Coin Machine Review (& Pacific ...)

Issue: 1942 June

.Artist .Activities
COIN
MACHINE
REVIEW
26
FOR
JUNE
1942
NEW YORK-Rated the hDttest bDX-
.office attractiDn in the dance .orchestra field
is Harry J ames, WhD has been breaking
all recDrds at the Palladium in HDIlYWDDd_
James has been smashing recDrds-nDt by
hundreds but by thDusands, and fDr a
single day can brag .of an excess .of 8600
paid admissiDns_ Naturally James has been
held .over.
B enny Good m an has been deferred
from army service. As the result .of a deli-
cate DperatiDn a few years agD Benny is
literally missing a chunk .of spine, and any
undue exertiDn cDuld prDve fatal.
Arthur Tracy sang his famDus theme,
"Marta" fDr the 10,000th time .on his
broadcast .of June 10th.
Freddy Ma rtin has sDld a film stDry .of
the life .of Peter TschaikDwsky tD M-G-M.
Freddy .originally planned tD prDduce it
as a play .on BrDadway. But that was be-
fDre he fDund he had tD return tD LDS
Angeles tD fulfill his CDcDanut GrDve CDn-
tract (and thereby drop $100,000 wDrth .of
theater dates).
"Fats" Waller walked away with all
hDnDrs fDr the 50-week vaudeville seaSDn
just clDsed in DetrDit_ TDP grDsser .of the
three variety hDuses in the city was the
CDIDnial Theater and tDp-grDsser at that
theater fDr the periDd was Waller.
T e d Lewi s is nDW bDwling 'em .over at
the Casa Manana and fea turing his best
selling Decca recDrdings_
Matty Ma lneck is in fDr fDur weeks at
the Chase HDtel in St_ LDUis.
R ich a rd Him b e r .opens a t Essex HDuse,
New YDrk, .on June 18th.
S p ik e Jones and His City Slickers have
been tagged by Sam CDslDW tD dD ' 10
mDre SDundies fDr cDin .operated mDvies
tD be directed by Herb MDulten fDr RCM
PrDductiDns.
Ster lin g Young .opened in LDS Angeles
at the new LDuisiana Cafe, fDrmerly Wil-
shire BDwl.
Gle nn Mille r is marking his .oranges
frDm his Duarte, Calif. ranch and stamping
each with "Glenn Miller's TuxedD JunctiDn
Oranges" in a facsimile .of Glenn's .own
penmanship.
Dinah Sh ore believes radiD is "hDme"_
She has been gDing .over the 11 .offers frDm
pictures but feels that while pictures are
very nice, she can't affDrd tD be Dver-
glamDurized and then nDt click. Dinah still
thinks radiD is hDme, and dDesn't want tD
disturb the gDlden gDDse in any way.
-Cyd Glances
J U NE ,
Decca To Keep Both Labels
NEW YORK.- PhDnDgraph recDrds re-
tailing fDr 35c and SOc are still being made
and sDld by Decca RecDrds, Inc., and will
cDntinue .on the market in slightly reduced
quantities, in spite .of rumDrs tD the CDn-
trary, accDrding tD a Decca DffiGial.
That there will be fewer .of them is a
certainty in view .of the restrictions placed
Gn the use .of shellac by the mDnth-Dld
WPB .order, which freezes 50 per cent .of
all raw shellac .on hand, and limits recDrd-
ing cDmpanies tD the use .of 30 per cent
.of their 1941 cDnsumptiDn. The cDmpany
states, hDwever, that what recDrds are prD-
duced will be .of better quality than at
jJresent. Tw.o reas.ons f.or this predictiDn are
given: First, that since fewer recDrds WIll
he released, mDre time can be given tD re-
c.ording, pressing and inspectiDn .of the
finished pr.oduct. SecDnd, that abDut 90
per cent .of the materials in .old recDrds can
he reclaimed. With the additi.on .of a small
quantity .of new materials, including the
30 per cent available shellac, gDDd quality
;tDck fDr new recDrds can be .obtained in
sufficient quantity tD maintain a steady,
sizable flDW .of new phonDgraph recDrds.
The prDb lem .of acquiring .old recDrds fDr
reclamatiDn can be sDlved by recDrd dealers
and the public, wDrking tDgether. Dealers
are expected tD pass the w.ord alDng tD their
trade, and will prDbably set up a system,
suggested by Decca, whereby a cust.omer
can sell his .old rec.ords tD his dealer fDr
2%c each, cash, Dr trade them in at the
rate .of fDur fDr a War Savings Stamp. In
view .of the fact that since the inventiDn .of
the flat disc recDrd, hundreds .of milliDns
.of them have been sDld, and that a gDDd
prDpDrtiDn .of them are lying unused in cel-
iars and attics all acrDSS the CD un try, there
shDuld be nD trDuble in bringing them tD
light.
