Coin Machine Review (& Pacific ...)

Issue: 1939 April

of the new music association and is
taking his duties very seriously.
The Mape Co. recently placed s ome
Seeburgs in a deal and dumb social
center. It seems that when the music is
turned on very loudly, the deal and
dumb people get the vibrations and are
able to dance.
The carload of portable radios which
were blocking traffic on Golden Gate
Avenue this week belonged to Anne
Mandel, who has fallen prey to the old
coin machine custom of storing the stock
on the sidewalk inasmuch as it has to
be delivered to customers so soon any-
how. Anne ·says that the se radios are
especially good now, for people are
anxious to win them for their cabins
or to take them on picnics. The repre-
sentative of one of the large sales board
companies tes tified that they are par-
ticularly good for dancing in the moon-
light, although heretofore no one has
suspected that he was addicted to such
practices. Anne adds that she can't
say enough good things about her new
Gardner boards. She says that they
have more eye-appeal and play-appeal
than any other board she carries, and
she has sold more of them in March than
ever before.
Contact in daily carload lots would
be the answer to Heine Grusenmeyer's
prayer. Everyone wants them , he says,
and he has a waiting list that extends
out the front door. He can't explain it
except that the operators like them and
the operators like them because they
get plenty of play from the public.
Heine recently played host to his sis-
ter who visited him for the first time in
many years. Heine and Lou W olcher de-
cided to show her the town in their own
inimitable way. Result is that on her re-
turn to Riverside s he writes that her
eyes are still seeing things. Visiting
firemen please note.
Another $40,000 consignment of al-
monds was purchased this week by
Einar Wilslev of Viking Specialty. This
makes the second order of like propor-
tions which Einar has purchased with-
in the last month.
Wilslev adds that his Northwestern '39
machine is going very well this month.
Operators like it because it's fool-proof
with slug ejectors. Also new in the Wil-
slev plant are the candy-coated cashews
and the toy jellybeans. The latter, are
going particularly well for they have
"Beautiful new headquarters . . . a beau-
tiful new cabinet . .. nothing can stop us,"
says Wolf Reiwitz, head of Wolf Sales Co.,
to Stanley Harris, in charge of cabinet sales.
dandy eye-appeal in the vending ma-
chines, he says.
After sixteen years as an operator, A.
Berman has come to San Francisco to
enter the jobbing business. Although he
feels that it is difficult to make predic-
tions after only two days, he states that
"ii the devil doesn't overtake us , we'll
make out. " "We" includes his attrac-
tive wife, who acts as his secretary and
bookkeeper. Berman has operated in
every part of the United States and is
well informed on all types of vending
machines. He will, however, specialize
on slots and table games.
Hermie Cohen, of Hamilton Mfg. Com-
pany, was a visitor in San Francisco
the fi,st part of April. He took in the
Fair and checked in with his pals along
the Row.
Mr. and Mrs. Wm. Schmidt, of Fond du
Lac, Wisconsin, were the guests this
month of Charlie Fey. The Schmidts
spent three weeks here visiting the Fair
and- taking moving pictures of various
points of interest including the Fey
plant. Mr. Schmidt is owner of the Wis-
consin Novelty Co.
On the eleventh week of steady re-
ordering, the Golden Gate Novelty be-
lieves it has something in Chicago
Coin's Majors. According to Owner Al
Armes, no machine in recent months
has proven so successful from an operat-
ing as well as a jobbing standpoint.
Ed Heinle calls it a humdinger and
says that's only putting it mildly. Both
are awaiting anxiously the arrival of
the new Chicago Coin machine. Blue
Streak is still top machine for Leo Ger-
ckens in the digger line.
Richard D. Marcus, outside man for
the Golden Gate Novelty, became a
57
COIN
MACHINE
REVIEW
Best Wishes to WOLF SALES
on their removal to new and enlarged quarters. Our
Best Wishes follow you.
A TIP TO OPERATORS:
Games from Golden Gate Novelty never fail you. We
experiment with every game and give it every kind of
test before offering it to the operator. Save yourself
worries and needless service calls by using only
Golden Gate certified games. NOW FEATURING :
MAJORS, a whale of
hit. See it today!
a
AL ARMOS
GOLDEN GATE NOVEL TY CO.
116 Golden Gate Avenue, San Francisco, Calif.
See the
WOLF SALES CO.
Advertisement
on
INSIDE BACK COVER
of This Issue
di
~
WOLF SALES CO,. INC.
A S(j>UA~E SHOOTING FIRM THAT DESERVES THE BEST.
*
Intemotionol Mntoscope Beel Co., Inc.
516-22 WEST 34TH STREET
NEW YORK CITY
FRED McKEE
WEST COAST Representative
324 WRIGHT AVE.
GAYLORD HOTEL
TACOMA, WASH.
SAN FRANCISCO, CALIF.
https://elibrary.arcade-museum.com
New Brodie
bridegroom this month. He and his wife,
the former Lilian Korenberg, have taken
an apartment in the Marina Dis trict.
cigarette vendor to
April is proving an even better
be announced soon.
month for Rock-Olas than March, ac-
LONG BEACH.-There is plenty of ac-
cording to Clarence McClelland man-
tivity around 2182 Pacific Avenue where
ager of the local Rock-Ola headquar-
