Coin Machine Review (& Pacific ...)

Issue: 1942 May

Philadelphia
COIN
MACHIN E
REVIEW
18
FOR
MA Y
J942
(Continued from Page 16)
.ogniti.on f.or the music·machine .operat.ors
and als.o in b.o.osting a fav.orite tune .of the
m.onth. It is expected that a similar pr.o·
gram will be c.onsidered in the Philadelphia
territ.ory, if pr.oper arrangements can be
made with the l.ocal distribut.ors .of rec.ords.
The m.ost sincere c.ond.olences were .of·
fered t.o the family .of Ge.orge Freeman,
manager .of the l.ocal .office .of the Decca
rec.ords since its .opening, wh.o died .of a
heart attack .on April 9. Many gr.oups and
individual .operat.ors were represented at
his funeraL
New manager .of the Decca Philadelphia
.office is J. G.ord.on Th.ornt.on, c.oming .over
from the New Y.ork branch. JIe pr.omised
the .operat.ors the same friendly treatment
which they had received fr.om his predeces·
s.or.
My best pers.onal wishes and regards t.o
my year·l.ong ass.ociate and friend David
Carm.osin, wh.o w.orked faithfully and well
with me in the Sales Pr.om.oti.on Department
.of Raym.oll,d R.osen & C.o. He left f.or Uncle
Sam's armed f.orces .on May 1st. I'm sure
that all the .operat.ors wh.o have met Dave
extend t.o him the same best wishes f.or
luck. New assistant rec.ord sales pr.om.oti.on
manager f.or R.osen's is Margie Welsh, who
was pr.onwted fr.om her previ.ous p.ositi.on
.of secretary f.or the departmen t.
Irv Newman, wh.o .operated a large r.oute
under the name .of M.odern Music C.o.,
.opened Ph illy's swankiest rec.ord sh.op at
910 Chestnut St. early in ApriL The st.ore
was .officially .opened by Benny G.o.odman,
wh.o was visiting the city and handled the
cerem.onies f.or Newman.
Harry Bortnick
TO JOIN
FORCES
c. (Ch ick) Rob-
erts, left, and AI. A.
(Ackie ) Roberts , of
Wolf Sales Co., Inc. ,
Denver, will soon be
leaving for service
with the U. S. armed
fo rces.
A.
OPERATORS MUST ANALYZE
CURRENT MOVEMENTS
By
W illiam R. Happel, Jr.
Badger Sales Company, Los Angeles, Cali/.
The entry .of the United States int.o the
present w.orld c.onflict has taken us int.o the
midst .of the greatest ec.on.omic and s.ocial
re·adjustments .of m.odern times.
Our participati.on in this war f.or freed.om
has created the great pr.oblem .of h.ow t.o
pr.ovide an .outlet f.or the increasing nerv.ous
tensi.on .of the vast maj.ority .of the American
pe.ople, wh.o with their increased purchasing
p.ower, are l.o.oking f.or the necessary recrea·
ti.on and amusement facilities t.o brighten
up their lives and give them peace .of mind
and relief fr.om their daily cares and
AVAILABLE IMMEDIATELY
TO
MOSIC OPERATORS OF THE WEST
KEN·BAD
METAL TUBES
Complete St ock - All Types and Sizes - Shipped
from Los Angeles Upon Receipt of Order.
Write for Pric:e List on TUBES and Other Supplies for
Automatic: Music: Operators
SBELLEY BADIO··
COMPANY
Los Angeles, Calif.
1841 South Flower Street
PRospect 4484
tr.oubles. This als.o applies t.o the S.oldiers,
Sail.ors, Marines, Aviat.ors, and defense
w.orkers when away fr.om their duties.
A great part .of this burden has neces·
sarily fallen .ont.o the sh.oulders .of th.ose
wh.o pr.ovide vari.ous aut.omatic ph.on.ographs
and amusement machines f.or public use and
amusement. Many new games and ideas
were curtailed in the interests .of .our war
effort bef.ore they eQuId be manufactured
f.or general circulati.on, and all present man·
ufacture .of new machines and re·placement
parts als.o fell under the .orders t.o "Halt all
pr.oducti.on f.or the durati.on except .on g.ov·
ernment .orders."
