Coin Machine Review (& Pacific ...)

Issue: 1941 August

Porkoff Wins
Seeburg Prize
Get The
"MOSTEST
101"
the .. EASTEST!"
EW YORK-Great Challenges of His-
tory! Douglas challenged Lincoln to a
series of debates . . . the future president
was victor! Joe Louis challenged Camera
. . . now look who is champion of the world!
The tyrant Ming chall enged Flash Gordon
... the winner? What, don't you read the
funny papers?
But it took Meyer Parkoff of Modern
Vending Co. to change the routine of chal-
lengers losing! At the Coin Machine Con-
ven tion last January, Meyer up and chal -
lenged Sam Kresberg, Eastern Di trict
Manager of the 1. P. Seeburg Corpora tion.
Quoth Meyer: "My Modern Vending Co.
will wind up by July 1, 1941 with the
largest sales volum e it has ever had in the
history of coin machine busines .. , sell-
ing your products!"
Somehow a Chevrolet Sedan got in th ere
as a lead in g character in thi s sales drama.
By July 1 it was being presented Parkoff
by Kresberg because Modern out-distanced
a ll sales records for Seeburg phonographs
and accessories during a sIx months' period.
Co in machine history was made.
Does am mind? Well, he's in on a new
chall enge deal for the remainder of 1941.
Rumors are that an airplane may hold the
same place of importance the Chevrolet
held six months ago. Sam wins either way
you figure it but Meyer doesn't mind, he
doesn't have time ... too busy selling! •
This isn't an Amos and Andy rou-
tine! But that advice appeals to
every one of us! You can take
it . . . with a PLA-MOR! With
Packard's Remote Control Selector
you get Streamlined, Compact
Beauty! A Rotor Selector Insur-
ing Perfect Selection! Triple Ac-
tion, Eliminating Straining, Shov-
ing, Squinting! Dual Action For
the First Time in a Booth Box!
You get all this in PLA-MOR for
the least possible amount of serv-
icing . . . no emergency repair
worries . . . and the minimum of
current! See for yourself how to
get the most for the least! I'll
gladly show you a PLA-MOR!
Frank Todd
SOUTHWESTERN MUSIC
COMPANY
P. o. Box 98
CARIZOZO , NEW MEXICO
COIN
MACHINE
REVIEW
48
FOR
AUGUST
1941
~
Gutshall Praises
Modern Music
LOS ANGELES-"I don't know what is
needed to make music a good number, but
whatever it is, a lot of composers must
have it these days," says Jack Gutshall of
Esquire Music Co. "I've never seen busi-
ness boom th e way it has with Packard
PLA-MOR these last few weeks. Everyone
seems to have a favorite number th ey want
to play over and over again!"
Jack says the listenin g is equally divided
between bar, booth and wall boxes and con-
sole speakers. "Packard has had some
mighty prosperous and happy days," he
declares, "but PLA-MOR has never done
just that quite so often as it is doing it
now! And it isn't only the youngsters who
drop th eir nickels in th e music boxes-it's
surprising how many, many older folks are
responsible for PLA-MOR's tremendo us
success_ What's more, Esquire Music Co_
isn't go in g to be caught napping-we're
ready at all times to take care of the busi-
ness that success means."

Sage Twice Record Breaker
HOUSTON, Texas - The sales record in
Southern and Southwest Territory for See-
burg salesmen and the previous record for
proud fathers were both recently broken by
A. A. Sage, Seeburg salesman of Houston
Electro Rail office_
Three cash prizes were awarded, one ev-
ery ten days, for closed business in the See-
burg contest - and Sage won all three of
them!
And, when he became the father of a son,
Charles Arthur, weight 10112 pounds, July
19, he was 'way out in front of all other
proud fathers visiting the same hospital! •
*
*
*
"Do you kiss strange men?"
"No, I wait till they get familiar."
Wurgler Named
Wurlitzer Credit Manager
NORTH TONAWANDA, NEW YORK-
E. R. Wurgler, well known throughout the
Automatic Phonograph Industry, has been
appointed Credit and Coll ection Manager
of the North Tonawanda Division, the Ru-
dolph Wurlitzer Company.
In announcing th e appointmen t, Carl E. ,
John son, vice-president, said, "Ed's exper-
ience and training over a period of many
years in this industry particularly qualify
him for his new responsibilities."
Wurgler succeeds William P. Bolles,
whose resignation became effective July
~ili .

WH EN
DO
Wisler Announces
Headquarters
PHOENIX, Ariz. - Climaxing a success-
ful record of sales in Western territory, Ed
Wisler announces his new and permanent
headquarters at 1446 East McKinley Street.
Wisler, formerly at the Adam Hotel, is
Packard District Manager for Southern Ne-
vada, Arizona, and New Mexico.
Taking time out from th e rush of busi-
ness, he did a little forecasting, say ing, "All
the operators are very optimistic as to the
outlook of th e future, for busines in Ari-
zona and New Mexico terri tory is holding
up way above normal."

