Automatic Age

Issue: 1943 July

a record of over 20 years of
service.
—--- o----
William Charles Shinn
BALLY VISITED BY COMMANDO LEADER.
Photo shows group of Bally workers gathered to hear Lt. Col. I. F. MacAlpine
(kilted officer In center) describe Commando capture of Algiers.
Mills Industries, Incorporated
- - New Name for 54 Year Old
Mills Novelty Company
At a meeting of the stock­
holders of Mills Novelty Com-
any held on July 16th, it was
decided to change the name of
the 54-year-old Chicago con­
cern to Mills Industries, Incor­
porated. Name change will for­
mally take place on September
1st, 1943. The ownership and
management of the concern re­
mains exactly the same: Fred
L. Mills, President; Ralph J.
Mills, Executive Vice-Presi­
dent; Herbert S. Mills, Treas­
urer; Hayden R. Mills, Secret­
ary; Dennis W. Donohue and
Gordon B. Mills, Vice-Presi­
dents.
In one way the name change
might be considered a casualty
of war since the word ‘Novelty’
scarcely suited the nature of
the lethal war material which
the three big Chicago factories
with their 2 0 0 0 employees,
have been producing and send­
ing to various battle fronts in
the past two years.
On the other hand, president
Fred Mills stated: “For several
years before we went 100% in­
to war work we had expanded
our manufacturing organiza­
tion so that it was producing
heavy equipment in soft drink
dispensing machinery, refriger-
ation compressors, air condi­
tioning equipment, ice cream
freezers, motion picture pro­
jectors. Dealers in these lines
continually suggested that we
change our name. The word
“Novelty” had come into the
name when the Company was
established by my father, Her­
bert S. Mills in 1889. That was
the arcade era in America and
the word “Novelty” then meant
any machine that furnished ar­
cade amusement. From now on,
all of our war manufacturing
will proceed under our new
name, Mills Industries, Incor­
porated.”
---- o----
Marbles Used Effectively
in Ball Gum Vendors
Listen to what an old hand
in the vending machine field
has to say about use of marbles
in ball gum vendors:
“With ball gum almost as
hard to get as a new pre-war
tire or a juicy steak, marbles
are really an answer to an oper­
ator’s prayer. Some operators
claim marbles used with spot­
ted, striped or p r i z e gum,
shows much better plan than
when just gum was used.”
Roy Torr, of Philadelphia,
Pa., made the above statement,
and he is in a position to know.
Torr has been supplying opera­
tors all over the country with
machines and supplies, and has
On Thursday, June 24, 1913,
Mr. William Charles S h i n n
died. He was president of the
Chicago Lock Company. The
demise of Mr. Shinn came at a
time when he was earnestly
devoted to the guidance of his
organization in the production
of vital war instruments. His
passing away is a loss which
brought sorrow to his associ­
ates, and his qualities of lead­
ership will assure continuance
of the all out effort which he
s e t f o r the organization he
headed.
For many years, the Chicago
Lock Company has been asso­
ciated with the coin machine
industry, for which this plant
manufactured s p e c i a l locks.
“Ace” Locks have been favor­
ably known and used by manu­
facturers of coin o p e r a t e d
equipment and operators.
---- o----
Gold-Plated Hit Record
Cowboy singer Elton Britt
was elected to the record in­
dustry’s exclusive hall of fame
last week when he was pre­
sented with a gold-plated copy
of the one-millionth pressing
of his Bluebird hit, “There’s a
Star Spangled Banner Waving
Somewhere.” At the same time
it was revealed that the disc
had passed the 1,100,000 sales
mark and was s t i l l g o i n g
strong. The Oklahoma b o r n
and raised songster was pre­
sented with Victor’s version of
