Coin Machine Review (& Pacific ...)

Issue: 1941 September

then we'll see. Right now I'm taking no
chances, especially with gas rationing in
the offing." In all seriousness, however,
Modern's snappy little sales manager has
been holding open house as long as we can
remember.
The recent U-Need-A-Pak blowout at
Indian Point, N. Y., was the real thing .
Everybody showed up, including out-of-
town salesmen who made the trip just for
the fun. A feature was the tremendous
clouting of Sam Althohz, the firm's man-
ager. Not to be outdone, Murray Wei-
n er, sales manager, did a few Houdini's
for the guests. But when that b lond dis-
appeared . . . . Well, this makes another
story.
Timed with Joe S now's departure for
the Midwest, Wally Sipple, DuGrenier's
Southern representative, hit the town after
getting excellent results in Florida. As we
go to press, Sipple is traveling once more,
this time aiming for Arkansas and Okla-
homa, where we hope the comrades out
there will do right and proper by our lad.
New distributors in this territory are
Mur r ay Sa ndo w, representing Weston
Distributors, and T o m S ingle ton for the
Rosenberg-Munves Corp. In the used
games end, Barne t Su garma n of the
Royal Mus ic Co., Newark, N. J., in com-
bination with H er man P e rrin , salesman
for this firm, is off to a good ~tar\.
J oe F ishma n bobs up again. Joe
states that he has something brewing which
ought to hi t the trade in the very near
future. Advance reports as to what im-
pends hinges, it is intimated, on a late
Keeney model, the nature of which is
planned to increase sales in local terri-
tories.
Another spot to watch is the Ton y Gas-
p arro outlet. Tony is reported in Chi-
cago where he is negotiating for some nifty
sellers and hopes to hit the town very soon .
Ment ion has been made of the increasing
popularity of vendors. Bearing out some of
the observations is the report brought back
by D ave Fi r esto n e of Ct:nt-a-Mint Sales.
Firestone states that so hearty has the re-
sponse been to the firm's candy merchan-
diser that bigger production is planned
for the Fall. An interesting angle is the
inducement offered to cigarette operators
who can attach Cent-a-Mint's one-cent gum
vendor to the cigarette machines and pick
up some extra change.
Another enthusiastic report come from
B urnhart (Bip) Glassgold, touring Du-
Grenier territory. Writing from the South,
Bi p unfolds a tale of growing demand for
candy merchandisers as lack of manpower
and the cost of living decrea es retail op-
portunities. "It's the chance of a life-
time," states Glassgold, and goes on to out-
line some of the increases in various ven-
dors as recorded by DuGrenier. - Espe-
cially prominent in DuGrenier sales has
been the 5-cent candy bar merchandiser.
Jack Berger met his match the other
day in a location owner who does not
GET 'EM fIRST!
BURD HEW CLOSEOUTS' •
5·BALL FREE PLAY PIN GAMES
SPECIAL!
Keeney's
Skill Game
TEXAS
LEAGUER
Brand New
$49.50
Keeney' s SKY RAY ........ .... $64 . 50
Keeney's TWIN SIX •......... 69 . 50
Genco's ZIG ZAG •.....••...... 79.50
Genco's HI HAT •..•...... ...• 79 . 50
Genco's METRO ......••........ 79 .50
Genco' s ARGENTINE ........ 91 .50
Genco's 7 UP .............. ...... 77.50
Genco's CAPTAIN KIDD .. 79.50
Exhibit's WEST WIND ...... 79.50
Stoner's WOW .................. 64.50
Stoner's UMP ...................... 59 .50
Stoner's 3 UP .................... 81.50
Stoner's HI STEPPER ........
Stoner' s ARMADA ............
Stoner's HOLDOVER ........
Stoner's SPARKy ..............
Success' LEAGUE LEADER
Success' RED . WHITE AND
BLUE ................................
Success' 50 GRAND ..........
Western's BARRAGE ........
Western's BIG PRIZE , Six-
Coin Multiple ..................
78.50
59 .50
39 . 50
49.50
54.50
59.50
69 . 50
69.50
89.50
Limited Quantity! Order Today! Give Second Choice!
Write for Compl~te ATLAS BARGAIN GUIDE Today!
COIN
MACHINE
REVIEW
12
FOR
SEPT,
J94J
N~W Y~RK
NEW YORK-A little bit of observation
is all that is sometimes needed for a tre-
mendous idea. A profitab le bit of thinking
was recently advanced by a local coinman
who had observed that the increases in
movie adm issions were sending former
movie-goers to coin machine amusement
fields. "Why not," he suggested reasonably,
"acquire loca~!on spots for games near
movIe houses?
Whi le in the suggestion mood, we'll pass
along another which concerns national de-
f ense. This could be bolstered by a com-
mittee, it has been suggested, which rep-
resents the coin machine industry. Formed
