Coin Machine Review (& Pacific ...)

Issue: 1942 December

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COIN
MACHINE
REVIEW
6
FOR
DECEMBER
1942
:hut,! ea/~
Review
Reporter
They're coming across the silver screen
now-faster, in ever increasing number:
The gagsters, Phil Shelly and Porky Jac-
obs' Sandy Sandtner, the old dependable;
Budge Wright, Dale Carnegie's "How to
Make Friends, etc." in the flesh; W. C.
Fields' double, Bill Staed; the King of
Deadpans, Bill Roy; the Row's ~ost prom-
ising writer, Barbara Nafsted, WIelder of a
clever pen; B. A. Almvig, the Energy Kid,
making a typical Dagwood exit; jovial,
carefree Briz Crabtree, God bless his soul;
Maybel Dace, tops in feminine executive
ability; Charley Michael, Bellevue's best
hunter; the dark Latin from Manhattan,
Cy Morgan; blonde "Ducky" McFarland,
who almost murdered ye columnist for
Winchelling on his romantic life; Milt
Roumm, chief of the penny pinchers.
The screen flickers, then settles on a
wavy-haired, bespectacled chap, as eccentric
as a wild March hare. lit's Hugh Lyons,
better known as Hugh the Unpredictable.
He and his family were down to a depres-
sion-imposed rationing of potatoes and
bread when a friend allowed him to oper-
ate a couple of games. Steak appeared on
the menu shortly thereafter.
That tall, broad lad is Albert H. (Bert )
Farmer, who dug out a lot of shekkels from
diggers .•. And the guy with the bayview
window and the scowl is Earl Heroux, the
arcade ace. Don't let that scowl fool you,
because he's one of the squarest shooters
in this or any other business. A great idea
man, he has the drive and acumen to trans-
pose those brain busters into practical suc-
cesses . .•• The cigar-smoker is Ken Shy-
vers, shrewd, alert, well-financed. Some-
times his emotions make him say and do
things detrimental to the welfare of the
operators as a whole, but whether you like
SEATTLE.-The ego that is a part of
everyone of us has been telling me: "You
are A-l."
Recently, the draft board that is a part
of everyone of us told me: "You're I-A."
Quick like a flash I saw that the D. B.
were not trying to inflate my ego, but the
armed forces instead, so I dropped in for a
chat with the local recrui ting office.
Some people say that I am offensive;
now, if the army inducters will allow me,
I'd like to be offensive for the duration-
to the Axis, of course.
This, then, is my au revoir column. After
patrolling the Pacific Northwest beat for
the REVIEW for seven years, people anq
events leave a poignant trail of memory.
How about strolling down Reminiscent
Road with me for a brief period of recol-
lection?
Johnny Michael-the first Coin Rower I
encountered: smooth, bemoustachioed, dap-
per Johnny, first assistant to Al Gustafson.
My first view of a jobber's establishment;
there were pin games lined in profusion, a
lot of smoke, a lot of talk, drinks, the blar-
ing tones of a foo tball anhouncer trying
to break through the cacaphony of sound
. .. Stout and stock Al Gustafson, talking
in clipped, trenchant phrases. When Coin-
land's great salesmen are roll-called, the
name of Al Gustafson will be near the top.
4 Col. DuGrenier _ ... __ ... _ .... $ 8.50
6 Col. DuGrenier ............. . 9.50
6/ 26 National ................. . 19.50
6 Col. Rowe ..................... . 11.50
8 Col. Accurate ............. . 27.50
7 Col. Uneeda-Pak (cen-
tral delivery. like
new) ......... _ ............ 84.50
9 Col. Uneeda-Pak .......... 99.50
15 Col. Uneeda-Pak .......... 125.00
10 Col. Rowe Royal ............ 75.00
10 Col. Rowe President ...... 112.50
WANTED
Then there was Sybil Stark, a big, good-
natured kid with a terrific smile. She could
make a guy in han~man's row feel at ease .
. . . That was the Sybil of seven years ago.
Today? Not so big, not so good-natured;
the smile lacks the natural spontaneity, but
Sybil is smarter, wiser in the ways of Coin-
dom's affairs.
GUARANTEE: All used mac:hines on
money back guarantee within 30 days
after purchase. F. O. B. 156 9th St.,
San Francisco .
Three all-around. first-class
Mechanics. High salary.
MECHANIC'S SERVICE
2124 FIFTH AVE., PITTSBURGH, PA.
USED CIGARETTE
MACHINES -
R. A. PARINA i CO.
156 NINTH STREET
