Coin Machine Review (& Pacific ...)

Issue: 1940 August

AMI office manager. Harper didn't enjoy
the glories of home lon g for he was prompt·
ly rushed off to the Municipal Hospital for
a 30-day visit with a case of scarlet fever.
Willia m King, operating as the Quaker
Vending Company, has opened fine new
LONG BEACH- A new organization composed of retail merchants of the
offices at 5241 Oxford Avenue. To top th e
City of Long Beach and marble game operators was formed at a dinner meet-
'list King has also moved into his new home
whi'ch we understand is a real showplace.
ing held at the Hilton Hotel on August 7th. More than 85 merchants in diver-
Back at his original headquarters in the • sified fields ' of retailing met with the operators and selected the title of Press
Madison hotel is Morris "Reds" Margolis.
Club as a temporary name for the new group.
AMI has picked the Washington Square
Purpose of the organization is to promote and protect the mutual interests
Building for its central studio on its t ele-
phone music installations in the Quaker
of all members. All of the merchant members have marble games in their
city.
places of business and through membership in the Press Club are pledged to
Operator William GranofI has opened a
aid the operators should help be needed to preserve the operation of the games
new Arcade called the Playland at 224
in the city.
North 8th Street.
Keyston e Manufacturing Company has
The following nine men were selected to comprise a Board of Governors:
taken over the exclusive representation for
M: M. Oliver, liquor store owner; Harry Firesteine, cafe owner; H.J. Mc-
Mills phonographs in this area and Tip py
Mannus, druggist; Emmett Baker, tavern owner ; Lloyd Barnes, marble game
Klein and Mike Carpin, of Reading, have
operator; Ted Jakeman, druggist; Dr. Creeden, druggist; 0 . L. Sinclair,
surrendered their sub-distributorshi ps.
The Phonograph Association is keeping
drive-in owner; and Sam Shoor, tavern owner.
a close check on an ordinance introduced
Entertainment during the evening consisted of several acts of high class
in th e City Council to place a tax on all
vaudeville
with The Three Maestros taking top honors. This talented trio will
phonographs in the city. Th e Council has
shortly. record " Honey Chile" and " You Know I Do," two originals hy
adjourned for a summer recess until
Dell Wilson.
August.
A joint meeting of the various chapters
It is piimned to hold monthly dinner meetings in the future and the Board
of the Phonograph Opera tors' Association

of
Governors will determine the loca tion for the September meeting.
was held at th e lo cal offices of the organiza-
tion July 11th. Representatives of chapters
was made of phonogra ph expansion during
in Wilkes-Barre, Harrisburg and Newark
the meeting, which showed that the largest
(Continued from page 32)
were on hand to take part in th e discus-
number of machines in history are in oper-
achi eved has been responsible for several
sions.
ation in St. Louis today, and fo th e most
si milar installations in the city. Waltz tunes
"A man without a bed" was Jack Nelson,
variant types of locations. Counter models
have proven themselves particularly popular
of Rock-Ola, when he blew into town during
and wall-box installations have made beauty
the Republi can Conven ti on. J ack couldn't being used in this way.
shop, cigar store and other small s pots
The Associated Phonograph Operators of worthwhile.
find a hotel so skipped within a few
St. Louis met July
hours.

