Automatic Age

Issue: 1937 February

T he
W h e e l o f F o rtu n e
S p in s
Spins and stops wi t h the old, fa m ilia r
C-L-I-C-K. All the thrill and suspense of Bell
play in back panels, plus the proven appeal
of light, color and motion, for sustained in­
terest.
When the Diamonds match on two reels,
player has an even chance to win 10c or 20c
by completing match on playing field. If the
Stars line up, chances are one to three of
completing $1.00 or $2.00 award on field.
But, if matched symbols do not come ud on
reels, the player still has 7 pay holes to shoot
for on playing field, ENTIRELY INDEPEND­
ENT OF BACK PANEL MECHANISM, 4—
10c, 2— 50c and Mystery with $2.00 top.
NEW DEAL, with its frequent awards for
skill, draws the players and hold the play.
That’s why the cash box is over-size.
NEW DEAL is mechanically SERVICE FREE
and operates to 100% efficiency. Pre-tested
on location, it comes to you ready to go, right
out of the crate.
$ 1 4 9 .5 0
F. O. B. Chicago
Electropak Equipped.
Adaptopak— $5.00 Extra.
Ticket United— $10.00 Extra.
Two Ball— $2.50 Extra.
Terms:
1/3 deposit with order, balance C. 0. D.
Sold with 10-day return guarantee.
SPECIFICATIONS
BACK PA N EL—Light-up type. Mirrored and richly decorated
in gold. Displays two large revolving discs with arrows
pointing to bright colored symbols similar to the familiar
Bell reels.
COIN CHUTE— A.B.T. 400 —with visible escalator.
check separator. Check ALW A YS go to tube.
Positive
CABINET Size: 53" x 24"—De Luxe—Four color trim. Rigidly
constructed.
IN-A-DRAWER M ECH A N ISM — Single contained unit— Entire
cabinet mechanism pulls out with drawer. Simple. Trouble-
free. ELECTftOPAK equipped. Batteries optional.
PL A Y IN G F IE L D — Modernistic design in six brilliant colors.
13 pay holes— 1 mystery award— No out holes.
MOTOR D R IV E N PAYOUT— Positive— Jam proof.
ANTI-TILT— Pendulum type— Adjustable— Sensitive— Cheat-
proof.
AW ARD S CONTROL— Adjustable by operator— 50% to 80%.
An exclusive feature of N E W DEAL.
L. B. E L L I O T T P R O D U C T S CO., INC.
3017
CARROLL
AVENUE
CHICAGO,
ILLINOIS
A FEW DESIRABLE TERRITORIES STILL OPEN. WRITE FOR PROPOSITION.
© International Arcade Museum
http://www.arcade-museum.com/
A Message from your Friend
W e cover the N ew E n g la n d States
w ith
C H A R L E Y L IC H T M A N
NEW DEAL
W e too got in under the wire in the nick
o f tim e. C a n ’t afford to lose
this one.
Sensation of the 1937 C oin M achine Show
O rder T oday — 1st Com e — 1st Served
NEW DEAL
DON’T D E L A Y
is your m achine boys, don’t hesitate . . . S w ing
in line . . . T his one w ill earn fo r a long time.
Automatic Coin Machine Corp.
ORDER NOW
37 Essex Street
New York Distributing Company
S pring fie ld, M assachusetts
3682 B road w ay , New Y o rk C ity
L IG H T - C O L O R - M O T IO N
W e looked at a B e au tifu l S ig ht
at the B ig Show
T h at T ru ly Describes
L IG H T - C O L O R - M O T IO N
NEW DEAL
W e Sincerely Recom m end
A nothe r W in n e r
W IR E OR A IR M A IL YOUR ORDERS
NEW DEAL
T hen played th is baby, and believe it or not, we
old tim e rs had a th rill . . . So, we signed up, and
you fellows better investigate w h a t we signed for.
D O N 'T W A IT
Sharpen Y o u r Pencil*— W E A R E R E A D Y !
Direct Sales Company
Sicking Mfg. Company
1922 F reem an Avenue
Shepherd Bldg., Box 361
C in c in n a ti, O h io
M ontgom ery, A la b a m a
W e got m ixed u p in the spokes o f the
I t ’s the early bird th a t catches the worm ,
and you boys better move, if you
w ant an in on the
NEW DEAL
A
4
4
*
W e moved fast in Chicago to get in on
a real one.

Place your order by •phone , wire, or Airm ail today.

Leary-Manguson & Jensen
i
NEW DEAL
A n d boys believe us we are going to stay m ixed
up w ith th a t kind of wheel.
B etter get your orders in early —
T his is no tim e to sleep.

Birmingham Vending Company
56 E . H en ne pin Avenue
2117 T hird Avenue, N.
M in ne apo lis, M innesota
B irm in g h a m , A la b a m a
BOYS!
A R E W E L A U G H IN G
W e m ade the three stars and she paid
tw o smackers
Y o u too can w in w ith the
NEW DEAL
Better come in out of the rain.
W e are tak in g cash on a winner.
Come in or wire your orders.
Midwest Sales Company
H einie F isher did n ot forget his old friend
B erm an, and I w o n ’t forget m y friends,
so here is your chance to get in on the
NEW DEAL
B etter step fast and get in your orders—
T his is a real one— T hey don’t come often.
L. Berman & Company
812 W . Broadw ay
123 N. W . F if th St.
M uskogee, O k la h o m a
Evansville, In d ia n a
© International Arcade Museum
http://www.arcade-museum.com/

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