merly head of Public Sound System, will
re-enter the phonograph field shortly with
a distributor's franchise on a new make of
phonograph_ One of the veterans of the
St. Louis industry, Gummershimer knows
the "ins and outs" thoroughly.
No member of the pintable fraternity
has been drafted to date, according to Lou
Morris of the association - "They're all
safe because they're flatfooted from carry-
ing h eavy equipment around," Lou grins.
Meeting at Hotel Melbourne on May
18, the Missouri Amusement Machine As-
sociation launched a new-member drive, to
take in 100% coverage of the amusement
machine field if at all possible. The mem-
bership fee will be reduced from $100 to
$25 for 30 days-as an attractive join-up
offer. Lou Morris, president of the group,
is aiming for a huge turnout at every
meeting, and thinks that those few still out
of the group will sign up.
Strong interest in baseball, magnified by
the pennant race last year, has given base-
ball tables a strong demand this year,
Leo Wichlan of Ideal Novelty Company
reports.
George Buescher of Washington, Mis-
souri, visited St. Louis on a buying trip
in April which netted him three machines
in place of the 11 he wanted. On the other
side of the picture, Howard Shervinko of
East St. Louis, Illinois, got tired of wait-
ing for delivery, and drove his truck to
Chicago, where he was able to load up
with new machines at the factory docks.
R. W. McAllister, operator of Loulsiana,
Missouri, is receiving condolences from
friends as the result of a broken arm,
suffered when he fell carrying a heavy pin.
table.
Another casualty occurring in almost the
same way laid Eddie Pnister of Ideal
Novelty Company on the sidelines with a
broken ankle. Bones are brittle in this
business, it seems_ A new mechanic, M.
Smart, has been added to take Eddie's
place at Ideal.
Dick Westbrook, risen from the days
when he carried pintables on his back for
blocks, is now attempting to sod the entire
county in which he lives in the creation
of a landscaped country estate. His new
home has a formal garden, shrubbery,
hedges, and all the trimmings.
St. Louis' huge streamlined river excur-
sion steamer, the 5.5. Admiral, largest
such boat in the world, will have more than
300 coin-opera ted amusement machines on
it during th e summer of 1941, according
to the Strekfus Barge Lines, owners of
the pleasure craft.
•
PROFIT PARTNERS
THAT ARE
POSITIVE SENSATIONS
-I-
e PACKABD :=7
W!1~QM®LID
-
SELECTIVE REMOTE CONTROL
-2.
LOS ANGELES-"Happy Jack", proud
pappy of the "Three Profit Partners" is the
cognomen won by Jack Gutshall of Esquire
Music Company during the month of April.
"Bless me," says Jack very meekly, "I've
never experienced th e like_ The lads from
down South, Up North, Back East and even
out in the Islands are r idin g my tail day
and night for more and more Pla-Mor
Boxes, Console Speakers and' Filben Record
Changes. Shucks, I don't seem to get any
rest ... let alone enough time to plant my
weary personage on the cement of my new
patio at home."
There is definitely no depression at Es-
quire Music and the "Boys with Bucks"
have taken over the place demanding quick
deJi'veries on Esquire's advertised "Profit
Partners."
Which all is mighty fine and makes the
-
Capehart Model 600
WALL CONSOLE
SPEAKER
Distinctive, beautiful and the pride
and joy 01 every location. AU the
brilliance and sparkling charm 01 a
$400.00 phonograph. Hangs on the
wall out 01 the way and does not
require valuable floor space.
FILHER RECORD CHARGERS
Sensational are the reports 01 operators using the new Filben RECORD
CHANGERS. Imagine records changed in 5 SECONDS FLAT. Just figure out
how many extra dollars that means to you during peak hours within a
month's period. The lastest thing on the market today! Let us demonstrate.
All equipment can be Installed for you by Expert
Remote Control Tet:hnicians.
-
TERMS AVAILABLE ~
ESQUIRE MUSIC CO.
(JACK GUTSHALL)
Los Angeles, Calif.
2646 South Hill St.
RI2249
editors of THE REVIEW extra happy for it
shows just how much good REVIEW adver-
tising can do.
•
New Yorker Dishes
Out Usable Idea
NEW YORK-The New Yorker, cosmo-
politan magazine of smart patter, has at
last turned its attention to the coin ma-
chin e and offers a thought calcula ted to
reap a golden harvest for any phonograph
operator who cares to give it a whirl. Sug-
gested in their "Talk of the Town" section
for April 19, the idea is this:
"Like the common safety pin, many of
the greatest inventions are surprisingly
simple, and our own latest is simplicity it-
self, being no more than a blank, or silent,
phonograph record . Installed in every pho-
COIN
MACHINi
REVIEW
61
FOR
MAY
194 1
-3-
"Happy Jack" Sells
Them All!
-
The Box that "Gets the Business." Reports
consistently show that PLA·MOR Remote Con·
trol Units outpull all others in getting the
nickels on locations. "Buy tpe Box that gets
the Bucks!" •
nograph in town, this intelligent device
would make it possible for any man to buy
from five cents' to a couple of dollars' worth
of pure, golden silence any time he felt
like feeding the machine.
"The lover, desperately shouting his ten-
der messages over the uproar of the band;
the thinker, his thoughts hopelessly synco-
pated by the snarling of the trumpets; the
raconteur, brought down in mid-flight by
th e thunder of the drums- all these tor-
mented people may yet find peace and live
to bless our name. We h ave applied for no
patent; our gift to humanity is free- this
precious silence in a noisy world."
•
Likes REVIEW
"I enjoy THE REVIEW very much
and believe any operator would profit
by reading same regularly."
N. A. M., Klamath, Calif .
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.