Automatic Age

Issue: 1938 December

W PROVEN
BABY
MONEY-MAKERS!
BESERVE
I? D 17 17
W IT H E V E R Y M A C H IN E . . . TWO E X T R A SETS
J\ Hi J j
IN T E R C H A N G E A B L E TAPES A N D A W A R D CARDS
F°R N IC K E L BELL-FRUIT and P E N N Y CIGARETTE P L A Y
f
IN ADDITION TO
REGULAR
RESERVE
.
.
.
.
$ 5 0 .0 0
TOP
W IT H PLENTY O F INTERMEDIATE A W A R D S
COIN
D IV ID ER
AND
OR M £RCHANT AND OPERATOR
SEPARATE
.
.
.
CASH-BOXES
ELIMINATE BOTHER OF CHECK-UPS
EXCLUSIVE 3-WAY ADJUSTMENT FEATURE
$OC50
TURN-TABLE BASE CABINET
8 'N. BY 7i / 2 IN.— 12 IN. HIGH
f t ! Y 1 I1 7 COIN ANIMATED RACE TRACK CONSOLE
U
l A l I l
WITH NEW "DARK HORSE" ODDS BOOSTER
All the realistic race-track atmosphere (real miniature
horses) and “ neck’n ’ neck” suspense of Bally’s famous
$500 R ay’s Track . . . plus the beautiful flash and eye-
appeal of the modern console! New “ Dark Horse” Odds
Booster (an extra 11011 -selectable horse) is part of the main
action— thus insures double suspense, double thrills—not
merely at the start or finish, but FROM START TO
F IN IS H AND E V E R Y INCH OF THE W A Y ! And that
double dose of “ what it takes” results in plenty of stick-
with-it repeat play. Write or wire for N E W LO W PRICE
and details 011 N E W S I M P L I F I E D GUARANTEED
CHART-PROOF MECHANISM.
35 IN. BY 24 IN.
38 IN. HIGH
IM P O R T A N T
SEE N E X T PAGE
© International Arcade Museum
http://www.arcade-museum.com/
RAINBOW
I V i l l l l U \ J TV
pencil vendor
W IT H N E W
B U Y-B A C K F E A T U R E
A L L T E R R IT O R Y is now big-money territory
— thanks to B a lly ’s clever new R A IN B O W
P E N C IL V E N D O R ! L o c a t i o n te s ts p r o v e
R A IN B O W ’S e a r n in g p o w e r equal to the
a v e r a g e b e ll, console or pay-table. Y et in
appearance and in operation R A IN B O W is in
a class w ith merchandise machines — vending
equal value each time a nickel is deposited.
B rillia n t illum ination, flashy colors, fascinating
action combine to attract patronage— w ithout
“fu n n y symbols” to cause unfavorable comment.
Illu m in ate d Double R evolving Pencil Display
— studded w ith pencils in 6 different colors — is
a legitim ate anim ated advertising display, and
also creates the tantalizing suspense which
guarantees continuous “repeat-play” profit.
NEW
*USM -
IUTTON ■
ro
ic
> c n n
c u
il vt
PROFIT-BOOSTING
BUY-BACK
FEATURE
W h e n 2 pencils of same color “line u p ” in center
of D isplay, a pencil of corresponding color is
v e n d e d ; and, in order to stim ulate interest,
merchant m ay purchase pencils from patrons
at 10 cents to $2.00 each, depending on color.
I f colors do not “line u p ” on R evolving Display,
a yellow pencil— not redeemable— is vended.
P OS I TI VE
P R OF I T
PROTECTION
Special concealed-code-marked pencils, available
only through authorized Bally distributors,
serves as positive anti-cheat and protection
against unfair competition.
Illu m in a te d Pencil D isplay is fram ed in richly
grained cabinet, 22 in. by 25 in., 56 in. high.
Mechanism is all-electric, extremely simple,
noiseless, guaranteed trouble-proof, controlled
by V A N A K s lu g - p r o o f coin-chute. 7-WAY
A D JU S T M E N T S insures operating flexibility.
Start earning big-time money
again— without worry! O rder
your sample R A IN B O W today.
C o m e o u t a n d see th e f o l l o w i n g B a lly m a c h in e s o r w r ite f o r d e s c r ip t iv e l i t e r a t u r e : A R R O W
H E A D , L IN C O L N
F I E L D S , L IT E - A - P A X , H O T
L E X IN G T O N , F O U R
V E N D E R , M IL L W H E E L , G R A N D S T A N D ,
H O R SE M E N , E U R E K A , SUSPENSE, BA BY
RESERVE .
B A L L Y M A N U F A C T U R IN G C O M P A N Y
2 6 4 0 BELMONT AVENUE
© International Arcade Museum

CHI CA GO , I L L I N O I S
http://www.arcade-museum.com/

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