of several subdivisions, this committee
could help to create economies in gas util-
ization, motor equipment, etc., thus aiding
Uncle Sam and showing again that mem-
bers of the industry always work for the
nation's best interests.
In from Chicago, B ill Alb e r g of Brook-
lyn Amusement reports that coinmen need
not fear priorities for, while some manu-
facturers may have to go slow now and
then, in most cases there will be no short-
age on games which tbe makers believe
will make the grade.
Bo ton was recently represented in this
town by Walter Stra u ss of National Ciga-
Opel-ILtCI- ,J
110tice
rette. Wa lter conferred with Lou Canto r ,
his boss. Touching upon the tax situation,
in connection with cigarette merchandisers,
Cantor and Strauss sta ted that, in the end,
the machines will prove the better invest-
ment. Supporting this view, they told of
cigarette vendors being shipped by car-
loads up and down the Eastern Coast_
Daval quarters are being brushed up fol-
lowing a communication from Al S,
Dou g lis that he expects to visit New York
soon. Postmarked in Michigan, Douglis'
communication spoke of a lazy trip through
that state, and plans for meandering down
to Big Town to see if they still have the
Empire S tate Building on ice. Douglis
doesn't go in for flying trips; he does
a thorough canvass of territories, stopping
over frequently.
Al Ble ndow, who has been around in
the merchand i ing of games and is now en-
sconced at Mutoscope, flashes a note about
the way Drive-Mobile, Ace Bomber and
penny arcade equipment is going. Al re-
calls that we gave the arcades a boost
and says, "Well done." The truth is we
just put down what we saw. Believe us,
friends, arcades are coming back!
Since grabbing that Chevrolet, Meyer
P arko lT of Modern Amusement has dis-
covered hosts of new friends, most of
whom claim that Meyer promised them a
ride in the car. Laments Parkoff: "Wait
'til I wear orne of the paint off the car
AUTO I.OAN PURCHASE MONEY
II ~O SAVE 40 OR MORE
0
/0
Inc . J929
Zeigler Insurance Agency I ·Inc.
54J S. Spring St.
MIchigan 096J
Los Angeles, Calif.
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
smoke nor drink. After priding himself on
being the only teetotaler in captivity,
Jack had to admit there were other won-
ders around. In selling this location, Jack
assured the owner that the first man who
takes to drink would lose out on the deal.
When it comes to hard liquor, Jack is su-
perstitious to a fault.
The hubbub occasioned by the Federal
Trade Commission's order to "cease and
desist" handed the Interstate Cigarette
Merchandisers was expected all along.
The FTC had been examining books over
a protracted period and had been passing
out hints as to what might happen. The
associations mu t now find less embarrass-
ing ways to regulate their respective terri-
tories.
Counting noses this last week-end, we
spotted Max Levine, Louis Bloom, Bill
Rabkin and Earl Winters, all back from
vacations and ready for business.
Irving Mitchell, who has bought out
Dave R obbins, long-established jobber,
announces he is holding open house
throughout the Fall. Now, according to
Mitchell, with increased quarters, he can
accommodate not only old customers but
many new ones.
And, in closing, a tip for all interested
in scales: Why not answer the erroneous
statements in the recent World-Telegram
article, which followed their stunt of hav-
ing a reporter weigh himself at subway
scales and report on discrepancies.
Irving Sherman •
Bolly Holds
Employees Picnic
CHICAGO - Six hundred Bally em-
ployees and their families attended the
picnic given by the Bally Manufacturing
Co., at Harms Park, especially chartered
for the occasion, on August 23rd. As each
picnicker entered the park, there was a
presentation ceremony consisting of a
gift of tickets for amusements, refresh-
ments and entertainments, an official Bally
badge, a rodeo hat and picnic souvenirs.
Features of the program were dancing,
entertainment by WGN radio artists includ-
ing Al Marney's Music Masters, the fol-
lowing entertainers: Gene Jerome, accord-
ionist, Wally Matz, clown, Mackey and
Paul, comedy act, Grady Lomax and his
"Back home Boys," a pie eating and cracker
eating contest, and races.
The picnic committee comprised John
-Simonsis, U. S. Grant, Joe Chytry, Eu-
gene Boudreau, John Ropoel, Emil Meis-
ter, George May, and Florian Zientara.
B. T. Perkins, Bally sales official, was
host. Ray Moloney was official camera-
man. Herb Jones, advertising manager,
was in charge of badges.

