Automatic Age

Issue: 1938 December

a
W i t h i n t w o s h o r t y e a r s, C o l u m b i a B e l l h a s f o u g h t i t s w a y t o t h e
t o p o f B e ll m a c h in e p c f jf t ila r it y ; to d a y t h o u s a n d s o f p le a s e d o p e r a -
I
t o r s a d m i t w i t h f r a n k O fl m i r a t i o n
t h a t C o l u m b i a lia s s e t a n e n t ir e ly
n e w s ty le i n B e ll m a c h in e c o n s t r u c t i o n , a n d t h is n e w d e s ig n h a s p r o v e n
i t s s u p e r i o r i t y i n a s m a s h i n g s a le s s u c c e s s n e v e r e q u a l l e d b e f o r e .
To you — this can m ean only one th im ;: Before you buy any new Bell, m ake a point-for-
p o in t com parison w ith C o lu m b ia , check feature w ith feature, and discover for yourself why
thousands of operators have changed away from the old-type conventional Bell to the
th rillin g new C olum bias.
~ \ Territory after territory has been opened to Colum bia ,
here are some o f the reasons:
C o lu m b ia has a m p ly dem o nstrated its great earning
*
capacity; its a b ility to get the play side by side w ith any
other Bell.
0
Rugged Com pactness makes it ideal for operation in re-
^
stricted territory; its silent operation is appreciated
where discretion is necessary.
C o lu m b ia is a favorite w ith the p u b lic ; b e a u tifu l, trim
lines, easy p layin g a ctio n, fast s p in n in g , lively reels,
flashy Jackpots get the players lined up. Pays o u t sm oothly
on the 3-5-10-14-18-20 Mystery C o m b in a ­
tions; double Jackpots pay a lte rn a tin g ly ,
refill a u to m a tic a lly .
/I
C o lu m b ia can be converted from Nickels
' ■ to Q uarters, D im es or Pennies— rig h t on
location. Y o u get service o f four m achines
for the price o f one.
/
S
W IL
H ^
1 £2
*■?
Coins played last are paid out first, after
having passed th ro u g h visible escalator,
giving you com plete slug protection.
C*
C o lu m b ia is precision b u ilt, every step
o f its pro d u c tio n supervised by experi­
enced tool engineers; it sets new wear e n d u r­
ance records. Backed by a Factory G u aran tee
w hich gives you real protection.
W ith all these qualifications,
C o l u m b i a is r e a s o n a b l y
priced, therefore we repeat:
B EFO R E Y O U BU Y
o m p are
wi
C ^ o fu m b I
h t t p : / / w w w .a r c a d e
QJJ
- ^liv arcl
C IG A R ET T E B ELL
Hundreds
of operators
were
interviewed
by us
u n ify
CONCEAL ED
PAYOUT
in an effort to develop a Bell w hich could
be operated safely u n d e r the m o st difli-
cu lt conditions.
W
J
Their practical suggestions were incorpo­
rated in this new “ Concealed Rear Pay-
° u t ” m odel o f o ur C o lu m b ia Bell, oper­
a tin g as follows:
Instead of the customary Bell Fruit Com­
binations, its reels have the well known
Cigarette Symbols; reward card reads 1-2-3­
4-5-7 P acks of Cigarettes, based on Nickel play.
ho rewards of any kind are paid out in front,
but such rewards are directed into a locked cash
c°m partm ent, b u ilt into the rear steel door.
COIMVEIITIIIILITY
Player Receives M e rc h a n d is e A w ards
lines up a winning eoiLibination, he receives packs
When the player
° f cigarettes from the location.
Location in turn can reimburse himself for such rewards from this
special locked compartment, for which he has the key.
Surplus coins still go into the separate operator’s cashbox, whose
AI any uesi ed t im e , p a y o u t in
front t'an h< restored by tu rn in g
a certain vi ve in the coin dis-
charge tube
Reel strips can be changed from
eigaret te symbols to fruit sym bols,
e m p lo y ing the novel .'{-6-9-12-15-21
rewards and gold award payout.
c°ntents are divided between operator and location.
Bold A w a rd Fascinates Players
When Reels line up on Jackpot combination (Three Wings)
^ ayer receives in addition to 7 packs of Cigarettes a
large Gold Award Token, usually redeemed at $3.00
cash value.
A )p-”'
W hile
special ( lo ju m l
stan tly to sfraig-
play, necessary
chided in m ach
because Gold Award magazine holds six tokens,
there will be at least three tokens on display,
eyen after Gold Award has been won three
tlmes. This represents an ideal, "ever-
Jackpot, the best come-on
This concealed payout mode
had w ith a sm all coin returi
in fro n t, for the return of
or m u tila te d coins.
sustained play.
As an alternative, you m ay ob ta in this Bell w ith the
r ’ /
■ A
.
P u ll Cash drawer illu s tra te d , especially h e lp fu l w hen
m a c h in e is converted to fro n t p a y o u t, yet discre-
»- tio n w ants to be m a in t a in e d .,..
,,
.
al A rc a d e M u s e u m
http://www.arcade-
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ire in ­

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