This curtailment .of equipment, plus the
new taxes that had t.o be imp.osed, sh.ould
make all .operat.ors, b.oth large and small,
realize that they t.o.o have a duty t.o the
public and themselves f.or the durati.on .of
the war. Operat.ors must expect price in·
creases and a smaller supply .of new mer·
chandise fr.om n.ow .on. It is their duty t.o
themselves and t.o the public t.o take an in·
vent.ory .of their equipment and t.o take
advantage .of the current prices in pur·
chasing equipment and spare parts f.or
future use when the supply will n.o l.onger
be .obtainable. We are taking quantities .of
.older m.odel ph.on.ographs and dismantling
them, and their parts, speakers, m.ot.ors, c.on-
dens.ors, gears, catlins and plastic parts are
being systematically st.ored in .our st.ock
r.o.om s.o that we will be able t.o take care
.of .our friends and cust.omers when such
parts are n.o l.onger available, and s.o that
we may be in the p.ositi.on t.o take care of
all emergency needs and keep the present
equipment .on l.ocati.on in g.o.od w.orking .or·
der. We are making every eff.ort t.o supply
whatever needs that we p.ossibly can and
thanks t.o .our preparing f.or just this emer·
gency, we believe that we are fulfilling .our
promise t.o satisfy .our friends and patrons.
Packardites Buy Bonds
INDIANAPOLIS-The Packard Manu·
facturing C.orp. is the first plant in Mari.on
C.ounty, Indiana, and in the state .of In·
diana, and p.ossibly in the entire United
States t.o have every empl.oyee buying war
b.onds in the am.ount .of 10 percent .of their
wages. Packard has been presented with a
nice flag by the Treasury Department.
The Packard plant is rapidly being c.on·
verted .over t.o war w.ork and the wheels will
s.o.on be turning '.on three milli.on d.ollars
w.orth .of c.ontracts already .on hand.
The week .of April 27th was a busy .one
f.or Prexy H.omer Capehart. The Veterans
.of F.oreign Wars staged a huge parade,
l.ongest ever held in the state since the last
war, and Capehart r.ode at the head as
Grand MarshaL Parade r.oute was ab.out
twelve miles l.ong.
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
WBAT'S NEW
--i(-
Review Musical
-with the Mus;c Publishers
Popularity Poll
New Disc Firm
NEW YORK- J oe Davis, operator of the
music publishing firm bearing his name,
has announced his entry into the recording
field and will issue one disc .e ach month
through the newly formed Beacon Record
Co.
Davis believes that recent developments
have made it more diffic ult than ever for all
but the largest publishers to get their tunes
on wax. H e has made a deal with W orId
Transcriptions which guarantees him an ini·
tial pressing of 10,000 platters per release.
One Beacon release each month will be fu r·
nished free to all disc jockeys which will
assure the Joe Davis pubHshed numbers of
an airing before millions of radio listeners.
Primary purpose is not to cultivate retail
record sales, for only a few records will be
offered in strategic locations at 50c, but in·
stead to popularize the tune with the gen·
eral public.
First sides were cut the first of the mon th
and consisted of "This Will Be a Lonesome
Summer" and "Indiana Blues."
What Makes A Hit?
NEW YORK-Walter Gross, CBS musi·
cal director, comes forth with the form ula
for a hit song. Gross, willing to share h is
secrets with the humblest of potential
Gershwins, sums the problem up in these
succinct words:
"In the first place, your melody should
be built up on a demistanic harmony which
spundulates through the ectogravic tonostat
every eight bars. Be sure that the range
covers every trebulum of the diabenic scale.
In writing the verse, make it terse, with
plenty of harmonic fidula tion in every sec·
ond spivule of the pre·thermovox.
"The lyric, · of course, is equally im·
portant. It must have a sense of drama·
sannic for timent, and the rhyming must
conform with the illiginous rules of syzomy,
if you want it to be commercial. Above all,
your tune mus t strike a chord of pseudo·
megrality so that it will corollify the lis·
tener's sense of framadosis, especiall y in
times like these."
Skip Soldier's Sweetie
NEW YORK-Circle Music has just pub·
lished a new tune by Lew Brown and J.
Fred Coots that has already found a warm
welcome from men in the service. Catching
ditty is entitled "Don't Steal The Sweet·
heart of a S.oldier."
Hot Stuff!
MADISON, Wis. - When Sam-
my Kaye played the Orpheum
here he invited members of the
audience to step to the stage and
lead his ork. as part of his " So
You Want To lead A Band" con-
test.
A teen-age contestant told
Sammy he was the ledder of a
high school jazz band whereupon, '
Sammy asked the name of the
combo.
"loe Banana cmd his Music
will apPEAL" was the retort
devastating.
Publbhers Feel Cut
NEW YORK-Publishers of the nation's
top tunes felt the punch of the War Pro·
duction Board's order on the reduction in
the use of shellac in phonograph records
when a lot of tunes, slated for waxing, were
returned unused.
Platter fac tories are picking their tunes
for recording in a "check and double·
check" manner so that numbers which
fi nally are issued on records will be worthy
of a spot on the limited release schedule.