*
*
*
We know what a Scotchman goes
through before giving his sweetie a string
of pearls. He goes through the five-and-ten-

cent store.
N AM E A ND
Lear Heads New
Industry Council
Executive Reports
Bonanza In South
NEW YORK-Dave Lear was elected
president of the recently organized Coin
Machine Industries' Joint Council of New
York. A public relations program for the
purpose of creating an appreciation of the
coin machine industry by the public is the
pri mary purpose of the council.
Membership is made up of representa-
tives from the Greater ew York Vending
Machine Operators' Association, Inc., a
Brooklyn and Queens association; the Amal-
gamated Vending Machine Operators' As-
sociation, Inc., New York association; and
the Empire Distributors and Jobbers Board
of Trade, Inc., from the metropolitan ew
York area.
Marvin Leibowitz was elected vice-presi-
dent; Joseph J. Hart, secretary and treas-
urer, and Max Weiss, Moe Gladstone and
Irving L. Mitchell, trustees. George M.
Glassgold has been engaged as public rela-
tions counsel.

EW YORK-A tremendous future for
American trade exists in South America,
reports Robert Schasseur, executive who
has just returned from a trip of 20,000
miles in seven months through Central and
South America. "American salesmen can
be good-will ambassadors" be declares.
Schasseur, special foreign representa-
tive of Emerson Radio and Phonol!;raph
Corporation, advises, "Every effort should
be made to foster this great future. Still
apparent is a carry-over of the good-will
gained by European manufacturers through
financing South American distributors in
the past, although they are now turning
more and more away from those influences
toward United States products.
"It is up to our country to make the
most of this opportunity. In some of the
Latin-American countries, for instance,
German propaganda is being gradually
overcome by American efforts."
Schasseur pointed out that it was sig-
nificant that the countries having demo-
cratic or liberal government were enjoying
improved conditions, while those under
dictatorial influence suffered poor business.
As to fifth column activities, he stated,
"There is evidence of it more along the
eastern eaboard than in the west coa t
countries. Despite this, an intelligent,
carefully planned propaganda campaign by
this government will go a long way in de-
feating these Nazi efforts. American busi-
ness men should make the most of this
opportunity now."

~
Evans Present
Baseball Robots
CHICAGO-The mystery of a robot man
has thrilled humans for centuries! Frank-
enstein was the most famous-and fright-
ening robot in history! But H. C. Evans
Co. engineers present a new kind of ro-
bot-amusing, sportsmanlike, little fellows
who can pitch, catch and bat-in their
"Play Ball" game.
Rex Shriver, Evans official, says, "This
is the game in which baseball is actually
played by manikin players. It took years
of pioneering work, months of research
and experiment by our engineers, and the
most gruelling tests imaginable. The
pitcher really picks up the ball with his
hands, winds up, throws it through the
air. A batter, controlled by the player,
steps up and bunts, steps back and swings,
hits, sacrifices, fouls, fans or is walked.
The catcher actually catches the ball on
strikes and many fouls. The playing field
is a miniature reproduction of a baseball
diamond, even to dug-outs. Almost every
baseball play can be made, including sac-
rifices which advance the base runner.
A massive score board shows play-by-
play results as completely as a box score."
Commenting on "Play Ball," R. W.
(Dick) Hood, company president, said ;
"Evans has been a leader in giving the in-
dustry its greatest game successes. It's
only natural that the trade looked to
Evans to build a real-play baseball game.
In 'Play Ball,' Evans' engineers have vir-
tually brought a coin machine to life,
precision-engineered it to such fine points
that it is a miracle of mechanical perfec-
tion, absolutely dependable in operation.
Distributors are already predicting that
this game will carry the coin machine in-
dustry to the high plane it deserves!"

NUMBER
"IDENTIFY YOUR MACHINES"
50
100
250
500
P LA TES
@
@
@
@
7c
5c
4c
3Y,C
each
each
each
each
Total $ 3.50
Total
5.00
Total 10.00
Total 17.50
Write for Circular on
BRASS TRADE CHECKS
Polished brass or aluminum plates with your name and
address, consecutively numbered, black enamel filled
over·all size lAIr x 2 1 /2". Can have any lettering or num·
bering on plate within reason.
Established
1872
W. W. Wilcox Mfg. Co.
564 W. Randolph St., Chicago, III.
~
Atlas Reports
Omaha Success
*
FOR
*
A fellow crossed his carrier pigeons with
parrots 0 that when they got lost they
could ask their way home.

AS PLA I N
AS
BLACK and WRITE!
Tha t's Good Printing at Its Simplestl
But It Also Mea ns "Tops in S tyle" . . .
,. Ec o no my"
• • • ., Spee d" !
The things the Coin Machine Industry de-
mands ... the things we give them! We beat
quotations from all printing plants in the
West! Give us a chance to save you money
0", your next iob and you'll see why we defy
competition. G et the best for the least!
"
HOLDSWORTH PRINT SHOP
128 South Alma St., Los Angeles
Me n tion of THE COIN MACHINE REVIEW is yo ur b est introduction to o ur adv ertis ers.
13
SEPT.
OMAHA, Neb.-Sometimes the baby of
a family gets everyone's attention just he-
cause it's new-and then again it may be
such an unusual newcomer that it actually
deserves to make people sit up and take
notice! The latter situation is the case in
the Atlas ovelty Company's family where
the newest member of that organization,
the Omaha branch, is breaking records
in phonograph and game sales.
Joseph Ratliff, head of the Atlas-Omaha
phonograph division, works seven days a
week handling orders from automatic mu-
sic machine operators. Joseph Kline, in
charge of the game department, reports,
"I never saw business any better."
Commenting on the new branch, Eddie
and Morrie Ginsburg say, "It has set a
pace which makes even headquarters
hurry."

*
COIN
MACHINE
REVIEW
AN 16077
1941

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