Coin Machine Review (& Pacific ...)

Issue: 1943 September

COIN
MACHINE
REVIEW
26
FOR
SEPTEMBER.
7943
was a military affair attended by friends
of both parties. Martha was a tormer stand-
in for Claudette Colbert and Bud was for-
merly connected with our industry in
various capacities.
Lou Haskins, games operator of Haw-
thorne, paid the Southern California Coin
Machine Capitol a visit in early September
and selected needed pieces.
W. J. Farwell, one of the old time op-
erators of cigarette machines in this area,
crossed the threshold at General Music the
other day and came out with two more
cigarette vendors.
Art Dawes, vending, amusement, restau-
rant and cocktail lounge impresario of San
Diego, visited with the local lads on the
lath and pronounced business "tops" down
in the southwest corner of the nation.
The first week of September found the
Gutshalls at Lake Arrowhead for a last
Ring at fishing. During their week's stay
Mr. and Mrs. Jack Smith, Barstow op-
erators, spent a few days with them. Smith
is no longer with the Army and has re-
ceived his discharge.
Funny thing happened last week. Bill
Wolf brought hIS own painters up from
San Diego to paint his new building on
Venice Boulevard. The boys finished their
job in record short time and gathered on
the curb for a good rest until Wolf re-
turned them to San Diego. L. B. McCreary
of Mape Music Co. heard of the situation.
Now Mr. Mac has been looking for painters
and paint for many weeks to re-do the
Mape Music offices. A few 'phone calls re-
sulted in a deal and the Wolf painters
were at work within the hour, painting the
Mape establishment-and the job was well
done, too.
D. D. Patton, Turlock, saved his gas
coupons and visited local jobbers in early
September picking up equipment.
O. H. Presher, San Diego, is another en-
terprising individual who makes it fairly
regular iltto town to pick up his needs.
Max Thiede is happy over his new con-
nection with Bill Wolfs California Amuse-
ment Co. Max is a good man and will have
charge of sales for the organization.
Lee Webb, local music operator, took the
trip deluxe for his vacation and on a
private yacht sailed 900 miles down the '
coast of Mexico. Next month more infor-
mation on who owned the yacht.
Jack Arnold, Barstow, paid Clark Dis-
tributing Co. a visit when the August leaf
was removed in favor of September. Jack
went home with some new equipment.
Clark Shaw, Long Beach, called at Gen-
eral Music for the same purpose.
Percy Shields owns a neat little ranch
out El Monte way. A house in the front,
a house in the back and a lot of nice grassy
earth in front, between and in back provide
Percy with a grass cutting problem. The
waist line went down for a few weeks and
Percy staggered to the scale and registered
an 18 pound loss. As fate would have it
Ed Mape and Jack Mehegan visited the
local offices of the Mape Music Co. Jack
was praising the gasoline driven mower he
had and Percy fairly drooled. Jack noticed
Percy's condition and said: "When I bought
mine, Ed bought his and he's never un-
packed it." Too much for Percy! Percy
approached Ed and offered to buy it but
Ed said he had been approached TOO
many times concerning it and he didn't
want to hear any more about it. Time
moved on and a recent express delivery
brought the Mape gasoline powered mower
to the Shields Rancho and now Percy
gaily pilots this silent servant over the
acreage-on Lend-Lease from E. T. Mape.
L. F. Saylor, Oildale, was a welcomed
visitor on the Row in September.
GeorlYe Wheelock, San Diego operator,
has sold all of his Los Angeles spots, in-
cluding the famous Bradley Five and Ten
spots, to Bob Bard.
Some day we hope we'll have the pleas-
ure of publishing a book written by Fred
Trevillian and dealing with his return to
the Islands. The title could easily be
"Shoveling My Way to the South Pacific'"
and it should be fasci'nat ing reading. For
details see another news story in this issue.
Fred Gaunt of General Music, utilized
the Labor Day holidays to visit operators
in Banning, Claremont and San Bernar-
dino. Accompanied by Mrs. Gaunt the two
stole off to Twenty Nine Palms to visit
the Walter Gaunts before returning to L. A.
with a briefcase filled with orders.
Mrs. Ray Suh r underwent a major op-
eration at St. Vincent's hospital September
2nd and is doin!!; as well as can be expected
as this column goes to press. Ray is con-
nected with th e Gutshall Distributing Co.
