Automatic Age

Issue: 1943 May

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<£. JOHN
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MAY - JUNE, 1943
VOLUME 19, NUMBER 2
AUTOMATIC AGE, $1.00 per year. Published bi-monthly by Automatic Age, Inc., 4021 N. Melvlna Ave., Chicago. Entered as
second class matter February 20. 1943, at the Post Office at Chicago, 111., under the Act of March 3, 1897. Printed in U.S.A.
Getting Adequate Merchandise Is
Operator's Foremost Problem.
Since the rationing of sugar,
an important item in the manu­
facture of candy, ball and stick
gum, the problem of getting
adequate merchandise for re­
filling of vending machines has
become tighter and tighter. As
the normal stocks of this mer­
chandise became depleted, and
manufacturers no longer could
make for stock as the current
day to day demand absorbed
their entire production, fortun­
ate indeed have been the vend­
ing machine operators who had
purchased their merchandise
consistently from the s a m e
manufacturers. These steady
c u s t o m e r s of pre-rationing
days are reaping the benefit of
having established themselves
as steady customers. They have
first call on the available mer­
chandise which the manufact­
urers have for sale now.
This situation is unavoidable,
and certainly is not to the lik­
ing of the manufacturers. The
only recourse for the operators
is to be on the alert for lots of
new merchandise which can be
vended suitably in their ma­
chines, and it should not be
overlooked that the use of in­
ferior merchandise is to be a­
voided.
Operators are trimming their
sails — concentrating their
routes on the most desirable
and best selling locations, those
which are located most conven­
iently for servicing with a mini­
mum of time. Expansion of
routes should be very carefully
considered. Make sure that you
can get the merchandise need­
ed to keep the extra machines
supplied with s a l a b l e mer­
chandise.
This problem cannot be solv­
ed by a uniform set of rules.
Each individual operator must
search and analyze for his own
solution. Along this line, it is
significant to read the follow­
ing letters; one from an opera­
tor who is expanding and ap­
parently does not have t o o
troublesome a problem of get­
ting merchandise or has not
given it sufficient consideration,
the other of an operator who
has an extensive route but who
is “merchandise poor”.
The first operator writes: “I
have entered into the vending
machine business and have con­
tracted for a large quantity of
machines. I would like to sub­
scribe to your magazine.” We
hope that this operator has pre­
viously arranged for his sour­
© International Arcade Museum
ces of supply for the merchand­
ise he will need to keep his
machines in profitable opera­
tion. Empty machines produce
losses faster than full machines
make profits.
The other operator writes
about his problem as follows:
“Do you know where I can buy
bulk merchandise for vending
machines? It seems that pea­
nuts are out of the question
here. I need ball gum. I have
written several manufacturers
and they all say that they are
not able to supply their present
trade. It seems there ought to
be still, some company left that
could supply some. Also small
hard candies. Anything almost
would be suitable. Do y o u
know of any company that
could supply anything at all?
Another thing, I could sell
roasted soy beans, if I knew
where to get them. I see them
in the ten cent stores at 20^
a pound, and have bought some
in t e n pound lots, but they
haven’t enough to supply me.
I need about 800 or 800 pounds
of merchandise a month.”
Now, this operator has a real
problem, but one which can
only be solved by taking in the
least profitable and hard-to-
get-to located machines. Con­
centrate the available mer­
chandise on the m a c h i n e s
which sell fastest and are most
http://www.arcade-museum.com/
accessible for servicing. Salted
peanuts have gone to war —
more properly, the special oil
made from peanuts is taking
the biggest share of the avail­
able peanut crop. The same ap­
plies to salted soy beans, an
item which was just introduced
as a suitable vending machine
item at the outbreak of the war.
When peace comes, the abun­
dance of salted soy beans will
keep the prices of salted pea­
nuts in line. Ball gum produc­
tion has been drastically cur­
tailed by the sugar rationing,
and the uncertain shipments of
the gum base. Candies of all
kinds are scarce, due to heavy
demand for candy by the arm­
ed forces, and the rationing of
necessary raw materials.
---- o----
“ Y o u h a v e n ’t looked so w ell
fo r years, old m a n !”
“Ah, it’s the exercise I get—
tossing around in bed at night
worrying about the business.”
---- o----
A bishop attended a banquet
and a clumsy waiter dropped
a plate of soup in his lap. The
good man glanced around with
a look of agony and exclaimed :
“Will some layman please
say something appropriate?”
MAKE
IT A H A B I T !
Buy W A R
BONDS and
STAM PS
Regularly!
A N O T H E R
Old-Time Favorite Discs
Are Best Sellers Today
Popular d a n c e records of
yesteryear, considered sesation-
al in their day and which have
remained steady though not
large-scale sellers ever since
are now spurting ahead in de­
mand, the Victor-Bluebird sur­
vey of best sellers reveals. Discs
that were top sellers six and
seven years ago, the survey dis­
closes, now figures prominently
on the list of current best sel­
lers.
High on the list of Victor’s
best sellers is Tommy Dorsey’s
“Stardust,” recorded in 1936.
The D o r s e y performance on
this tune has turned the record
into a standard classic. Other
T. Dorsey hits that rank high
on V i c t o r ’ s current list are
“Song of India” and “Marie,”
two famous discs of 1937, and
“Boogie Woogie,” which dates
from 1938.
In 1938, Artie Shaw, then a
comparatively unknown band­
leader, recorded “Begin the Be-
guine.” The record helped es­
tablish him as a top-ranking
bandleader. Five years later, it
is still high on Victor’s best sel­
ler list. Another Shaw classic
in demand today is his “Star­
dust” backed by “Temptation.”
This was a popular favorite of
1940.
M O N T H
N E A R E R
IN T E R N A T IO N A L
V IC T O R Y !
M UTOSCOPE
CORP.
PENNY ARCADE HEADQUARTERS SINCE 1895
Manufacturers of Photomatic and Other Famous Coin Operated Equipment
44-01 Eleventh Street
^ --------
2
Long Islan d City, New Y o rk

© International Arcade Museum
AUTOMATIC AGE
J)}
The Glenn Miller era really
began in 1939 and, though he
is now serving with the Army,
his early records are now on
the s a m e list with his latest
discs. The Miller records of
t h a t y e a r , “In the Mood,”
“Moonlight Serenade” a n d
“Sunrise Serenade,” are today
among the ten top best sellers
on the Bluebird label. Also in
that group is his “Tuxedo Junc­
tion,” recorded in 1940.
One of the oldest popular
discs, in point of years, on Vic­
tor’s current list is Rudy Val-
lee’s “As Time Goes By,” re­
corded in 1931. In this case,
however, the renewed demand
for the record was the result
of the revival of the song in
the film, “Casablanca.”
M a n y of Duke Ellington’s
records still in demand date
from 1927. But a top selling
record is the Duke’s “Don’t
Get Around Much Anymore.”
His fans remember it well in
1940. It was then known as
“Never No Lament.”
---- o----
Install Industrial Music Unit
in Bermingham
The well-known Hurvich
brothers, owners of the Ber­
mingham Vending Co., Ber­
mingham, Ala., have installed
an industrial music unit in a
large local textile plant. Loud­
speaker attachments to phono­
graph furnish music to workers
while they work — actually
achieving the cheerful “whistle
while they work”. Contented
and happy workers perform
more efficiently. The enjoyment
of music does much to relax
the tenseness usually present
among workers concentrating
on a piece of work. Relaxation
does much to increase concen­
tration on work, and there is
nothing better suited to achieve
this d e s i r e d efficiency than
good music.
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