Coin Machine Review (& Pacific ...)

Issue: 1941 November

This has nothing to do with Atlantic City or Venice Beach.
American Beauty
Lei's Tipple
Juice of Y2 a lime
1/ 3 Italian Vermouth
2 / 3 Cognac
5 or 6 drops Cointreau
3 or 4 drops American Pican
Shake with cracked ice and serve in a hollow-stemmed glass, the
base filled with Parfait Amour and cork with a cherry_ This makes
not only a tasty drink but one of beauty_
W. E. SIMMONS,
Western Regional Manager,
Packard Manufacturing Corp.,
Hollywood, Calif.
Maybe a little out of season right now but sure to "click" when
the right season comes along, is this special reci pe for
This Month-
.
Surprisingly interesting drinks are
revealed in this month's Best Drinks
of Coinrnen. Paul Laymon gives up a
secret he has cherished for years and
W. E. Simmons comes forth with one
that requires a clear mind and even
nerve to compound. Send in yours for
next month's column.
Three jiggers and one dash and you have
Southern Comfort
COIN
MACHINE
REVIEW
14
FOR
NOVEMBER
1941
1 jigger lemon juice
1 jigger grenadine
1 jigger Southern Comfort
dash of Angostora Bitters.
Shake well with cracked ice. Add cherry and lemon peel. Serve
in chilled cocktail glasses.
PAUL A. LAYMON,
Los Angeles.
"Guaranteed to make an Englishman go out in the mid-day sun!
Mad dogs do it anyway! Some years ago, while in Singapore, I
became very well acquainted (but not too well) with the famous
--{)r infamous-as the case may be, native English drink which
is more or less peculiar to that over-heated portion of the world,
the 'Gin Sling.' I have many times since tried to obtain the same
drink elsewhere, but without success. They're made elsewhere in
the world but aren't the same_"

1 tall glass and plenty of ice
1 jigger of gin
1 jigger of ~herry brandy
A generous quantity of fresh lime juice and soda water_
DeWITT EATON,
Divisional Sales Manager,
Eastern Territory of
Buckley Music System, -Inc.,
Great Neck, Long Island, N. Y.


Oh, the farmer, the farmer, took another load away-well, here
was what he was loaded with and after one taste, you'll follow
his example:
Farmer Grey
1 jigger apple brandy
Y2 jigger curacao
juice of Y2 lemon
1 teaspoon sugar
Shake with cracked ice, pour unstrained into coIlins glass;
fill with syphon water.
W. E. EARL,
Stoner Corporation's
Western Representative.

You won' t run from this one
mean "tight."
Singapore Sling
the riRe games. Penny arcades are coming
back with leaps and bounds. Three more
have been added in Manhattan; one in
Yorkville, and one scheduled for Washing-
ton Heights.
Add a real winner: Sodamat. It now
looks like this wonder is going to be a
permanent part of R. H. Macy and other
big department stores. The next step is
theatres and hotels.
Jack Berger of Newark Coin-O is sole
owner of the firm now and notifies this cor-
respondent that he will soon release further
information of a character to interest the
Jersey and New York operators. Watch
this column for the break.
The good news is that robberies were
down in this territory for the period begin-
ning September 28 and -endin g October 30.
There have been two arrests for tampering;
one man has be!'m arrested for representing
himself as a mechanic. and three slug-
passers were caught red-handed. One fel-
low was apprehended by a t elephone in-
spector.
The release of earnings by the Wrigley
chewing gum people and other semi-luxury
Tom and Jerry
Use a large bowl. Take the whites of any number of eggs and
beat to a stiff froth_ Add 1 y:! bb.fspoons of sugar to each egg used.
Beat the yolks of the eggs sepa£ate. Stir well together and beat
until you have a stiff batter. Add to this as much bicarbonate of
soda as will cover a nickel. Stir up frequently so that eggs will
not separate or settle_
To serve: Put 1 tablespoonful of batter into Tom and Jerry
mug_ Add 1 jigger Rum and Brandy mixed. Fill up with boiling
water or milk; grate nutmeg on top, stir with spoon and serve
at once_
ARCH C. RIDDELL,
Harmony Hostess Wired Music,
Pasadena, Calif.


you'll hang on tight and I do
Jo-Jo Special
1 jigger apricot brandy
juice Y2 lime
Squeeze juice y:! lime into highball glass, add lime shell, cube of
ice, jigger of apricot brandy, fill with Sparklet water_ If drink
is too sweet, add dry gin.
C. WALTERS,
C.Walters & Associates,
Los Angeles, Calif.
hems should give all coin men thought as
mediately, a campaign by the industry that
will relate the facts and give the public the
to the possibilities of vending. The busi-
ness slipped a few years,back but many an
whole story. The longer you wait the
deeper the bad news sinks.
operator who made money will tell you that
he first got his start as a vendor. Two
Have you bou/l:ht your defense bond yet?
thin gs must be kept in mind in connection
As our boss pointed out in a lead editorial
with the future of vending. First, man-
last month, thi s is the industry's big chance
power is being depleted everywhere. Two,
to shine. More and more manufacturers
large · Eastern chain retailers like the
and distributors are joining the parade,
A & P, the Great Bear, etc., have definitely
but we would like to see the individual op-
gone in for coin vending. Ridiculous?
erator take a hand. Don't sit back. It's
Then just take a walk and look at the
your job as well as the job of the inside
clicking turnstiles placed in front of the
man. Show the government and the Amer-
store. First you pay, then you enter and
ican people that the coin machine trade is
pick what you want_ The next step is ir-
second to none in the all-out effort to put
resistible. A machine that will give you a
the skids under the original Katzenjammer
clean package preserved from any handling . kids. If you can't pay for a bond, the
and readv to be taken out of the store. It's
purchase of stamps will help.
coming, fellers, it's coming.
.-
Irving Sherman. •
Considerable furor has been created in
New York because of The New York Times
"Is anything the matter, sir?"
attitude on pintables. As if damage, was
"It was on the tip of my tongue a
not enough, one weekly had to reprint the ' .
moment ago and now it's gone."
sad story thus affording additional circula-
tion. There's only one way to overcome bad
"Think calmly and it will come ba~k
to you."
news and that's by larding it with thick
layers of good news. Wanted at' once, im-
"No, it won't, it was a two cent stamp."



