Automatic Age

Issue: 1940 May

Richest and rarest of phonographs, Mills Throne of Music has cap­
tured the best locations in the land. Its remarkable money-making
record, plus its unusual service-free performance, has made it abso­
lute monarch of the whole field. The new 1940 model represents
by means of the new simpli­
fied mechanism which on the several thousand instruments sold
Jn a few months has turned in a flawless operating record. Lower
service costs mean
, greater satisfaction for
location and player,
1940
!
The turntable motor is stationary! The turntable operates with
F
weight and so evenly distributed, so perfectly balanced,
that the
with true micro­
metric accuracy.
Throne of Music music is realistic at any volume, because if there
ls nothing to exaggerate, no exaggeration can occur! Where other
renditions under change of volume appear ragged and falsified,
Throne of Music music never sacrifices highs or lows; rich in a
health of natural lows, it always maintains any voice at natural
pitch. Change in volume simply means a change in the quantity
°f its music, never a change in its rich, distinctive quality.
su prem acy m a de even
m o re perfect
h ig h e r
p r o f it s f o r y o u
d o m in a t e in
our
w it h t h e t h r o n e o f m u s ic
pounds
needle
r id e s t h e
groove of the
© International Arcade Museum
record
http://www.arcade-museum.com/

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