Mr. and Mrs. Paul Laymon celebrated
their 26th wedding anniversary August 25th.
In company with Mr. and Mrs. Bert Beutler
they made the rounds of the night spots.
Roy Smith, Barstow, has received an hon-
orable discharge from the Army and is
back operating his equipment.
Mrs. Burt Polin, operator of San Luis
Obispo, was a recent visitor on the Row
picking up equipment.
Mr. and Mrs. Ed Wilkes were dinner
guests of Lucille and Paul Laymon on
September 12th. Ed formerly operated in
Long Beach but is now with Douglas for
the duration. He is connected with the de-
partment rehabilitating planes returning
from the various theaters of war.
Paul Hirschler of Rainbow Amusement
Games, South Pasadena, is back from a
Mexican fishing trip vacation.
Homer Gillespie of Gillespie Game;;,
Long Beach, is taking his vacation in Ore-
gon and doing a little salmon fishing.
Arleen Early, secretary to Paul Laymon,
was thrilled recently to receive a card from
her brother who was captured by the Japs
on Bataan. The card was a standard form
and he indicated with checkmarks the con-
dition of hi's health, surroundings, etc. His
signature and a question written across the
top authenticated it. Arleen has been noti-
fied that the family can send a Christmas
gift if it is sent in time to make the
Grisholm which leaves shortly for an ex-
change of nationals with Japan.
Walter P. Korbus, formerly employed by
Jean J. Minthorne, has joined the service.
Recent visitors at Laymon's in search of
equipment included Jake Everett, La Ha-
bra; Ted Bloomer, Mojave and Glen Lu-
core, San Diego.
Eddie Beck, partner in the Mitchell Nov-
elty Co. of Milwaukee and now with the
Air Corps at Mojave, visited Badger Sales
on September 13th, had lunch with Bill
Happel and talked over old times back in
Wisconsin.
Incidentall y Badger is doing an excellent
business at the present time and especially
on Panorams. T he firm is reconditioning
the units and supplying them in large num-
( See SO . CALIF., Page 36 )
WE STILL CARRY IN STOCK THE
LARGEST ASSORTMENT OF COIN
MACHINES! !
If you are in need of RAY GUNS, CONSOLES, THREE
BELLS, FOUR BELLS, SLOT MACHINES, ATHLETIC MA·
CHINES, FIV,E BALL FREE PLAY GAMES, ONE BALLS,
FREE PLAY OR PAYOUT, SKEE BALLS, CIGARETTE MA·
CHINES, MUSIC MACHINES, BOXES, PARTS AND MIS·
CELLANEOUS MERCHANDISE IN THE COIN MA·
CHINE INDUSTRY- SEE US FIRST!
No O rder Too Small To Receive Our Personal
Attention. W e Aim To Please You l
PORTABLE FLAME
ARC WELDERS
With Regular Welder's Hood .
I Hood alone sells for $9 .50.)
Life saver for Duration . Lim·
ited Supply. Order Today l
Complete with Hood , Rods
:~~eri:\~~~~ .......... $28.95
Southwestern Vending Machine Co.
2833 West
PI~o
Blvd.
LOS ANGELES 6, CALIF.
ONLY
REELS 15MM RADIO
RIFLE AXIS FILM LEFT!
Buy before it II too late. Prl~e $4.50 per roll. Limit
quantlty-20 rolll per ~ultomer.
·Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers
Buckley Breaks Bottleneck
CHICAGO;-Buckley Music System, Inc.,
is -helping the Axis invasion jitters by
eliminatin g a bottleneck that threatened
output of American gyro-compasses, ac-
cording to a report in the Daily News.
At th e request of the facilities section
of the WPB in Washington, Buckley today
is building motor generators for the Pack-
age Machinery Co., Springfield, Mass.,
which is producing the co mpasses for th e
Navy.
Walter E. Rapp , a director of th e sec-
tion, brought executives of both compa-
nies together for a conferen ce when h e
learned that the Springfield war plant
would need motor generators more quick-
ly than the original design com pany could
supply them.
Result: The Buckley firm retooled and
is now meeting production schedul es for
the generators despite the fact that the
company had no previous experience in the
field. Output of the gyro-co mpasses wiII
not be delayed.