Slot Defense Motif
SPOKANE- The Athletic RDund Table,
SpDkane fun club, has turned its slDt mach-
ines tD the defense tempD.
When members hit the jackpDt (three
Uncle Sam hats), the machines play the
.opening strains .of "The Stars and Stri pes
FDrever" and .out pDpS a defense bDnd.
*
*
*
G~nt: "Have YDU seen my vest, my gDDd
man. ?" .
Valet: "YDU have it .on, sir."
Gent: "SD I have! It's a gDDd thing
YDU tDld me Dr I shDuld have gDne .out
withDut it!"
1942
Subscription Order
1115 VENICE BLVD., LOS ANGELES, CALIF.
35 East Wa cker Drive, Ch icago
441 Lexington Avenue, New York City
1007 Term inal Sales Bldg., Portland , Oregon
Please enter my subscription to THE REVIEW for:
3 Years
$2.00
_ _ I Year
• $1.00
Ito start with the
issue. A remittance in full is
attached hereto.
(
~.
STATE
CITY
OPERATOR
JOBBER
* * *
Dr.: TD regain YD ur health, YDU must
gD fDr a walk .on an empty stDmach.
He: Where will I find .one tD walk on?
* * *
"My SDn went tD New YDrk ten years
agD tD make his fDrtune."
"And what is he wDrth nDw?"
"I really dDn't knDw fDr certain, but the
authDrities are .offering ten thDusand dDll ars
fDr infDrmatiDn abDut him."
* * *
"Oh, well" grinned the chap WhD had
allDwed himself tD be talked 'intD jDining
a nudist cDIDny, "at least nDbDdy will catch
me with my pants dDwn nDw,"
* * *
We just read in the papers .of a man
WhD had been ill fDr mDnths and died
withDut the aid .of a physician.
Such instances are very rare.
* * *
T hey call her the village queen because
every pDker player in town has held her.
* * *
Every year they make it simpler tD
.operate a car. First, there was nD cranking,
then nD shifting, and this year nD car.
* * *
, He: "DD YDU knDw the secret .of PDP-
ularity?"
She : "Yes, but mDther said I mustn't."
* * *
SDnny: "PDP, what is an .optimist ?"
PDP: "An .optimist is a man who thinks
his wife has quit smDking cigarettes when
he finds cigar stubs in the hDuse."
* * *
Shapely ShDwgirl: "I want YDU tD vac-
cinate me where it wDn't ShDW."
DDctDr: "Okay! My fee is ten dDllars in
advance."
ShDwgirl: "Why in advance?"
DDctDr: "Because I .often weaken in
such cases and dDn't charge anything!"
* * *
VisitDr: "Are there any slick croDks in
this city?"
Native: "Slick crDDks! Why, .one evening
'at a dance they stDle my pants and hung
weights .on my suspenders SD I wDuldn't
miss them until they had gDne."
* * *
COIN MACHINE REVIEW
NAME
ADDRESS
There was .once a girl frDm Madras,
WhD had the mDst beautiful ass,
It wasn't pink
As YDU may think,
But was grey, had IDng ears and ate grass.
He: "Man is wDnderful. He has learned
tD fly like a bird."
She : "Yes, but he hasn't learned tD sit
.on a barbed-wire fence."
* * *
HE: "KnDw hDW tD keep a hDrse frDm
drDDling?"
She: "ND."
He: "Teach him tD spit."
* * *
"Say, tDDtS, are YDU the kind .of a girl
whD screams when a man annDYS her?"
"Oh, nD; I carry a pDlice whistle."
* * *
CustDmer: "DD YDU sell dDg biscuits in
this rDtten li't tle ShDp?"
Waiter: "Yes, sir. Will YDU eat them
here, Dr shall I send them arDund tD YDur
kennel ?"
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
Tested "Approaches" in
Location Soliciting
DEFENSE
By James Kent
The Gallup Poll Man! The Census
Taker! Never hear of any doors being;
slammed in those faces do you? Because
th ere's something important-sounding about
a "SURVEY" and people feel flattered
when they're approached to help on it!
Well-why not HAVE A LITTLE SUR-
VEY IN YOUR BUSINESS! Getting loca-
tions can be a mighty difficult proposition
or it can be an enjoyable business venture,
depends on how you make your approach_
And the survey angle makes it one of the
most enjoyable.
Simply go to a difficult location prospect
and explain, frankly, that you would like
to "survey" his premises and traffic. Agree
tv spend considerable time so that your
analysis will be an expert one. If results
,how that you and the owner can work
together for profit, you'll be glad to make
a proposi'tion, otherwise he won't be obli-
gated. It isn't difficult to sell the survey-
and that takes care of lining up the deal!
