Automatic Age

Issue: 1937 October

THANK
YOU,
R o c k -O la operators and d is trib u to rs
FO R
THE
GREATEST
S E P T E M B E R
SALES
R E C O R D
in
all
R o ck-O la
h isto ry
Sales records are not easily broken, and
tives were cooperating fully in presenting
they are frequently hard to equal. It re­
the meritorious features of our products.
quires the coordinated efforts of many men
Thank you again — R ock -O la d istrib ­
to establish new "H igh s” in sales volume.
utors
and
operators— for
a
record
It is very gratifying to report the great­
month, and thank you especially for the
est single month’s sale of phonographs in
fine loyalty and cooperation which have
the history of our company. This means
made
this
that every man among our distributors,
operators and direct factory representa­
L O O K
T O
R O C K - O L A
© International Arcade M useum
reCOrdm° nth
possible.
F O R

L E A D E R S H I P !
http://w w w .arcade-m useum .com /
The World's First Coin Machine Magazine
A U T O M A T IC
ACE
Covering Automatic Machines and Coin-Controlled Devices of
Every Description
Vol. 14
No. 3
O C T O B E R 1937
Features in This Issue
Page
Established 1925
SORTING COINS W IT H TH E EDITOR
B y Hubert F. Messe ................................................ 12
P E R SO N A LITY— TH E K E Y TO
SUCCESS FOR AN OPERATOR
B y Arthur W. Luchs ................................................ 13
P L A Y TH E GAM E W IT H YOU R T E A M M A T E S
B y Dave Gottlieb ....................................................... 14
V A R IE T Y IS TH E SPICE OF LIFE
B y Jack Nelson ......................................................... 16
O. C. LIGHTNER
President
COINS A N D SLUGS—
H IGH LIGH TS ON IN T E R E ST IN G PERSON­
A L IT IE S IN TH E COIN M A C H IN E B U SIN E SS ................. 17
A D V E R T ISIN G FOR TH E OPERATOR
B y B. T. Perkins .........
............................ 19
FOR A M U SE M E N T O N LY .............................. ....................... .
20
NONE SO BLIND AS TH OSE W H O DO NOT SEE
B y R. B. (Dick) Wiggins ....................... ............... 21
HUBERT F. MESSE
Managing Editor
T E N Y E A R S AGO TO D A Y
— From the October 1927 Automatic Age ..................................... 23
HIGH COMMISSION R A T E S HIT
TH E V E N D IN G M A C H IN E OPERATOR .....
....................... 32
GOODBODY’S COLUMN
B y John Goodbody ........................................... ......... 45
T H E R E AR E M ILLIONS OF P E N N IE S TO BE H A D ........ 73
T IM E L Y T U N E S — N O TES OF IN T E R E ST
TO PHONOGRAPH OPERATORS ................................................ 81
ASSO C IATIO N N E W S ........................................................................ 85
ARTHUR W. LUCHS
Editor
SHORT CIRCUITS A N D T H E IR M E A N IN G
By Kurt Wilckens ....................................................
86
BOSTON SECTION ...............................................................................125
N E W PA TE N TS
B y Ken C. Shyvers .................................................... 151
Published Monthly by
THE LIGHTNER PUBLISHING CORP.
Executive Office, 2810 S. Michigan Ave., Chicago, 111.
Staff Contributors:
JOHN GOODBODY
KEN SHYVERS
Phone Victory 1466
CONTRIBUTIONS: Contributions from our readers are
always welcome.
SUBSCRIPTIONS: Single copies, 25 cents. Yearly sub­
scriptions, $1.00 in United States and possessions. Foreign
subscriptions, $1.50.
ADVERTISING: Rates furnished upon request. Copy sugges­
tions for Advertising prepared without cost or obligation.
Forms close 15th of preceding month.
© International Arcade Museum
http://ww w.arcade-m useum .com /

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