PHILADELPHIA (RC)-A special elec-
tion of the Phonograph Operators' Associa-
. tion of Eastern Pennsylvania and New Jer-
sey, held early in October, saw some changes
in the executive personnel. Re-elected Presi-
dent for a second term was Philip Frank.
Frank succeeded Charles W. Young of the
Delaware River Music Co., Haddonfield, N.
J. Young exchanged positions with his suc-
cessor assuming a seat on the Board of
Directors. Other changes saw Maurice
Finkel, executive of the High Point Amuse-
ment Co., succeed Joseph J. Mellwig as
treasurer; Harry H. Elkins, retiring secre-
tary, was replaced by William 1. King.
Only official to retain his position was Jack
Sheppard, who remained Vice President.
A new Board was also elected with ex-
prexy Young heading the executive board
while Sam Stern of Keystone Vending Co.;
Martin Levitt, Garden State Amusement
Co.; Meyer Cowan, Major Amusement Co.;
Samuel Weinstein, Mutual Music; Edward
Klein, Premier Music and Edward Klein of
Premier Music were given seats on the
Board.
Best news of the month for phonograph
operators was the appointment of popular
Paul Knowles as record department mana-
ger for Raymond Rosen & Co., local Victor
and Bluebird record distributor. Paul is
well acquainted with operators and their
problems.
Nice headquarters are being maintained
now by Harry Stern, operating as Major
Amusement Co., at Fifth and Poplar Sts.
The Premier Music Co. is now operated
by the three Klein brothers, instead of by
Edward Klein alone, according to a peti-.
tion filed in Common Pleas Court showing
that Bernard, David and Louis Klein are
now operating the company at the old head-
quarters at 815 Ritner St.
I ran into Morris (Reds) Margolis early
in October and congratulated him on taking
over operation of the beautiful Follies
theatre, classy burly house at Broad and
Locust Sts. "Reds" is using the same push
in making the house a success that he did
in boosting himself into being a leading
music machine operator ..
The largest record department in the
country is now being operated by Raymond
Rosen & Co. since internal alterations in-
creased the department capacity to triple
its former size.
I had the pleasure of introducing a num-
ber of leading Victor and Bluebird artists
to many operators during the past month
when I covered the town with Dick Todd,
Art Jarrett, Bea Wain, Jan Savitt and
Vaughn Monroe, all of whom popped into
the "Quaker City" to say "hello" to dealers
and also to make some personal appear-
ances.
A beautiful new 1942 auto is the proud.
est possession of Maurice Fi"nkel, High
Point's prop., who gave me a test·ride to
demonstrate the car's smoothness.
Eddie Heller, rushed into town late in
O.ctober f?r a ha~ty two day visit among
hIS old frIends. Eddie reports considerable
success in boosting Abe Lyman records
and was extremely happy in his new job.
Newest cinema·machine operator is Ed-
ward H. Gornish who opened the Northern
Panoram Co. for operation of the Mills
Panoram. Gornish maintains headquarters
at 613 So. Clarion St.
Another new figure in the local industry
is Howard M. Kuehner, operating as the
Coledrinx Co.
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o
15
FOR
NOVEM.ER
1941
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COIN
MACHINE
REVIEW
2024 N. RACINE AYE.,
DEPT. 9-B, CHICAGO, ILL.
0_--0
A popular factory operator, Robert Kline,
is now running his own office at 630 Race
Street under his own name after working
for many years as manufacturer's repre·
sentative of a leading cigarette vending
machine.
Irving Mirisch is another entrant into
the coin machine industry.
Biggest smash of the current season is
Tommy Dorsey's novelty tune, "The Skunk
Song" while another quaint tune that is
cHcking smoothly is "Modern Design," clev-
erly arranged from current trends by
Sammy Kaye. Also stealing thunder from
to day's news is Barry Wood in his thrilling
rendition of the Treasury Song, "Any
Bonds Today".
Race artist Lil Green certainly made a
fine impression during her dance appear·
ance late in October, and I certainly had
pleasure in "knocking her down" to several
operators, many of whom purchased her
autographed records for their Green fans
among location owners.
Harry Bortnick . •
*
*
*
"So your brother is a matinee idol?"
"Yes, he sits around the house all after-
noon."
TIMING DEVICES
Ele ctrica l or Mechanica l
For every coin machine need
We sup ply leadi ng ma nufa cturers
ELLMAN & ZUCKERMAN
119 S . J efferson St.
Mention of THE COIN MACHINE REVIEW is y our best introd uction to our advertisers.
ChiCGC)o, III.

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