Hollywood’s “ O s c a r s , ” by
Frank Walker, RCA V i c t o r
official, at ceremonies aired
over T e d C o t t ’ s “Sounding
Board” radio program in New
York. At the rate the disc is
selling now, Walker predicted,
it will become the biggest cow­
boy seller on the Bluebird hill­
billy list.
AUTOMATIC AGE
6
© International Arcade Museum
http://www.arcade-museum.com/
Britt now becomes the third
Victor - Bluebird artist to re­
ceive a gold-plated pressing
representing the millionth copy
of their record since the award
was established. Others were
Tommy Dorsey for “There Are
Such Things,” and Glenn Mil­
ler for “Chattanooga C h o o
Choo.”
---- o----
uiContinued Achievement”
I n d e p e n d e n t Lock Co. -
Lockwood Hardware Mfg. Co.,
Fitchburg, Mass., have again
received o ffi c i a 1 recognition
for high maintenance of qual­
ity and quantity in war pro­
duction, through the award of
the “Continued Achievement”
Star, which has been added to
the Army-Navy “El” Pennant
presented to the associated
companies last Fall.
Both companies report a fav­
orable condition as r e g a r d s
conversion of war-production
tools, and machines for early
post-war output of their pro-
ducts.The changes from normal
manufacturing to war material
production was accomplished
without d r a s t i c changes in
equipment, methods or plant
layout. And, plans for re-con­
version have been carefully
laid out, so that V-Day will
see Independent and Lockwood
ready to go, for quick produc­
tion and delivery.
In the opinion of Indepen­
dent and Lockwood engineers,
their w a r production exper­
ience will make it possible to
produce better products and
render better service than ever
before in their histories.
---- o----
W e c a n 't . . . .
Add
a n y m o r e
b e c a u s e o f w a r tim e c o n d i­
tio n s .
B U T _____
PAN QUALITY
VENDING PRODUCTS
MONKEY BUSINESS
a r e m a k in g
c o u n tle s s
Spike Jones, the first band­
leader in music history to hire
a goat as vocalist, is now going
in for more animal life. The
latest addition is a full-sized
chimpanzee, “C h e e t a ” by
name. Spike hired the chim­
panzee, feature attraction in
many of the “Tarzan” films,
for a band part in the band­
leader’s forthcoming “ Meet the
People” cinema. Spike refuses
to divulge details, except to
say Cheeta will play “Hitler”
in a special sequence.
f r ie n d s
Y
fo r
O
N
E
a fte r
U
W
th e
w ar.
PAN
Confections
345 W. ERIE STREET
CHICAGO. ILL.
O V E R
1 0
, 0
S A T IS F IE D
w e
c u s to m e rs
0
0
USERS
because
U : ome hom e
B a lt im o r e S t a n d a r d F orm s a n d
C o lle c t io n B o o k s a r e P r a c tic a l,
-^VICTORY G ,RL
S im p le to U se a n d a r e A lw a y s
FROM HOLLYW OOD
A v a il a b l e
FORM
H
USE
Handy Set Agreement
for all machines
V-55
Victory Tax Record
For Gasoline Rationing
ODT-3
O
For Maintenance Reports
K
For Pin Games
R
For Phonographs
C
For Record Reguests
B
For Amusement Games
V
For Vending Machines
D & W
For Drink Machines
T
For Cigarette Machines
A
For Slot Machines
P
For Movie or Soundies
S
For Salesboards
SPECIALLY PRINTED BOOKS for your
individual needs at our LOW MASS
PRODUCTION PRICES..
Let Charlie
Flcischmann, specialist in coin machine
forms, help you. Write for Samples and
Full Details.
Elaine Arndt of the Rock-Ola Plant was selected to make the trip to Hollywood
and the above picture shows the girls on her production line giving a hearty
welcome back to the factory. Elaine Is shown on the left with Jack Nelson,
Vice-President and General Sales Manager of the Corporation.
AUTOMATIC AGE
© International Arcade Museum
BALTIMORE SALESBOOK CO.
120 West 42nd St.
New York, N. Y.
,
http://www.arcade-museum.com/
7

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