NICKELS
TURN TO DO .... ARS
There's Nothing Counterfeit in the
Answer! . . . When YOU Have a
Packard PLA-MOR Remote Con-
trol Selector!
PLA-MOR takes in n i c k e 1 s
quickly and gives out service con-
sistently! The nickels start when
the public catches sight of the
small, compact, streamlined ma-
'chine with easy-to-handle knobs
and just titles, no numbers, for
selections! Location owners join
the popularity parade when they
get used to the machine working
steadily away without demanding
emergency attention,
PLA-MOR proves itself Ace High
time after time! I'll gladly tell
you more about PLA-MOR Dol-
lars and Service!
Ben B. Gi nsberg
GINSBERG MUSIC CO.
Roswell, New Mexico
(20S North Main Street)
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
,

FIRST AID-
BY PREVENTION
The "Hit Tune of Ihe Yeor" Thol's Never
Ployed Too Often!
Location owners never get tired
of the PLA-MOR tune! Not a sour
note in the song of nickels danc-
ing day in and day out! Pack-
ard's Remote Control Selector,
the PLA-MOR, has eye appeal _ _ _
streamlined, satin chrome finish!
Fun to play . _ . rotor s e lector in-
suring perfect selection, indirect
title strip lighting and famous
triple action preve nting straining,
shoving, squinting!
Plenty of profit! PLA-MOR g ives
steady, dependable service •• .
no heavy repair bills! If you want
to make bigger profits quickly,
I'll gladly tell you all about PLA-
MOR!
By R. SPENCER
Secretary-Manager of Automatic M usic
Merchants A ssociation , Inc .
The proverbial Ounce of Prevention be-
ing worth a Pound of Cure, this Associa-
tion ha been able in the last eight or
nine months to cooperate with the Coun-
cils of different small communities, re-
garding the licensing of phonographs and
per onal property assessments, to the effect
that in some cases a decision has been
postponed on passing a license tax.
In 90% of the cases, the gentlemen
who are charged with the law enforce-
ment of these licenses, have co-opera ted
with the Association. In our surrounding
territory, outside the Ci ty of San .Fran-
cisco th e licensing of phonographs IS not
bein~ pa sed in order to give the Associa-
tion time to present its side of the ques-
tion.
The District Attorneys and Council
members readily lend a listening ear to the
actual figures on the income from phono-
graphs. When facts and figures are pre-
sented, they come to realize th~t many
articles they have read by columnists have
given them an entirely false p!ct~re of the
business . . . and many penodJCals that
are not too well informed on the subject,
have pain ted too rosy a picture of th e in-
come from these machines.
Another F irst Aid measure adopted
along a different line are the telegrams
copied below, which are self-explanatory:
(Dated July 3, 1941)
"To Representative Cooper of Tennes-
see,
Chairman of the Tax Sub-Committee,
House Ways and Means Committee,
Washing ton, D. C.
In behalf of the members of this
Association, could you clarify state-
OSBORN
DISTRIBUTING CO.
545 Second Street
SAN FRANCISCO. CALIF.
ment in this morning's San Fra ncisco
Examiner, th'a t a twenty-five dollar
annual impost on coin-operated ma-
chines would also apply to phono-
graphs. A license on phonographs
which we feel are benefic ial to a great
extent to the public in a crisis of thi s
kind, will undo ubtedly bankrup.t 70%
of the phonograph operator III our
territory. Please reply at your earliest
convenience.
(Signed) AUTOMATIC MUSIC
MERCHANTS ASSOCIATIO •
Inc.
By R. Spencer."
(Da ted July 3, 1941. 3 p.m.)
"To R. Spencer,
You Don'l Hove 10
Hire A Nurse ....
When you buy PLA-MOR! This
trim. smart, com pac t Remote
Selector of Packard's works like
a little demon day in and day
out salting down the nickels.
But it doesn't demand constant
treatment. It gives service instead
of requiring it! PLA-MOR is a
money-maker if ever there was
one. The public just naturally
goes for it! Satin Chrome Finish!
Easy Selection . . . No Number
Hunting For Tit I e s! Selector
Knobs For a Firmer Grip! Less
Upkeep . . . More Intake! Want
bigger profits? Get acquainted
with PLA-MOR! I'll gladly intro-
duce you at your convenience!
See W. H. Sm ith at
Smith's Automatic Phonograph Co.
1056 CHEHALIS AVE.
CHEHALIS, WASHINGTON·
Automa tic Music Merchants Associa-
tion,
San Francisco, Calif.
Telegram received and my opinIOn
is that phonograph machi'nes would
be exemp ted from proposed tax.
(Signed) Jere Cooper,
Member of Congress."
This information is passed on to all
Associations interested, with the suggestion
that the issue be kept alive, in order that
responsible Government officials may be
constantly reminded of the value of mus ic
on the morale of the people . . . th rough
the co-operation of phonograph operators
and their many locat ions through out the
length and breadth of this land.
The above examples of First Aid by
Preventio n calls th e attention of every pho-
nograph operator to the constan t watchful-
ness of the Association, and emph asizes
once again the importance of every man
in the b usiness belonging to the Associa-
tion and giving it his whole-hearted sup-
port.

Music Boxes In
Worner Bros. Movie
HOLLYWOOD-Coin operated music
machines will playa part in a new Warner
Brothers mot ion picture. Tentatively titled
"Juke Box Girl," the screen story will be
presented u nder another ti tl e. Casting is
not yet in order although there is a possi-
bility the dramatic Ida Lupino may be the
femin ine lead.
The tale takes place in Florida's Ever-
glades and recounts the efforts of two men
to claim places in the world for themselves,
as farmer and prod uce man. Since music
machines supply all music for F lorida
migran ts and nickels bring workers their
amusement at the end of a day, t he ma-
chines will be featured in the picture. •
The Casa Loma - - only on
DEC C A
Mention of THE COIN MACHINE REVIEW is your best introduction to our advertisers.
COIN
MACHINE
REVIEW
49
FOR
AUGUST
J94J

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