PACIFIC
Northwest
HEROUX MAY INVADE ALASKA . . .
REFUGEE FINDS SEATTLE PLEASANT
AND PULCHRITUDINOUS . . . GUEST
COLUMNIST TAKES "FATAL STEP" .. .
BOSS FINDS NEW JOBS FOR LET-OUTS.
-
62
COIN
MACHINE
REVIEW
-
-
By LOUIS KARNQFSKY
SEATTLE (RC ) -"Ideas plus Energy
equal Success." It was this formula, put
into practi cal use, that enabled pro gres-
sive Earl H eroux to build u p a strin g of
arcades throughout the Pacific Northwest
a nd operate them profitably. It was in
continuance of that formul a that Heroux
took a 5,000 mil e
trip to Alaska, via
boat and plane last
month. He has sta-
tion ed Floyd Whit-
sett at Anchorage
and soon will dis-
patch Claude Whit-
sett to F airbanks for
obse rva tion a nd ex-
perimental purposes
befor e placing ar-
ca de equipment on
locati on.
So entranced by
A I as k a ' s scenic
Louis Karn ofsky
splendor w a s th e
veteran op that he snap ped no less th an 18Q
pi ctures. Most cheri shed of th e souveni rs
was an llxl 4-inch ha nd- colored photo of
th e late Will Ro gers- taken th e last time
the fa med comedian was photo gra phed
ali ve--presented to him by Joe Crosson,
nationally known flyer.
At th e same time th e P an Ameri ca n fly -
ing bi rd was depos iting Heroux safely in
Seattle, anoth er bird was circling the
H eroux household, and it wasn' t lon g be-
fo re the stork had made a three point
landin g with Ellen J ea nette, a 7-lb., 14½
oz. bundle. Double con grats, Earl ; on th e
offspring and on the Alaska enterpri se;
and may both enjoy long and memorable
lives.
From the depths of hell to the heights
of heaven in one qui ck jump of th e At-
lantic ! That's the ste p tak en by Dalbert
Rychter, new addition to Heberlin g Bros.
force. Rychter, a redhea ded Germ an refu-
gee, bounced around in three Eu ropean
countries before takin g up resi dence in
Engla nd , where he lived for 15 months.
During his stay in London, he repl aced hi s
Germa n accent with a delightful English
on e. Hitl er hadn't begun his large scal e
bombin g attacks at th e time, but Dalbert
had a premonition and booked passage to
Canada, thence to Seattle. A crack elec-
tri cian, he found work on the Row. Less
than two years ago, he was existing in war-
torn Europe ; today he's living in a free
country, and working in an environment
most of us aren' t lucky enough to be in-
meaning, "Pulchritude, Inc.," made up of
charmsters Sibyl Stark, Pearl Smith, and
Belva Eckstrand. With so much beauty on
the loose, Dalbert's problem is how to keep
his m'ind on his work, which is a far cry
from the problems fa ced by those on the
other side.
The rah-rah-rah of th e gridiron lured
Larry Wolf out of Harper-Meggee's stock-
room in Stanford football uniform after
a year spent juggling Victor and Bluebird
records. Two University of Washington
graduates-Don Thompson and Conner
Gray-stepped into the breach. Now,
Larry, deflate that 42-inch chest a minute.
It wasn't because you were a super-work-
man that it required two men to re place
you. Volum e is on the climb at this firm
and personnel incr ease r esulted accord-
in gly.
Wanted for next s ummer: Guest column-
ist for th e R evi ew. B~rbara Nafsted, who
did such a terrific j ob of subbing fo r your
regular conductor last_ summer, has left
Jack Moore's employ and gon e to Cali-
forni a. Originally, it started out as a two
week's vacation. However , she wrote that
she would not return ; that she was happy,
oh so ha ppy, The ca use of this happiness
is not definit ely known, but take your guess,
reader.
Thousands of dollars in wall and bar
boxes are being installed throughout th e
Northwes t. Included among th e out-of-
town ers who are going down the lin e fo r
remote control in a big way are Sid Co-
hen, Billings, Montana ; P ete Weyh , Havre;
H. H. Dolliver, Conrad ; Marion Powers,
Lewiston ; Ely & Murry, Helena; G. F .