SHELLEY RADIO CO.
DISTRIBUTORS FOR
Ken-Rad Tubes
Cornell-Dubilier Condensers
Crowlite Condensers
Stancor Transformers
Utah Speakers
Centralab Volume Controls
Mazda & Tun9so1 Pilot Li9hts
Write or 'Phone
6~5

South Sepulveda Boulevard
West Los Angeles 24. Calif.
ARizona 38065
Many New Firtns
Check Your Pickup
NEW YORK-hi the post war era one
out of every five co mpan ies in business to-
day intend to invade new fields and two
out of three intend to increase develop-
ment in related lines, according to a report
issued by McKinsey and Co.
Polling 100 companies in 22 major in -
dustries, the ma nagement consulting firm
found that six out of t en firms already had
begun postwar planning.
About three-fifth s of the gro up were
made up of companies with prewar sales
of less than $5,000,000 whil e less than 10
per cent reported volume of more than
$100,000,000. Approxirn.ately one-fourth of
the concern s produce materi als with war
and peacetime uses while 20 per cent han-
dle civilian lin es.
Included in results of the survey were:
Postwar plans appear to be in th e forma-
tive stage with three-quarters of the plan-
nin g done on a part-time basis by commit-
tees; less than one-third have reached the
point of even ten tatively forecasting sales.
Some manufacturers have discovered that
small plants in rural areas have cost a d-
vantages over urban factories.
About 40 per cent of the companies h ave
more than doubled their employees from
prewar levels while 20 per cent increased
pay rolls from 20 to 50 per cent. Only 20
per cent anticipate substantially increased
employees in the future whil e 40 per cent
expect sharp reductions.
' One concern in five expects to buy or
build n ew plants while 40 per cen t ex pect
new equipment wiII be required.
Definite plans for greater cultivation of
foreign markets is reported by 20 per cent,
many of which had little or no such busi-
ness before the war. Interest centers in
Central and South America.
A r ecent survey co nducted in Los An-
geles and Chicago revealed that operators
a re overlooking the proper balance of their
pick-ups on automatic phonographs.
For lon ger record and needle wear, pick-
ups today should b e just as light at the
needle point as possible. It is estimated
that 85 per cent are far too heavy or much
heavier than need be. With the pick-up
too h eavy a cinder track is developed
causing extra wear of both record and
needle. When the pick-up is properly bal-
anced, the groove holds up much lon ger.
It will pay operators to check th eir
pick-ups on all machines for longer rec-
ord and needle wear and fewer service
calls.
Shellac Shortage Ended?
LOS ANGELES-Indications that the
shellac shortage is bein g partially met was
drawn from a notice sent out under date
of August 18th by Decca Distributing Corp.
to its dealers and operator-customers on
the Coast.
Said the message in part : "Effective
immediately and until furth er notice it will
not be necessary to return scrap records
to Decca to apply against the purchase of
new records. As a result of the active
cooperation of all dealers and operators
we have accumulated enough scrap to meet
current production needs for a period of
several months, or at least until furth er
noti ce."
Decca is th e first to make such an an-
nouncement and in the face of anticipated
increased demand for records for Christ-
mas gifts the notice is particularly encour-
agin g for th e operating fraternity.
That Happy, Contented, Satisfied Feeling Can
Always Be Yours If You Buy All Your Needs At
JACK GUTSHALL DISTRIBUTING CO.
NEW LITE-UP CABINETS
For any Model
Mechanism .................... $75.00
I
24-RECORD WURLITZER LITE-
UP CABINET, Keeney
30-Wire Adapter .......... $225.00
WURLITZER MASTER GEARS
BENNETT 4000·PLAY HOME NEEDLE
$72.00 PER GROSS
Operators usin9 this needle claim as hi9h
as 6000 plays with minimum record wear.
BENNETT NEW COMMERCIAL NEEDLE ................ $30.00 per 100
YOUR WORN NEEDLES REPOINTED ...................... $18.00 per 100
JACK GUTSHALL· DISTRIBUTING COMPANY
1870 W. WASHINGTON BLVD.
RO. 2103
LOS ANGELES 7, CALIFORNIA
Mention of THE COIN MACHINE REVIEW is y our be st introduction to our advertisers
COIN
MACHINE
REVIEW
27
FOR
SEPTEMBER
1943

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