After th e meeting there was a Dutch
17th in th e Balen-
siefer Building on Lunch and smoker-one of the most pleas-
Skill Shot, Zoom
ant meetings of th e year.
Market Street for
Twin, Is Released
The long awaited joint picnic of the Asso-
th eir regular month-
CHICAGO- Called the timeliest co un-
ciated Phonograph Owners and th e Mfasouri
ly meeting, with sev-
ter game of th e present season, Groetch-
Amusement Machine Operators' Associa-
eral important con-
en's Zoom is daily conquering new t erri-
tion, twice postponed through hot weather
sidera tions on tap.
tories, where its many desirable operatinir
and th e Chicago meeting in July, was held
Chfof among th ese
features make new fri ends, reports the
July 28th at Lee Turner's clubhouse and
was a new agree-
firm.
summer vacation spo t on th e Meramec
ment and approval
According to Groetchen officials: "The
river so uth of the city. Joint hosts were
of the IBEW regula-
skill features of Zoom plus the realistic
Turner, Lou Morris, president of th e
tions for Missouri,
war scene, showin g a bombing attack
amusement machine gro up, and Dewey God-
recently changed to
upon a n enemy fleet, makes Zoom an im-
frey, legal coun sellor for both associations.
conform with new
mensely popular game with players.
About 100 operators, distributors and th eir
business. Also im-
Robert Latimer
Awards being partly in free balls and
portant was the re- -families attended the joint get-together. On
partly in cash grea tly increase the opera-
th e program was a full day of amusement,
signation of Martin Balensiefer, who has
tor's share of profits.
including everythin g from swimmin g to
been executive secretary and business man-
"Now Zoom is to have a companion
softball, golf, badminton, races, and horse-
ager of the group for the past two years.
game called Skill Shot," they announced.
shoe pitching. In th e evening Turn er pre-
"Just haven't got th e time" Balensiefer ex-
"Based upon th e popular sport of archery,
plained his reasons, pofoting out that oper- sided over a barbecue and dance. This
Skill Shot shows a number of beautiful
year's picnic came much later than the
ation and distribution of Wurlitzer products
girls shooting at a cen tral target. When-
1939 model, but was equally well enjoyed.
has kept him busy until late hours so far
ever a ball enters a hit pocket three addi-
Jack Beckman, who recently dissolved his
thi s summer. Ed Fisher will take over his
tional balls are released for free play at
partnership in th e Automatic Phonograph
duties, in addi tion to those of business re-
the same time th e hit is registered on a
presentative for the music group. A study
- - TURN PAGE - -
recording target dial. When 15 hits have
been scored the game auto mati cally pays
out an award token good for cigarets. At
any stage of th e game the player can see
how many hits he has already scored and
how many addi tion al hits he requires for
JUST OFF THE PRESS
ob taining award token.
For the first time in a ny industria l ca talog u e ATLANTIC INDIA RUBBER
"This build-up award system, again an
has devoted a specia l section to the need s of COIN MACHINE MANU-
original Groetchen fea ture, holds players
FACTURERS. H u ndred s of n ew items m a y b e p u rchased from s tock a l
fascina ted, as they are reluctant to quit
substantia l s a vings. Whatever y ou r n eeds-BUMPERS-BUSHINGS--
RO LLS-EXTRUSIONS-GASKETS - GROMMETS - WASHERS-RINGS -
playing until an award has been se-
SHEET SLAB- SPRINGS-VACUUM CUPS, etc., a re illu strated in the new
cured."

1940 cata logue. This catalogue is y ours for the a sking . No obliga tion.
Long Beach Merchants and Operators
Form Mutual Protective Association
St. Louis
A
• •
"We have an office boy who whistles
while he works."
"You're lucky. Our office boy just whis-
tles."

49
COIN
MACHINE
REVIEW
NEW CATALOCUE
DESIGNERS -
ENG INEERS -
MANUFACTURERS
All phones Haymarket 7093
• •
"How was your speech received las t
night?"
"Well, when I sat down, they said it was
the best thing I ever did."

