Cinematone Starts
Record l'roduction
Information gladly sup-
plied to interested oper-
ators, distributors and
jobbers on request.
CINEMATONE
CORPORATION
1107 N. HIGHLAND AVE • HOLLYWOOD, CALIF.
24
COIN
MACHINE
REVIEW
A number of the local phonograph oper-
ators have purchased the new Phono-Mike
for their music machines and report that
collections have jumped a great deal as the
result of installation of the device. Econ-
omy Production reports a great response
from operators all over the country.
The partnership of the S. & S. Company
has been dissolved and the two operators
will henceforth work individually under
their own trade names. Albert Stern will
o~erate as the Stern Amusement Company,
while Edward Spiegel operates as the Ed
Amusement.
New and beautiful offices will shortly be
opened by the B. D. Lazar Company at
1425 North Broad Street. The showrooms
will be large, enabling the distributor to
show a greater part of the merchandise
carried. B. D. Lazar distributes Rock-Ola
phonographs and has built up a consider-
able clientele amongst local operators.
Dave Kulla and Mike Scherdorf have en•
tered into a partnership and are now oper-
ating several hundred machines.
Trilling & Montague, distributors, will
distribute the United States line of records.
A special record department has been in-
stalled in the headquarters of the com-
pany.
Sam Synderman, popular operator, re-
cently celebrated a wedding anniversary.
Congratulations, Sam.
Jules Wenger is now a music operator.
Ben Fireman is another operator who
has increased his staff during recent weeks.
Cy Glickman, inventor, operator and con-
tinual sweepstake winner, is now offering
local operators a helpful telephone device.
Lewis Sokolove, head of Imperial Vend-
ing Company, reports a steady sale of Ga-
bels to local phonograph ops.
A new member has been added to the
sales staff of High-Point Amusement, op-
I
erated by Mr. and Mrs. M. Finkel. Ethel
Frank is the pretty young miss who will
have charge of record sales.
I. Rothstein, head of Banner Specialty
Company, recently dedicated his Pittsburgh
offices and is very well pleased with the
reception given him by operators in that
territory.
Esther Cutler, in charge of the Coin Ma- .
chine Association headquarters, is now on
vacation.
Local operators are very curious about
the new Penny Phono which is being mar-
keted by the Cinematone Corporation.
Roy Torr, well known distributor, plans
to start his fall sales efforts during Sep-
tember and has plenty to offer operators in
the line of merchandising machines.
Max Brown, likeable operator, is moving
to a new residence and invites his friends
to visit him soon.
Joe Dennison, of the Pasadena Novelty,
became the proud father of a boy this
week. Baby has been named Ronald.
♦
HOLLYWOOD- With eighty- two num-
bers already recorded and in their library•
Cinematone Corporation's Music Depart-
ment, headed by Lindley A. Jones, is cur-
rently hitting its most ambitious schedule
to date with the waxing of fifteen numbers
each week for the exclusive use of Penny
Phono records.
All the waxing is done at Cinematone's
own, fully-equipped recording studio on
Gordon Street in Hollywood. Location in
cinema capital permits Jones to select the
finest of instrumentalists and orchestras
from top-flight night clubs, moving picture
studios and radio networks.
According to Jones, each Penny Phono•
record produced, with ten numbers to a
side, will carry a mixed quota of hit tunes
of the week, and special arrangements of
old favorites, standard melodies including
waltzes, tangoes, rhumbas, fox trots and
novelty compositions. Both male and female
singers are used in singles, trios and quar-
tettes.
Penny Phono record, made for release
during the first week of September, reveals.
a sample of the outstanding talent and com-
bina tions being signed by Jones. Numbers.
include those by Chuck Foster and his
band, a name orchestra which goes into the
Biltmore Bowl in Los Angeles on Septem-
ber 21, King Sisters, vocalists now with
Artie Shaw on tour, Kay Kaley, whose
musical aggregation is now at Marcus.
Daly's Restaurant in Beverly Hills, Clark
Ross, outstanding vocalist wi th the Colum-
bia Network, and Johnny Cascales and his
band. The latter being on loan from Para-
mount.
♦
MUSIC OPERATORS
PBONO-IIIIE
offers
3 WAYS
to
Penny Phono Finds
New Locat•ions
HOLLYWOOD-Word from the manage-
ment of Cinematone Corporation, manufac-
turers of the new Penny Phono machine, is
that Penny Phono is finding its place in the
sun in brand new locations, rather than
offering competition to nickel phonographs.
A report from the Penny Phono distribu-
tor in Glendale, California, says in part that
these first ten machines, which he put out,
were easily placed. Only one of the units,
he writes, was installed in a location which
at one time housed a nickel machine. The
others are listed as follows: 1 hotel lunch-
room, 1 drive-in, 1 bus station, 2 grills, 3
malt shops, and 1 lunchroom opposite a
high-school. These remaining nine locations
were never able to support a vending pho-
nograph before, but report substantial busi-
ness with Penny Phono.
♦
COLUMBIA
VOCALION
Every Artist an ARTIST!
Tops Your "Mu st!' Li11t !
INCREASE YOUR
COLLECTIONS
1. Speak, sing , entertain. Use
for announcements.
2.
Patrons can sing , whistle,
etc., using Record playing
as accompaniment.
3.
Patrons must insert Sc to
use PHONO-MIKE.
Price $
15.85
ECONOMY PRODUCTION CO.
20 Bank St.
Philadelphia, Pa.
https://elibrary.arcade-museum.com