Compan
THE BLUE BLOODS OF THE INDUSTRY READ THE REVIEW EXCLUSIVELY!
APlt/l
1944
Location Agreements Essential To
Operator's Post-War Planning
By CHARLES FLEISCHMANN
NEW YORK-Correct timing is essen-
tial in everythin g. A home run wh en th e
,bases are full drives in four run s. When
nobody is on base a hom e run is still
good, but just results in one run. Now is
th e tim e to hit home run with locations by
obtaining signed legal agreements.
o
CQIH
MlACHIHE
R~y'IEW
6
FOR
APRIL
1944
Most business men a re already thinkin g
of post-war problems and opportunities.
Th e coin machin e industry has tremendous
post-war potentialities. War conditions have
proved the value of automati c coin-operated
devi ces in alleviating the man-power short-
age, in makin g more convenie nt th e sal e
of countless items, in keepin g up the mo-
rale a nd provid ing entertainm ent for mil-
I ions of our citizens.
Many types of new mac hines were in th e
experimental stage when th e war started,
like beverages, ice cream and other ve nd -
ing machines, and the movi e machin es_
Th ere is no question but th at after th e war
th ese are going to " go places."
Manufacturers have learn ed much from
their war production experience and will
in all ' probability have new and improved
equipment on the market wh en this war is
won.
Operators must be prepa red to purchase
th ese new models a nd also to deprec iate
the va lue of their present equipm ent. They
must plan now so th at th e tra nsiti on period
will be as littl e costly as possibl e, a nd at
th e sa me tim e plan to eradi cate th e "chis-
eling" and " dog eat dog" attitud e whi ch
plagued operators in th e past.
I have developed a standard agreement
form whi ch ca n be used for every type of
machine in every state in the Union and
Canada. If operators would use such an
agreement, that is, take advantage of pres-
ent conditions wh en machin es are scarce
IDfarm~
and loca tions a re reluctant .to change op-
era tors, th ey co uld sign up their locations
for one or two yea rs, result ing in the fol-
lowin g advantages:
1. It is easier now to revise established
(See AGREEMENTS, Page 24)
If You Want
to Buy
One Ball Free Play
SPORTSMAN
- - SEE--
PAUL A. LAYMON
DISTRIBUTOR
1503 West Pico
Los Angeles
See Ads on "ages 12 & 14
PBBII!
Write MILLS NOVELTY COMPANY 4100 Fullerton Avenue
Chicago, Illinois, for latest Coin Machine Information
Announ~ing
our new
Radio Repair Service Department!
All
Servi~e
Guaranteed-Radios COIDpletely Rejuvenated
Work done hy expert te~hni~ians!
We are proud to do our part by providing a Radio Repair Service by skilled specialists for
those of our friends who need radio repair service facilities because their service men have
joined Uncle Sam's forces. If your radios need servicing or if the volume of your business
is too large to handle, CHICAGO NOVELTY'S RADIO REPAIR SERVICE DEPARTMENT
is at your disposal. No radio too large or too small. We can handle radio repair work in
quantity.
Radios must be kept in perfect condition to bring you war news, entertainment, and infor-
mation and to keep up the morale of the home front. Write to us today and make cer-
tain that your radios will be in excellent condition.
_ _ I _ , _____
W_E
__
R_E_P_A_IR
__
AL_L
__
T_Y_P_E_S_O_F_A_M_P_t._IF_I_E_R_S_F_O_R
_ _ _ _ _ ,
PHONOGRAPHS,
RAY
GUNS,
AND COIN - OPERATED MACHINES
/
Chi~ago
Novelty C'o mpany ~ In~.
1348 Neu'port Avenue
Clticago
13~
THE BLUE BLOODS OF THE INDUSTRY READ THE REVIEW EXCLUSIVELY!
Illinois

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