SAN FRANCISCO, CALIFORNIA
OPERATORS! Workmen's Compensation Insurance!
$25,00 DEPOSIT WITH POSSIBILITY DIVIDEND REFUND OF $5,00 10 $10,00
Why Pay More? Get Details Now!
Inc. J929
Zeigler Insurance Agency I 'Inc.
54J S. Spring St., MIchigan 096J
-S pec/allsfs-Co/n Mad/ne Industry
Los Angeles, Calif.
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
- \
him or not, here's a real scrapper from
Scra pperville.
The scene shifts to the waterfront . . •
begl'imed warehouses squat sullenly • • •
old freight shades lay on the pier, morose
and brooding . . . in the air the tang of
the sound is sharp and breath-catching.
That's the locale of the old West Connecti-
cut warehouse which housed Wurlitzer,
Columbia-Brunswick-Vocalion,
Operators
Jack Roberts, Jack Howlett, and Don
Waltz. It rained hard one night and the
roof couldn't quite cope with the task. The
seepage warped records and ruined stocks.
Columbia-Brunswick-Vocalion moved short-
ly thereafter.
The line is moving faster now: in the
lead is a baby jeep, better known as Rudy
Peterson, 240 pounds of the stuff that
doesn't recognize its own strength ..• Al
Brashem, who looks like a sugar-daddy
ought to look, but who isn't one . . . the
smile and spirit of the Irish is exemplified
by Mickey Hannon, the ex-prize fighter
who made good in the operating game . . .
A picture of perseverance and determina-
tion: diminutive Jerry Steffan, who couldn't
coax more than a half dozen hairs out on
his upper lip ... Al Muir, pioneer of Col-
umbia-Brunswick records in the Northwest,
possessor of personality-plus, a right guy
all the way . . . Cliff Carter, AI's first
lieutenant, a typical American boy.
A dark cloud drifts over to shade the
screen ... ah, it's the mysterious Mr. "X"
who wasn't quite so mysterious after this
writer's sensational expose. The next month,
Coin Row was divided into two camps; the
majority complimenting on a fearless journ-
alistic feat; the minority pointing an ac-
cusing finger and charging "persecution."
Mr_ "X" was bounced after enough eyes
had opened, and Coin Row settled back to
normalcy.
There was never a dull moment. New
people, new games, new ideas. An associa-
tion was either in the process of formation,
functioning, or disbanding. Members of
the legislature kept pictures of Coindom
on their desks, and every time a new tax
problem arose, they looked at the pictures
and thought it would be an easy way out.
The city councilmen demonstrated an amaz-
ing ignorance in dealing with coin game
ordinances, but thanks to the public en-
lightment program initiated by some of the
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better business boys, they are now ap-
proaching th~ subject in a saner light.
There never was any evidence of frugality
when Coin Row put on their local shows.
They gave the gang the most of the best.
The Wurlitzer parties were super-colossals,
cut from a page in Screenland.
When you evaluate the facts and figures
in their true perspective, you come right
down to this: the men and women in Coin
Row are typical of men and women in any
vocation-some are exceptionally good,
some are average, some are bad. We've
known many of each kind; we've enjoyed
the acquaintance of them all. We could
go on for pages writing about people and
places, because people and places are a
never-ending subject.
But Uncle Sam is calling, and who am
I- who has enjoyed all the privileges of
the greatest Democracy on earth-to turn
a deaf ear? So it's heigh-ho, heigh-ho, off
to the colors we go. And when this grim
life-death struggle is over and our enemies
have been vanquished, then it will be back
to Coin Row, with its never-ending kaleido-
scope of adventure and romance.
Louis Kamo/sky
Your Voice On
Poper-
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We lel1 the C oin Ma chine Industry story
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W est! G e l Ihe b est for the least!
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Los Angeles
AN 16077
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Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
COIN
MACH INI
REVIEW
7
FO R
DECEMBER
1942

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