the finishing touches are being put on
ters. He adds that the factory in the
the new M . Brodie cigarette vendor,
East may be working on a 24-hour shift,
soon to be announced to the coin ma-
but that's not fast enough for him; he
chine trade.
has sold every machine by the time it
The new Brodie machine, to be manu-
reaches San Francisco. The entire pho n-
factured and dis tributed by the M. Bro-
ograph business is greatly improved by
die Company, is an all-electric console
the activities of the new Automa ti c
model . . . the first to be delivered to
Music Merchandising Association he re
operators throughout the country.
in Northern California, he believes, and
The Brodie machine has a 600 pack
the phonograph business is really go-
capacity, is s treamlined in appearance,
ing to town when the few remaining
has a cabinet made entirely of sea-
difficulties are ironed out.
soned and matched woods , is equipped
Bill Corcoron has taken ove r some
with the National Slug Rejector and is
Rock-Olas and is trying them out on hi s
built to comply with all rules and regu-
own routes with great s uccess.
lations of the Internal Revenue Depart-
Dick Tyrrell, recently made factory
ment of the United States Government.
distributor for Northern California for
Present plans are that the machine
the Vi-Ped-Ex Corporation, is s tri,cing
will be ready for delivery about June
real pay-dirt, he states. Two contact
Isl. Formal announcement, together with
men book locations for him , and he in
pictures of the new machine, will appear
turn s ells the completely - equipped
in the May issue of THE REVIEW.
routes. "We've yet to s trike a place
where they are not anxious to have the
machines located," he says , and adds
that the operators are his bigges t boo3-
One of the most important events in
ters, for cash returns don't lie. The foot-
Long Beach during the past month has
massaging machines are appearing in
been the effecting of an agreement to
all the largest department stores, beauty
operate only one machine in each loca-
parlors, and hotels in the Bay area,
tion. This pertains only to marble games
where they are gratefully rece ived by
ond operators have agreed with the po-
tired shoppers.
lice department not to place more than
The Oakland Music Operators Asso-
one machine on any one location. The
ciation celebrated its s emi-annual din-
agreement does not prohibit vendors,
ner at the new ballroom of Hotel Leam-
skee balls, or music machine installa-
ington in Oakland the evening of March
tions in the same locations with marble
28th with what gues ts describe a s one_ games. It is hoped through this new
of the finest dinners and entertainments
agreement that harmony will prevail in
ever to be staged in the Bay district.
Long Beach for months and months to
Speeches were of two-minute duration
come. All operators have pledged them-
and the entire affair was marked with
selves to cooperate in the agreement.
speedy good-fellowship. The arrange-
Popular marble games in Long Beach
ments were in charge of Pre sident
this month are: Genco's Rink, Exhibit's
George Miller. A local radio announcer
Speedy and Contact, Chicago Coin's
acted as master of ceremonies and the
Majors and Stoner's Chubbie .
floor show proved snappy from start to
Clark Shaw is a new operator. Head-
finish. George Bates was the lucky win-
quartering in Long Beach Shaw is op-
ner of the radio which was raffled off
erating mainly in the Bakersfield vicin-
during the evening. Members from Sac-
ity. One can see him almost weekly in
ramento, Stockton, Vallejo, San Fran-
Long Beach Coin loading up on new
cisco and the East Bay attended. Spe-
games for his territory.
cial guests were Supervisor Bartel and
In Long Beach during the past week
Councilman Jacobson of Alameda
was Harold Presher of San Diego. Presh-
er has found that the Long Beach Coin
County.
e
l.c1t9
58
COIN
MACHINE
RF.VIEW
f1e11cA
e
NEW CAMES
All the
Are Here
One For Every Type Location
GENCO'S
CHI . COIN'S
NATURAL
MAJORS
Entirely different
in ploy principle
Has been smashing a//
records for 9 weeks
STONER'S
GOTTLIEB'S
FREE PLAY CHUBBIE
Hos won the hearts of every
operator-it's fascinating
LOT-0-FUN
Profit for the operator-
thrills for the player
Use our cable address-"PINGAME"-San Francisco
THE LOIJ WOLCDEB CO.
1021 Golden Gate Ave., San Francisco, California
1
3126 Elliott Ave., Seattle, Wash .
1154 W . Washington Blvd., Los Angeles
1226 S. W. 16th Ave., Portland, Ore. 63 W. 2nd Ave., Salt Lake City, Utah
is right up front on all new equipment
and the Preshers are steady customers
of Joe Richarme .
Music operators are cooperating 100%
with the new music ops. union in Los
Angeles. Only three Long Beach ops.
are still on the outside and it is hoped
to have them included as members be-
fore the end of the month.
Don Jackson , former operator for the
S. & A. Novelty Company of San Ber-
nardino, spent a week in Long Beach
vacationing. Jackson is now operating
in San Francisco and reports business
especially good since the opening of the
Fair.
Nothing pleases the Long Beach mar-
ble machine lads more than a nice steak
dinner at a place that knows how to
cook them "just right." A meeting is
planned this week and full details will
be reported in this column next month.