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50
COIN
MACHINE
IIEVIEW
Corporation with Fred Pollnow, has gone
into a new partnership with Walter Gum-
mersheim er in th e newly formed Public
Sound Service, which will specialize in am-
plified music for dances a nd outdoor affairs.
Beckman will continue his phonograph op-
eration under his own name, with routes
through every part of th e city, as an inde-
pendent. Fred Pollnow, with over 600
phonographs, remains as still the largest
operator in th e midwest.
Another chan ge was dissolving of th e
partnership of Wiley Richards and Bill
Lorhman, co unty operators with routes sur-
rounding St. Louis southern residential dis-
tri cts. Richards has gone to Alton, Illinois,
where he will open a new phonograph com-
pany, and Lorhman remains in University
Ci ty, Missouri.
Operators are still grinning through
August over the novelty weekend trip which
Martin Balensiefer, Wurlitzer operator, and
eight friends, all members of the Optimists
Club, lived up to their name by renting a
trailer and going on a weekend tour in th e
southern part of the state in it. While the
trail er bumped precariously along uncertain
roads, Balensiefer and his friends played
con tract bridge and cooled off with beer.
Over the whole trip, the group was scarcely
out of the trail er, a nd managed to make
the trip successfully by usin g a heavy truck
for motive power.
According to Pete Brandt, Wurlitzer dis-
tributor and operator for downtown St.
Louis, there has been no ti'me in hi s re-
membrance when operatc!rs were so busy as
during this summer. Proof of the fact may be
had by noting that although th e summer is
on the wane, almost no ops have taken time
out for a vacation of any sort. Bill Marks,
blond "kid" operator, has been proposing a
trip to Minnesota for weeks, but cannot
make it until business slacks off. Bob Coe,
who run s a strin g of Mills machines in the
northern part of the city, snatched a week
away for fishing in th e Ozarks, and directed
hi s business by lon g-distance telephone
daily while th ere.
Ed Eller, Wurlitzer operator, is blissfully
feelin g th e elevation of fatherhood these
days. Mrs. Eller presented him with a nine
pound baby boy early in July.
St. Louis music men welcomed Larry
Cooper, Wurlitzer district manager in Illin-
ois, Michigan and Missouri, to St. Louis
late in the month on his first official trip to
the city since he replaced Wilbur ·Bye, who
shifted to the West Coast last month.
Cooper call ed on all phonograph operators,
and congratulated them on the excellen t
record of the year. He will continu e to
headquarter in Chicago.
Visiting St. Louis to buy 11 new Rock-
Olas, operator Phil Hanna of East St.
Louis, Illinois, announced that he has
bought the routes and all lo cation s of Lo-
renz Williams, rural Illinois operator, who
died last month following an attack of
pleurisy.
Another visitor to the Associated Phono-
graph Opera to rs headquarters was Ralph
Denton of Cuba, Missouri, who has so far
this year recorded one of the largest expnn-
sions of any operator i'n the_state-increas
ing his strin g from 30 machines to 13(/ in
one year. Business in Cuba and surrounding
towns has grown suffi ciently to allow this,
Den ton informs, and there has been a
commensurate demand for more and newer
pin tables.
Newest firm to enter the phonograph field
is the Royal Novelty Company at 1528 Mar-
ket, headed by Sam Singer, makin g his first
venture into th e business. With a modern ,
attractive office done in black and s ilver,
Mr. Singer has added an eye-pleasi ng note
to "Coin Machine Row" along Market
Street. Sam immediately subscribed to the
REVIEW; proof that he's on his to es.
Betty Balensiefer, daughter of Mr. a nd
Mrs. Martin Balensiefer, is spend in g two
months at Rollinsville, Colorado, in summer
camp.
The pinball field is equally active, with
th e accent on new tables one of the out-
standin g notes. Most of th e boys were on
hand at th e Turner picnic, with the excep-
tion of Jimmy Carmody, still ill in th e
hospi tal, where he must remain for another
six weeks, accordi'n g to Mrs. Carmody.
Jack Rose, route manager for Ideal Nov-
elty Company, has returned to St. Louis
after several weeks in Little Rock, Arkan -
sas, where he got off to a belated vacation.
Carl Trippe, Ideal's energetic president, will
head for California during August, driving
his new Buick.
Bill Wieniske, pintable and vending ma -
chin e operator, is in Minnesota for two
weeks. He sen t back a disgusted letter to
friends reporting th at th e heat if anythi ng
was worse in th e resort land than St. Louis.
A real disappointment has cast gloom
over the members of Abe J effer's Cigarette
Merchandisers group. The supreme co urt
at Jefferson Ci ty, aft er a 35,000 name peti-
tion for repeal of th e two-cent tax on cigar-
ettes had been presented to them by tobacco
associations and grocers groups in St. Louis,
upheld th e constitution ality of the tax fin-
ally. Thus, the two cent tax will con tinu e
to keep operators up late at night. With the
new federal tax, cigarettes are now 17c in
all machines, and con tain three pennies
under the cellophane wrapper which th e
purchaser receives after depositing 20c. ♦
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