John son, Portland, Ore., who is the largest
phono op in this section of th e country ;
and W. E. Storey, Pomeroy, Wash. Storey,
followin g a green light policy, added 25
phonos to his route last month.
Th e little guy with the bow and arrow
and the mischievous gleam in hi s eye is
turning out to be a villain in rose-colored
glasses. When the Seattle office of Ap-
pliance Wholesalers was launched a num-
ber of months ago to distribute Royale and
Varsity records, the firm placed Sally
Vynne in charge of the department. With
no previous experi ence in the disc line,
she learn ed th e ropes from the basement
floor up, and after three months became a
smooth cog in th e Appli ance machine. And
then what happened ? Ri ght! Congrats,
Sally.
Santa Claus came to town early this year.
At least the white-bearded gent made his
call prematurely to employees of Coin Ma-
chin e Parts & Service. When his business
began jumping in leaps and bounds, Dap-
per George Schnabel built up a quick or-
ganization to handle the heavy volume. But
it was built up so fast, that it lacked tight-
ness and rock-bound stability. So Dapper
George decided to de-organize in order to
mold a more concrete structure, which
Permo Products
Adds to Building
CHICAGO- Work has begun on an ad-
dition to the plant of P ermo Products Cor-
poration, manufacturing metallurgists, here,
with expectancy that when construction is
completed production facilities will be in-
creased by 50%. Present factory floor space
will be doubled.
meant that his three mechanics would have
unemployment staring them in the face.
But Dapper George canvassed the Row, and
in two short hours returned with smiles.
For he had la nded all three of his men
jobs. Result -is- that Fra nk Hulme- went to
work· for Frank Countner, George Mahlum
for Ken Shyvers, and Mel Bantz back to
Western Distributors.
COININGS ON THE CUFF--Remember
Mr. "X," th e fellow who mulcted operators
out of hard-earned shekkels before th ey
got wise and started him on the toboggan ?
Well- his job with the State of Washington
- ain't life ironic, though ?-is enforcin g
the fair trades practi ce act! . . . Thomas
Gum have bought • out the interests of
Standard Products Co. and are now ex-
_clusive distril:iutors for Mills' Automati c
Venders in Washin gton, Idaho, Montana,
and Oregon . .. Superior Distributors have
vacated their offi ce at Denny Way -and
moved down to th e Row.
That frown you' ve probably noticed on
th e face of J erry Fuzzy Steffan has nothin g
whatever to do with hi s recent shift, where-
by he resigned at West ern Distributors to
do service work for "Porky" Jacobs and
Charley White. After months of fastid -
iously cultivatin g and grooming his mus-
tache, J erry stepped befor e a mirror on e
day recently and· counted exactly 14 stray
hairs.
Out-of-town phono ops lamped along
Record Row in September include Charley
Stoner, making his weekly j aunt from Wen•
atchee; Al Lindquist, Snohomish; Ben
Brash em, Portland; and Otis Morehead
with First Assistant Durham from Ab er•
deen . . . Donn a Krause, the ex-Frank
Countner offi ce ace and scenery-stimulant,
who got happily hitched last month , is liv-
ing in Tacoma.
Walter. S. Solomon, backed by eight years
of coin experi ence, became Western Dis-
tributors' Seattle manager last month, re-
placing Johnny Mi ch ael who now turns his
talents to operatin g. Well, Johnny should
be a success. In selling the ops games, he
told them exactly how to make their in -
vestment pay dividends. Now all he has to
do is follow his own advice.
Orchids to Fred Fields, the Wurlitzer
man, fo r donating a phono graph to the
Washington Children's Home, complete
A steadily increasing demand for phono-
graph needles, recording styli, and alloys
used in the manufacture of airplane car-
buretors, fountain pens and many other
items, was credited by President Arthur J .
Olsen, for the need for expansion. The
firm, founded here 14 years ago- when- Olsen
was a disabled Marine officer, is said to be
the world's largest manufacturer of phono-
♦
graph needles and recording styli.
i
https://elibrary.arcade-museum.com