Of course, to paraphrase an old epic
phrase, you can make use of the expres-
sion, "He couldn't say 'No'." As a sa,l(lple,
if you walk up to a prospect and say, How
would you like to make an additional $60_00
a month without a cent of investment and
no collection worries?" you've got him in
the above mentioned state. If he's sophisti-
cated enough, he'll worm his way neatly out
of the corner by retorting, "Qui t your kid-
ding" or "Sure, I'd like to-or $1,000 a
month." But, at least he hasn't said "No"
so you've got a little glimmer of assistance,
enough to answer and your answer is t,he
opening wedge of a sales talk. Assure him
that you're serious, ask if you can't sit
Quietly down wi'th him and show him how
it can be done. The merchant or hotel man
who would have turned you down cold
with the opportunity to say "No" after your
first words "Coin Machine", usu~lly reacts
to the more subtle a pproach in a reasonable
manner-which means a listening one.
Then. there is the reassuring method:
"I have nothing to sell" (he draws a breath
of relief on that one) "but I can show you
a way to make some fine profits!" That's a
pleasant word to any ears-"profit"-so he
listens.
If you're lucky enough to know a mutual
friend or acquaintance, there is the old
stand-by "Hello, Mr. Brown. My name is
________________________________________ , and I have dropped
in to see you at the request of your friend
over in Mason City, Bill Black. Bill asked
me to send his regards." Your prospect
asks about Bill, you turn Winchell to re-
veal Bill's success and failure in life and
your listener, being courteous thus far, isn't
going to change his theme of conversation.
It's surprising how that old "drummer"
trick still works, too. You know-smile
confidently as you march in to a prospect
and say "How are you, Mr. Carson? It's
mighty good to see you! How have things
been going lately?"
While Mr_ Carson pulls his scattered wits
together to decide whether he should be
glad to see you, he'll take the safe course
ilnd be friendly. At the properly mellow
moment in your chummy conversation, YOll
present your proposition. If, finally, he
bhould ask "Just when did I ever meet
you ?", just be indefinite and pass the ques-
tion off.
...
BUY ·
A SHARE IN
AMERICA
The new United States Defense
Savings Bonds and Stamps give all
of us a way to take a direct part in
building the defenses of our country.
This is the American way
to provide the billions
needed so urgently for
National Defense.
*
*
United States
DEFENSE SAVINGS
BONDS and STAMPS
COIN
MACHINE
REVIEW
27
fOR
JUNE
1942
But-remember that whatever approach
you use, there are three things you must
have with you always-Poise! Confidence!
FREE •.•
To Review Subscribers
THE REVIEW has prepared
three outstanding blotters, in
multi-color, of paramount inter-
est to all Americans. All three
are free to subscribers who would
like to receive them. Here they
are:
1. SINK THE JAP NAVY. A
listing of all war vessels, includ-
ing submarines, cruisers, battle-
ships, aircraft carriers and de-
stroyers, with their names and
pertinent data. Space permits
marking them off as we sink 'em.
2. HOW TO IDENTIFY MEN
IN SERVICE. A complete listing
of men in the army and navy,
decorations, salaries, and insig-
nias.
3. 1942 LICENSE PLATES.
License plates, in the right color
conlbinations, of all of the 48
states and the provinces of Can-
ada.
Anyone, two or thrc:e of these
special blotters are available to
REVIEW subscribers as long as
the supply lasts. Just mail your
request and we'll send you the
blotters, postage paid.
Courtesy! A gentleman, cheerfully acting
though he were sure his prospect would
be glad to talk to him, makes that prospect
decide "This is one man to whom I should
listen."
HS
Form "H" Proves Popular
NEW YORK.-Charles Fleischmann of
The Baltimore Salesbook Co., who has been
,recializing in forms for coin-operated ma-
chines, reports that his business is con-
siderably ahead of last year.
The Form "H" Handyset Location Agree-
ment which he designed to serve for all
types of machines is proving very popular
with operators thruout the country. He re-
ports, "Operators are becoming more inde-
"en dent today and are starting to develop
the good habit of making every location
sign an Agreement for one or two years_
It is a swell way to prevent chiseling and
,tabilize earnings." Now that machines are
getting scarcer every day and locations can't
afford the loss of whatever income is de-
rived from coin-operated machines, i't is
just the time to insist on signed written
agreements. Operators always should have
had this added protection, but due to keen
competition were afraid of losing locations
if they were too strict. Responsible op-
erators, however, are now getting more
signed Agreements as they believe th at the
present time is most opportune to change
the arrangements made with locations to
meet higher operating costs and, _ at the
same time, they can insist on a Location
Agreement being signed. When the war is
ever those operators who have signed
Agreements will surely be in a better posi-
6on."
Mention of THE COIN MACHINE REVIEW is your best introduction to our 'advertisers .

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