Automatic Age

Issue: 1944 September

FAMOUS S// v C £
IN TERN A TIO N AL M U TO SCO P E CO RPO RATIO N
44-01 E L E V E N T H
STREET
WM.
© International Arcade Museum
RABKIN.
P r e s i de nt
L O N G I S L A N D C I T Y 1. N E W Y O R K
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A lot of people are bewilder­
ed, confused, p u z z l e d , and
wondering what is going to
happen. W ill the coin operated
machine industry make good
m o n e y ? W ill the returning
servicemen be able to find good
opportunities in this industry?
Certain conditions may be dif­
ferent, taxes may continue for
years to come, but as long as we
maintain the principle of FREE
ENTERPRISE, the very object
for which we are fighting, no
one need fear the future. There
will be bigger and better oppor­
tunities.
------------o------------
National Vending Service
Organized to distribute can­
dy and cigarette v e n d i n g
machines, National Vending
Service Company has opened
its quarters at 250 W est 54th
Street, New York City. W m .
Schwartz and W m . Furst are
the principals. The firm has a
well equipped service depart­
ment for the repairing and re­
building of all kinds of vending
equipment.
------------ o------------
“BALLY” ANNOUNCES
POST-WAR GAME
Chicago— First p o s t - w a r
game to come off the “ Bally”
production line will be named
“ Victory Derby” , according to
announcement r e l e a s e d by
George Jenkins, vice-president
a nd general sales manager of
Bally Manufacturing Company.
“ Of course, I can’t go into
details,” Jenkins stated, “ but
I can assure you that ‘Victory
Derby’ will have plenty of new
play-stimulating f e a t u r e s ,
which will push earnings up
even above the h i g h figures
currently reported on pre-war
‘Bally’ games.”
------------o------------ -
Volum es
The girl who speaks volumes
always ends up on the shelf.
Bright Future of Industry
Depicted by Outsider
The best friends any indus­
try has are u s u a l l y found
a m o n g the visionaries who
spend their time and talents to
“ dreaming” up ideas. W hen­
ever these people d e v e l o p
something which can only be
construed as a boost, we should
be thankful, and no need to
search for hair-splitting issues
for debate.
This is by way of an intro­
duction to a booklet recently
published as a “ give-away”
premium to new subscribers of
Forbes Magazine e n t i t l e d ,
“ Your Place in the Post W ar
W orld .” It discusses a series of
“ opportunities” after the war,
covering many industries, new
ones and different angles on
old industries. Included is an
article on the coin operated
machine industry. The author
is H. S. Kahm, and he does a
good job of presenting a word
picture which is bright and en­
tirely within the realm of rea­
son.
A u t h o r K a h m discusses
the record of progress achieved
by our industry before the war,
and touches on such topics for
future
development a n d
growth as: N e w inventions,
wholesale houses, rebuilding
machines, location agencies,
central service, export, vending
machines for automatic sales
of products not heretofore dis­
pensed through coin operated
machines, movie machines, au­
tomatic merchandising in gen­
eral, and arcades. The article
highlights the automatic age of
the near future.
There are some in the indus­
try who might feel that such
publicity will only serve to in­
tensify competition with new
fledglings seeking their pot of
gold at the end of the rainbow.
But let us remember that our
industry has only b e g u n to
AUTOMATIC AGE
© International Arcade Museum
grow, that there is g r e a t e r
strength in larger numbers, and
that the use of coin operated
machines in many, many new
ways is bound to come in the
post war period. By its sound
development and expansion the
coin machine industry can and
should ultimately furnish em­
ployment to 500,000 to 1,000,
000 people, and when this is
reached, the industry won’t be
so readily k i c k e d around.
Whatever can be done to in­
crease the stature of the indus­
try should be done and encour­
aged.
T h e old-timers should ex­
pand their scope of operations
by capitalizing on their exper­
ience, and putting it at the dis­
posal of the younger genera­
tion who seek their post war
opportunity in this field.
------------ o------------
NYBERG SERVES AGAIN
Art Nyberg, who has served
in the United States C o a s t
Guard since the outbreak of the
war, has now r e c e i v e d an
honorable discharge and will
again be active in the coin ma­
chine industry through his dis­
tributing organization, Calvert
Sales Co., Baltimore, Maryland.
Art will again serve the opera­
tors, among whom he is so well
known.
ART NYBERG
3
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