Reactions among publishers seem to
.bear out opinions held by coin machine
operators that quality tunes will make the
platters in the future and if the song num·
bel'S haven't got what it takes they'll rest
on the shelves until the shell ac flows freelv
once more.
Bomber Theme Song
NEW YORK- An interesting story is
being told at Cherio Music. It seems one
of the national news services reported reo
cently that an American aviator who par·
ticipated in the bombing of Rabaul used
Cherio's music as a theme song and each
time he released a bomb started to sing, "I
Don't Want To Set The World On Fire."
Dolan Proud Papa
BRIDGEPORT, Conn.-There's a broad
smile on the face of Pat Dolan, advertising
manager of Columbia Recording. Reason
- th e Dolans have just had their first
baby-a son.
The new arrival was christened Patrick
Sean Joseph Dolan.
PUBLIC ACCLAIM Is Making
..JERSEY
BOUNCE
a Bigger Hit Than
TUXEDO JUNCTION
Recordec:l by
Benny Goodman Jimmy Dorsey Earl Hines Jan Savitt Louis Prima
OKEH
DECCA
BLUEBIRD VICTOR
OKEH
Milt Herth Trio
Shep Fields
King Sisters
Vocal by Terry Shand
Red Norvo
BLUEBIRD
BLUEBIRD
DECCA
COLUMBIA
Lewis Music Publishing Co •• Inc •• 16 19 Broadway, New York
An authoritative chart showing fbe popular
mu sical favorites and compiled from informa-
tion gathered in the principal key cities and
wired to us at press time.
MAY, 1942
On Phonographs -
1. Som&body Els& Is Taking My Place
(Shapiro-Bernstein)
2. I Don' t Want to Walk Without You
(Paramount)
3. Jersey Bounc& (Lewis) ,
4. Don't Sit Under the Apple Tree (Rob-
bins)
5. Moonliqht Cocktail (Jewell)
6. Tangerine (Famous )
7. Sleepv Lagoon (ChapDell)
8. Miss You (Santly-Joy.Select)
9. One Dozen Roses (Famous)
10. Three Little Sist&rs (Santly-Joy-Sele ct )
On Wired Music -
I. Jers ey Bounce (Lewis)
2. I Don't Want to Walk Without You
(Paramount)
3. Who Wouldn't Lov& You
4. Don't Sit Under the Apple Tree (Rob-
bins)
5. Tangerine (Famous)
6. Somebody Else Is Taking My Place
(Shapiro.Bernstein)
7. Sleepy Laqoon (Chappell )
8. String of Pearls (Mutual )
9. Moonlight Cocktail (Jew&ll)
10. Skylark (Mayfair)
On Radio-
'I. Somebody Els& Is Taking My Place
(Shapiro·Bernstein)
2. Skylark (Mayfair)
3. Tangerine (Famous)
4. Always In My Heart (Remick )
5. Don' t Sit Under the Apple Tree (Rob·
b ins)
6. I Don' t Walk to Walk Without You
(Paramount)
7. Moonlight Cocktail (Jewell )
8. Miss You (Santly-Joy-Select)
9. Jers &y Bounce (Lewis)
10. Johnnv Doughboy Found A Rose In Ire-
land (Chappell)
Best Selling Sheet Music-
1. Somebodv Els & Is Taking My Place
(Shapiro-Bernstein)
Moonliqht Cocktail (Jewell)
Tangerin& (Famous)
Miss You (Santly-Jov-Select)
I Don' t Want to Walk Without You
( Paramount)
6. Don' t Sit Under the Apple Tree (Rob-
bins)
7. Skylark (Mayfair)
8. Deep In the Heart of Texas (Melody
Lane)
9. A Strinq of Pearls (Mutual)
10. Jersey Bounce (Lewis)
2.
3.
4.
5.
Best Selling Records
I.
2.
3.
4.
5.
6.
7.
8.
9.
10.
Tangerine (Famous)
Jersey Bounce (Le wis)
Miss You (Santly·Jov· Select)
Moonlight Cocktail (Jewell)
SomebodY Els& Is Taking My Place
(Shapiro-Bernstein)
Don' t Sit Under the Apple Tre e (Rob-
bins)
Skvlark (Mayfair)
I Don' t Want to Walk Without You
(Paramount)
Sleepy Lagoon (Chappell )
String of Pearls (Mutual )
RECORDS
High prices paid fo r Used a nd
Broken Records
SONART RECORD MFG.
251 West 42nd Street
Mention of THE COIN MACHINE REVIEW is your best mtroduction to our advertisers.
New York, N. Y.
COIN
MACHINE
REVIEW
19
FOR
MAY
1942

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