Exhibit Contact
given grueling
test at factory.
CHICAGO.-"Contact is as near per-
fect as possible," claims Leo Kelly, of
Exhibit Supply Company. "We have
given the game exhaustive tests in ?ur
own factory equivalent to three m1l11on
plays and the machine performed me-
chanically perfect.
"Even though we believe the large
number of Contacts on location in re-
cent weeks provide the best tests," Kelly
continued "never-the-less we have car-
ried on tbis factory test to see if we
could possibly find anything wrong with
the mechanism."

Congratulations to Wolf Sales
'THE WORLD'S SMALLEST
COMPLETE po~'TA
Weighs only 9 lbs.
Dynamic-Speaker
Superheterodyne
Highly Select ive
Vo lume-Control
Rugg ed Air plane
Luggag e Ca se
B LE
RADIO
JUST 8" High, 7" Wide
Talce It Along
Everywhere You Go/
No Aerial • No Ground
No Plug-In
The Hottest Punch Board Item of
1939- Price only ___ _____________ $14.00
RADIO LAMPS • CLOCKS
PUNCH BOARD NOVEL TIES
RADIOS • JAR DEALS
GARDNER
SUPERIOR
HARLICH
BLACKHAWK
Sales Boards
ANNE MANDEL
1033 GOLDEN GATE AVENUE
SAN FRANCISCO, CALIFORNIA
Phone Walnut 6411
https://elibrary.arcade-museum.com

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