Features:
Automatic Music ........................................................
Boston Speaks ............................................................
California Music Operators' Association,
Fresno Division ..................................................
Cigarette Merchandisers ' Association of Ne w
York ......................................................................
Detroi t N otes ..............................................................
Harris County Phonograph Operators ' Asso-
ciation ..................................................................
Hi ts on Discs ..............................................................
Houston ......................................................................
Kansas City ................................................................
Maine Ramblings .....................................................
Modern Merchandising .. , .........................................
Music Survey .............................................................
Omaha Coinews........................................................
Oregon Personalities ..............................................
Philadelphia ........... .................................................
Philadelphia Coin Machine Ope rators ' Asso-
Clahon .............................................................. ...
Phonograph Operators of Eastern Pennsyl-
vania and New Jersey ....................................
Portland .......................
. ............................
St. Louis Happenings ..............................................
San Francisco............................................................
Seattle .........................................................................
South Jersey Amusement Association ..............
South Texas Notes ....................................................
To the Editor ..............................................................
Are Manufacturers Giving the Opera-
tor a Break? ..................................... 11
An interview with SAUL KALSON, Gen-
eral Manager, Greater New York Vend-
ing Machine Operators ' Association, by
IRVING SHERMAN.
To Succeed ................................................. 17
The average successful man will prob-
ably tell you there is no shortcut-that
there' s only hard work and lots of it.
Yet there are varieties in methods of
doing that hard work, and there are
other things that save time, money and
effort. Here are two tips as they were
outlined by HENRY N. WERTHEIMER
and LEONARD ZIEGLER for the Ciga-
rette Merchandisers' Association of New
Jersey, Inc .
Oldies .... ...................................................... 46
Departments:
Amalgamated Vending Operators' Associa-
tion (New york) ................................................ 30
Automatic Cigarette Vendors ' Association of
Eastern Pennsylvania ...................................... 25
43
26
53
26
28
54
55
35
14
16
25
62
34
25
36
36
57
42
38
39
60
19
35
19
•
DECEMBER COVER PHOTOGRAPH
by A. L. Schafer
The girl is Rosalind Keith. Columbia Pictures' Star
The COIN MACHINE REVIEW for December, 1937, Vol. 5, No . 6. Published monthly at Ill3 Venice
Boulevard, Los Angeles, Calif. Paul W. Blackford, editor and publisher; Herbert L. Mitchell ,
associate editor. CHICAGO OFFICE: 35 East Wacker Drive, C . J. Anderson, manager; R. P.
Nuyttens, assistant manager . Representatives in all p rincipal cities throughout the United States
and Canada. SUBSCRIPTION RATES : 25c per copy; $1.00 per year; 3 years for $2.00; $1.55 per year
foreign . ADVERTISING RATES ON APPLICATION .
Jennings Presents •••
I
POWER PLAY
A new S-ball NOVELTY GAME crammed with action, fascination and
comeon! POWER PLAY has power to bum in its play appeal. Its
drawing power will amaze you. and the players
of the country will go wild. It's highly exciting for
all the players, and the returns to the operators
will show it. ONE GAME FREE WITH EACH TEN
PURCHASED.
•
A
"Y •
CARLOAD
A
WEEK
of Seeburg Royale and Rex 20 Record
Symphonolas are being delivered to
Southern California. They've GOT
WHAT IT TAKES for GREATER
DAILY PROmS. You can be a
leader, too. Investigate See-
burg today.
c.
JACK R. MOORE
JEAN MINTHORNE, Branch Manager
1517 W. PICO
LOS ANGELES
Now You Can
OWN
MORE UNITS
and Earn
MORE PROFIT
9
Now, with SIbVER KING
Vepdors, it is possible to secure
a SUPERIOR machine at a
price which makes it possible
for you to own a larger num-
ber of units for a given amount
of money than you'd pay for a
smaller quantity of most other
"ordinary" machines.
COIN
MACHINE
REVIEW
We're carrying an ample stock
of new SILVER KING Ven-
dors in order to make immedi-
ate deliveries. And when we
say "ample" and "immediate"
we mean just that. We've been.
selling lots of these machines,
and operators demand that they
get them in a hurry in order to
cash in on the extra profits that
come with owning extra ma-
chines. You will too!
One look at the exterior and t he
mechanism will convince you.
MILLS-VIIING CO.
(Successor to Dic k Tyrrell)
Vending Machine
Headquarters
1356 W. Washington Blvd.
PRospect 0564
,.
LOS ANGELES. CALIF.
•
..'